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Mailing Systems Technology

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uuid002onxv

Namestring
Mailing Systems Technology
Legal namestring
MadMen3, LLC
Company typeenum
Private
Founded yearint
1988
Descriptiontext

Mailing Systems Technology is a B2B trade publication serving the U.S. mailing and postal industry. The company, legally operated through MadMen3, LLC and headquartered in Deer Park, NY, was founded in 1988 and publishes a bi-monthly magazine (print and digital formats), an e-newsletter, an online articles library, and a topic-based navigation portal organized across 12 mailing-industry categories including addressing, inserting/sorting, quality control, USPS updates, document production, and marketing/data analytics. The publication also produces annual branded directories such as the HOT Companies list and a SOLUTIONS Guide hosted on third-party publishing platforms.

The underlying technology is a web-based content management system and digital publishing platform supporting free magazine subscriptions, website content, and email newsletter distribution; no proprietary software, patents, AI/ML features, or third-party integrations are documented in the source materials. The company's audience consists of mail operations and production managers, print/mail service providers (lettershops, presort, list management), commercial printers and publishers, financial and insurance institutions with high-volume mailing, nonprofits, and adjacent transportation/distribution/retail organizations.

The business model is advertising-led with a freemium reader subscription. Qualified mailing industry professionals receive free digital, print, or combined subscriptions; revenue is generated from display and sponsored-content advertising in the magazine and on the website, plus annual sponsored directory placements in the HOT Companies and SOLUTIONS Guide publications. GTM is sales-led through the magazine, website, newsletter, and industry event coverage, with distribution focused domestically in the United States.

Short descriptiontext

Mailing Systems Technology is a U.S. B2B trade publication serving the mailing and postal industry, delivering a bi-monthly magazine, e-newsletter, articles library, and annual vendor directories to mail operations managers, print/mail service providers, printers, and financial/nonprofit mailers, monetized primarily through advertising.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersDeer Park, United States
HQ citystring
Deer Park
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
trade publication, mailing industry, postal operations, print mail services, mail center management
Industry3 codes
1Subscription & Fulfillment Services (Print & Digital)
CodeMPAJAKABPrimaryYes
2Email Marketing + Newsletter Publishing Suites
CodeMPACAIAEPrimaryNo
3Blogging & Website Publishing Platforms
CodeMPACAIABPrimaryNo
NAICS code1 code
  • Newspaper Publishers513110
SIC code1 code
  • Periodicals: Publishing Or Publishing & Printing2721
Product category
Trade Publication / Business Media
Social media profiles1 record
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model2 records
1Magazine Subscriptions
TypeSubscription Recurring
Description

Free subscription-based model offering digital, print, or both formats to mailing industry professionals. Subscriptions are free to qualified professionals in the mailing and postal industry.

mailingsystemstechnology.com
2Advertising
TypeAdvertising
Description

Revenue generated from advertising placements in the magazine and on the website, including company logos in HOT Companies section, display advertising, and sponsored content.

mailingsystemstechnology.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
Pricing details1 tier
1Free subscription available in Digital, Print, or Both formats
ModelFreemiumBilling cadenceAnnual
Notes

Complimentary subscription for qualified professionals in the mailing industry; revenue derived from advertising rather than subscription fees.

mailingsystemstechnology.com
GTM typeB2B
B2B
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

Mailing Systems Technology is a trade publication serving the mailing and postal industry through a bi-monthly magazine (available in print and digital formats), an e-newsletter, an articles library, and a topic-based portal covering 12 mailing industry categories. The publication delivers news, expert insights, best practices, and regulatory updates on mail center operations, USPS policy, addressing, inserting/sorting, quality control, document production, and postal technology to qualified mailing industry professionals.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Mailing Systems Technology is a trade publication/magazine providing industry-relevant content to mail center operations professionals. The company offers the core Mailing Systems Technology Magazine (available in print and digital formats), an E-Newsletter subscription service, an extensive articles library covering postal and mailing industry topics, and a topic-based navigation portal organized across 12 industry categories. The publication serves professionals responsible for mail center operations through multiple media channels.

Product and service1 record
1Mailing Systems Technology Magazine
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers6 records
TypeDirect peer
Description

Online B2B media property covering the printing, mail, and document production industries with news, analysis, and vendor coverage. Comparable as a multi-channel trade publication monetized through advertising and serving mail-center and print service provider readers.

TypeOthers
Description

B2B trade media covering the magazine and publishing industry itself, including advertising models, audience development, and event trends. Comparable as a fellow advertising-supported B2B trade publication and a useful reference for the subject company's monetization strategy.

