ID Badge
ID Badge Incorporated is a 25+ year value-added reseller and integrator of ID card printers, consumables, software, and badge accessories, serving SMBs and enterprises across corporate, education, healthcare, government, membership, and event segments via direct e-commerce and phone/email sales.
- Company typePrivate
- Founded2000
- HeadquartersJacksonville, United States
- Headcount1–10
- GTM typeB2B
- OfferingHardware or Manufacturing
What ID Badge does
ID Badge Incorporated is a privately held value-added reseller and systems integrator of ID card printing and physical security solutions, headquartered in Jacksonville, Florida, and operating continuously since 2000. The company distributes and supports ID card printers and encoders from multiple original equipment manufacturers — including HID/Fargo, Zebra, Evolis, Magicard, and Datacard — alongside proprietary accessories such as its patented pin badge holder (U.S. Patent #6,035,564). Its product portfolio spans hardware (printers, encoders), consumables (print ribbons, PVC cards, overlays), software (card design and issuance applications), and accessories (badge holders, lanyards, reels), supplemented by an in-house ID Card Creation Service for custom card design and production.
The business generates revenue through outright hardware sales, recurring consumables replenishment, software licenses, accessories, and ancillary services, with pricing structured around trade-in, rental, and loaner programs that anchor customers to its installed base. Go-to-market is primarily direct via a public e-commerce storefront backed by phone and email sales support, allowing the company to bypass layered distribution in low- and mid-ticket transactions. The customer base is distributed across corporate/enterprise, educational, healthcare, government, membership organizations, events, and small/medium business segments, with no publicly disclosed anchor contracts, leadership team, or financial metrics.
ID Badge firmographics
Firmographics- Name
- ID Badge
- Legal name
- ID Badge Inc.
- Website
- https://idbadgeinc.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- ID Badge Incorporated is a 25+ year value-added reseller and integrator of ID card printers, consumables, software, and badge accessories, serving SMBs and enterprises across corporate, education, healthcare, government, membership, and event segments via direct e-commerce and phone/email sales.
- Ownership category
- akta.pro rank
Where ID Badge is headquartered
LocationHeadquarters
- HQ city
- Jacksonville
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
ID Badge business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Hardware Sales: Sales of ID card printers (single-sided, dual-sided, with lamination), ID systems bundled packages, and data capture devices (scanners, readers, cameras). Revenue is one-time with transactional purchases.
- Consumables and Supplies: Recurring sales of ribbons (YMCKO, YMCKOK, monochrome), PVC cards (blank, colored, access/proximity), lamination supplies, and badge holders. These generate recurring revenue from existing customer base.
- Software Licenses: Sales of ID card creation software, tracking software (visitor management, time & attendance, member tracking, event tracking, school tracking), and access control software. Both standalone and enterprise versions available.
- Services: Training & setup, technical support, extended warranties, printer repairs, loaner printer programs, trade-in offers, rental systems, and pre-installed systems. Professional services provide margin enhancement and customer retention.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Consumer/SMB - Standard Products |
| Unit Pricing | Pay-as-you-go | Professional - Mid-Tier Systems |
| Unit Pricing | Multi-year contract | Enterprise - High Volume/Advanced Systems |
| Other | Multi-year contract | Custom Solutions |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
ID Badge product offering
Product offeringCore offering
ID Badge Incorporated is a value-added reseller and system integrator of photo ID badge and PVC card solutions. The company combines third-party hardware (card printers, cameras, readers), packaged ID software, consumables (ribbons, PVC cards, badge holders), and value-added services (training, support, rentals, custom card creation) into complete identification solutions for organizations ranging from SMBs to government agencies.
Product overview
ID Badge Incorporated operates as a specialized reseller and integrator of photo ID badge systems, offering a comprehensive portfolio centered on ID card creation hardware, software, and consumables. The core product lines include complete ID Systems (bundled printer and software packages ranging from Economy to High Definition Premium), ID Printers across multiple brands (Fargo/HID, Zebra, Evolis, Magicard, Polaroid, Nisca, Datacard, Primera, Dymo), and complementary ID Software for card design, tracking, access control, membership management, time attendance, and visitor management. The company also supplies all related consumables including ribbons, PVC cards, and security products (hologram overlays, embedded cards), as well as accessories like badge holders, lanyards, photo taking equipment, data capture devices, and shredder solutions. Services encompass training, technical support, printer repairs, rental programs, and custom ID card creation. The product architecture is modular—customers can purchase individual components (printers, ribbons, cards) or complete turnkey systems, with software and tracking modules available as add-ons for more sophisticated badge management requirements.
Differentiator
Problem solved
Functional benefit
Products and services
- HID FARGO HDP6600 Dual-Sided Card Printer
Companies that use ID Badge
Customer profileSegments7 records
Ideal customer profiles5 records
ID Badge technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
ID Badge partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- HID Global (Fargo)coreID Badge Inc is an authorized HID Advantage partner and Fargo reseller, offering the complete line of Fargo/HID card printers, ribbons, accessories, and systems. They hold Evolis Training certification indicating manufacturer-authorized status.
