Second '2' None

Moving and Relocation Servicessecond2none.co.nz

Company typePrivate
Founded-
HeadquartersPukekohe East, New Zealand
Headcount1–10
GTM typeB2C
OfferingServices

Second '2' None firmographics

Firmographics

Name: Second '2' None
Website: https://second2none.co.nz
Company type: Private
Headcount range: 1–10 employees
Ownership category
akta.pro rank

Second '2' None industry classification

Industry

Product category: Moving and Relocation Services
NAICS: Used Household and Office Goods Moving (484210), Lessors of Miniwarehouses and Self-Storage Units (531130)
SIC: Trucking & Courier Services (No Air) (4210), Refuse Systems (4953)
akta.pro primary industry: Full-Service Local Household Moving (Truck + Crew) (HSAKAAAA)
akta.pro secondary industry: Appliance & Furniture Removal (HSAKALAG)

Keywords

Household removal services
Furniture removal
Moving services
Storage services
Residential relocation

Where Second '2' None is headquartered

Location

Headquarters

HQ city: Pukekohe East
HQ country: New Zealand
HQ region: Oceania

Markets served

Second '2' None business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Supply Chain, Marketing or Sales

Second '2' None product offering

Product offering

Core offering

Second '2' None is a New Zealand-based moving company offering furniture removal, household removal, and storage services to residential customers in the Pukekohe East area. The company operates as a small local service provider with 1-10 employees, focused on helping individuals and households relocate their belongings and access storage solutions.

Differentiator

Problem solved

Functional benefit

Products and services

Furniture Removal

Companies that use Second '2' None

Customer profile

Ideal customer profiles1 record

Second '2' None technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Second '2' None partnerships and signals

Strategic signal

Recent moves1 record

Second '2' None competitors and assessment

Company assessment

Broad incumbents

Mainfreight: Large New Zealand-headquartered logistics and freight company with household moving divisions. Comparable as a NZ-based provider of household goods transport and warehousing/storage services, though significantly broader in scope.
Santa Fe Relocation: Global relocation company with New Zealand operations covering household moving and storage. Comparable as a full-service household mover with bundled storage services, operating at international scale.
Crown Worldwide Group: International moving and storage company with a significant New Zealand footprint providing household removals and self-storage. Comparable as a one-stop moving-plus-storage provider serving the NZ residential market.
Allied Pickfords (New Zealand): Global moving and relocation brand with established New Zealand operations offering household removals, storage, and international relocation services. Directly comparable as a full-service household mover with storage add-ons, though operating at much larger scale.

Direct peers

Storage King (New Zealand): Self-storage operator with multiple NZ facilities offering short- and long-term storage for households and businesses. Directly comparable on the storage side of Second '2' None's offering, and an indicator of competitive intensity in NZ self-storage.
Grace Removals: Australian-founded household moving and storage company operating across New Zealand. Closely comparable as a direct competitor offering furniture removal, household moves, and storage services to NZ customers.
AMJ Campbell (New Zealand): Australasian household moving and storage provider with NZ offices offering local and long-distance removals plus storage. Directly comparable on household removal, furniture moving, and storage service lines.
Kiwi Self Storage: New Zealand self-storage chain providing household and business storage units. Comparable on the storage half of Second '2' None's service mix, representing direct competitive overlap on the storage revenue stream.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

Second '2' None financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Second '2' None leadership team

Management profile

Number of profiles

Second '2' None funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Second '2' None M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Second '2' None

What does Second '2' None do?

When was Second '2' None founded?

Second '2' None was founded in -1. It employs 1 to 10 people.

Where is Second '2' None based?

Second '2' None is headquartered in Pukekohe East, New Zealand, in the Oceania region.

Who are Second '2' None's main competitors?

Broad incumbents on record are Mainfreight, Santa Fe Relocation, Crown Worldwide Group and Allied Pickfords (New Zealand). Direct peers are Storage King (New Zealand), Grace Removals, AMJ Campbell (New Zealand) and Kiwi Self Storage.

Does Second '2' None have an API?

No public API is recorded for Second '2' None.

What industry is Second '2' None in?

Second '2' None's product category is Moving and Relocation Services. Its primary akta.pro industry code is HSAKAAAA, Full-Service Local Household Moving (Truck + Crew), with a secondary code of HSAKALAG, Appliance & Furniture Removal. Its NAICS code is 484210 and its SIC code is 4210.