Banred
Banred operates Uruguay's principal ATM network and first multi-platform payment network, providing cash access, debit card services, and bill payment to member banks and cardholders across all 19 departments of Uruguay.
- Company typePrivate
- Founded1995
- HeadquartersConcepcion Del Uruguay, Argentina
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Banred does
Banred is Uruguay's principal ATM network and the country's first multi-platform payment network, operating as a privately held, member-bank-owned electronic funds transfer and payment processing infrastructure. The company runs a unified platform spanning 370+ ATMs and Banred Mini service points, 200+ Terminales Inteligentes (smart terminals), a consumer web portal (banred.com.uy and pagosbanred.com.uy), and a mobile application, providing 24/7 cash withdrawal and deposit in Uruguayan pesos and US dollars, real-time bill payment, account inquiries, transfers, and PIN management.
The core product set consists of the Red de Cajeros Banred (ATM network), the Tarjeta Banred (debit card with ePIN authentication and a 2-point IVA refund under Uruguay's Ley de Inclusión Financiera), Pagos Banred (the multi-platform payment network accessible via web, mobile, and smart terminals), and Banred Mini (compact ATM sub-product). The platform ingests hundreds of participating billers, including state utilities (UTE, OSE, ANTEL), tax authorities (DGI, BPS), insurance (BSE), telecoms (Movistar, Claro), cable operators, healthcare providers, and municipal governments. International interoperability is delivered through affiliations with Visa, Mastercard, UnionPay, Banelco (Argentina), Red BROU, Red Link, Cirrus, and Plus.
Banred serves two primary customer segments: member financial institutions (BBVA, Itaú, Santander, Scotiabank, Bandes, BTG Pactual, Heritage, Citibank, Discount Bank, Exprinter, Banco de la Nación Argentina) that pay network access and interchange fees, and individual debit cardholders who access services free of charge under a freemium model with transaction limits set by their issuing bank. Revenue is generated primarily through interchange and network fees from member banks, supplemented by transaction fees on external-network usage. The company distributes through its owned ATM/terminal network, member-bank home-banking integrations, web portal, mobile application, and a 24/7 customer service line, with no disclosed external investors, parent company, or funding rounds.
Banred firmographics
Firmographics- Name
- Banred
- Legal name
- Banred
- Website
- https://banred.com.uy
- Company type
- Private
- Founded year
- 1995
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Banred operates Uruguay's principal ATM network and first multi-platform payment network, providing cash access, debit card services, and bill payment to member banks and cardholders across all 19 departments of Uruguay.
- Ownership category
- akta.pro rank
Banred industry classification
Industry- Product category
- ATM Network and Payment Network Services
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232)
- SIC
- Functions Related To Depository Banking, Nec (6099)
- akta.pro primary industry
- ATM / Cash Access Network Schemes (FSAMAAAH)
Keywords
Where Banred is headquartered
LocationHeadquarters
- HQ city
- Concepcion Del Uruguay
- HQ country
- Argentina
- HQ region
- Latin America
Markets served
Banred business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Technology or R&D, Personnel, Marketing or Sales
Revenue model
- ATM Network Fees: Transaction fees charged to cardholders when using Banred ATMs or the Pagos Banred system. The system is free for users to register and access, but fees may apply for transactions on other networks. Transaction limits are set by the issuing bank and accumulate across ATM and Pagos Banred usage.
- Interchange and Network Fees from Member Banks: Member financial institutions (BBVA, Itaú, Santander, Scotiabank, Bandes, BTG Pactual, Heritage, and others) pay network access and processing fees to be part of the Banred ATM and payment infrastructure. The network is described as being integrated by major private financial institutions operating in the Uruguayan market.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free access to Pagos Banred for all Banred debit cardholders |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels6 records
Banred product offering
Product offeringCore offering
Banred operates Uruguay's principal shared ATM network, providing cash withdrawals and deposits in pesos and US dollars, balance inquiries, transfers, and PIN changes through more than 370 ATMs and Banred Mini terminals across all 19 departments. It also runs Pagos Banred, the country's first multi-platform bill payment network, enabling cardholders to pay utilities, taxes, telecom, insurance, and other services through web, mobile app, and smart terminals using the Banred debit card.
