What Getnet does

Getnet is a global merchant payments platform and a wholly-owned subsidiary of Banco Santander, headquartered in Boadilla Del Monte, Spain. The company operates as the bank's payment acceptance arm across Latin America and the Iberian Peninsula, with direct presence in Brazil, Mexico, Chile, Argentina, Uruguay, Colombia, Spain, and Portugal, and an acquiring license covering 35 countries. It ranks as the #1 merchant acquirer in Latin America by transaction volume and among the top 10 globally, serving approximately 1.2 million active merchants and processing €238 billion across 10.5 billion transactions in 2025.

Getnet's product surface combines four core acceptance lines — In-person Payments, Online Payments, Omnichannel, and Value Added Solutions — with an emerging Agentic Commerce infrastructure engineered to accept and process payments initiated by AI agents. Underlying technical components include proprietary agent identification and validation mechanisms, the regional Getnet SEP single-entry-point API for Brazil, Argentina, Mexico, and Chile, omnichannel routing, P2PE encryption, fraud prevention integrated via a partnership with Koin, and an early adoption of Databricks CustomerLake as an agentic customer data platform. The company also operates Get Code, a global developer community launched in February 2026 to drive API-first ecosystem participation alongside partners such as Red Hat and Verifone.

The company monetizes primarily through per-transaction fees on merchant payment processing, supplemented by value-added services (fraud prevention, encryption, financial solutions) and partner-aligned commercial arrangements. Its go-to-market blends direct enterprise sales for large multinational clients (airlines, travel, mobility, hospitality, retail, public transport), a self-serve digital path for SMEs and entrepreneurs, and partner-led distribution through payment networks (Mastercard Agent Pay, Visa Intelligent Commerce) and technology integrators. Pricing is not publicly disclosed and is reportedly negotiated based on volume and service requirements. Juan Franco was appointed Global CEO in November 2024.

Name

Getnet

Legal name

Getnet

Website

https://getnetworld.com

Company type

Private

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Getnet, Banco Santander's global merchant payments platform, processed €238 billion across 10.5 billion transactions in 2025 for 1.2 million merchants in Latin America and Iberia, offering omnichannel acceptance, agentic commerce infrastructure, and developer APIs.

Ownership category

akta.pro rank

Product category

Merchant Payment Processing

NAICS

Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320), Financial Transactions Processing, Reserve, and Clearinghouse Activities (52232), Activities Related to Credit Intermediation (5223)

SIC

Finance Services (6199)

akta.pro primary industry

Merchant Acquiring & Processing Platforms (BPAMAFAB)

akta.pro secondary industries

Merchant Acquiring Banks & ISO/MSP Acquirers (FSAMABAB), Merchant Payment Gateways (API/Hosted Checkout) (FSAMACAA), Cross-Border & FX Payments Platforms (BPAMAFAK)

Keywords

• Merchant payments
• Payment processing
• Omnichannel payments
• Agentic commerce
• Payment acquiring

Headquarters

HQ city

Boadilla Del Monte

HQ country

Spain

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Merchant Payment Processing: Getnet processes payments for merchants across Latin America and Iberia, generating revenue through transaction fees. The company processed €238 billion across 10.5 billion transactions in 2025, serving 1.2 million active merchants as a merchant acquirer.
2. Payment Technology Solutions: Getnet provides in-person payments, online payments, omnichannel solutions, and value-added services to merchants of all sizes, including large enterprises and SMEs, generating revenue through payment processing and related technology services.

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Getnet operates as Banco Santander's global merchant payments platform, providing in-person, online, and omnichannel payment acceptance solutions to merchants of all sizes — large enterprises, SMEs, and entrepreneurs — across Latin America and Iberia. Its core offering unifies payment processing with value-added services such as fraud prevention and P2PE security, a regional e-commerce API (Getnet SEP) for cross-border LATAM commerce, and proprietary Agentic Commerce infrastructure enabling merchants to accept payments initiated autonomously by AI agents through Mastercard Agent Pay and Visa Intelligent Commerce.

Product overview

Getnet is an AI-driven payments company and global merchant payments platform owned by Banco Santander, operating as the leading AI Payments Company in Latin America and Iberia. The company offers a unified payment platform comprising core acceptance solutions (In-person Payments, Online Payments, and Omnichannel), augmented by Value Added Solutions for fraud prevention and P2PE security, and Agentic Commerce for AI-initiated payments. Getnet SEP provides a regional e-commerce API for single-integration payments across Latin America, while Get Code serves as a developer community for innovation. The platform processed €238 billion across 10.5 billion transactions in 2025, serving 1.2 million active merchants and ranking as the #1 LATAM acquirer by transaction volume and top 10 globally.

