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Liberty Bank Minnesota

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uuid002n4zx

Namestring
Liberty Bank Minnesota
Legal namestring
Liberty Bank Minnesota
Company typeenum
Private
Founded yearint
1939
Descriptiontext

Liberty Bank Minnesota is a privately held community bank founded in 1939 and headquartered at 2842 2nd Street S in St. Cloud, Minnesota, where it operates under the long-standing positioning of "St. Cloud's Oldest Name in Banking." The bank serves Central Minnesota residents and small businesses through a network of six physical branch locations spanning St. Cloud (headquarters plus a Westwood location), Waite Park, Sartell, Monticello, and Big Lake. Its product portfolio spans personal banking (checking, savings, CDs, personal loans), home lending (purchase mortgages, refinancing, and home equity loans, with the bank explicitly positioning itself as "Central Minnesota's Home Loan Lender"), and business banking (checking, savings, and commercial loans), supplemented by credit cards, gift cards, and a featured "Vault" product.

The bank's technology infrastructure is built entirely on standard third-party banking platforms rather than proprietary systems. Consumer and business online banking are delivered through CIBnG, mortgage applications through MortgageWebCenter, consumer loan applications through LoanWebCenter, ATM access through the MoneyPass network, the credit card program through Elan Financial Services, and check ordering through OrderMyChecks.com. Digital presence consists of the corporate website, an annual newsletter (2024 edition available), and a security-focused blog ("Liberty News"), with mobile banking described as "Now Available."

Revenue is generated through traditional community banking mechanics: net interest income from the loan portfolio (home loans, home equity loans, personal loans, business loans) offset by interest paid on deposits; non-interest fee income from account maintenance, overdraft, ATM, credit card transactions, and ancillary services; and credit card revenue sharing and interchange from the Elan partnership. The bank holds FDIC insurance and NMLS ID#411232, is privately held with no disclosed parent company or institutional ownership, and serves customers through a hybrid branch-based and direct-to-consumer distribution model.

Short descriptiontext

Liberty Bank Minnesota is a privately held community bank founded in 1939, serving Central Minnesota residents and small businesses through six branch locations with personal banking, mortgage lending, and business banking products.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
51–100
akta.pro rankint
HeadquartersSaint Cloud, United States
HQ citystring
Saint Cloud
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices6 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
community banking, retail banking services, mortgage lending, consumer lending, small business banking
Industry2 codes
1Mutual Savings Banks & Mutual Thrifts
CodeFSABAEADPrimaryYes
2Bank & Credit Union Personal Loans (Unsecured Installment)
CodeFSAKAAALPrimaryNo
NAICS code2 codes
  • Commercial Banking522110
  • Commercial Banking52211
SIC code1 code
  • State Commercial Banks6022
Product category
Community Banking
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Net Interest Income
TypeSubscription Recurring
Description

Interest income earned on loan portfolio including home loans, home equity loans, personal loans, and business loans, offset by interest paid on deposits.

libertybankmn.com
2Non-Interest Income
TypeTransaction Fee
Description

Fee income from deposit account maintenance, overdraft fees, ATM fees, credit card transactions, check ordering, and other banking service charges.

libertybankmn.com
3Credit Card Revenue
TypeTransaction Fee
Description

Revenue sharing and interchange fees from credit card program operated in partnership with Elan Financial Services.

libertybankmn.com
Marketing channels3 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels6 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Liberty Bank Minnesota is a community bank providing personal and business banking products across six branches in Central Minnesota. Core offerings include checking, savings, CDs, personal loans, home loans, home equity loans, business loans, credit cards, and digital banking (online and mobile). The bank is positioned as Central Minnesota's home loan lender.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Liberty Bank Minnesota offers a comprehensive suite of banking products and services as a community bank serving Central Minnesota. The bank's portfolio includes personal banking products (checking, savings, CDs, personal loans), home lending products (home loans and home equity loans positioning them as Central Minnesota's Home Loan Lender), business banking products (checking, savings, and business loans), digital banking channels (online and mobile banking), and ancillary services (credit cards, gift cards, check ordering). The bank operates as a single-platform community bank rather than a modular platform architecture, with key lending and banking services delivered through third-party integrations for specialized functions like mortgage applications and credit card management.

Product and service5 records
1Personal Checking
CategoryPersonal Banking
2Savings and CDs
CategoryPersonal Banking
3Personal Loans
CategoryConsumer Lending
4Home Loans
CategoryMortgage Lending
5Home Equity Loans
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierCoreTypeTechnology or Integration
Description

MoneyPass provides the ATM network access for Liberty Bank Minnesota customers, enabling fee-free withdrawals at MoneyPass ATMs nationwide. The bank directs customers to the MoneyPass ATM locator for finding nearby fee-free ATMs.

