What Ejeprime does

EjePrime (legal entity: NEW EJEPRIME, SL) is a Spain-based digital media company that operates ejeprime.com, a Spanish-language online publication delivering economic and business news for the Spanish real estate sector. Founded in 2017 and based in Barcelona, the platform covers residential, commercial, office, industrial, hotel, and logistics sub-seectors, providing daily news articles, executive interviews, thematic special editions, annual dossiers, multimedia video content, and a free email newsletter aimed at real estate professionals, developers, investors, and financial institutions active in Spain.

The product is built on a standard web-based content management and distribution architecture, with no proprietary technology stack disclosed. Audience measurement relies on Google Analytics and monetisation infrastructure on Google DoubleClick for programmatic advertising. EjePrime is part of the Cinnamon News media group, which includes other Spanish B2B sector publications such as Modaes, and operates additional sub-products including the 'New Voices' interview series, the 'Barómetro de Empresas Inmobiliarias' sector rankings, and free downloadable PDF dossiers (Dossier Anual, Gigantes del Real Estate, La Sostenibilidad en el Real Estate).

EjePrime's revenue model is entirely advertising-supported. All editorial content and newsletters are distributed free of charge, with monetisation derived from sponsored content integrations (e.g., 'Patrocinado por Homu Work'), branded editorial series (e.g., 'Clave técnica' with Savills), and programmatic display advertising. The company is privately held, employs 1-10 people, serves only the Spanish market, and has not disclosed revenue, funding, or ownership data.

Name

Ejeprime

Legal name

NEW EJEPRIME, SL

Website

https://ejeprime.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

EjePrime is a Barcelona-based digital news outlet, founded in 2017, that publishes Spanish-language economic and business coverage of the Spanish real estate sector for investors, developers, and industry professionals, monetised entirely through digital advertising and sponsored content.

Ownership category

akta.pro rank

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Digital advertising: EjePrime operates as an advertising-supported digital media outlet, featuring sponsored content sections (e.g., 'Patrocinado por Homu Work') alongside editorial coverage of the Spanish real estate market.

Distribution channels1 record

Marketing channels4 records

Core offering

EjePrime is an advertising-supported, Spanish-language digital news publication that delivers daily economic and business news, analysis, dossiers, executive interviews, and multimedia content focused exclusively on the Spanish real estate sector. The platform covers residential, commercial, offices, industrial, hotels, and logistics sub-sectors, and distributes content freely through its website, newsletters, and digital dossier publications.

Product overview

EjePrime is a specialized online news portal focused on economic news in the Spanish real estate sector. The platform operates as a unified media service offering news articles, interviews (New Voices), annual reports (Dossier Anual, Barómetro), multimedia content, and email newsletters. The core offering consists of the news portal supplemented by specialized publications and content series targeting real estate professionals, investors, and industry stakeholders.

Differentiator

Problem solved

Functional benefit

Products and services

• EjePrime News Portal Online news portal providing daily economic news and analysis focused on the Spanish real estate sector, covering residential, commercial, offices, industrial, hotels, and market-analysis segments. Targeted at real estate professionals, investors, and developers.
• Publications (Dossiers and Reports) Annual dossiers and specialized reports including 'Dossier Anual', 'Barómetro de Empresas Inmobiliarias', and themed publications covering sustainability, urbanism, and real estate trends. Distributed free as digital publications.
• EjePrime Newsletter Free email newsletter service delivering curated real estate news and analysis to professional subscribers.
• Multimedia Content Video interviews and multimedia content including the 'Shot' series, 'Barómetro de Empresas Inmobiliarias', and 'Zoom In en tiempos del coronavirus' series.
• Special Editions (Especiales) Thematic special editions covering annual market reviews, urban development projects, and sector-specific analysis such as 'Gigantes del Real Estate' and 'La Sostenibilidad en el Real Estate'.
• New Voices (Entrevistas) Interview series featuring executives and leaders from the Spanish real estate sector, highlighting strategic insights and industry perspectives.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Four partnerships are on record, tiered minor.

• SavillsminorGTM or Marketing PartnerEjePrime features Savills as a key sponsored content partner, including branded editorial series (e.g., 'Clave técnica' powered by Savills) and sponsored articles covering topics such as flex living, project management, EPBD directives, and BIM technology in real estate.
• Google AnalyticsminorOthersEjePrime uses Google Analytics for website traffic and audience measurement, and Google DoubleClick for programmatic advertising, as disclosed in its cookies policy.
• Google DoubleClickminorOthersEjePrime uses Google DoubleClick for display advertising and retargeting, as disclosed in its cookies policy.
• Cinnamon NewsminorOthersEjePrime is linked under the Cinnamon News media group alongside other sector publications such as Modaes, as indicated by the footer branding.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Expansión: Spanish financial daily (Unidad Editorial) covering business and economic news including real estate; broader incumbent with real estate as one of many verticals, competing for the same B2B professional audience at greater scale.
• Commercial Observer: US-focused digital publication covering commercial real estate, finance, and development; comparable vertical B2B trade media model targeting RE professionals.
• Bisnow: US-headquartered digital media company covering commercial real estate across multiple markets; comparable vertical focus on RE economic/business news for professionals, with significantly broader geographic and capital scale than EjePrime.
• The Real Deal: US-based digital media covering real estate industry news, deals, and market intelligence for professionals; overlaps with EjePrime in B2B trade media positioning for RE dealmakers and executives.
• Cinco Días: Spanish business daily (Prisa/El País group) covering economy, markets, and real estate; broad incumbent competitor in the B2B business news category where EjePrime also monetizes professional readership.
• El Confidencial: Major Spanish digital business news outlet with regular real estate coverage; a broad incumbent that covers EjePrime's vertical as part of a wider business news portfolio and competes for advertiser spend.

Direct peers

• Brainsre: Spanish-language digital news outlet focused on the real estate sector; most direct comparable to EjePrime in terms of language, geography, vertical focus, and digital-first ad-supported model.

Others

• Modaes: Spanish digital trade publication covering the fashion/textile industry; affiliated with EjePrime via the Cinnamon News media group, providing a structural/comparative reference point on group-level media economics rather than a direct competitor.
• idealista: Spain's leading property portal with a news/insights section; adjacent ecosystem player with overlapping RE audience but operates a listings marketplace model rather than a news publication, posing a competitive threat if it expands editorial depth.

Regional players

• Iberian Property: English-language publication covering Iberian (Spain/Portugal) real estate investment market; comparable vertical and B2B audience, with broader regional scope and English delivery versus EjePrime's Spanish-only, Spain-only focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key highlights6 records

Customer concentration

• Xx.com/Ejeprime

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ejeprime