Ross Bridge

What Ross Bridge does

Ross Bridge is a master-planned residential resort community located on approximately 1,700 acres in Hoover, Alabama, a suburb of Birmingham. The community was developed in the 2000s as a joint venture between USS Real Estate and Daniel Corporation and encompasses three branded neighborhoods — GLASSCOTT (premium homes from the high $600s), HADDON (resort homes from the upper $300s), and THE HAMPTONS (executive homes from the $300s, built by Signature Homes) — with home types ranging from loft-style condominiums and townhomes to single-family and custom estate homes priced from the low $200s to over $1 million. The asset is anchored by two notable anchor amenities: the Robert Trent Jones Golf Trail course at Ross Bridge, an 8,191-yard layout described as the third-longest in the world, and the 259-room Marriott Renaissance Ross Bridge Golf Resort & Spa, which includes a 12,000-square-foot European spa. Additional amenities include over 200 acres of parks, green spaces, lakes and the Shades Creek Preserve, multiple neighborhood pools, and five miles of activity trails.

Name

Ross Bridge

Legal name

Ross Bridge

Website

https://rossbridge.com

Company type

Private

Founded year

1858

Operating status

Operating

Headcount range

11–50 employees

Short description

Ross Bridge is a 1,700-acre master-planned residential resort community in Hoover, Alabama, offering homes from the low $200s to over $1 million across three branded neighborhoods, anchored by a Robert Trent Jones Golf Trail course and the 259-room Marriott Renaissance resort.

Ownership category

akta.pro rank

Product category

Master-Planned Residential Real Estate

NAICS

Hotels (except Casino Hotels) and Motels (72111), New Housing For-Sale Builders (236117)

SIC

Hotels & Motels (7011)

akta.pro primary industry

Eco-Resorts (Full-Service Sustainable Resorts in Natural Settings) (THAAAHAB)

akta.pro secondary industry

Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

Keywords

• Master-planned community
• Residential real estate
• New home sales
• Golf resort community
• Planned community development

Headquarters

HQ city

Hoover

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Supply Chain, Marketing or Sales, Operations, Personnel

Revenue model

1. Home Sales: Ross Bridge generates revenue through the sale of new residential properties including loft-style condominiums, townhomes, single-family homes, and estate homes. The community spans approximately 1,700 acres with multiple neighborhoods (GLASSCOTT, HADDON, THE HAMPTONS) offering various price points from the low $200s to over $1 million.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Ross Bridge is a master-planned residential resort community in Hoover, Alabama that sells new homes — including loft-style condominiums, townhomes, single-family homes, and custom estate homes — across three branded neighborhoods (GLASSCOTT, HADDON, THE HAMPTONS). The community bundles residential real estate with on-site recreational and hospitality amenities, including an 8,191-yard Robert Trent Jones Golf Trail course, the 259-room Marriott Renaissance Ross Bridge Golf Resort & Spa, multiple pools, over 200 acres of parks, and five miles of activity trails.

Product overview

Ross Bridge is a master-planned residential resort community offering a portfolio of distinct home types across three branded neighborhoods (GLASSCOTT, HADDON, and THE HAMPTONS), anchored by a Robert Trent Jones Golf Trail course and the Marriott Renaissance Ross Bridge Golf Resort & Spa. The community provides over 200 acres of parks, multiple pools, trails, and resort-style amenities as part of the homeowner experience. Homes range from loft-style condominiums and townhomes to single-family homes and custom estate homes, priced from the low $200,000s to over $1 million.

Differentiator

Problem solved

Functional benefit

Brands

• GLASSCOTT: Neighborhood featuring some of the largest homesites in Ross Bridge with commanding views of the golf course and Renaissance Ross Bridge Golf Resort. Homes priced from the High $600's.
• HADDON
• THE HAMPTONS

Products and services

• Ross Bridge Community (master-planned residential community) A 1,700-acre master-planned residential resort community in Hoover, Alabama offering single-family homes, townhomes, estate homes, and loft-style condominiums with on-site golf, pools, parks, and resort amenities. Targeted at individual homebuyers and families in the Birmingham metro area.
• GLASSCOTT Neighborhood Premier neighborhood within Ross Bridge featuring some of the largest homesites and commanding views of the Ross Bridge Golf Course and Renaissance Ross Bridge Golf Resort, with homes priced from the high $600,000s. Targeted at premium-tier homebuyers seeking estate-style living.
• HADDON Neighborhood Resort-homes enclave within Ross Bridge with generous homesites and access to golf course homes from Birmingham's acclaimed new home builders, with homes priced from the upper $300,000s. Targeted at mid-tier family homebuyers.
• THE HAMPTONS Neighborhood Distinctive neighborhood at Ross Bridge featuring residences by Signature Homes with unique design styles including 3-5 bedrooms ranging from 1,800 sq. ft. to over 3,500 sq. ft., priced from the $300,000s. Targeted at entry- to mid-tier homebuyers seeking new construction.
• Custom Estate Homes (Guild-built residences) Custom estate homes within Ross Bridge crafted by hand-selected guild builders, priced from the low $200s to $1-million+. Targeted at buyers seeking fully customized luxury residences within the community.