Differentiator

Problem solved

Functional benefit

Brands

• Get Code: Global developer community designed to foster innovation and collaboration in digital payments, providing developers with access to networking events, hackathons, and a platform to connect ideas to real market needs
• Getnet SEP
• Agentic Commerce

Products and services

• In-person Payments Payment acceptance solutions for physical retail environments, enabling merchants to accept all payment methods in store through point-of-sale terminals and contactless solutions. Targeted at merchants of all sizes across Latin America and Iberia.
• Online Payments Digital payment acceptance for e-commerce businesses, enabling merchants to process transactions across online channels with secure checkout experiences. Designed for merchants of all sizes across Latin America and Iberia.
• Omnichannel Unified commerce solution connecting physical and digital worlds, enabling consistent payment experiences across channels, markets, and devices for a seamless omnichannel journey for merchants.
• Value Added Solutions Supplementary services including financial solutions, fraud prevention (via Koin partnership), P2PE encryption solutions, and tools to enhance customer experience and business performance for merchants using Getnet.
• Agentic Commerce AI-powered payment infrastructure enabling merchants to accept and process payments initiated by AI agents autonomously. Uses open protocols with identity verification and authentication for agentic commerce where AI actively completes purchases on behalf of consumers.
• Getnet SEP (Single Entry Point) Regional e-commerce API providing a single integration point for merchants to accept payments across Brazil, Argentina, Mexico, and Chile, simplifying cross-border e-commerce payments throughout Latin America.
• Get Code Global developer community designed to foster innovation and collaboration in digital payments, providing developers with access to networking events, hackathons, and a platform to connect ideas to real market needs.

Quantifiable outcome

• €238 billion processed volume in 2025
• +3 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability4 records

Feature6 records

Partnerships

18 partnerships are on record, tiered core, flagship and minor.

• DatabrickscoreTechnology or Integration · 16 June 2026Getnet by Santander is an early customer of Databricks CustomerLake, an agentic Customer Data Platform natively embedded in the Databricks lakehouse environment. Getnet uses the platform to unify customer data, AI models, and autonomous agents for real-time personalized engagement, representing enterprise adoption across financial services sector.
• AdyenflagshipTechnology or Integration · 10 June 2026One of 31+ launch partners in Mastercard's Agent Pay for Machines (AP4M), extending payment network to autonomous AI agents with governance and trust layer for machine-to-machine commerce.
• CoinbaseflagshipTechnology or Integration · 10 June 2026One of 31+ launch partners in Mastercard's Agent Pay for Machines (AP4M), bringing crypto infrastructure to autonomous AI agent payments with stablecoin settlement capabilities.
• StripeflagshipTechnology or Integration · 10 June 2026One of 31+ launch partners in Mastercard's Agent Pay for Machines (AP4M), enabling AI agent payment processing across global payments network.
• Solana FoundationcoreTechnology or Integration · 10 June 2026One of 31+ launch partners in Mastercard's Agent Pay for Machines (AP4M), bringing blockchain infrastructure to AI agent payment settlement.
• Aave LabscoreTechnology or Integration · 10 June 2026Indicated intent to extend on-chain credit lines to registered AI agents, positioning itself as the credit infrastructure for the new payment class enabled by Agent Pay for Machines.
• MastercardflagshipTechnology or Integration · 9 June 2026Getnet partnered with Mastercard to launch Agent Pay infrastructure enabling merchants to accept AI agent-initiated payments. Getnet and Mastercard, in partnership with Mexican startup Neivor, completed the first real-world case in Mexico and Latin America of processing an AI agent-initiated payment using Mastercard Agent Pay. In March, Mastercard and Santander completed Europe's first live end-to-end AI agent payment within a regulated banking framework.
• NeivorcoreTechnology or Integration · 9 June 2026Mexican fintech startup Neivor partnered with Getnet and Mastercard to successfully process the first real-world AI agent-initiated payment in Mexico and Latin America via Mastercard Agent Pay.
• VisaflagshipTechnology or Integration · 9 June 2026Getnet is working to expand compatibility with Visa Intelligent Commerce features, in addition to existing Mastercard Agent Pay integration. Visa and Santander launched an agentic commerce partnership in Latin America with pilot transactions.
• G42coreStrategic or Co-development Partner · 3 June 2026Banco Santander and Abu Dhabi-based tech group G42 signed a Memorandum of Understanding to co-develop AI initiatives, combining G42's AI infrastructure with Santander's regulatory expertise to build banking intelligence layers and AI-enabled customer advisory solutions.
• Red HatcoreTechnology or Integration · 26 February 2026Red Hat participated in Getnet's inaugural Get Code developer community meetup on February 26 in Brazil, supporting the developer community initiative to foster innovation and collaboration in digital payments.
• VerifonecoreTechnology or Integration · 26 February 2026Verifone participated in Getnet's inaugural Get Code developer community meetup on February 26 in Brazil, supporting the developer community initiative for payment innovation.
• BemobicoreTechnology or Integration · 9 December 2025Early partner in Mastercard's Agent Pay launch across Latin America and the Caribbean, enabling transactions via digital assistants and AI agents using secure Agentic Tokens.
• Checkout.comcoreTechnology or Integration · 9 December 2025Early partner in Mastercard's Agent Pay launch across Latin America and the Caribbean, facilitating AI-enabled commerce for consumers and merchants.
• DaviviendacoreTechnology or Integration · 9 December 2025Early partner in Mastercard's Agent Pay launch across Latin America and the Caribbean, enabling frictionless AI-enabled commerce.
• Monitor DeloitteminorImplementation/ SI/ Consulting PartnerGetnet developed its agentic commerce strategy report in collaboration with Monitor Deloitte, citing Deloitte-based estimates that up to 30% of global e-commerce transaction value will be influenced by agentic AI by 2030.
• KoincoreTechnology or IntegrationGetnet and Koin united to strengthen fraud prevention in Latin America, providing enhanced security for merchants using Getnet payment solutions.
• Getnet ChilecoreStrategic or Co-development PartnerStrategic partnership where Getnet Payments acquired a minority stake in Getnet Chile for CLP 68 billion, with ongoing service agreements generating additional revenue for the bank.

