Nobama Care
Nobama Care is a privately held Dutch healthcare operator providing small-scale residential care for elderly with dementia across 9 locations in South Limburg, funded via WLZ and health-insurance reimbursement streams under an asset-light model with housing partner Gen Residenties.
- Company typePrivate
- Founded2018
- HeadquartersHeerlen, Netherlands
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Nobama Care does
Nobama Care is a privately held Dutch healthcare operator founded in 2018 by Noor Nezami, providing small-scale residential care for elderly individuals with dementia and memory problems in South Limburg, Netherlands. The company operates 9 care locations — including historic properties such as Kasteel Zuyderhoudt, Gemmaklooster, and the rijksmonument Rothemermolen — each housing between 16 and 26 units. Its core service portfolio comprises three offerings: zorgstudio's (24-hour care under the Wet Langdurige Zorg, WLZ), aanleun-serviceappartementen (assisted living with on-demand care funded via the Zorgverzekeringswet), and logeeropvang (temporary respite care for caregivers). Underlying care delivery uses a person-centered approach, with staff trained in the proprietary Brein-methodiek to tailor interactions to residents' personal rhythms.
The business model is funded primarily through Dutch public healthcare reimbursement streams: WLZ indications for 24-hour care residents and the Zorgverzekeringswet for assisted-living residents, supplemented by rent (from approximately €900 per month), service costs, and statutory personal contributions. Housing infrastructure is owned and managed exclusively by Gen Residenties under a partnership that separates real estate from care delivery, allowing Nobama Care to scale on an asset-light basis. Sales and admissions run through a network of zorgbemiddelaars (care mediators) who provide personal consultations, property viewings, and family onboarding. The company holds PREZO Keurmerk certification, operates under Governancecode Zorg and WMCZ 2018, and is a recognized training company (Erkend Leerbedrijf) for healthcare apprentices.
Governance is founder-led, with Noor Nezami as Chair of the Board of Directors, Esther Voeten promoted to the Board in September 2025, and a four-person Supervisory Board (Raad van Commissarissen) including members appointed in 2022, 2025, and 2026 to oversee quality, digital innovation, and the future human dimension of elderly care. Operations are regionally concentrated in Zuid-Limburg with no disclosed external institutional investors, funding rounds, or expansion outside the South Limburg catchment area. ZorgkaartNederland patient ratings range from 7.3 to 9.6 across locations, reflecting strong local reputation but uneven performance across sites.
Nobama Care firmographics
Firmographics- Name
- Nobama Care
- Legal name
- Nobama Care
- Website
- https://nobamacare.nl
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Nobama Care is a privately held Dutch healthcare operator providing small-scale residential care for elderly with dementia across 9 locations in South Limburg, funded via WLZ and health-insurance reimbursement streams under an asset-light model with housing partner Gen Residenties.
- Ownership category
- akta.pro rank
Nobama Care industry classification
Industry- Product category
- Residential Elderly Care
- NAICS
- Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Assisted Living Facilities for the Elderly (623312), Services for the Elderly and Persons with Disabilities (624120), Home Health Care Services (62161)
- SIC
- Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)
- akta.pro primary industry
- In-Home Dementia Care Services (Specialized Personal Care) (HLADACAI)
- akta.pro secondary industries
- Dementia/Alzheimer’s Care Management & Behavioral Support (HLADALAF), Dementia & Alzheimer’s Respite Care (HSABAGAF), Live-In Care (Single Caregiver, 24-Hour Presence) (HSABAHAB)
Keywords
Where Nobama Care is headquartered
LocationHeadquarters
- HQ city
- Heerlen
- HQ country
- Netherlands
- HQ region
- Europe
Offices9 records
Markets served
Nobama Care business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D
Revenue model
- Wet Langdurige Zorg (WLZ) Funding: Care for residents in zorgstudio's (care studios) is funded through the Dutch Wet Langdurige Zorg (Long-term Care Act). Residents with a WLZ indication receive care, household help, meals, and activities through this funding stream. Residents pay a statutory personal contribution.
