What Bimedia does

Bimedia is a France-based software publisher specializing in cloud-based point-of-sale (POS) and retail management solutions for proximity commerce. Operating as a product brand under the Orisha Retail Shops division of Orisha, an international B2B software group, Bimedia serves more than 7,000 merchants across 11 verticals including buralistes (tobacco shops), press retailers, bookshops, bakeries, restaurants, bars and cafés, vape shops, florists, convenience stores, motorcycle dealers, and bicycle shops. Its core platform is NF525-certified under ISO/IEC 25051 standards, a mandatory French fiscal-compliance requirement for cash register software, and integrates 250+ complementary digital services such as Western Union, Orange Money, Wafacash, and Ria money transfers.

The product architecture is a SaaS POS with pre-configured "virtual cash register" setup, real-time multi-terminal synchronization, offline payment capability, and remote management dashboards showing revenue, basket size, margins, and top sellers. Vertical-specific modules (Bimedia Tabac, Presse, Librairie, Bar-Café, Restauration, Boulangerie, Vape, Fleuriste) ship with pre-loaded product catalogs, keyboards, and commission logic tailored to each trade. The hardware portfolio includes B Wide, B Swift, and B Compact terminals plus mobile devices (B Moov+, Scan'up), with peripherals and dual-screen customer-facing displays. Add-on modules include the Club Bimedia loyalty program, B MyShop customer app, B Scan mobile checkout, Bimedia Booster retention tools, and Bimedia Security monitoring.

Bimedia monetizes through a combination of recurring SaaS subscriptions, hardware sales bundled with the software contract, transaction-fee revenue share from integrated third-party services (over 45,000 transactions processed), and on-site installation plus training professional services. Go-to-market blends product-led self-serve demo requests with field and inside sales targeting French SMB merchants. The company reports a 95% customer satisfaction rate and serves 16 million weekly visitors across its merchant network, with leadership comprising CEO Guillaume Dewaël and founder Jean-Baptiste Pondev. The company was founded in 2005 and has been operating for over 20 years in the French proximity-commerce segment.

Name

Bimedia

Legal name

Bimedia

Website

https://bimedia.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

101–250 employees

Short description

Bimedia is a France-based, NF525-certified cloud POS and retail management software publisher serving more than 7,000 proximity merchants across 11 verticals (tobacco, press, bakery, restaurant, bar, etc.) as a brand under the Orisha group.

Ownership category

akta.pro rank

Headquarters

HQ city

La Roche-sur-yon

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. SaaS Software Subscription: Recurring subscription for access to the Bimedia POS software, including updates, remote management, and customer support. The software is certified NF525 and includes automatic regular updates.
2. Hardware Sales: Sale of POS hardware including B Wide, B Swift, B Compact, B Moov+, Scan'up All-in-One terminals, peripherals, double screens, and coin changers. Hardware is guaranteed during the contract period.
3. Complementary Digital Services: Revenue share from integrated third-party services including money transfers (Western Union, Orange Money, Wafacash, Ria), entertainment, shopping, and telephony services. Processing over 45,000 transactions across the network.
4. Professional Services: On-site installation by professionals, training, and personalized commercial assessment services included in the offering.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels4 records

Core offering

Bimedia is a French software publisher that develops and sells a cloud-based point-of-sale (POS) and cash register SaaS platform for proximity commerce retailers. The certified NF525 solution serves over 7,000 merchants across 11 verticals (tobacco, press, bookstore, bakery, restaurant, bar, vape, florist, convenience, motorcycle, bicycle) with industry-specific modules, integrated digital services including money transfers, and bundled POS hardware.

Product overview

Bimedia is a unified cloud-based POS (point-of-sale) and retail management platform targeting proximity commerce in France. The core Bimedia platform provides real-time sales tracking, inventory management, multi-terminal support, and over 250 integrated digital services. The platform offers industry-specific modules (Bimedia Tabac, Presse, Librairie, Bar-Café, Restauration, Boulangerie, Vape, Fleuriste) each with pre-configured product catalogs and keyboard layouts tailored to specific retail verticals. Add-on services include the Club Bimedia loyalty program, B MyShop customer app, B Scan mobile payment, Bimedia Security, and Bimedia Booster loyalty tools. The hardware portfolio includes terminals (B Wide, B Swift, B Compact), mobile devices (B Moov+, Scan'up All-in-One), and accessories. The platform is certified NF525 for fiscal compliance and operates over 20,000 terminals across more than 7,000 merchants.