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• USS Real EstatecoreStrategic or Co-development PartnerCo-developer of Ross Bridge. USS Real Estate and Daniel Corporation share a long-standing tradition of building communities that celebrate the human spirit and are inspired by the ways in which people truly live. They have utilized innovative construction technology and design with environmentally sensitive site planning to create spaces in which people reside harmoniously with nature.
• Daniel CorporationcoreStrategic or Co-development PartnerCo-developer of Ross Bridge alongside USS Real Estate. The company specializes in award-winning residential communities in Birmingham, AL with a focus on innovative construction and environmental sensitivity.
• Marriott Renaissance Ross Bridge Golf Resort & SpacoreStrategic or Co-development Partner259-room luxury resort hotel integrated within the Ross Bridge community. Features 12,000-square foot European spa, signature pool with enchanting waterfalls and fountains, and comprehensive spa services. Adjacent to the Robert Trent Jones Golf Trail course.
• Robert Trent Jones Golf TrailcoreStrategic or Co-development PartnerFamous Alabama golf trail featuring Ross Bridge as one of its newest courses. The Ross Bridge course spans 8,191 yards (third-longest in the world), features 8,191-yard layout with 10 holes along two significant lakes connected by a spectacular 80-foot waterfall between the ninth and eighteenth greens.
• Signature HomesminorChannel Partner/ Reseller/ DistributorHome builder constructing residences in The Hamptons neighborhood at Ross Bridge. Offers a variety of floorplans with unique design styles including 3-5 bedrooms ranging from 1,800 sq. ft. to over 3,500 sq. ft.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Liberty Park (Birmingham): Master-planned community in Vestavia Hills, AL (also Birmingham metro) with homes, parks, and recreational amenities. Comparable to Ross Bridge as a competing master-planned community in the same Birmingham, Alabama metro area, though without the Robert Trent Jones Golf Trail and Renaissance Resort anchor.

Direct peers

• Sea Pines Resort: Resort residential community on Hilton Head Island, SC featuring golf courses, villas, and resort hotels. Comparable to Ross Bridge as a Southeastern resort-style community with world-class golf and integrated residential real estate.
• Reynolds Lake Oconee: Large-scale resort residential community in Greensboro, GA featuring multiple golf courses, a Ritz-Carlton resort, and lakefront homes. Highly comparable to Ross Bridge as a Southeastern master-planned community anchored by world-class golf and integrated resort amenities.
• Brunswick Forest: Master-planned community near Wilmington, NC with golf, parks, and resort-style amenities. Comparable to Ross Bridge as a Southeastern master-planned community offering tiered home pricing and amenity-driven lifestyle positioning.
• Kiawah Island Golf Resort: Resort residential community near Charleston, SC featuring multiple golf courses, luxury homes, and resort hotels. Comparable to Ross Bridge as a Southeastern resort-style master-planned community built around championship golf and residential real estate.
• Daniel Island: Master-planned community in Charleston, SC developed by Daniel Corporation (one of Ross Bridge's co-developers). Directly comparable as a large-scale, amenity-rich residential community with integrated resort and recreational facilities by the same sponsor.
• Lakewood Ranch: Master-planned community in Bradenton, FL covering over 50,000 acres with multiple villages, golf courses, and resort amenities. Comparable to Ross Bridge in business model, amenity integration, and tiered home pricing across distinct neighborhoods.

Broad incumbents

• The Woodlands: Large-scale master-planned community near Houston, TX developed by The Woodlands Development Company. Comparable to Ross Bridge as one of the most prominent master-planned communities in the US with extensive amenities, though at a much larger scale and more mature life cycle.
• Newland Communities: National master-planned community developer with 30+ communities across the US. Comparable to Ross Bridge as a peer developer in the master-planned community segment, though operating at multiple sites and significantly larger scale.

Emerging players

• Habersham (South Carolina): Master-planned community in Beaufort, SC featuring homes, a marina, and town amenities. Comparable to Ross Bridge as a smaller-scale Southeastern master-planned community focused on walkable, amenity-rich living, but with less land area and a more nascent build-out.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/livenrossbridge
• LinkedInlinkedin.com/company/ross-bridge

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ross Bridge