- Zorgverzekeringswet (Health Insurance Act) Funding: Residents in aanleun-serviceappartementen (assisted living apartments) receive care funded through health insurance. Additional services like meals and activities are paid separately by residents.
- Rental Income - Service Apartments: Nobama Care charges rent for zorgstudio's and aanleun-serviceappartementen, plus service costs covering internet, energy, insurance (inventory and liability), municipal taxes, television, telephone, and unlimited coffee/tea for visitors. Care studios start from approximately €900 per month.
- Logeeropvang (Respite Care): Temporary stays for people with a Volledig Pakket Thuis (VPT) or Modulair Pakket Thuis (MPT) to relieve caregivers, offered at some locations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Zorgstudio with 24-hour care |
| Subscription | Monthly | Aanleun-serviceappartement with on-demand care |
| Usage-based | Pay-as-you-go | Logeeropvang (temporary respite care) |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Nobama Care product offering
Product offeringCore offering
Nobama Care provides small-scale residential care for elderly individuals with dementia, memory problems, and cognitive impairments across nine locations in Zuid-Limburg, Netherlands. Its offering comprises three care products: Zorgstudio with 24-hour care funded through the Dutch Long-term Care Act (WLZ), Aanleun-serviceappartement with on-demand care funded through health insurance, and Logeeropvang (temporary respite care) for caregivers. Care is delivered in homely, historic settings using the proprietary Brein-methodiek for staff training.
Product overview
Nobama Care is a healthcare organization providing small-scale residential care for elderly individuals with dementia and memory problems across South Limburg, Netherlands. The company operates 9 residential care locations offering three main care products: Zorgstudio (care studios with 24-hour care for those with WLZ indications), Aanun-serviceappartementen (independent living with on-demand care), and Logeeropvang (temporary respite care). The care is provided under the Volledig Pakket Thuis (VPT) model, allowing residents to receive care while maintaining independence. Nobama Care positions itself as an alternative to traditional nursing homes with a focus on personal attention, homely atmosphere, and maintaining resident autonomy.
Differentiator
Problem solved
Functional benefit
Products and services
- Zorgstudio (Care Studio) Small-scale residential care studios offering 24-hour professional care and support for elderly individuals with memory problems or dementia, funded through the Dutch Wet Langdurige Zorg (Long-term Care Act, WLZ). Residents receive continuous care in a home-like environment with their own private space.
- Aanleun-serviceappartement (Assisted Living Service Apartment) Independent living apartments with care available on-demand for elderly with lower care indications. Residents maintain autonomy while having access to support services when needed, with care funded through the Dutch Zorgverzekeringswet (Health Insurance Act).
- Logeeropvang (Temporary Respite Care) Short-term respite care stays for caregivers needing temporary relief, available at select locations such as Residentie Schinnen for individuals with a Volledig Pakket Thuis (VPT) or Modulair Pakket Thuis (MPT) indication.
Quantifiable outcome
- Ratings of 7.3 to 9.6 on ZorgkaartNederland across different locations
- +1 more outcomes
Companies that use Nobama Care
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
Nobama Care technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Nobama Care partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Gen ResidentiescoreGen Residenties is the exclusive housing partner for Nobama Care. They own and manage the residential properties while Nobama Care provides all care services. Residents sign housing contracts with Gen Residenties and care contracts with Nobama Care.
- Riant Verzorgd WonenminorNobama Care is affiliated with the branch organization Riant Verzorgd Wonen, which provides a confidential advisor (vertrouwenspersoon) and handles complaints procedures for member organizations.
- Hulp Bij DementieminorAffiliation with Hulp Bij Dementie (Help with Dementia) organization for resources and support.
- ZorgkaartNederlandminorNobama Care is listed on ZorgkaartNederland where patients and families can view ratings and reviews of their locations.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Nobama Care competitors and assessment
Company assessmentBroad incumbents
- Archipel Zorggroep: Large Dutch elderly-care provider in the Eindhoven region offering nursing home, assisted living, and dementia care. Comparable service mix but broader portfolio and significantly larger scale than Nobama Care.