Scale indicators8 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• EBANX: LATAM-focused cross-border payment processor connecting global merchants to Brazilian and other LATAM consumers. Directly comparable on cross-border e-commerce, multicurrency checkout, and LATAM acquiring-adjacent services that overlap with Getnet SEP.
• Cielo: Brazil's largest merchant acquirer and Getnet's most direct domestic competitor. Both compete for the same pool of Brazilian merchants across in-person and online acquiring, with similar value-added services and POS networks.
• Rede (Itaú): Merchant acquiring arm of Itaú Unibanco, one of Getnet's primary competitors in Brazil and across LATAM. Operates similar POS, e-commerce, and omnichannel acquiring products and shares the bank-affiliated acquirer model that defines Getnet under Santander.
• Checkout.com: Global merchant acquiring and payment gateway provider expanding in LATAM. Direct competitor for enterprise e-commerce volume and named launch partner alongside Getnet in Mastercard's agentic payments roll-out.
• StoneCo: Brazilian-listed merchant acquiring and banking platform serving SMBs and enterprises across LATAM. Closely comparable business model (acquiring + banking + software) and overlapping target segments with Getnet, especially in Brazil.
• PagSeguro (PagBank): Brazilian digital payments platform offering acquiring, digital accounts, and POS hardware to merchants. Competes with Getnet in the LATAM SMB segment and increasingly in cross-border e-commerce.

Broad incumbents

• Stripe: Global payments and financial infrastructure platform with rapidly growing LATAM footprint. Direct competitor for online/e-commerce volume and fellow launch partner in Mastercard Agent Pay for Machines.
• Worldline: European-headquartered merchant acquiring and payment services giant, comparable in scale and acquiring-licence coverage. Operates as a broad incumbent across multiple European and emerging markets, paralleling Getnet's role within Santander's portfolio.
• Adyen: Global payments platform providing unified acquiring, gateways, and processing for large enterprises. A fellow launch partner in Mastercard Agent Pay for Machines, Adyen is a comparable broader-portfolio incumbent with overlapping enterprise ambitions in LATAM.

Regional players

• Nexi: European payment processor and acquirer with strong presence in Italy and Northern Europe. Comparable in business model (bank-affiliated acquiring platforms across multiple geographies) but does not currently overlap meaningfully in LATAM.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@getnetworld
• LinkedInlinkedin.com/company/getnetworld

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Getnet