Intersect Communications

What Intersect Communications does

Intersect Communications is a privately held, U.S.-based public relations and communications consultancy founded by Michelle Van Jura, a former Ketchum Vice President and Fusion Public Relations West Coast General Manager. The firm delivers strategic communications planning, media relations, messaging development, media training, crisis management, analyst relations, social media campaigns, events, and content creation to enterprise clients. Named clients include USA Network, A&E, Cisco, DeepNines, Everbridge, and WatchGuard, spanning Media & Entertainment, B2B Technology, Consumer Technology, and Gaming sectors.

The firm operates through five U.S. offices (New York, Atlanta, Denver, Los Angeles, San Francisco) and reaches clients via consultative, direct enterprise sales. In addition to core PR campaigns, Intersect offers the Intersect Consulting Division (ICD), a proprietary three-phase methodology covering PR consultancy, outsourced agency review, and a centralized PR agency database — a service set typically found in financial consulting rather than PR.

Revenue is generated through professional services on retainer and project-based engagements, with pricing quote-based and not publicly disclosed. No technology products, AI/ML capabilities, or proprietary software platforms are part of the offering. The firm is founder-led, with no disclosed external investors, funding rounds, or parent company structure.

Name

Intersect Communications

Legal name

Intersect Communications

Website

https://intersectcom.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Intersect Communications is a U.S.-based, founder-led PR and communications consultancy serving enterprise clients across Consumer Technology, B2B Technology, Entertainment, and Gaming sectors with strategic communications, media relations, and social media campaigns, plus a proprietary agency-selection consulting division.

Ownership category

akta.pro rank

Product category

Public Relations and Communications Consulting

NAICS

Public Relations Agencies (54182), Public Relations Agencies (541820)

SIC

Services-Engineering, Accounting, Research, Management (8700), Services-Management Consulting Services (8742)

akta.pro primary industry

Integrated Advertising (Brand + Performance + Media) (BPAFAAAA)

Keywords

• Public relations consulting
• Communications strategy
• Media relations services
• Corporate communications
• Crisis communications

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. PR and Communications Consulting Services: Professional services revenue generated through strategic public relations consulting, media relations, communications planning, and marketing services. Revenue is derived from retainer-based engagements and project-based work including messaging development, media training, strategic planning, event management, promotions, content writing, and social media campaigns.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Intersect Communications provides strategic public relations and communications consulting services for enterprise clients in consumer technology, B2B technology, entertainment, and gaming sectors. The firm delivers comprehensive PR campaigns covering messaging, media training, proactive pitching, content writing, speaking opportunity placement, social media campaigns, and experiential marketing. It also operates the Intersect Consulting Division (ICD), a proprietary three-phase consulting service that helps clients identify PR objectives, select agencies, and access a centralized agency database.

Product overview

Intersect Communications is a PR and communications agency offering a unified portfolio of services. The core offering consists of comprehensive PR and communications campaigns combined with social media campaigns, supported by specialized consulting services through the Intersect Consulting Division (ICD). The ICD module includes three sub-services: One Month PR Consultancy (helping clients articulate needs and select agencies), Outsourced Review Process (managing the agency selection process), and a Centralized PR Database (agency information repository). The company specializes across Consumer Technology, B2B Technology, Entertainment, Gaming, and Events/Grassroots PR sectors.

Differentiator

Problem solved

Functional benefit

Brands

• Intersect Consulting Division (ICD): A consulting division offering three-phase consultancy services to help foster effective agency-client connections, including PR consultancy, outsourced review processes, and a centralized PR database.

Products and services

• PR and Communications Campaigns

Quantifiable outcome

• Measurable success in translating business and communications objectives into tangible results
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves4 records

Expansion highlights3 records

Direct peers

• 5W Public Relations: Mid-sized US PR agency. Closely comparable in scale and business model, with strong emphasis on technology, consumer, and entertainment clients and US-office footprint.
• RF|Binder: Independent US PR and communications firm. Comparable as a mid-sized consultancy focused on consumer, technology, and purpose-driven clients with similar service mix.
• Situation Interactive: NYC-based experiential and digital PR agency. Comparable as a named peer/partner serving entertainment and consumer brands with social, experiential, and grassroots PR offerings.
• 360PR+: US-based PR and integrated communications agency. Comparable as a mid-sized firm serving consumer technology, entertainment, and consumer brands with similar retention-based service model.
• Omelet: Los Angeles-based creative and PR agency. Comparable as a named client/peer serving entertainment and consumer brands with integrated creative, PR, and experiential work.

Broad incumbents

• Edelman: Largest independent global PR firm. Comparable as a full-service communications consultancy serving enterprise technology and entertainment clients with integrated PR and social media offerings.
• Weber Shandwick: Global public relations and communications agency. Comparable enterprise-focused consultancy with strengths in technology, consumer, and entertainment verticals.
• Ketchum: Global communications firm and the founder's prior employer. Directly comparable as a full-service PR and communications consultancy serving enterprise technology, consumer, and entertainment clients.
• FleishmanHillard: International PR and communications agency. Comparable full-service model targeting enterprise technology and consumer clients with integrated communications planning.
• Fusion Public Relations: US technology-focused PR agency and the founder's prior employer. Comparable as a tech-specialized mid-sized communications consultancy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/intersectcom
• Facebookfacebook.com/intersectpr
• LinkedInlinkedin.com/company/intersect-communications

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Intersect Communications