Brandpack

What Brandpack does

Brandpack Ltd. is a Dublin-headquartered custom packaging and printing provider serving primarily SMB and artisan businesses across Ireland and Northern Ireland, with additional enterprise clients. Its integrated offering spans product design, multi-technology print production, and finishing, operating from three physical offices in Dublin, Belfast, and Derry/Londonderry.

The company's core product portfolio includes custom labels, stickers, printed boxes, packaging tape, paper bags, stand-up pouches, paper cups, stamps and seals, and custom packaging, complemented by a full design service covering brand identity, packaging design, and 3D mock-ups. Production is anchored in a multi-technology stack combining digital, offset, screen, fabric, and large-format printing with laser cutting, engraving, and 3D printing for prototyping. Differentiators include very low minimum order quantities (50 boxes, 100 stickers, 100 doypacks), a sustainability-focused materials range (FSC-certified papers, biodegradable stickers, compostable options, bio water-based coatings), and premium finishes such as holographic vinyl, foil stamping, and soft-touch lamination.

Commercially, Brandpack runs a sales-led go-to-market that combines self-service e-commerce for standard catalog products with a consultative quote-based sales process for custom projects. Revenue is generated through one-time purchases of custom printed packaging plus design services, priced per unit with volume discounts and a refundable €10 sample program. The customer base is heavily SMB-weighted (artisan food producers, cosmetics startups, small retailers) with select enterprise relationships (Lidl Ireland, Kerrygold, Uber Eats, Pepsi). The company is privately held with no disclosed funding events, partnerships, or ownership changes in the available data.

Name

Brandpack

Legal name

Brandpack Ltd.

Website

https://brandpack.ie

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Brandpack is an Ireland-based custom packaging and printing provider that designs and produces labels, stickers, boxes, bags, pouches, and cups for SMBs and select enterprises across Ireland and Northern Ireland.

Ownership category

akta.pro rank

Product category

Custom Printed Packaging

NAICS

Folding Paperboard Box Manufacturing (322212), Corrugated and Solid Fiber Box Manufacturing (322211), Other Paperboard Container Manufacturing (322219), Printing and Related Support Activities (3231), Converted Paper Product Manufacturing (3222)

SIC

Paperboard Containers & Boxes (2650), Plastics, Foil & Coated Paper Bags (2673)

akta.pro primary industry

Folding Carton & Paperboard Packaging Printing (IMALAKAH)

akta.pro secondary industries

Corrugated Packaging & Boxes (RSC, die-cut, bulk bins) (IMAMAHAA), Specialty Paper Packaging (Gift Boxes, Luxury Cartons, Composite Paper Cans) (IMALACAI), Paper-Based Packaging & Single-Use Paper Products (Paper Bags, Wraps, Cartons) (CRADALAL), Prepress, Plate-Making & Artwork Services (IMALAKAM), Packaging & Product Brand Design (BPAFAEAG)

Keywords

• Custom packaging printing
• Label printing services
• Sticker printing solutions
• Printed packaging supplies
• Packaging design services

Headquarters

HQ city

Dublin

HQ country

Ireland

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Custom Printed Packaging Products: One-time purchase of custom printed labels, stickers, boxes, bags, paper cups, stand-up pouches, and other packaging materials. Products are priced per unit with volume discounts. Customers submit artwork or use design services for custom branding.
2. Design Services: Packaging design, brand identity design, logo design, graphic design, and 3D packaging mock-up services to support product customization.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Brandpack manufactures and supplies custom printed packaging products—labels, stickers, boxes, bags, paper cups, stand-up pouches, packaging tape, stamps, and printed papers—produced to customer artwork using digital, offset, screen, and fabric printing combined with laser cutting and engraving. The company complements production with in-house packaging design, brand identity, and 3D mock-up services, delivering an end-to-end concept-to-delivery offering primarily for businesses in Ireland and the UK.

