Rias
RIAS A/S is a Danish public supplier of semi-finished plastic goods serving construction, industrial, and signage customers across the Nordic region through retailers, a webshop, and direct project sales.
- Company typePublic
- Founded1959
- HeadquartersRoskilde, Denmark
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Rias does
RIAS A/S is a Danish public company (listed on Nasdaq Copenhagen under ticker RIAS_B) founded in 1959 and headquartered in Roskilde, Denmark. The company supplies semi-finished plastic goods (plasthalvfabrikata) for construction, industrial, and signage applications across the Nordic region. With 101–250 employees and more than 65 years of operating history, RIAS positions itself as one of the largest suppliers of its category in the Nordics.
The product portfolio is organized across proprietary brands including RIATHERM, RODENA, SUNLUX, Click-Step, RIPRO, and RIANET, covering insulation, panels, roofing, flooring, and signage substrates. The company operates two principal business divisions: Construction (Byggeri) serving building and renovation customers, and Industry & Signage serving manufacturing and visual communication end-markets.
RIAS runs a hybrid go-to-market combining B2B distribution through Nordic retailers, a direct webshop for smaller buyers, and dedicated project sales for larger construction and industrial accounts. Geographic focus centers on Denmark with operations extending into Sweden. Revenue mechanics rely on margin-based distribution of finished plastic components rather than proprietary manufacturing IP.
Rias firmographics
Firmographics- Name
- Rias
- Legal name
- RIAS A/S
- Website
- https://rias.dk
- Company type
- Public
- Founded year
- 1959
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- RIAS A/S is a Danish public supplier of semi-finished plastic goods serving construction, industrial, and signage customers across the Nordic region through retailers, a webshop, and direct project sales.
- Ownership category
- akta.pro rank
Where Rias is headquartered
LocationHeadquarters
- HQ city
- Roskilde
- HQ country
- Denmark
- HQ region
- Europe
Offices1 record
Markets served
Rias business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Product Sales (Wholesale/Retail): Sale of plastic semi-finished products (plasthalvfabrikata) through channel partners including building material retailers, specialized plastic distributors, and direct B2B sales via webshop.
- Project Sales (Projektsalg): Specialized sales support and products for larger construction and industrial projects, including facade panels, termotag (insulated roofs), and ovenlys (skylights).
- Custom Processing (RIPRO): Custom plastic processing services from specialized department, providing customized solutions for specific customer requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | B2B Webshop pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Rias product offering
Product offeringCore offering
RIAS A/S supplies plastic semi-finished products (plasthalvfabrikata) — including thermoplastic sheets, trapezoidal sheets, gutters, roof-light sheets, corrugated sheets, hobby sheets, and ground covers — to the construction, industrial, signage, and public sectors across the Nordic region. The company operates two main divisions (Building and Industry & Signage/Advertising) and provides custom plastic processing through its RIPRO division in Roskilde, Denmark.
Product overview
RIAS A/S is a specialized B2B plastic distributor and manufacturer offering a comprehensive portfolio of plastic semi-finished products across two primary divisions: Building (Byggeri) and Industry & Signage (Industri & Skilte/reklame), supported by a value-added plastic machining service called RIPRO from its Roskilde facility. The Building division centers on the RIATHERM and RODENA thermoplastic sheet brand series — spanning standard multi-wall sheets, HeatStop heat-dampening variants, and LUX glass-clear premium grades — complemented by trapezoidal sheets (PVC, HI-PVC, SUNLUX 2000-PC polycarbonate), plastic and steel gutters (RODENA brand), roof light sheets, corrugated sheets (SUNLUX Sinus and Onduline bitumen), hobby sheets, ground covers, and moisture barriers. The Industry & Signage division stocks a broad range of industrial plastic sheets, rods, pipes, and films in engineering plastics (ABS, Acrylic, ALU, PA, PC, PE, PEEK, PET, POM, PP, PS, PTFE, PUR, PVC, PVDF), plus accessories and made-to-order items. Cross-cutting services include RIPRO custom plastic processing, Projektsalg project sales (facades, thermoroofs, skylights), online calculators (roof, Click-Step, gutter), sustainability/recycling programs, and a B2B webshop. Founded in 1959, RIAS serves all branches of industry, construction, and the public sector across the Nordic region.
Differentiator
Problem solved
Functional benefit
Brands
- RIATHERM: Brand of insulating multiwall polycarbonate sheets for roofing applications, available in various thicknesses and colors with heat-stop variants.
- RODENA
- SUNLUX
- Click-Step
- RIPRO
- RIANET
Products and services
- Termoplader (Thermoplastic Sheets)
Quantifiable outcome
- Products carry 10-20 year warranties on breakage and light transmission
- +1 more outcomes
Companies that use Rias
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles5 records
Rias technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Rias partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered core and minor.
- DavidsencoreBuilding material retailer offering RIAS plastic construction products including termoplader, trapezplader, and tagrender through Davidsen's retail network in Denmark.
- StarkcoreMajor building material chain offering RIAS plastic construction products through Stark's extensive retail network across Denmark.
