What Soldamatic does

Soldamatic is a product brand of Seabery, a privately held Spain-based technology company that develops augmented reality (AR) welding simulation solutions for vocational education and industrial training markets. The company combines real welding equipment, including MIG, MAG, TIG, and SMAW torches, a stereovision welding helmet, a TIG pedal, and gloves, with proprietary AR software overlays built on its trademarked HyperReal-SIM™ platform. A patented Analysis Module provides parametric quality evaluation of student welding practice, while an integrated LMS supports course management and real-time trainer-student interaction with cloud or local server deployment.

The core revenue model is the sale of hardware-plus-software welding simulator bundles to vocational schools, training centers, and industrial companies through an enterprise field sales motion with demo-based selling and quote-based pricing. The platform embeds official educational frameworks from six global welding associations (AWS, DVS, CESOL, TWI, WeldAustralia, and Optima), aligning simulation practice with certified evaluation criteria. Adjacent product modules, including WeldingPro, Robotics Welding, STEM Welding, a Spray Painting Simulator, and VirtualCSI forensics training, extend the AR training approach into related verticals. Distribution combines direct enterprise sales with a dedicated partner portal for channel resellers, and the company maintains a multi-region presence across Europe, the UK, North America, Australia, and Germany, supported by a nine-language website.

Name

Soldamatic

Legal name

Seabery

Website

https://soldamatic.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Soldamatic (Seabery) is a Spain-based technology company that sells AR-based welding simulator hardware-and-software bundles to vocational schools, training centers, and industrial companies worldwide, using its proprietary HyperReal-SIM™ platform and patented quality analysis.

Ownership category

akta.pro rank

Product category

Welding Training Simulators

NAICS

Welding and Soldering Equipment Manufacturing (333992), Technical and Trade Schools (6115)

SIC

Special Industry Machinery, Nec (3559)

akta.pro primary industry

Arc Welding (SMAW/GMAW/FCAW/GTAW) Training (EDAOADAA)

akta.pro secondary industries

Robotic Welding & Welding Automation Programming Training (EDAOADAI), Welding Codes, Safety & Compliance Training (AWS/ASME/OSHA) (EDAOADAG)

Keywords

• AR welding simulation
• Vocational training equipment
• Augmented reality training
• Welding education software
• Industrial skills training

Headquarters

HQ city

Huelva

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Marketing or Sales, Personnel, Operations

Revenue model

1. Welding Simulator Hardware and Software: Revenue generated from sale of AR welding simulator units which include physical components (welding helmet, torches, gloves, workstand) combined with software licenses for simulation training and e-learning modules.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Soldamatic (operated by Seabery) sells AR-based welding training simulators that combine physical welding equipment (torches, stereovision helmet, TIG pedal, gloves, workstand) with augmented reality software (HyperReal-SIM™ platform, patented Analysis Module) and an LMS e-learning system for vocational schools, training centers, and industrial companies. Adjacent training simulators include WeldingPro, Robotics Welding, STEM Welding, Spray Painting, and VirtualCSI forensics training.

Product overview

Soldamatic (Seabery) offers a portfolio of AR-based vocational training simulators centered on the Seabery Welding Simulator as the core product. The platform-plus-modules architecture includes HyperReal-SIM™ technology combining real welding equipment (torches, helmets, gloves, TIG pedal) with augmented reality for immersive training. Related products include WeldingPro, Robotics Welding, STEM Welding, Spray Painting Simulator, and VirtualCSI forensics training. Supporting software includes the Analysis Module for welding quality evaluation and an LMS for course management. The system integrates educational frameworks from welding associations (AWS, DVS, CESOL, TWI) and is designed for training centers, vocational schools, and industrial companies.

Differentiator

Problem solved

Functional benefit

Brands

• HyperReal-SIM™: Proprietary multi-sensory platform combining real welding equipment with augmented reality technology
• WeldingPro
• STEM Welding
• VirtualCSI

Products and services

• Seabery Welding Simulator Hardware-plus-software AR-based welding training simulator that combines real welding equipment (MIG, MAG, TIG, SMAW torches, stereovision helmet, TIG pedal, gloves, workstand) with augmented reality simulation. Sold to vocational schools, training centers, and industrial companies for certified welding education.
• WeldingPro Professional welding software solution included in the Seabery welding training portfolio for technical education and vocational training centers.
• Robotics Welding Robotic welding training module that prepares students for next-generation industrial production lines, including curriculum for robotic welding operations.
• STEM Welding STEM-focused welding education module designed for educational institutions integrating science, technology, engineering, and mathematics with welding training.
• Spray Painting Simulator AR-based spray painting training simulator extending the augmented training approach to coating application skills.
• VirtualCSI (Virtual Forensics) Virtual crime scene investigation training solution applying augmented reality technology to forensic science education.

