Bank of St. Croix

What Bank of St. Croix does

Bank of St. Croix is a community banking division of United Fidelity Bank, fsb (parent holding company Fidelity Federal Bancorp), a federally chartered, FDIC-insured savings bank founded in 1914 and headquartered in Evansville, Indiana. The bank operates 31 retail banking centers across seven states and territories — the U.S. Virgin Islands (St. Croix), Indiana, Illinois, Colorado, Florida, California, and Missouri — and serves individual consumers, small-to-mid-size businesses, commercial real estate developers, non-profits, and high-net-worth individuals through a Private Client Banking desk. Following the announced Rockhold Bancorp merger, the parent's assets stand at approximately $6.0 billion.

The product platform spans a full retail-and-commercial banking suite: checking and savings accounts (including Elevate high-yield at up to 2.00% APY, NOW, Senior, Statement Savings, Holiday Club, Young Savers, and HSAs), certificates of deposit (1.95-2.30% APY across 18-36 month terms), retirement accounts (Traditional/Roth/SEP IRA CDs), consumer lending (auto, deposit-secured, personal lines of credit), residential mortgages (Fixed, 5/6 and 7/6 ARM, New Hope, Jumbo, Construction), and commercial lending (CRE, working capital, SBA 504, term, equipment). Treasury management services include ACH Manager, Wire Manager, Ultimate Deposit Direct, Business Bill Pay, Lockbox, Merchant Services, and Night Deposit.

The digital banking technology stack runs on Fiserv (mobile and online platforms), supplemented by Elan Financial Services for credit card issuing, SavvyMoney for embedded credit monitoring, Zelle/Early Warning Services for P2P, and Visa Secure 3D for online purchase authentication. Surcharge-free ATM access spans over 93,900 locations through Allpoint, MoneyPass, and Alliance One. Revenue is generated primarily through traditional bank economics — net interest margin on loans and deposits — supplemented by service and deposit fees, treasury management fees, and interchange income. In 2022 the parent financed over $2.7 billion in affordable housing loans and investments, serving approximately 12,000 families.

Name

Bank of St. Croix

Legal name

United Fidelity Bank, fsb

Website

https://bankofstcroix.com

Company type

Private

Founded year

1914

Operating status

Operating

Headcount range

51–100 employees

Short description

Bank of St. Croix is a community banking division of United Fidelity Bank, fsb operating 31 branches across 7 states and the U.S. Virgin Islands, serving consumers, small-to-mid-size businesses, and commercial real estate borrowers with full retail, treasury management, lending, and digital banking services.

Ownership category

akta.pro rank

Product category

Retail Banking

NAICS

Savings Institutions and Other Depository Credit Intermediation (52218)

SIC

Savings Institution, Federally Chartered (6035)

akta.pro industry

PRIMARYFSABABAC

SME Deposits & Business Accounts (Operating, Savings, CDs)

Financial & Insurance/Banking (Commerical, Retail & Consumer)/Commercial Banking (SME & Middle Market)

SECONDARYFSAKAAAL

Bank & Credit Union Personal Loans (Unsecured Installment)

Financial & Insurance/Lending & Consumer Finance/Personal Loans (Unsecured Installment)

SECONDARYFSABAAAH

Student & Youth Banking

Financial & Insurance/Banking (Commerical, Retail & Consumer)/Retail Banking

Keywords

• Retail banking services
• Commercial lending
• Treasury management
• Consumer lending
• Community banking

Headquarters

HQ city

Evansville

HQ country

United States

HQ region

North America

Offices18 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Interest Income: Traditional banking revenue from interest spreads on loans (mortgages, commercial loans, consumer loans, credit cards) and interest earned on deposits
2. Service Fees and Charges: Monthly service fees, overdraft fees, wire transfer fees, ATM fees (though surcharges waived on network ATMs), safe deposit box rental, and other banking service charges
3. Deposit Account Fees: Fees from checking accounts, savings accounts, and CD accounts including minimum balance fees, early withdrawal penalties, and paper statement fees
4. Credit Card Income: Revenue from credit card transactions including interchange fees, annual fees, and interest charges (cards issued through Elan Financial Services)
5. Treasury Management Services: Fees for business services including ACH Manager, Wire Manager, Positive Pay, Business Bill Pay, Lockbox services, and Merchant Services

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

Bank of St. Croix is a community bank providing full-service personal and business banking products through physical branches and digital channels. It offers checking, savings, CDs, IRAs, HSAs, mortgages, consumer and commercial lending, credit cards, and treasury management services to individual consumers, small-to-mid-size businesses, non-profits, and commercial real estate developers across 7 states and the U.S. Virgin Islands.

Product overview

Bank of St. Croix is a community banking division of United Fidelity Bank, fsb offering a comprehensive suite of personal, business, and commercial banking products and digital services. The core banking platform includes various checking and savings accounts (Personal Checking, Senior Checking, Elevate High-Yield Checking, Statement Savings, Holiday Club, Young Savers), time deposits (Certificates of Deposit with terms from 18-36 months), and retirement products (Traditional IRA, Roth IRA, SEP IRA CD, Health Savings Account). Lending offerings span mortgages (Fixed Rate, ARM, New Hope, Jumbo, Construction), consumer lending (automobile loans, deposit-secured loans, personal line of credit), and commercial lending (real estate, working capital, SBA 504, term loans). The digital banking ecosystem comprises Access Anytime Personal Banking and Ultimate Access Business Banking (online platforms), Mobile Banking apps for iOS/Android, Notifi Alerts (notification system), Bill Pay, TransferNow (external transfers), Mobile Deposit, Card Controls, and Positive Pay fraud protection. Treasury Management services include ACH Manager, Wire Manager, Ultimate Deposit Direct, Business Bill Pay, Lockbox, Merchant Services, and Night Deposit. Credit products are provided through Elan Financial Services. Mobile payment integrations support Apple Pay, Google Pay, and Samsung Pay, while P2P payments are enabled via Zelle. ATM access spans over 93,000 surcharge-free locations through Allpoint, MoneyPass, and Alliance One networks.