- BauhauscoreBuilding material retailer (DIY chain) offering RIAS products including plastplader and tilbehør through Bauhaus stores.
- SilvancoreDanish building material chain offering RIAS plastic construction products through Silvan's retail locations.
- Jem & FixcoreDanish discount building material retailer offering RIAS plastic products at competitive prices.
- XL BygcoreBuilding material cooperative chain offering RIAS products through independent XL Byg retailers.
- 10-4coreBuilding material retailer offering RIAS plastic construction products through 10-4's network.
- plastbutikken-dkcoreSpecialized online plastic retailer offering RIAS industrial and construction plastic products.
- e-plastcoreSpecialized plastic distributor offering RIAS industrial plastics and semi-finished products.
- BygMaxminorBuilding material retailer offering RIAS plastic products through BygMax stores.
- LavpristraeminorDiscount building material retailer offering RIAS products to price-conscious customers.
- FrishopminorOnline building material retailer offering RIAS plastic products.
- Holmegaard PlastminorSpecialized plastic distributor offering RIAS industrial plastic products.
- NettrælastenminorBuilding material cooperative offering RIAS products through Nettrælasten's regional network.
- Byg & StilminorBuilding material retailer offering RIAS plastic construction products.
- European Plastic ManufacturerscoreProducts are selected from recognized European manufacturers, ensuring highest quality standards and technical specifications for industrial plastics and high-performance plastics.
Scale indicators3 records
Recent moves5 records
Expansion highlights3 records
Rias competitors and assessment
Company assessmentDirect peers
- Renolit: German manufacturer of plastic films, sheets, and finished products for construction, industrial, and signage applications. Comparable product portfolio in plastic films and sheets serving construction and industrial end markets.
- Arla Plast: Swedish manufacturer of plastic sheets (ABS, PP, PE, PC, PET) for industrial and construction applications. Direct comparable given its Nordic footprint, similar product mix in plastic sheets/rods, and overlap with RIAS's Industri division customers.
- Onduline: Global manufacturer of bitumen and lightweight roofing sheets for residential and light commercial construction. RIAS even distributes Onduline bølgeplader, making this both a partner and a direct adjacent competitor in roofing sheets.
- Distrupol: European plastics distributor specializing in engineering polymers for industrial customers. Directly comparable to RIAS's Industri & Skilte/reklame division in terms of business model (specialist distribution of plastic raw materials and semi-finished goods).
- Brett Martin: UK-based plastic sheet manufacturer offering polycarbonate, PVC, and acrylic roofing and cladding products. Comparable product portfolio and target customers (roofing, facades, conservatories) to RIAS's Building division.
- Resinex: European distributor of plastics and elastomers serving industrial customers with engineering polymers. Same distribution-led business model and product overlap with RIAS's industrial plastics division.
- Palram Industries: Global manufacturer of polycarbonate and PVC sheets for construction, roofing, and cladding. Highly comparable to RIAS's termoplader, trapezplader, and SUNLUX product families, with overlap in DIY and building-material retail channels.
Broad incumbents
- SABIC: Global petrochemicals and plastics manufacturer producing polycarbonate, PP, PE, and engineering resins upstream of RIAS's supply chain. Not a direct distribution competitor, but its resins feed RIAS's product portfolio and shapes market dynamics.
- Röhm: Manufacturer of acrylic (PMMA) sheets and molding compounds. Comparable product overlap in acrylic hobby sheets and industrial sheets, but operates as a large-scale chemical/materials incumbent rather than a Nordic-focused distributor.
- Covestro: Global manufacturer of polycarbonates, engineering plastics, and coatings. Supplies polycarbonate resins that RIAS converts and distributes; not a direct competitor in distribution but a key upstream incumbent shaping product economics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Rias social profiles
Digital presenceRias financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rias leadership team
Management profileNumber of profiles
Profiles1 record
Rias funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rias M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rias
What does Rias do?
RIAS A/S supplies plastic semi-finished products (plasthalvfabrikata) — including thermoplastic sheets, trapezoidal sheets, gutters, roof-light sheets, corrugated sheets, hobby sheets, and ground covers — to the construction, industrial, signage, and public sectors across the Nordic region. The company operates two main divisions (Building and Industry & Signage/Advertising) and provides custom plastic processing through its RIPRO division in Roskilde, Denmark.
Is Rias a public or private company?
Rias is a public company. It is classified as public and is currently operating.
When was Rias founded?
Rias was founded in 1959. It employs 101 to 250 people.
Where is Rias based?
Rias is headquartered in Roskilde, Denmark, in the Europe region.
How does Rias make money?
Three revenue lines are on record. Product Sales (Wholesale/Retail) is the primary driver. The others are project Sales (Projektsalg) and custom Processing (RIPRO).
Who are Rias's main competitors?
Direct peers on record are Renolit, Arla Plast, Onduline, Distrupol, Brett Martin, Resinex and Palram Industries. Broad incumbents are SABIC, Röhm and Covestro.
Does Rias have an API?
No public API is recorded for Rias.