Strategic tierCoreTypeTechnology or Integration
Description

Elan Financial Services provides the credit card program for Liberty Bank Minnesota, including card issuance and processing infrastructure. The bank offers Liberty-branded credit cards with application processing through Elan's platform.

3OrderMyChecks.com
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Third-party check ordering service allowing Liberty Bank customers to order personal and business checks through a dedicated portal linked from the bank's website.

libertybankmn.com
Strategic tierCoreTypeTechnology or Integration
Description

CIBnG provides the online banking platform infrastructure for Liberty Bank Minnesota's consumer and business online banking services, enabling secure account access, transactions, and banking operations.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Small community bank in southern Minnesota providing personal checking, savings, mortgage, and small business lending products. Highly comparable to Liberty Bank Minnesota in scale, community-bank operating model, and product mix aimed at local retail and small business customers.

TypeBroad incumbent
Description

Major national bank headquartered in Minneapolis with deep retail, mortgage, and small business banking penetration across Central Minnesota. Overlaps with Liberty Bank on deposit accounts, consumer loans, mortgages, and credit cards as a much larger incumbent competitor.

TypeBroad incumbent
Description

Large national bank with significant branch presence in the Twin Cities and Central Minnesota. Competes with Liberty Bank on mortgages, consumer loans, deposit accounts, and small business banking, though it operates at vastly larger scale across a much broader portfolio.

TypeBroad incumbent
Description

Large Minnesota-headquartered community/regional bank with extensive branch network across Minnesota, Wisconsin, and North Dakota. Provides overlapping consumer, mortgage, and small business banking products to Central Minnesota residents at greater scale, positioning it as a broad incumbent competitor.

TypeBroad incumbent
Description

Large regional bank with branch presence in Minnesota, offering consumer, mortgage, and small business banking products. Competes with Liberty Bank Minnesota across overlapping products as a much larger multi-state incumbent with broader product capabilities.

TypeDirect peer
Description

Small Minnesota-based community bank offering consumer, mortgage, and business banking products to local customers. Closely comparable to Liberty Bank Minnesota in operating model, product breadth, and scale as a small community lender serving a defined Minnesota region.

TypeDirect peer
Description

Small Minnesota community bank offering deposit accounts, consumer loans, mortgages, and agricultural lending to local customers. Comparable peer in scale, community-bank business model, and Minnesota regional market focus.

TypeDirect peer
Description

Community bank headquartered in the St. Cloud/Central Minnesota region serving similar consumer, mortgage, and small business banking customers. Geographic overlap makes it the most direct local peer to Liberty Bank Minnesota in terms of market served and product mix.

TypeDirect peer
Description

Independent community bank operating across west-central and central Minnesota with consumer, mortgage, and small business banking products. Closely comparable peer in scale, geography, and operating model to Liberty Bank Minnesota.

TypeDirect peer
Description

Minnesota-based community bank serving consumer, mortgage, and small business banking customers in its regional market. Closely mirrors Liberty Bank Minnesota's small-scale, community-anchored banking model and product portfolio.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration8 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Liberty Bank Minnesota

Community Bankinglibertybankmn.com

Liberty Bank Minnesota is a privately held community bank founded in 1939, serving Central Minnesota residents and small businesses through six branch locations with personal banking, mortgage lending, and business banking products.

What Liberty Bank Minnesota does

Liberty Bank Minnesota is a privately held community bank founded in 1939 and headquartered at 2842 2nd Street S in St. Cloud, Minnesota, where it operates under the long-standing positioning of "St. Cloud's Oldest Name in Banking." The bank serves Central Minnesota residents and small businesses through a network of six physical branch locations spanning St. Cloud (headquarters plus a Westwood location), Waite Park, Sartell, Monticello, and Big Lake. Its product portfolio spans personal banking (checking, savings, CDs, personal loans), home lending (purchase mortgages, refinancing, and home equity loans, with the bank explicitly positioning itself as "Central Minnesota's Home Loan Lender"), and business banking (checking, savings, and commercial loans), supplemented by credit cards, gift cards, and a featured "Vault" product.

The bank's technology infrastructure is built entirely on standard third-party banking platforms rather than proprietary systems. Consumer and business online banking are delivered through CIBnG, mortgage applications through MortgageWebCenter, consumer loan applications through LoanWebCenter, ATM access through the MoneyPass network, the credit card program through Elan Financial Services, and check ordering through OrderMyChecks.com. Digital presence consists of the corporate website, an annual newsletter (2024 edition available), and a security-focused blog ("Liberty News"), with mobile banking described as "Now Available."