TypeBroad incumbent
Description

Large digital B2B media company operating multiple industry verticals including postal, shipping, and supply chain coverage. Comparable as a broader B2B trade publisher with advertising-led monetization that can enter adjacent niches like mailing technology.

TypeDirect peer
Description

Trade publication focused on in-house print and mail operations inside enterprises. Directly comparable as a niche B2B magazine targeting mail-production professionals with advertising-supported revenue.

TypeDirect peer
Description

Long-running B2B trade magazine covering the commercial printing and mail production industry. Directly comparable as a print/digital B2B media property serving overlapping mail-center and print service provider audiences with similar advertising-supported economics.

TypeOthers
Description

Industry association representing mailing and fulfillment service providers, producing content, events, and member resources. Comparable as a publisher of mailing-industry information and a community organizer, but operating as a non-profit membership body rather than an advertising-led trade magazine.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment7 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Mailing Systems Technology

Trade Publication / Business Mediamailingsystemstechnology.com

Mailing Systems Technology is a U.S. B2B trade publication serving the mailing and postal industry, delivering a bi-monthly magazine, e-newsletter, articles library, and annual vendor directories to mail operations managers, print/mail service providers, printers, and financial/nonprofit mailers, monetized primarily through advertising.

What Mailing Systems Technology does

Mailing Systems Technology is a B2B trade publication serving the U.S. mailing and postal industry. The company, legally operated through MadMen3, LLC and headquartered in Deer Park, NY, was founded in 1988 and publishes a bi-monthly magazine (print and digital formats), an e-newsletter, an online articles library, and a topic-based navigation portal organized across 12 mailing-industry categories including addressing, inserting/sorting, quality control, USPS updates, document production, and marketing/data analytics. The publication also produces annual branded directories such as the HOT Companies list and a SOLUTIONS Guide hosted on third-party publishing platforms.

The underlying technology is a web-based content management system and digital publishing platform supporting free magazine subscriptions, website content, and email newsletter distribution; no proprietary software, patents, AI/ML features, or third-party integrations are documented in the source materials. The company's audience consists of mail operations and production managers, print/mail service providers (lettershops, presort, list management), commercial printers and publishers, financial and insurance institutions with high-volume mailing, nonprofits, and adjacent transportation/distribution/retail organizations.

The business model is advertising-led with a freemium reader subscription. Qualified mailing industry professionals receive free digital, print, or combined subscriptions; revenue is generated from display and sponsored-content advertising in the magazine and on the website, plus annual sponsored directory placements in the HOT Companies and SOLUTIONS Guide publications. GTM is sales-led through the magazine, website, newsletter, and industry event coverage, with distribution focused domestically in the United States.

Mailing Systems Technology firmographics

Firmographics
Name
Mailing Systems Technology
Legal name
MadMen3, LLC
Website
https://mailingsystemstechnology.com
Company type
Private
Founded year
1988
Operating status
Operating
Headcount range
1–10 employees
Short description
Mailing Systems Technology is a U.S. B2B trade publication serving the mailing and postal industry, delivering a bi-monthly magazine, e-newsletter, articles library, and annual vendor directories to mail operations managers, print/mail service providers, printers, and financial/nonprofit mailers, monetized primarily through advertising.
Ownership category
akta.pro rank

Mailing Systems Technology industry classification

Industry
Product category
Trade Publication / Business Media
NAICS
Newspaper Publishers (513110)
SIC
Periodicals: Publishing Or Publishing & Printing (2721)
akta.pro primary industry
Subscription & Fulfillment Services (Print & Digital) (MPAJAKAB)
akta.pro secondary industries
Email Marketing + Newsletter Publishing Suites (MPACAIAE), Blogging & Website Publishing Platforms (MPACAIAB)

Keywords

  • Trade publication
  • Mailing industry
  • Postal operations
  • Print mail services
  • Mail center management

Where Mailing Systems Technology is headquartered

Location

Headquarters

HQ city
Deer Park
HQ country
United States
HQ region
North America

Markets served

Mailing Systems Technology business model

Business model
GTM type
B2B
Offering type
Digital Commerce or Content
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Magazine Subscriptions: Free subscription-based model offering digital, print, or both formats to mailing industry professionals. Subscriptions are free to qualified professionals in the mailing and postal industry.
  2. Advertising: Revenue generated from advertising placements in the magazine and on the website, including company logos in HOT Companies section, display advertising, and sponsored content.