Product overview
Banred operates as a unified financial transaction infrastructure combining an ATM network and a multi-platform payment system. The core offering consists of the Red de Cajeros Banred (ATM network) providing cash withdrawals, deposits, and balance inquiries across 370+ ATMs and Banred Mini locations nationwide, paired with the Tarjeta Banred (debit card) for secure access. Complementing this is Pagos Banred, the first multi-platform payment network in Uruguay, accessible via web, mobile application, and Terminales Inteligentes (smart terminals), allowing users to pay hundreds of bills, services, and perform mobile phone recharges. The products share the same card infrastructure and user authentication (e-PIN system), creating an integrated banking experience across physical and digital channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Red de Cajeros Banred The main shared ATM network of Uruguay, providing cash withdrawals in Pesos and US Dollars, cash and check deposits, balance inquiries, account statements, transfers, and currency exchange across more than 370 ATMs and Banred Mini locations across all 19 departments of Uruguay. Available 24 hours a day, 365 days a year, to cardholders of all member financial institutions.
- Pagos Banred The first multi-platform payment network in Uruguay, enabling users to pay bills, invoices, and services online via web, mobile application, and smart terminals (Terminales Inteligentes). Supports hundreds of participating companies including utilities, telecommunications, insurance, taxes, and mobile phone recharges.
- Banred Mini Compact ATM service points within the Banred network, offering automated banking services (cash withdrawals and deposits, balance inquiries, transfers) in smaller locations throughout Uruguay, supplementing the standard ATM network across the country's 19 departments.
- Tarjeta Banred The Banred debit card issued by member financial institutions, providing access to the ATM network and Pagos Banred services. Operates 24/7 with secure alphanumeric ePIN access and offers 2 points of IVA refund on purchases at participating merchants per the Ley de Inclusión Financiera. Also enables global transactions through affiliated international networks (Visa, Mastercard, UnionPay, Cirrus, Plus, Banelco, Red BROU, Red Link).
- Terminales Inteligentes Banred Smart payment terminals distributed throughout Uruguay that enable users to make bill payments and other transactions through the Pagos Banred system. More than 200 smart terminals have been deployed for in-person bill payment and transaction services, complementing the online and mobile channels.
Quantifiable outcome
- 2 points of IVA refund on purchases at participating merchants
- +2 more outcomes
Companies that use Banred
Customer profileNamed customers13 records
Segments3 records
Ideal customer profiles3 records
Banred technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Banred partnerships and signals
Strategic signalPartnerships
22 partnerships are on record, tiered core and minor.
- BBVA UruguaycoreBBVA Uruguay is a member bank of the Banred network, enabling its customers to use the Banred ATM network and Pagos Banred platform. Both ATM and web access are enabled for BBVA cardholders.
- Banco Itaú UruguaycoreBanco Itaú is a member bank of the Banred network, providing its customers with access to the Banred ATM infrastructure and Pagos Banred bill payment services. Both ATM and web access are enabled.
- Banco Santander UruguaycoreBanco Santander is a member bank of the Banred network, enabling ATM and web access for its customers through the Banred platform.
- Scotiabank UruguaycoreScotiabank Uruguay is a member of the Banred network, with both ATM and web access enabled for its cardholders.
- Bandes UruguaycoreBandes Uruguay is a member bank of the Banred network, providing its customers with ATM and web access through the platform.
- BTG Pactual UruguaycoreBTG Pactual is a member bank of the Banred network with both ATM and web access enabled for its cardholders.
- Heritage Bank UruguaycoreHeritage Bank Uruguay is a member bank of the Banred network, with ATM access enabled. Web access is not available for this bank's cardholders.
- Citibank Consumer UruguaycoreCitibank Consumer is a member bank of the Banred network with both ATM and web access enabled. Note: Citibank Corporate has no access enabled.
- Discount Bank L.A. UruguaycoreDiscount Bank L.A. Uruguay is a member bank of the Banred network with both ATM and web access enabled.
- Exprinter Casa BancariaminorExprinter Casa Bancaria is a member bank of the Banred network with ATM access enabled. Web access is not available.
- VisacoreVisa is an international card network affiliated with Banred, enabling Banred cardholders to perform transactions at Visa-affiliated ATMs and POS terminals worldwide.
- MastercardcoreMastercard is an international card network affiliated with Banred, enabling Banred cardholders to perform transactions at Mastercard/Cirrus/Plus ATMs worldwide.
- UnionPaycoreUnionPay is an international card network affiliated with Banred, enabling global transaction access for Banred cardholders.
- Banelco (Argentina)coreBanelco is Argentina's primary ATM network, affiliated with Banred, allowing cross-border ATM access for cardholders of both networks in Uruguay and Argentina.
- Red BROUcoreRed BROU (Banco República's ATM network) is affiliated with Banred, enabling interoperability and shared ATM access across the Uruguayan banking ecosystem.
- Cirrus / Plus (Mastercard networks)coreCirrus and Plus are international ATM networks operated by Mastercard, affiliated with Banred to enable global cash access for Banred cardholders.
