What Reactive does

Reactive Design Agency Ltd. is a privately held, founder-owned creative design agency founded in 2005 and headquartered in Hartlepool, North East England. The firm operates as a full-service agency offering strategic branding, website design and development, print collateral production, digital marketing, and content creation (including photography, video, and drone footage) to clients across the UK and Europe. Its client base is diversified across multiple verticals — education, industrial/manufacturing, professional services, healthcare, nutraceutical, hospitality, construction, and energy — with named enterprise and mid-market clients including Holgate Insurance, Redrose Nutraceuticals, FPE Seals, TT Electronics, Oak Meadows, and Utility Alliance. The agency has developed particular niche expertise in the nutraceutical and supplement industry, where regulatory-compliant label and packaging design constitute a barrier to entry for generalist agencies.

The firm's underlying technology consists of CMS-based websites, e-commerce platforms, and bespoke integrations with third-party systems including Sage Pay, Sage Accounting, and the Work Matters CRM (via API feeds for vacancy syndication). It is not a technology product company; its intellectual property resides in design craft, accumulated brand assets for clients, and vertical-specific regulatory knowledge rather than proprietary software. Content marketing is delivered through the Reactive Hub blog, a downloadable Look Book PDF portfolio, and active social media presence on Facebook, LinkedIn, and Instagram.

Reactive generates revenue through project-based professional services engagements priced on a custom quote basis after consultation, with no publicly disclosed pricing or standardized rate cards. The go-to-market model is direct sales — clients engage via phone, email, or the website contact form — with no channel partners, resellers, or referral networks. The agency is led by President and Owner Colin Schoenemann, and operates with a small team (1-10 employees). The business is privately held with no disclosed institutional investment, funding rounds, or M&A activity. Pricing is described as multi-year in billing cadence, and some clients have retained the firm continuously since 2005, indicating a recurring relationship base underneath the project-based revenue model.

Name

Reactive

Legal name

Reactive Design Agency Ltd.

Website

https://reactivedesign.co.uk

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Reactive Design is a UK-based creative agency founded in 2005 in Hartlepool, offering branding, website design, print, and content creation services to diversified SMB and enterprise clients across education, nutraceutical, healthcare, and industrial verticals.

Ownership category

akta.pro rank

Product category

Creative Design Services

NAICS

Advertising, Public Relations, and Related Services (5418), Graphic Design Services (541430), Direct Mail Advertising (54186)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Creative Concepting & Campaign Development (BPAFAEAD)

akta.pro secondary industries

Integrated Full-Service Creative Agencies (MPAAAAAA), Content Strategy & Planning (BPAFAIAG)

Keywords

• Creative design agency
• Website design services
• Branding services
• Print collateral production
• Digital marketing services

Headquarters

HQ city

Hartlepool

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Creative Design Services: Project-based professional services including brand identity development, website design and development, print collateral production, and content creation. Revenue is generated through one-time project fees for deliverables such as logos, websites, brochures, and marketing materials.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

Reactive is a full-service creative agency that delivers strategic branding, high-impact design, and performance-driven website solutions to help businesses grow. Core services include brand identity and logo design, website design and development (brochure sites, CMS sites, and e-commerce platforms), printed marketing collateral, and content creation (photography, video, copywriting). Services are delivered through a collaborative process spanning briefing, sitemap, wireframing, visualisation, build, test, and delivery.

Product overview

Reactive is a full-service creative agency offering an integrated portfolio of design and marketing services. The core offerings include Website Design & Development (brochure sites, e-commerce platforms, CMS websites) and Brand & Creative Services (brand identities, logos, packaging, signage). Supporting services encompass Print Collateral (brochures, catalogues, stationery, exhibition displays), Content Creation (photography, video, drone footage, copywriting), and Digital Marketing (SEO, analytics, email campaigns, social media). The agency has developed niche expertise in nutraceutical/supplement branding and school/education sector marketing. Services are delivered through collaborative processes including briefing, sitemap, wireframing, visualization, build, test, and delivery stages.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design & Development Design and development of high-performing websites including brochure sites, CMS-based sites, and e-commerce platforms with payment processing integration, built to generate enquiries, increase conversions, and support business growth across all devices.
• Brand & Creative Services Strategic design solutions including brand identities, logo designs, advertising, packaging, exhibition graphics, signage, and branded collateral to help businesses stand out and strengthen brand perception.
• Print Collateral Production of high-quality printed materials including brochures, catalogues, stationery, large-format graphics, exhibition displays, and signage, produced with precision and attention to detail.
• Content Creation Visual content production including photography, product imagery, video production, drone footage, social media content, email campaigns, copywriting, and blog creation for digital and print platforms.
• Nutraceutical Design & Marketing Specialised design services for nutraceutical and supplement brands including label design, brand identities, packaging, and marketing collateral across print and digital channels, with regulatory and industry-specific knowledge.

Quantifiable outcome

• 600% increase in web enquiries and 200% increase in sales within 3 months for Redrose Nutraceuticals
• +3 more outcomes

Named customers20 records

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Bigger Boat: UK-based full-service creative agency offering branding, web design, and digital marketing to SMEs. Comparable in size, scope, and target market to Reactive Design, with a similar regional-anchored model.
• Big Brand Ideas: UK full-service creative agency delivering branding, web, content, and digital marketing. Comparable breadth of services and SME/mid-market customer focus to Reactive Design.
• ThinkBDW: UK creative and digital agency providing branding, web design, and content services to mid-market clients. Operates in the same competitive set as Reactive with overlapping service lines and customer types.
• Cuckoo Design Studio: Boutique UK design studio offering branding, web design, and print services. Similar size and service mix to Reactive, competing for the same SMB and mid-market creative engagements.
• Canny Creative: UK-based creative agency specializing in branding, web design, and marketing for SMEs and enterprise clients. Comparable boutique positioning and full-service offering to Reactive Design.
• MB Creative: UK creative agency offering brand identity, website design, and marketing services to small and mid-sized businesses. Directly comparable boutique positioning and service portfolio to Reactive.
• Hopkins Communications: UK-based creative communications agency offering design, branding, and marketing services to SMEs. Comparable size, scope, and customer profile to Reactive Design's regional UK operations.

Broad incumbents

• Pentagram: Global independently-owned design firm offering branding, digital design, and creative strategy. Operates in the same design services category as Reactive but at significantly larger scale, premium positioning, and broader geographic reach.

Emerging players

• Receptional: UK digital agency combining web design, SEO, and content marketing. Comparable target market and partial service overlap with Reactive's digital marketing arm, though more focused on performance channels.
• Visualsoft: UK e-commerce website design and development provider. Overlaps with Reactive's e-commerce platform offering but operates a more specialized, scalable model focused on online retail clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/reactivedesignagency
• LinkedInlinkedin.com/company/reactive-design
• Instagraminstagram.com/reactivedesign
• Xx.com/_ReactiveDesign

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reactive