- Cicero Zorggroep: Dutch regional elderly-care provider in South Limburg (overlapping geography with Nobama Care) offering nursing, assisted living, and dementia care. Directly relevant comparable in both service offering and region.
- Vitalis WoonZorg Groep: Major elderly-care provider in the Eindhoven/South Netherlands region offering assisted living, nursing, and dementia care. Competes for similar elderly populations but at substantially larger scale.
- Thebe Woonzorg: Dutch regional elderly-care provider in West Brabant offering nursing, assisted living, and dementia care across multiple locations. Comparable services to Nobama Care but at much larger scale.
- Amstelring: Large Amsterdam-area elderly-care organization offering nursing, assisted living, and dementia care services. Comparable in service offerings but operates at significantly greater scale and in a different geography.
- Pieter van Foreest: Large Dutch elderly-care organization in the Delft region providing nursing home, assisted living, and dementia care services. Comparable service offerings to Nobama Care within a broader institutional footprint.
- TanteLouise: Regional Dutch elderly-care provider in West Brabant offering nursing home, assisted living, and dementia care. Comparable target customer and service mix, but broader and more established organization.
Direct peers
- De Drie Notenboomen: Operates small-scale dementia-focused care homes in the Netherlands using a person-centered 'belevingsgerichte zorg' approach. Closely matches Nobama Care's care philosophy and service model.
- Domus Magnus: Dutch small-scale, homely residential care operator focused on elderly with dementia and memory problems across multiple regional locations. Highly comparable in philosophy, scale, and target customer to Nobama Care.
Emerging players
- Zorghotel Nederland (various operators): Network of Dutch short-stay care hotels offering temporary respite and post-acute care. Comparable to Nobama Care's logeeropvang (respite) offering, though focused exclusively on short-term stays rather than permanent residency.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
Nobama Care social profiles
Digital presenceNobama Care compliance and trust
Trust signalCompliance3 records
Nobama Care financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nobama Care leadership team
Management profileNumber of profiles
Profiles1 record
Nobama Care funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nobama Care M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nobama Care
What does Nobama Care do?
Nobama Care provides small-scale residential care for elderly individuals with dementia, memory problems, and cognitive impairments across nine locations in Zuid-Limburg, Netherlands. Its offering comprises three care products: Zorgstudio with 24-hour care funded through the Dutch Long-term Care Act (WLZ), Aanleun-serviceappartement with on-demand care funded through health insurance, and Logeeropvang (temporary respite care) for caregivers. Care is delivered in homely, historic settings using the proprietary Brein-methodiek for staff training.
Is Nobama Care a public or private company?
Nobama Care is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nobama Care founded?
Nobama Care was founded in 2018. It employs 51 to 100 people.
Where is Nobama Care based?
Nobama Care is headquartered in Heerlen, Netherlands, in the Europe region.
How does Nobama Care make money?
Four revenue lines are on record. Wet Langdurige Zorg (WLZ) Funding is the primary driver. The others are zorgverzekeringswet (Health Insurance Act) Funding, rental Income - Service Apartments and logeeropvang (Respite Care).
Who are Nobama Care's main competitors?
Broad incumbents on record are Archipel Zorggroep, Cicero Zorggroep, Vitalis WoonZorg Groep, Thebe Woonzorg, Amstelring, Pieter van Foreest and TanteLouise. Direct peers are De Drie Notenboomen and Domus Magnus. Zorghotel Nederland (various operators) is listed as an emerging player.
Does Nobama Care have an API?
No public API is recorded for Nobama Care.
What industry is Nobama Care in?
Nobama Care's product category is Residential Elderly Care. Its primary akta.pro industry code is HLADACAI, In-Home Dementia Care Services (Specialized Personal Care), with a secondary code of HLADALAF, Dementia/Alzheimer’s Care Management & Behavioral Support. Its NAICS code is 62331 and its SIC code is 8050.