Differentiator

Problem solved

Functional benefit

Products and services

• Elevate Checking High-yield personal checking account earning up to 2.00% APY on balances up to $30,000, requiring 6+ debit card purchases per statement cycle plus one additional qualification (online/mobile banking, eStatements, direct deposit $500+, or $1,000 savings balance); $25 minimum to open, $5 monthly fee waived with $500 balance or eStatements.
• Personal Checking Non-interest bearing personal checking account with free unlimited check writing, Visa Debit Card, free online banking with Bill Pay, Notifi Alerts, and 24-hour ATM access; $5 monthly service fee waived if daily balance above $200.
• Personal NOW Checking Interest-bearing personal checking account requiring $2,000 minimum deposit to open; no monthly service fee if daily balance remains above $2,000.
• Senior Checking Personal checking account for customers age 55 and older offering free Bank of St. Croix specialty checks.
• Statement Savings Personal savings account earning competitive interest with $100 minimum deposit; $2 monthly fee waived if daily balance above $100.
• Holiday Club

Quantifiable outcome

• Affordable housing financing exceeding $2.7 billion benefiting approximately 12,000 families

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature9 records

Partnerships

Seven partnerships are on record, tiered core and flagship.

• AllpointcoreTechnology or IntegrationNationwide surcharge-free ATM network providing 55,000+ ATM locations including Circle K, Costco, CVS, Food4Less, Kroger, Rite Aid, Target, Walgreens, and other retailers. Critical for customer convenience and fee-free cash access.
• MoneyPasscoreTechnology or IntegrationNationwide surcharge-free ATM network providing 39,997 ATM locations. Partner network ensuring fee-free cash withdrawals for Bank of St. Croix customers nationwide.
• Alliance OnecoreTechnology or IntegrationNationwide surcharge-free ATM network providing 4,900 ATM locations. Supplement to Allpoint and MoneyPass for comprehensive nationwide ATM coverage.
• Elan Financial ServicescoreTechnology or IntegrationCredit card issuing partner providing personal and business credit cards under Visa branding. Elan handles card processing, fraud protection (zero fraud liability), customer service, and card network relationships.
• FiservcoreTechnology or IntegrationTechnology provider powering the mobile banking application. Fiserv enables real-time balance checking, mobile deposits, card management, transfers, bill pay, and Zelle integration through the bank's mobile app.
• Zelle (Early Warning Services)coreTechnology or IntegrationPeer-to-peer payment network integrated into online and mobile banking. Enables instant money transfers between bank accounts using email or mobile number. Over 2,200 financial institutions participate in Zelle network.
• United Fidelity Bank, fsbflagshipStrategic or Co-development PartnerParent company and sister bank. United Fidelity Bank is the federally chartered FDIC-insured savings bank subsidiary of Fidelity Federal Bancorp. Bank of St. Croix operates as a division of United Fidelity Bank with shared technology, branding, and banking platform. Routing Number #286371663.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Regional players

• FirstBank Puerto Rico: Caribbean-headquartered community bank with USVI presence, offering personal and commercial banking across multiple islands. Closest geographic and regulatory comparable for Bank of St. Croix's USVI franchise.
• Banco Popular de Puerto Rico: Caribbean financial institution with extensive USVI operations and full-service personal and commercial banking. Comparable to Bank of St. Croix in Caribbean market positioning and product set.

Broad incumbents

• Old National Bank: Larger Midwest regional bank headquartered in Evansville, Indiana (same HQ city as Bank of St. Croix). Direct overlap in Indiana personal and commercial banking, and a clear benchmark for the local competitive landscape.
• Ally Bank: Large direct bank offering high-yield savings, checking, and CDs nationwide without branches. Sets the rate benchmark that constrains Bank of St. Croix's deposit-gathering pricing power.
• BMO Harris Bank: Large Midwest regional bank with strong presence in Illinois, Indiana, and other Bank of St. Croix markets. Represents the larger incumbent competitive pressure on commercial banking and treasury management share.

Direct peers

• Stock Yards Bank & Trust: Kentucky and Indiana-based community bank providing personal banking, wealth management, and commercial lending. Similar asset size and product breadth make it a strong operational and geographic comparable.
• Centier Bank: Indiana-headquartered family-owned community bank with comparable personal and business banking products, multi-branch presence, and digital banking capabilities. Closely matches Bank of St. Croix's community-focused, multi-product operating model.
• German American Bank: Indiana-headquartered community bank with multi-branch presence in Indiana and Kentucky, offering personal, commercial, and treasury management products. Highly comparable as a Midwest-rooted community bank targeting similar SME and consumer segments.
• First Financial Bank: Indiana and Ohio-based community bank with comparable product suite including checking, savings, mortgages, and commercial lending. Similar asset scale and Midwest community banking positioning to United Fidelity Bank/Bank of St. Croix.

Emerging players

• First Internet Bank of Indiana: Indiana-chartered, FDIC-insured online bank offering competitive deposit products without physical branches. Represents the digital-first competitive threat against which Bank of St. Croix's digital investments must differentiate.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/BankofStCroix
• LinkedInlinkedin.com/company/bank-of-st-croix
• Instagraminstagram.com/bankofstcroix

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bank of St. Croix