Canadian Yachting

Name

Canadian Yachting

Legal name

Canadian Boating (Operating as Canadian Yachting)

Website

https://canadianyachting.ca

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Midland

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Digital Magazine Subscriptions: Subscription-based access to digital magazine content, with both free and premium subscription tiers available
2. Advertising and Sponsorships: Website and magazine advertising space sold to marine industry advertisers, boat manufacturers, and related businesses
3. E-commerce Store: Online merchandise and products sold through the OP Media Group store

Pricing tiers

Distribution channels4 records

Marketing channels7 records

Core offering

Canadian Yachting (operating as Canadian Boating) is a digital boating media publication that produces and distributes editorial content including boat reviews, technical how-to articles, destination guides, sailing and electric boat coverage, lifestyle programming, and marine industry news. It monetizes through a freemium digital magazine subscription (free and premium tiers), display advertising and sponsorships from marine industry businesses, and merchandise sales through an OP Media Group online store.

Product overview

Canadian Boating is a digital media platform providing comprehensive boating content through its flagship digital magazine subscription, supported by archived newsletters (CBOB Archives, À Bord Archives), video programming (Water Ways TV), and an online store. The platform covers boat reviews, destination guides, technical how-to content, product information across categories (Electronics & Navigation, Hardware, Maintenance, Accessories, Safety, Books, Watersports), and current news and events for Canadian boaters.

Differentiator

Problem solved

Functional benefit

Brands

• Canadian Boating: Primary brand name for the Canadian boating magazine and digital platform

Products and services

• Canadian Boating Digital Magazine Subscription

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• OP Media GroupcoreOthersOP Media Group is the parent company and publisher of Canadian Yachting / Canadian Boating. The company publishes multiple marine and electrical industry publications including Boating Industry Canada, Electrical Industry Canada, and related trade magazines.

Recent moves5 records

Expansion highlights5 records

Direct peers

• Power & Motoryacht: Recreational powerboat consumer publication (Active Interest Media) covering powerboat reviews, electronics, and destinations. Closely comparable to Canadian Boating's Power Boat Reviews and tech sections, competing for the same Canadian powerboating audience segment.
• Sail Magazine: North American sailing-focused boating publication covering sailboat reviews, sailing news, seamanship, and racing. Directly comparable to the Sailing section of Canadian Boating and overlaps in audience (sail boaters), with similar subscription/editorial business model.
• Soundings Trade Only: Trade and consumer recreational boating publication covering boat reviews, industry news, and destinations for the North American boating market. Comparable editorial format and audience overlap with Canadian Boating; competes for advertiser attention from marine industry brands.
• Boating Industry Canada: Sister publication under OP Media Group covering the Canadian recreational marine industry from a B2B/trade perspective (dealers, manufacturers, distributors). Comparable as a Canadian boating media brand, complementary in audience (B2B vs. consumer) and advertiser base, sharing parent company infrastructure.
• PassageMaker Magazine: Recreational trawler and long-distance cruising publication covering boat reviews, destinations, and lifestyle for cruising boaters. Comparable editorial niche and subscription business model to Canadian Boating, with overlap in destination and lifestyle coverage.

Others

• Canadian Boating / WaterWays TV: Internal video sub-brand of Canadian Boating covering boat tours, reviews, and lifestyle programming. Listed for completeness as a content format peer within the same brand; not an independent competitor.

Emerging players

• Plugboats: Dedicated electric boating news and review platform (integrated into Canadian Boating's Plugboats section). Comparable as a category-specific electric boating content source, though it remains a niche vertical within Canadian Boating rather than a standalone competitor.
• Boats.com: Digital-first boat marketplace and review platform with listings, reviews, and how-to content. Adjacent competitor for boat-shopping audience and marine advertising dollars, though its business model is marketplace/lead-gen rather than editorial subscriptions.

Broad incumbents

• Yachting Magazine: Historic recreational boating and luxury yacht magazine covering boat reviews, destinations, and lifestyle — owned by Active Interest Media. Comparable to Canadian Yachting in editorial scope (power, sail, lifestyle), though skews more toward luxury yachting; competes for the high-end Canadian boating subscriber.
• Boating Magazine: Long-established U.S. recreational boating consumer magazine (Bonnier Group) covering boat reviews, how-to, electronics, and destinations. Directly comparable to Canadian Boating in editorial format and target audience (recreational boaters), but operates at significantly larger U.S. scale and competes for the same Canadian audience that follows U.S. boating media.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/canadian.boating
• LinkedInlinkedin.com/showcase/canadian-yachting/?viewAsMember=true
• Instagraminstagram.com/cdnboating
• Xx.com/CdnYachting

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Canadian Yachting