Revenue is generated through traditional community banking mechanics: net interest income from the loan portfolio (home loans, home equity loans, personal loans, business loans) offset by interest paid on deposits; non-interest fee income from account maintenance, overdraft, ATM, credit card transactions, and ancillary services; and credit card revenue sharing and interchange from the Elan partnership. The bank holds FDIC insurance and NMLS ID#411232, is privately held with no disclosed parent company or institutional ownership, and serves customers through a hybrid branch-based and direct-to-consumer distribution model.

Liberty Bank Minnesota firmographics

Firmographics
Name
Liberty Bank Minnesota
Legal name
Liberty Bank Minnesota
Website
https://libertybankmn.com
Company type
Private
Founded year
1939
Operating status
Operating
Headcount range
51–100 employees
Short description
Liberty Bank Minnesota is a privately held community bank founded in 1939, serving Central Minnesota residents and small businesses through six branch locations with personal banking, mortgage lending, and business banking products.
Ownership category
akta.pro rank

Liberty Bank Minnesota industry classification

Industry
Product category
Community Banking
NAICS
Commercial Banking (522110), Commercial Banking (52211)
SIC
State Commercial Banks (6022)
akta.pro primary industry
Mutual Savings Banks & Mutual Thrifts (FSABAEAD)
akta.pro secondary industry
Bank & Credit Union Personal Loans (Unsecured Installment) (FSAKAAAL)

Keywords

  • Community banking
  • Retail banking services
  • Mortgage lending
  • Consumer lending
  • Small business banking

Where Liberty Bank Minnesota is headquartered

Location

Headquarters

HQ city
Saint Cloud
HQ country
United States
HQ region
North America

Offices6 records

Markets served

Liberty Bank Minnesota business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

  1. Net Interest Income: Interest income earned on loan portfolio including home loans, home equity loans, personal loans, and business loans, offset by interest paid on deposits.
  2. Non-Interest Income: Fee income from deposit account maintenance, overdraft fees, ATM fees, credit card transactions, check ordering, and other banking service charges.
  3. Credit Card Revenue: Revenue sharing and interchange fees from credit card program operated in partnership with Elan Financial Services.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels3 records

Liberty Bank Minnesota product offering

Product offering

Core offering

Liberty Bank Minnesota is a community bank providing personal and business banking products across six branches in Central Minnesota. Core offerings include checking, savings, CDs, personal loans, home loans, home equity loans, business loans, credit cards, and digital banking (online and mobile). The bank is positioned as Central Minnesota's home loan lender.

Product overview

Liberty Bank Minnesota offers a comprehensive suite of banking products and services as a community bank serving Central Minnesota. The bank's portfolio includes personal banking products (checking, savings, CDs, personal loans), home lending products (home loans and home equity loans positioning them as Central Minnesota's Home Loan Lender), business banking products (checking, savings, and business loans), digital banking channels (online and mobile banking), and ancillary services (credit cards, gift cards, check ordering). The bank operates as a single-platform community bank rather than a modular platform architecture, with key lending and banking services delivered through third-party integrations for specialized functions like mortgage applications and credit card management.

Differentiator

Problem solved

Functional benefit

Products and services

  • Personal Checking
  • Savings and CDs
  • Personal Loans
  • Home Loans
  • Home Equity Loans

Companies that use Liberty Bank Minnesota

Customer profile

Segments3 records

Ideal customer profiles3 records

Liberty Bank Minnesota technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration8 records

Liberty Bank Minnesota partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered core and minor.

  • MoneyPasscoreTechnology or IntegrationMoneyPass provides the ATM network access for Liberty Bank Minnesota customers, enabling fee-free withdrawals at MoneyPass ATMs nationwide. The bank directs customers to the MoneyPass ATM locator for finding nearby fee-free ATMs.
  • Elan Financial ServicescoreTechnology or IntegrationElan Financial Services provides the credit card program for Liberty Bank Minnesota, including card issuance and processing infrastructure. The bank offers Liberty-branded credit cards with application processing through Elan's platform.
  • OrderMyChecks.comminorChannel Partner/ Reseller/ DistributorThird-party check ordering service allowing Liberty Bank customers to order personal and business checks through a dedicated portal linked from the bank's website.
  • CIBnG (Commercial Internet Banking)coreTechnology or IntegrationCIBnG provides the online banking platform infrastructure for Liberty Bank Minnesota's consumer and business online banking services, enabling secure account access, transactions, and banking operations.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Liberty Bank Minnesota competitors and assessment

