Bonnot’s Event House

What Bonnot’s Event House does

Bonnot's Event House is a Swiss full-service event agency founded in 1990 by Christian Bonnot and operated as a sole proprietorship (Einzelunternehmen) headquartered in Zollikon near Zurich. The firm plans and executes corporate events end-to-end — including concept, talent booking, and on-site production — and additionally operates as a state-licensed artist placement agency handling roughly 200 artist placements per year. Its cumulative track record exceeds 3,500 events since inception, spanning Swiss enterprise, financial-services, healthcare, public-sector, and consumer-brand clients.

The company's core deliverables are bespoke live-event experiences (corporate celebrations, brand activations, conferences, hospitality events) rather than technology products. The operating stack combines in-house event production with outsourced digital infrastructure: a website designed by Wildwebstory, hosting by METANET, web analytics via Matomo, and lead generation through Google Ads, LinkedIn Ads, Instagram, and YouTube. Delivery is executed by a lean 2–5 person core team augmented by a freelance network that absorbed former backoffice staff (e.g., Ming Beccarelli-Lai, transitioned to freelance at end of 2024).

The business model is project-based agency revenue from Swiss corporate and institutional clients, including Swisscom, UBS, ZKB, multiple Raiffeisenbank regional banks, SUVA, CSS, Hirslanden, Mercedes-Benz Schweiz, Hotelplan, Sprüngli, Kuoni, Caritas Zürich, SVK, Implenia, and the Reformierte Kirche Zürich, with separate commission/fees from the licensed artist-booking line. The firm monetizes through event fees, talent commissions, and pan-Switzerland coverage including German-, French-, and Italian-speaking regions, with no external funding and no disclosed revenue figures.

Name

Bonnot’s Event House

Legal name

Bonnot Event House

Website

https://bonnotseventhouse.ch

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Short description

Bonnot's Event House is a Swiss full-service event agency founded in 1990, planning corporate events and operating a state-licensed artist booking desk for enterprise and institutional clients across Switzerland.

Ownership category

akta.pro rank

Product category

Event Management Services

NAICS

Convention and Trade Show Organizers (56192), Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Full-Service Event Planning & Production (HSACAAAA)

akta.pro secondary industries

On-Site Event Operations & Day-Of Coordination (HSACAAAK), Venue Sourcing & Site Coordination (HSACAAAD), Event Theming, Mood Boards & Concept Design (HSACAOAH), Festival & Event Producers/Organizers (MPAIAFAC)

Keywords

• Full-service event agency
• Corporate event planning
• Artist booking agency
• Event infrastructure rental
• Event management consulting

Headquarters

HQ city

Witikon

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Event Planning and Organization: Full-service event planning and organization from concept development through on-site execution. Services include event design, location scouting, infrastructure coordination, catering management, and technical support. Operates as general contractor coordinating multiple vendors and service providers.
2. Event Consulting: Advisory services for event strategy, concept development, and event design. Provides expertise on location selection, theme development, and event flow optimization.
3. Infrastructure Rental: Procurement and rental of event infrastructure including lighting, sound, video projection, congress technology, rental furniture, themed decorations, tents, stages, tribunes, and attractions. Leverages Switzerland-wide network of infrastructure providers to secure best pricing and quality.
4. Artist and Talent Agency: State-licensed artist agency mediating show acts, musicians, moderators, keynote speakers, and subject matter experts. Arranges approximately 200 artist engagements per year. Handles availability checks, fee negotiations, and contract management.

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Bonnot's Event House is a Swiss full-service event agency that plans, organizes, and executes corporate and institutional events from concept through on-site delivery. Its core offering spans four integrated service pillars: Eventplanung (full event planning and execution), Eventberatung (strategic consulting and concept development), Infrastruktur Vermietung (equipment and infrastructure rental), and Künstler-Vermittlung (state-licensed artist and entertainment booking). The firm operates as a general contractor coordinating all event components for corporate clients throughout Switzerland.