- EvoliscoreAuthorized Evolis reseller offering Zenius, Primacy, Avansia, Pebble, Dualys, and other Evolis printer lines along with corresponding ribbons and accessories. Company holds Evolis Training certification.
- Zebra TechnologiescoreAuthorized Zebra reseller offering ZXP Series card printers, iSeries ribbons, and Zebra accessories including printheads, cleaning kits, and carrying cases.
- MagicardcoreAuthorized Magicard reseller offering Rio Pro, Enduro, Prima, and other Magicard printer models along with proprietary ribbons and cleaning supplies.
- Datacard GroupcoreAuthorized Datacard reseller offering SD260, SD360, SP25, SP75, and RP90 series printers along with Datacard ribbons and accessories.
- Polaroid (for card printers)minorReseller of Polaroid card printers including P2500S, P3500S, P4500S, P5000E, P5500S, and P7500S models.
- NiscaminorAuthorized Nisca reseller offering PR-C101, PR5350, and PR5360LE printers along with Nisca-specific ribbons and laminates.
- Primera TechnologyminorReseller of Primera LX-series label printers and associated label stock for ID and badge applications.
- DymominorReseller of Dymo label and ID card printers including the Dymo 450 Turbo for badge and label printing.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
ID Badge competitors and assessment
Company assessmentDirect peers
- IDVille: Direct competitor operating a similar e-commerce model selling ID badge systems, printers, software, and accessories across multiple manufacturer brands. Targets the same SMB-to-enterprise customer base with comparable one-stop-shop positioning.
- Identicard: Long-standing ID badge system provider offering printers, ID software, access control, and visitor management solutions. Comparable in targeting enterprise and institutional customers with bundled hardware-software-service packages.
- AlphaCard: Direct competitor and value-added reseller of ID card printers, software, ribbons, and PVC cards. Offers nearly identical product categories (Fargo, Zebra, Evolis, Magicard) with a similar e-commerce + phone sales GTM motion.
Emerging players
- CardExchange Solutions: ID card issuance software vendor offering card design, printing, and visitor management tools. Comparable in software functionality but operates primarily as a software specialist without hardware breadth.
- EasyBadge: ID card design and printing software vendor competing with ID Badge Inc.'s ID making software offerings. Comparable on the software layer with strong SMB focus and free/entry-level pricing model.
- Jolly Technologies: ID card software specialist offering card design, printing, and visitor management applications that compete with ID Badge Inc.'s software portfolio. Comparable on the ID software layer but narrower in hardware scope.
Broad incumbents
- HID Global: Direct manufacturer of Fargo card printers and a global leader in identity and access management solutions. Comparable as a partner/supplier but operates at vastly larger scale with proprietary hardware, software, and credentialing platforms.
- Zebra Technologies: Direct manufacturer of ZXP-series card printers that ID Badge Inc. resells. Comparable as a major supplier/competitor in the card printer space with proprietary enterprise-grade hardware and software.
- Allegion: Global security products and access control solutions provider (Schlage brand). Comparable in access control and credentialing but operates as a large manufacturer rather than a reseller/integrator.
- Brady Corporation: Large diversified identifier and safety solutions provider offering ID badge printers, label printers, and identification products. Comparable product overlap but serves a much broader industrial and safety market beyond ID badges.
Market position
Weaknesses5 records
Competitive moat4 records
Key highlights7 records
Customer concentration
ID Badge social profiles
Digital presenceID Badge financial estimates
Financial estimateRevenue estimate
Valuation estimate
ID Badge leadership team
Management profileNumber of profiles
ID Badge funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ID Badge M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ID Badge
What does ID Badge do?
ID Badge Incorporated is a value-added reseller and system integrator of photo ID badge and PVC card solutions. The company combines third-party hardware (card printers, cameras, readers), packaged ID software, consumables (ribbons, PVC cards, badge holders), and value-added services (training, support, rentals, custom card creation) into complete identification solutions for organizations ranging from SMBs to government agencies.
Is ID Badge a public or private company?
ID Badge is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was ID Badge founded?
ID Badge was founded in 2000. It employs 1 to 10 people.
Where is ID Badge based?
ID Badge is headquartered in Jacksonville, United States, in the North America region.
How does ID Badge make money?
Four revenue lines are on record. Hardware Sales are the primary driver. The others are consumables and Supplies, software Licenses and services.
Who are ID Badge's main competitors?
Direct peers on record are IDVille, Identicard and AlphaCard. Emerging players are CardExchange Solutions, EasyBadge and Jolly Technologies. Broad incumbents are HID Global, Zebra Technologies, Allegion and Brady Corporation.
Does ID Badge have an API?
No public API is recorded for ID Badge.