Quantifiable outcome

• 68% reduction in physical training costs
• +5 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core.

• AWS (American Welding Society)coreStrategic or Co-development PartnerAWS is a major global welding association. Seabery works with AWS to embed their official educational frameworks directly into the simulator, replicating precise parameters, positions, and evaluation criteria.
• DVS (German Welding Society)coreStrategic or Co-development PartnerDVS is a major global welding association. Seabery works with DVS to embed their official educational frameworks directly into the simulator, replicating precise parameters, positions, and evaluation criteria.
• CESOL (Spanish Welding Society)coreStrategic or Co-development PartnerCESOL is a major global welding association. Seabery works with CESOL to embed their official educational frameworks directly into the simulator, replicating precise parameters, positions, and evaluation criteria.
• TWI (The Welding Institute)coreStrategic or Co-development PartnerTWI is a major global welding association. Seabery works with TWI to embed their official educational frameworks directly into the simulator, replicating precise parameters, positions, and evaluation criteria.
• WeldAustraliacoreStrategic or Co-development PartnerWeldAustralia is a major global welding association. Seabery works with WeldAustralia to embed their official educational frameworks directly into the simulator, replicating precise parameters, positions, and evaluation criteria.
• OptimacoreStrategic or Co-development PartnerOptima is referenced as a welding association partner. Seabery works with Optima to embed their official educational frameworks directly into the simulator, replicating precise parameters, positions, and evaluation criteria.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Festo Didactic: Festo Didactic provides technical and vocational training equipment across multiple industrial disciplines using simulation-based learning. Closely comparable business model (educational hardware + software + curriculum) and customer base (vocational schools and industrial trainers).
• Lincoln Electric (VRTEX 360): Lincoln Electric is the global welding equipment leader and directly competes via its VRTEX virtual reality welding training simulator. Operates in the same welding training segment as Soldamatic with overlapping customers (vocational schools, industrial training programs) and similar hardware-plus-software sales model.
• Amatrol: Amatrol manufactures hands-on technical training systems including welding, manufacturing, and industrial maintenance trainers for technical schools and industry. Closely comparable in business model, vertical (vocational education), and customer segments.
• Fronius (Welducation): Fronius's Welducation simulator offers virtual welding training to educational institutions, overlapping with Soldamatic's core product. Both target vocational welding programs with simulation hardware that mirrors real welding equipment behavior — a head-to-head competitor in European and global training markets.
• Miller Electric (LiveArc / AugmentedArc): Miller Electric, a major welding equipment manufacturer, offers augmented reality/virtual reality welding simulators (AugmentedArc) for training centers. Competes directly with Soldamatic's HyperReal-SIM by combining real welding hardware with immersive simulation for the same vocational and industrial customer base.

Broad incumbents

• ABICOR Binzel: ABICOR Binzel is a global welding torch and accessory manufacturer with a footprint in welding training solutions. While broader in welding consumables, its training division competes with Soldamatic for vocational school and certification program business.
• ESAB Corporation: ESAB is a major welding and cutting manufacturer serving industrial and training customers globally. Though broader in scope than Soldamatic, it sells welding training simulators and curriculum to vocational institutions as part of a wide welding portfolio.

Emerging players

• Interplay Learning: Interplay Learning offers VR-based training for skilled trades (HVAC, plumbing, electrical, welding), using off-the-shelf headsets. Emerging threat to specialized welding simulators if generic VR is "good enough" for early-stage training in trades adjacent to welding.
• EON Reality: EON Reality provides VR/AR knowledge transfer and training solutions for industrial and educational use cases worldwide, including welding-adjacent industrial training. Partial overlap with Soldamatic's AR simulation platform approach.
• STRIVR (now TacklingAI/TalentImmune) / TRANSFRVR: TRANSFRVR builds VR-based workforce training simulators for skilled trades and industrial jobs, with an emerging presence in welding. Adjacent AR/VR training model targeting similar vocational and apprenticeship use cases as Soldamatic.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/SoldamaticbySeabery

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Soldamatic