Product overview

Bonnot's Event House is a full-service event agency offering a comprehensive suite of event management services. The core offering consists of four integrated service pillars: Eventplanung (event planning and execution), Eventberatung (strategic consulting and concept development), Infrastruktur Vermietung (equipment and infrastructure rental), and Künstler-Vermittlung (artist and entertainment booking). The agency operates as a state-licensed (konzessionierte) booking agency mediating approximately 200 artists annually. The artist booking division includes specialized sub-categories for show acts, music acts, moderation, and specialist presentations (Fachreferate). The company also provides complete event organization from A to Z, including catering, photography, video documentation, and themed decorations. Founded in 1990, the agency serves corporate clients throughout Switzerland and has completed over 3,500 event assignments.

Differentiator

Problem solved

Functional benefit

Products and services

• Eventplanung (Event Planning) Full-service event planning including conception, organization, and execution of corporate events, conferences, celebrations, and incentive trips throughout Switzerland. The agency acts as general contractor coordinating all vendors and components.
• Eventberatung (Event Consulting) Strategic event consulting including event concept development, event design, event checklist provision, and location scouting services for corporate clients.
• Infrastruktur Vermietung (Infrastructure Rental) Rental of event infrastructure and equipment including lighting, sound, video projection, congress technology, rental furniture, themed decorations, tents, stages, tribunes, and attractions via a Switzerland-wide provider network.
• Künstler-Vermittlung (Artist Booking) State-licensed (konzessionierte) booking agency for entertainment acts including show performers, musicians, comedians, moderators, keynote speakers, and specialist presenters. Mediates approximately 200 artists annually across Switzerland.

Quantifiable outcome

• Over 3,500 events successfully completed since founding in 1990
• +3 more outcomes

Named customers29 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor and core.

• LinkedIn (LinkedIn Corporation / LinkedIn Ireland Unlimited Company)minorGTM or Marketing PartnerSocial media advertising platform used for B2B targeted advertising campaigns. LinkedIn Insight Tag implemented for visitor retargeting and audience targeting purposes.
• B&K Food (Mike Kienast)minorOthersCatering partner referenced for gala events. Specialized in creating customized catering concepts for corporate events including gala dinners and celebrations.
• Event Infrastructure Network (Switzerland-wide)coreChannel Partner/ Reseller/ DistributorExtensive network of infrastructure providers including tent companies, stage builders, lighting and sound rental companies, furniture suppliers, decoration providers, technical firms, and transportation/logistics partners. Network enables best pricing and quality across all Swiss regions.

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Habegger AG: Swiss live-communications and event agency offering event marketing, brand activations and full event execution. Closely comparable service portfolio and customer segments to Bonnot's Event House, including Swiss corporate clients and institutional events.
• Winkler Livecom AG: Swiss full-service live-marketing and event agency headquartered in Switzerland. Operates with a similar business model of corporate event planning, infrastructure coordination and production services, directly competing for the same Swiss blue-chip client base.
• André Nef Eventagentur: Established Swiss event agency providing corporate events, gala productions and artist booking. Operates with a comparable service mix in the Swiss market and competes for many of the same institutional and corporate clients.
• plan b. event AG: Swiss full-service event agency delivering corporate events, conferences and celebrations across Switzerland. Comparable target customers and turnkey event execution model, making it a direct competitor for mid-tier and large Swiss corporate mandates.

Broad incumbents

• MCI Group: Global meetings, events and association management company with a Swiss presence in Geneva. Larger incumbent offering overlapping event planning, congress and association services; competes for enterprise and association mandates in Switzerland.
• Cvent: Global event-management software and services platform used by corporate event teams. Not a direct planning competitor, but increasingly shapes how enterprise buyers source agencies and run events, creating competitive pressure on traditional Swiss planners.
• Live Nation: Global live entertainment promoter and venue operator. While focused on concerts rather than B2B corporate events, its scale in artist booking, ticketing and venue relationships overlaps with Bonnot's licensed artist-agency activities at the entertainment end of the value chain.

Regional players

• Würth Event Solutions: Corporate event division of the Würth Group operating primarily in Germany/Austria/Switzerland. Comparable full-service corporate event offering, but anchored in DACH rather than Swiss-German market, making it a regional rather than direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/bonnotseventhouse
• LinkedInlinkedin.com/company/bonnot-s-event-house

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bonnot’s Event House