Mailing Systems Technology
Mailing Systems Technology is a U.S. B2B trade publication serving the mailing and postal industry, delivering a bi-monthly magazine, e-newsletter, articles library, and annual vendor directories to mail operations managers, print/mail service providers, printers, and financial/nonprofit mailers, monetized primarily through advertising.
- Company typePrivate
- Founded1988
- HeadquartersDeer Park, United States
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What Mailing Systems Technology does
Mailing Systems Technology is a B2B trade publication serving the U.S. mailing and postal industry. The company, legally operated through MadMen3, LLC and headquartered in Deer Park, NY, was founded in 1988 and publishes a bi-monthly magazine (print and digital formats), an e-newsletter, an online articles library, and a topic-based navigation portal organized across 12 mailing-industry categories including addressing, inserting/sorting, quality control, USPS updates, document production, and marketing/data analytics. The publication also produces annual branded directories such as the HOT Companies list and a SOLUTIONS Guide hosted on third-party publishing platforms.
The underlying technology is a web-based content management system and digital publishing platform supporting free magazine subscriptions, website content, and email newsletter distribution; no proprietary software, patents, AI/ML features, or third-party integrations are documented in the source materials. The company's audience consists of mail operations and production managers, print/mail service providers (lettershops, presort, list management), commercial printers and publishers, financial and insurance institutions with high-volume mailing, nonprofits, and adjacent transportation/distribution/retail organizations.
The business model is advertising-led with a freemium reader subscription. Qualified mailing industry professionals receive free digital, print, or combined subscriptions; revenue is generated from display and sponsored-content advertising in the magazine and on the website, plus annual sponsored directory placements in the HOT Companies and SOLUTIONS Guide publications. GTM is sales-led through the magazine, website, newsletter, and industry event coverage, with distribution focused domestically in the United States.
Mailing Systems Technology firmographics
Firmographics- Name
- Mailing Systems Technology
- Legal name
- MadMen3, LLC
- Website
- https://mailingsystemstechnology.com
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Mailing Systems Technology is a U.S. B2B trade publication serving the mailing and postal industry, delivering a bi-monthly magazine, e-newsletter, articles library, and annual vendor directories to mail operations managers, print/mail service providers, printers, and financial/nonprofit mailers, monetized primarily through advertising.
- Ownership category
- akta.pro rank
Mailing Systems Technology industry classification
Industry- Product category
- Trade Publication / Business Media
- NAICS
- Newspaper Publishers (513110)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Subscription & Fulfillment Services (Print & Digital) (MPAJAKAB)
- akta.pro secondary industries
- Email Marketing + Newsletter Publishing Suites (MPACAIAE), Blogging & Website Publishing Platforms (MPACAIAB)
Keywords
Where Mailing Systems Technology is headquartered
LocationHeadquarters
- HQ city
- Deer Park
- HQ country
- United States
- HQ region
- North America
Markets served
Mailing Systems Technology business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Magazine Subscriptions: Free subscription-based model offering digital, print, or both formats to mailing industry professionals. Subscriptions are free to qualified professionals in the mailing and postal industry.
- Advertising: Revenue generated from advertising placements in the magazine and on the website, including company logos in HOT Companies section, display advertising, and sponsored content.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Annual | Free subscription available in Digital, Print, or Both formats |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Mailing Systems Technology product offering
Product offeringCore offering
Mailing Systems Technology is a trade publication serving the mailing and postal industry through a bi-monthly magazine (available in print and digital formats), an e-newsletter, an articles library, and a topic-based portal covering 12 mailing industry categories. The publication delivers news, expert insights, best practices, and regulatory updates on mail center operations, USPS policy, addressing, inserting/sorting, quality control, document production, and postal technology to qualified mailing industry professionals.
Product overview
Mailing Systems Technology is a trade publication/magazine providing industry-relevant content to mail center operations professionals. The company offers the core Mailing Systems Technology Magazine (available in print and digital formats), an E-Newsletter subscription service, an extensive articles library covering postal and mailing industry topics, and a topic-based navigation portal organized across 12 industry categories. The publication serves professionals responsible for mail center operations through multiple media channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Mailing Systems Technology Magazine
Companies that use Mailing Systems Technology
Customer profileSegments7 records
Ideal customer profiles3 records
Mailing Systems Technology technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Mailing Systems Technology partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
Mailing Systems Technology competitors and assessment
Company assessmentDirect peers
- WhatTheyThink: Online B2B media property covering the printing, mail, and document production industries with news, analysis, and vendor coverage. Comparable as a multi-channel trade publication monetized through advertising and serving mail-center and print service provider readers.
- In-plant Impressions: Trade publication focused on in-house print and mail operations inside enterprises. Directly comparable as a niche B2B magazine targeting mail-production professionals with advertising-supported revenue.
- Printing Impressions: Long-running B2B trade magazine covering the commercial printing and mail production industry. Directly comparable as a print/digital B2B media property serving overlapping mail-center and print service provider audiences with similar advertising-supported economics.
Others
- Folio Magazine: B2B trade media covering the magazine and publishing industry itself, including advertising models, audience development, and event trends. Comparable as a fellow advertising-supported B2B trade publication and a useful reference for the subject company's monetization strategy.
- Mailing & Fulfillment Service Association (MFSA): Industry association representing mailing and fulfillment service providers, producing content, events, and member resources. Comparable as a publisher of mailing-industry information and a community organizer, but operating as a non-profit membership body rather than an advertising-led trade magazine.
Broad incumbents
- Industry Dive: Large digital B2B media company operating multiple industry verticals including postal, shipping, and supply chain coverage. Comparable as a broader B2B trade publisher with advertising-led monetization that can enter adjacent niches like mailing technology.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Mailing Systems Technology social profiles
Digital presenceMailing Systems Technology financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mailing Systems Technology leadership team
Management profileNumber of profiles
Mailing Systems Technology funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mailing Systems Technology M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mailing Systems Technology
What does Mailing Systems Technology do?
Mailing Systems Technology is a trade publication serving the mailing and postal industry through a bi-monthly magazine (available in print and digital formats), an e-newsletter, an articles library, and a topic-based portal covering 12 mailing industry categories. The publication delivers news, expert insights, best practices, and regulatory updates on mail center operations, USPS policy, addressing, inserting/sorting, quality control, document production, and postal technology to qualified mailing industry professionals.
Is Mailing Systems Technology a public or private company?
Mailing Systems Technology is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mailing Systems Technology founded?
Mailing Systems Technology was founded in 1988. It employs 1 to 10 people.
Where is Mailing Systems Technology based?
Mailing Systems Technology is headquartered in Deer Park, United States, in the North America region.
How does Mailing Systems Technology make money?
Two revenue lines are on record. Magazine Subscriptions are the primary driver. The others are advertising.
Who are Mailing Systems Technology's main competitors?
Direct peers on record are WhatTheyThink, In-plant Impressions and Printing Impressions. Others are Folio Magazine and Mailing & Fulfillment Service Association (MFSA). Industry Dive is listed as a broad incumbent.
Does Mailing Systems Technology have an API?
No public API is recorded for Mailing Systems Technology.
What industry is Mailing Systems Technology in?
Mailing Systems Technology's product category is Trade Publication / Business Media. Its primary akta.pro industry code is MPAJAKAB, Subscription & Fulfillment Services (Print & Digital), with a secondary code of MPACAIAE, Email Marketing + Newsletter Publishing Suites. Its NAICS code is 513110 and its SIC code is 2721.