Company assessment

Direct peers

  • MinnStar Bank: Small community bank in southern Minnesota providing personal checking, savings, mortgage, and small business lending products. Highly comparable to Liberty Bank Minnesota in scale, community-bank operating model, and product mix aimed at local retail and small business customers.
  • Sentry Bank: Small Minnesota-based community bank offering consumer, mortgage, and business banking products to local customers. Closely comparable to Liberty Bank Minnesota in operating model, product breadth, and scale as a small community lender serving a defined Minnesota region.
  • Heartland State Bank: Small Minnesota community bank offering deposit accounts, consumer loans, mortgages, and agricultural lending to local customers. Comparable peer in scale, community-bank business model, and Minnesota regional market focus.
  • Stearns Bank: Community bank headquartered in the St. Cloud/Central Minnesota region serving similar consumer, mortgage, and small business banking customers. Geographic overlap makes it the most direct local peer to Liberty Bank Minnesota in terms of market served and product mix.
  • Citizens Alliance Bank: Independent community bank operating across west-central and central Minnesota with consumer, mortgage, and small business banking products. Closely comparable peer in scale, geography, and operating model to Liberty Bank Minnesota.
  • Lake Central Bank: Minnesota-based community bank serving consumer, mortgage, and small business banking customers in its regional market. Closely mirrors Liberty Bank Minnesota's small-scale, community-anchored banking model and product portfolio.

Broad incumbents

  • U.S. Bank: Major national bank headquartered in Minneapolis with deep retail, mortgage, and small business banking penetration across Central Minnesota. Overlaps with Liberty Bank on deposit accounts, consumer loans, mortgages, and credit cards as a much larger incumbent competitor.
  • Wells Fargo: Large national bank with significant branch presence in the Twin Cities and Central Minnesota. Competes with Liberty Bank on mortgages, consumer loans, deposit accounts, and small business banking, though it operates at vastly larger scale across a much broader portfolio.
  • Bremer Bank: Large Minnesota-headquartered community/regional bank with extensive branch network across Minnesota, Wisconsin, and North Dakota. Provides overlapping consumer, mortgage, and small business banking products to Central Minnesota residents at greater scale, positioning it as a broad incumbent competitor.
  • Huntington Bank: Large regional bank with branch presence in Minnesota, offering consumer, mortgage, and small business banking products. Competes with Liberty Bank Minnesota across overlapping products as a much larger multi-state incumbent with broader product capabilities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

Liberty Bank Minnesota social profiles

Digital presence

Liberty Bank Minnesota compliance and trust

Trust signal

Compliance1 record

Liberty Bank Minnesota financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Liberty Bank Minnesota leadership team

Management profile

Number of profiles

Liberty Bank Minnesota funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Liberty Bank Minnesota M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Liberty Bank Minnesota

What does Liberty Bank Minnesota do?

Liberty Bank Minnesota is a community bank providing personal and business banking products across six branches in Central Minnesota. Core offerings include checking, savings, CDs, personal loans, home loans, home equity loans, business loans, credit cards, and digital banking (online and mobile). The bank is positioned as Central Minnesota's home loan lender.

Is Liberty Bank Minnesota a public or private company?

Liberty Bank Minnesota is a private company. It is classified as unknown and is currently operating.

When was Liberty Bank Minnesota founded?

Liberty Bank Minnesota was founded in 1939. It employs 51 to 100 people.

Where is Liberty Bank Minnesota based?

Liberty Bank Minnesota is headquartered in Saint Cloud, United States, in the North America region.

How does Liberty Bank Minnesota make money?

Three revenue lines are on record. Net Interest Income is the primary driver. The others are non-Interest Income and credit Card Revenue.

Who are Liberty Bank Minnesota's main competitors?

Direct peers on record are MinnStar Bank, Sentry Bank, Heartland State Bank, Stearns Bank, Citizens Alliance Bank and Lake Central Bank. Broad incumbents are U.S. Bank, Wells Fargo, Bremer Bank and Huntington Bank.

Does Liberty Bank Minnesota have an API?

No public API is recorded for Liberty Bank Minnesota.

What industry is Liberty Bank Minnesota in?

Liberty Bank Minnesota's product category is Community Banking. Its primary akta.pro industry code is FSABAEAD, Mutual Savings Banks & Mutual Thrifts, with a secondary code of FSAKAAAL, Bank & Credit Union Personal Loans (Unsecured Installment). Its NAICS code is 522110 and its SIC code is 6022.

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