Pricing tiers

ModelBillingPrice
FreemiumAnnualFree subscription available in Digital, Print, or Both formats

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Mailing Systems Technology product offering

Product offering

Core offering

Mailing Systems Technology is a trade publication serving the mailing and postal industry through a bi-monthly magazine (available in print and digital formats), an e-newsletter, an articles library, and a topic-based portal covering 12 mailing industry categories. The publication delivers news, expert insights, best practices, and regulatory updates on mail center operations, USPS policy, addressing, inserting/sorting, quality control, document production, and postal technology to qualified mailing industry professionals.

Product overview

Mailing Systems Technology is a trade publication/magazine providing industry-relevant content to mail center operations professionals. The company offers the core Mailing Systems Technology Magazine (available in print and digital formats), an E-Newsletter subscription service, an extensive articles library covering postal and mailing industry topics, and a topic-based navigation portal organized across 12 industry categories. The publication serves professionals responsible for mail center operations through multiple media channels.

Differentiator

Problem solved

Functional benefit

Products and services

  • Mailing Systems Technology Magazine

Companies that use Mailing Systems Technology

Customer profile

Segments7 records

Ideal customer profiles3 records

Mailing Systems Technology technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Mailing Systems Technology partnerships and signals

Strategic signal

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Mailing Systems Technology competitors and assessment

Company assessment

Direct peers

  • WhatTheyThink: Online B2B media property covering the printing, mail, and document production industries with news, analysis, and vendor coverage. Comparable as a multi-channel trade publication monetized through advertising and serving mail-center and print service provider readers.
  • In-plant Impressions: Trade publication focused on in-house print and mail operations inside enterprises. Directly comparable as a niche B2B magazine targeting mail-production professionals with advertising-supported revenue.
  • Printing Impressions: Long-running B2B trade magazine covering the commercial printing and mail production industry. Directly comparable as a print/digital B2B media property serving overlapping mail-center and print service provider audiences with similar advertising-supported economics.

Others

  • Folio Magazine: B2B trade media covering the magazine and publishing industry itself, including advertising models, audience development, and event trends. Comparable as a fellow advertising-supported B2B trade publication and a useful reference for the subject company's monetization strategy.
  • Mailing & Fulfillment Service Association (MFSA): Industry association representing mailing and fulfillment service providers, producing content, events, and member resources. Comparable as a publisher of mailing-industry information and a community organizer, but operating as a non-profit membership body rather than an advertising-led trade magazine.

Broad incumbents

  • Industry Dive: Large digital B2B media company operating multiple industry verticals including postal, shipping, and supply chain coverage. Comparable as a broader B2B trade publisher with advertising-led monetization that can enter adjacent niches like mailing technology.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Mailing Systems Technology social profiles

Digital presence

Mailing Systems Technology financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Mailing Systems Technology leadership team

Management profile

Number of profiles

Mailing Systems Technology funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Mailing Systems Technology M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mailing Systems Technology

What does Mailing Systems Technology do?

Mailing Systems Technology is a trade publication serving the mailing and postal industry through a bi-monthly magazine (available in print and digital formats), an e-newsletter, an articles library, and a topic-based portal covering 12 mailing industry categories. The publication delivers news, expert insights, best practices, and regulatory updates on mail center operations, USPS policy, addressing, inserting/sorting, quality control, document production, and postal technology to qualified mailing industry professionals.

Is Mailing Systems Technology a public or private company?

Mailing Systems Technology is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Mailing Systems Technology founded?

Mailing Systems Technology was founded in 1988. It employs 1 to 10 people.

Where is Mailing Systems Technology based?

Mailing Systems Technology is headquartered in Deer Park, United States, in the North America region.

How does Mailing Systems Technology make money?

Two revenue lines are on record. Magazine Subscriptions are the primary driver. The others are advertising.

Who are Mailing Systems Technology's main competitors?

Direct peers on record are WhatTheyThink, In-plant Impressions and Printing Impressions. Others are Folio Magazine and Mailing & Fulfillment Service Association (MFSA). Industry Dive is listed as a broad incumbent.

Does Mailing Systems Technology have an API?

No public API is recorded for Mailing Systems Technology.

What industry is Mailing Systems Technology in?

Mailing Systems Technology's product category is Trade Publication / Business Media. Its primary akta.pro industry code is MPAJAKAB, Subscription & Fulfillment Services (Print & Digital), with a secondary code of MPACAIAE, Email Marketing + Newsletter Publishing Suites. Its NAICS code is 513110 and its SIC code is 2721.

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