Loi Hein
Loi Hein operates Alps Mart, a WooCommerce-based direct-to-consumer e-commerce storefront selling fashion apparel, footwear, bags, and accessories, with English and Khmer language options, though its website contains primarily placeholder content.
- Company typePrivate
- Founded1992
- HeadquartersYangon, Myanmar (Burma)
- Headcount1,001–5,000
- GTM typeB2C
- OfferingDigital Commerce or Content
What Loi Hein does
Loi Hein operates an online retail storefront branded as "Alps Mart," hosted at alpsmart.com and accessible via the corporate domain loiheingroup.com. The platform is built on WooCommerce using the commercially available Porto theme and is configured to sell consumer fashion items including clothing, footwear, bags, and accessories. The site supports standard e-commerce functionality: product browsing with multiple layout variations, filtering by size/color, shopping cart, user accounts, wishlists, and checkout, and offers a Khmer language toggle alongside English. Listed value propositions include free shipping, a 100% money-back guarantee, and 24/7 online support.
There is a notable contradiction between the supplied firmographic data — which describes Loi Hein as a Myanmar-based consumer goods manufacturer founded in 1992 with 1,001–5,000 employees focused on energy drinks — and the first-party website evidence, which shows a fashion e-commerce site with no manufacturing content, no product listings beyond template sample SKUs, and placeholder About-Us text (Lorem Ipsum). The contact page displays generic placeholder information ("[email protected]," "(123) 456-7890," and a U.S.-style address template), and the testimonials reference fictitious "John Smith / Bob Smith" of "SMARTWAVE." No revenue figures, management team, funding history, or operational metrics are disclosed. The pricing model is not publicly stated. Per source-precedence rules, this analysis is grounded in the first-party website data, which is the only substantiated operational signal available.
Loi Hein firmographics
Firmographics- Name
- Loi Hein
- Legal name
- Loi Hein
- Website
- https://loiheingroup.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Loi Hein operates Alps Mart, a WooCommerce-based direct-to-consumer e-commerce storefront selling fashion apparel, footwear, bags, and accessories, with English and Khmer language options, though its website contains primarily placeholder content.
- Ownership category
- akta.pro rank
Loi Hein industry classification
Industry- Product category
- Online Fashion Retail
- NAICS
- Clothing and Clothing Accessories Retailers (458110), Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458)
- SIC
- Retail-Apparel & Accessory Stores (5600)
- akta.pro industry
- Fast Fashion & Trend-led Apparel Retail
Keywords
Where Loi Hein is headquartered
LocationHeadquarters
- HQ city
- Yangon
- HQ country
- Myanmar (Burma)
- HQ region
- Asia
Markets served
Loi Hein business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Operations, Marketing or Sales, Supply Chain, Technology or R&D, Personnel
Distribution channels1 record
Loi Hein product offering
Product offeringCore offering
Loi Hein operates Alps Mart, an online e-commerce retail storefront built on WooCommerce with the Porto theme. The platform offers fashion merchandise including clothing, shoes, bags, and accessories, and provides standard online shopping functionality such as product browsing, filtering, shopping cart, user accounts, and checkout.
Product overview
Loi Hein operates Alps Mart, a single-platform e-commerce retail store. The company offers an online shopping website built on WooCommerce with the Porto theme, featuring fashion merchandise including clothing, shoes, bags, and accessories. The platform provides standard e-commerce functionality including product browsing, shopping cart, user accounts, and checkout. No additional products, modules, or sub-brands were identified beyond the core Alps Mart e-commerce platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Alps Mart Alps Mart is an e-commerce platform operating as an online fashion retail store, offering various clothing items, footwear, bags, and accessories for sale to general consumers.
Companies that use Loi Hein
Customer profileSegments1 record
Ideal customer profiles1 record
Loi Hein technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Loi Hein partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights2 records
Loi Hein competitors and assessment
Company assessmentDirect peers
- Shein: Global online fast-fashion retailer selling apparel, footwear, and accessories direct-to-consumer at scale. Comparable category breadth, DTC model, and digital-first operations.
- Zalando: Europe's largest online fashion platform, selling multi-brand apparel, shoes, and accessories via its own storefront. Closely matches Alps Mart's DTC online fashion model and global ambitions.
- Shopbop: Amazon-owned online apparel and accessories retailer offering multi-brand clothing, shoes, and bags to a global audience. Closely aligned DTC e-commerce model and category mix.
- Boohoo: Online fast-fashion retailer offering trend-led apparel, shoes, and accessories for men and women. Directly comparable as a digital-native, multi-category fashion e-commerce operator.
- Net-a-Porter: Premium online fashion retailer selling designer apparel, footwear, bags, and accessories. Comparable DTC e-commerce model and category breadth, though positioned at a higher price tier.
- ASOS: Pure-play online fashion retailer selling apparel, footwear, and accessories across men's and women's categories through its own e-commerce platform. Directly comparable business model and category mix to Alps Mart.
- Revolve: Online fashion retailer specializing in contemporary apparel, footwear, and accessories. Comparable as a digitally native multi-brand fashion storefront.
Broad incumbents
- Nordstrom: Established multi-category apparel and accessories retailer with a robust e-commerce channel. Comparable assortment of clothing, shoes, bags, and accessories, though it operates a much broader physical and digital footprint.
- H&M: Global apparel incumbent with a substantial online channel selling men's and women's clothing, shoes, and accessories. Comparable category mix and DTC ambition, but at vastly greater scale and brand recognition.
Emerging players
- YesStyle: Online fashion and beauty retailer targeting international consumers with apparel, shoes, bags, and accessories. Comparable as a digital-first multi-category fashion platform serving a global audience.
Market position
Strengths3 records
Weaknesses5 records
Competitive moat1 record
Key risks5 records
Key highlights3 records
Customer concentration
Loi Hein social profiles
Digital presenceLoi Hein financial estimates
Financial estimateRevenue estimate
Valuation estimate
Loi Hein leadership team
Management profileNumber of profiles
Loi Hein funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Loi Hein M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Loi Hein
What does Loi Hein do?
Loi Hein operates Alps Mart, an online e-commerce retail storefront built on WooCommerce with the Porto theme. The platform offers fashion merchandise including clothing, shoes, bags, and accessories, and provides standard online shopping functionality such as product browsing, filtering, shopping cart, user accounts, and checkout.
Is Loi Hein a public or private company?
Loi Hein is a private company. It is classified as unknown and is currently operating.
When was Loi Hein founded?
Loi Hein was founded in 1992. It employs 1,001 to 5,000 people.
Where is Loi Hein based?
Loi Hein is headquartered in Yangon, Myanmar (Burma), in the Asia region.
Who are Loi Hein's main competitors?
Direct peers on record are Shein, Zalando, Shopbop, Boohoo, Net-a-Porter, ASOS and Revolve. Broad incumbents are Nordstrom and H&M. YesStyle is listed as an emerging player.
Does Loi Hein have an API?
No public API is recorded for Loi Hein.
What industry is Loi Hein in?
Loi Hein's product category is Online Fashion Retail. Its primary akta.pro industry code is CRAAABAH, Fast Fashion & Trend-led Apparel Retail. Its NAICS code is 458110 and its SIC code is 5600.