Differentiator

Problem solved

Functional benefit

Brands

• Bimedia Booster: Loyalty program and customer retention service integrated with the POS software
• B Scan
• Bimedia Security
• Club Bimedia
• Bimedia Tabac
• Bimedia Presse
• Bimedia Librairie
• Bimedia Bar-Café
• Bimedia Restauration
• Bimedia Boulangerie
• Bimedia Vape
• Bimedia Fleuriste

Products and services

• Bimedia (Core Platform) Cloud-based POS (point of sale) software certified NF525, serving over 7,000 proximity commerce businesses with real-time activity monitoring, multi-industry adaptability, and integrated digital services.
• Bimedia Tabac Specialized POS configuration for tobacco shops (buralistes) with pre-configured product catalogs, tobacco-specific keyboard layouts, and specialized commission tracking.
• Bimedia Presse Specialized POS configuration for newsagents and press retailers with magazine/newspaper stock filtering and publication-specific management.
• Bimedia Librairie Specialized POS configuration for bookshops with book-specific product management and catalog integration.
• Bimedia Bar-Café Specialized POS configuration for bars and cafés with quick-service workflows and multi-terminal basket transfer capabilities.
• Bimedia Restauration Specialized POS configuration for restaurants with table management, course sequencing, and dining-specific workflows.
• Bimedia Boulangerie Specialized POS configuration for bakeries and pastry shops with bakery-specific product handling and inventory management.
• Bimedia Vape Specialized POS configuration for vape shops with product-specific catalog management.
• Bimedia Fleuriste Specialized POS configuration for florists with flower and plant-specific product management capabilities.
• Club Bimedia Customer loyalty and rewards program that incentivizes repeat visits through points, discounts, and exclusive offers.
• B Scan Mobile payment and scanning solution enabling contactless payment integration, mobile product and inventory management, and basket creation and transfer.
• Bimedia Booster Customer loyalty service designed to boost customer retention and increase average transaction value.
• B Wide High-performance POS terminal designed for power and comfort in high-volume retail environments.
• B Swift Sleek, responsive POS terminal combining design aesthetics with fast performance for modern retail spaces.
• B Compact All-in-one compact POS solution designed for small retail spaces with integrated display and processing.
• B Moov+ Mobile POS device offering agility and mobility for operators requiring portable checkout capabilities.
• Scan'up All-in-One Mobile inventory and checkout device combining mobility with full inventory management functionality.
• Double écran Bimedia Dual-screen POS configuration featuring an advertising display for customer-facing promotional content.

Quantifiable outcome

• 30% revenue increase after implementation
• +4 more outcomes

Named customers3 records

Segments11 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature8 records

Partnerships

Four partnerships are on record, tiered core.

• Western UnioncoreTechnology or IntegrationExclusive integration of Western Union money transfer service within Bimedia POS software, enabling secure international money transfers at the point of sale.
• Orange MoneycoreTechnology or IntegrationIntegration of Orange Money mobile payment and money transfer service into Bimedia platform, providing additional financial services for merchants and customers.
• WafacashcoreTechnology or IntegrationExclusive integration of Wafacash money transfer service into Bimedia POS system, enabling secure fund transfers for the merchant network.
• RiacoreTechnology or IntegrationIntegration of Ria money transfer service into Bimedia platform, providing international remittance capabilities at point of sale.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Toast: Toast is a leading cloud-based POS platform for the restaurant industry with bundled hardware and software, comparable to Bimedia's restaurant and bar/café verticals in offering structure.
• Zettle by PayPal: Zettle offers POS hardware and software with integrated payment processing for small businesses, competing head-on with Bimedia in the SMB retail and hospitality segments in Europe.
• CashPad: CashPad is a French restaurant-focused POS solution targeting independent restaurants and brasseries, directly competing with Bimedia Restauration in the same SMB hospitality segment.
• Lightspeed Commerce: Lightspeed provides cloud-based POS and commerce solutions across multiple retail and restaurant verticals, mirroring Bimedia's multi-vertical, hardware-plus-software approach for SMB merchants.
• SumUp: SumUp is a European-headquartered POS and card-acceptance provider focused on micro-merchants and SMBs, competing in the same proximity retail and food service segments as Bimedia.
• L'Addition: L'Addition is a French POS and table-management solution for bars, cafés, and restaurants, competing with Bimedia Bar-Café and Bimedia Restauration modules.
• Square (Block): Square is a leading global POS and payment platform for SMB merchants, directly overlapping with Bimedia in checkout, hardware terminals, and integrated payments for small retailers.
• Tiller Systems: Tiller Systems is a French POS provider focused on hospitality and food retail, overlapping directly with Bimedia's Restauration, Bar-Café, and Boulangerie verticals.

Broad incumbents

• NCR Aloha: NCR's Aloha platform is an established restaurant and hospitality POS suite; while broader in scope than Bimedia, it competes for the same multi-site French hospitality customers.
• Cegid: Cegid is a major French software publisher offering ERP, retail, and POS solutions; it competes with Bimedia in the French SMB retail management software market as a broader incumbent.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@OrishaRetailShops/?sub_confirmation=1
• Instagraminstagram.com/orisha.retail.shops
• LinkedInlinkedin.com/company/bimedia

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bimedia