- UTE (Administración Nacional de Usinas y Trasmisiones Eléctricas)coreUTE (state electricity utility) is a participating enterprise in the Pagos Banred system, allowing consumers to pay their electricity bills through Banred's multi-platform payment network (web, mobile, and smart terminals).
- OSE (Obras Sanitarias del Estado)coreOSE (state water utility) is a participating enterprise in the Pagos Banred system, enabling consumers to pay water bills through Banred's platform.
- ANTELcoreANTEL (state telecommunications company) participates in Pagos Banred, allowing payment of fixed telephony, mobile data, and internet bills, as well as mobile phone recharges (ANTEL Móvil, Movistar, and Claro).
- DGI (Dirección General Impositiva)coreDGI (Uruguay's tax authority) is a participating enterprise in Pagos Banred, enabling taxpayers to pay tax obligations (boletos de pago) through the Banred platform.
- BPS (Banco de Previsión Social)coreBPS (social security bank) is a participating enterprise in Pagos Banred, allowing contributors to pay social security contributions and aportes through the Banred platform.
- BSE (Banco de Seguros del Estado)coreBSE (state insurance bank) is a participating enterprise in Pagos Banred, enabling policyholders to pay insurance premiums through the platform.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Banred competitors and assessment
Company assessmentDirect peers
- Red Link: Argentina's bank-owned shared ATM and digital banking network, similar in cooperative structure to Banred. Comparable as a multi-bank ATM/payment rail with cross-border affiliation to Banred.
- Coelsa: Argentina's primary interbank clearing and payment-processing operator. Comparable to Banred as a backend payment-rail and transaction-processing platform serving multiple financial institutions in a Southern Cone market.
- Banelco: Argentina's largest private ATM network, operated by Link SA. Directly comparable to Banred as a shared ATM and payment-rail infrastructure integrating multiple Argentine banks, with cross-border reciprocity to Banred.
Emerging players
- Getnet: Latin American merchant-acquiring and payment-processing platform. Comparable as a regional competitor expanding digital payment acceptance that could erode traditional ATM and bill-payment rails in Uruguay.
- Interswitch: Pan-African payment-processing and switching company. Comparable as a multi-channel payment and ATM-switching platform integrating banks and billers across an emerging market.
Broad incumbents
- Visa: Global card network with which Banred is affiliated. Comparable as the upper-tier payments and ATM-access scheme that Banred's network connects into for cross-border interoperability.
- Mastercard: Global card network (including Cirrus and Plus ATM networks) affiliated with Banred. Comparable as a broad incumbent providing the international reach layer for Banred's ATM infrastructure.
- Pix (Banco Central do Brasil): Brazil's central-bank-operated instant payment rail. Comparable as a competing payment-infrastructure model in the broader South American region that pressures ATM-based transaction economics.
- UnionPay International: Global card-network operator affiliated with Banred. Comparable as the international card-network layer that Banred leverages for cross-border transaction acceptance.
Regional players
- Red BROU: Banco República's proprietary ATM network in Uruguay. Comparable as a competing domestic ATM infrastructure interoperating with Banred; serves as the state-bank alternative within the same geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Banred social profiles
Digital presenceBanred financial estimates
Financial estimateRevenue estimate
Valuation estimate
Banred leadership team
Management profileNumber of profiles
Banred funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Banred M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Banred
What does Banred do?
Banred operates Uruguay's principal shared ATM network, providing cash withdrawals and deposits in pesos and US dollars, balance inquiries, transfers, and PIN changes through more than 370 ATMs and Banred Mini terminals across all 19 departments. It also runs Pagos Banred, the country's first multi-platform bill payment network, enabling cardholders to pay utilities, taxes, telecom, insurance, and other services through web, mobile app, and smart terminals using the Banred debit card.
Is Banred a public or private company?
Banred is a private company. It is classified as management employee owned and is currently operating.
When was Banred founded?
Banred was founded in 1995. It employs 51 to 100 people.
Where is Banred based?
Banred is headquartered in Concepcion Del Uruguay, Argentina, in the Latin America region.
How does Banred make money?
Two revenue lines are on record. ATM Network Fees are the primary driver. The others are interchange and Network Fees from Member Banks.
Who are Banred's main competitors?
Direct peers on record are Red Link, Coelsa and Banelco. Emerging players are Getnet and Interswitch. Broad incumbents are Visa, Mastercard, Pix (Banco Central do Brasil) and UnionPay International. Red BROU is listed as a regional player.
Does Banred have an API?
No public API is recorded for Banred.
What industry is Banred in?
Banred's product category is ATM Network and Payment Network Services. Its primary akta.pro industry code is FSAMAAAH, ATM / Cash Access Network Schemes. Its NAICS code is 52232 and its SIC code is 6099.