Product overview

Brandpack is a custom packaging and printing solutions provider offering a comprehensive portfolio of printed packaging products and design services. The core product line spans Labels (Roll Labels, Bottle Labels, Vinyl Labels, Health & Nutrition Labels, Cosmetic Labels, Food & Beverage Labels), Stickers (Roll Stickers, Sheet Stickers, Vinyl Stickers, Holographic Stickers, Clear Stickers, Paper Stickers, Recycled Stickers, Biodegradable Stickers), Printed Boxes (Mailing Boxes, Tuck End Boxes, Luxury Magnetic Boxes, Shipping Boxes), Bags (Paper Bags, String Handle Paper Bags, Laminated Paper Bags, Paper Pouches, Cotton Tote Bags, Kraft Doypacks), Paper Cups, Stand Up Pouches, Packaging Tape, Stamps & Seals, Printed Papers, and Custom Packaging. The company complements its product offerings with Design Services (brand identity, graphic/packaging design, 3D mock-ups) and Printing Services (Digital, Offset, Screen, Large Format, Laser Cutting, Direct to Fabric, and 3D Printing). This integrated approach enables customers to progress from brand concept through to finished printed packaging delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• Labels Custom label printing including Roll Labels, Bottle Labels, Vinyl Labels, Health & Nutrition Labels, Can Labels, Cosmetic Labels, and Food & Beverage Labels, available in various materials with finishes including gloss/matt lamination, spot UV, and metallic options; designed for retail, food & beverage, cosmetics, and consumer brands.
• Stickers Custom sticker printing including Roll Stickers, Sheet Stickers, Vinyl Stickers, Holographic Stickers, Clear Stickers, Paper Stickers, Removable Stickers, Metallic Stickers, Polypropylene Stickers, Waterproof Stickers, Recycled Stickers, and Biodegradable Stickers, printed at up to 1200dpi resolution for branding, product labelling, and promotional use.
• Printed Boxes Custom printed boxes including Mailing Boxes (Kraft), Tuck End Boxes, Luxury Magnetic Box, and Shipping Boxes, with full colour CMYK printing and white ink options; tailored for shipping, e-commerce fulfilment, and premium product packaging.
• Packaging Tape Custom printed packaging tape featuring customer logos or artwork, available in standard Packaging Tape, Paper Packaging Tape, and PVC Packaging Tape variants for branded parcel sealing.
• Bags Printed bags including Paper Bags, String Handle Paper Bags, Laminated Paper Bags, Paper Pouches, Cotton Tote Bags, and Kraft Doypacks, with CMYK full colour and Pantone colour printing options for retail, food service, and promotional use.
• Paper Cups Custom printed paper cups including single wall, double wall, thermal wall, and eco-friendly options as well as ice cream and soup cups, with full colour CMYK printing available for cafes, food service, and beverage brands.
• Stand Up Pouches Stand up pouches and doypacks with moisture-proof aluminum foil barrier, available in PP, PE, and PET materials plus recyclable paper and recyclable PE eco-friendly options in sizes from 85ml to 3000ml for food, beverage, and consumer goods.
• Stamps & Seals Custom stamps and seals including precision engraved stamps for perfume bottles and large packaging rubber stamps for artisan branding and authentication.
• Printed Papers Printed greaseproof paper and specialty papers for food packaging and retail applications, including custom designs and patterns.
• Custom Packaging Bespoke custom packaging solutions tailored to specific product and branding requirements for businesses needing unique or non-standard packaging formats.
• Jewellery & Gift Boxes Luxury gift boxes and jewellery packaging with custom printing and finishing options for retail, gifting, and premium product brands.
• Wall Graphics Custom printed wall graphics for interior branding and decor applications, printed on 150 micron satin finish matt white wall vinyl with removable polyacrylate adhesive.
• Vehicle Graphics Car and van stickers for brand promotion including vinyl stickers, magnetic vinyl, and static cling options with custom shapes and sizes.
• Window Graphics Custom window graphics for retail signage and promotional displays, available in vinyl lettering, large vinyl graphics, and smaller window stickers.
• Floor Graphics Indoor and outdoor floor graphics with slip-resistant certification; indoor material R10 rated, outdoor material R12 rated, and fire safety certified.
• Vinyl Sign Letters Single colour vinyl lettering and logos for shop windows, walls, vehicle graphics, and signs in 25 colour options including metallic silver and gold with 7-8 years external weathering durability.
• Printing Services Full suite of in-house printing technologies including Digital Printing, Offset Printing, Laser Cutting & Engraving, Direct to Fabric printing, Screen Printing, Large Format printing, and 3D Printing for rapid prototyping, supporting both standard and complex custom packaging jobs.
• Packaging Design Service Brand identity, graphic and packaging design, and 3D packaging mock-ups including logo design, typography, images and graphics, and packaging design with prepress and production support for startups and established brands.

Quantifiable outcome

• Labels withstand temperatures up to 80 degrees Celsius and are resistant to oils and chemicals
• +2 more outcomes

Named customers20 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Sticker Mule: Sticker Mule is a high-volume online custom sticker and label printer with self-service ordering, low minimums and fast turnaround — directly competitive with Brandpack's roll stickers, sheet stickers and vinyl labels.
• PakFactory: PakFactory is an online custom packaging manufacturer offering boxes, pouches, labels and bags with low MOQs and design services — closely comparable to Brandpack's mix of custom boxes, stand-up pouches and labels.
• Labelvalue: LabelValue is an online custom label and sticker printer offering roll labels, sheet labels and specialty finishes at low MOQs — directly overlapping Brandpack's labels category.
• Refine Packaging: Refine Packaging is a custom packaging manufacturer producing boxes, mailers, bags and labels for SMB and mid-market brands — closely comparable to Brandpack's product mix and target customer.
• Packaging Bee: Packaging Bee is an online custom packaging supplier offering boxes, labels and pouches with low MOQs and design support — directly competitive with Brandpack's custom boxes and printed labels.
• Packhelp: Packhelp is a European online custom packaging platform offering boxes, mailers, labels and bags with low MOQs — a direct regional peer competing for the same SMB custom-packaging spend that Brandpack targets.
• Noissue: Noissue is a direct-to-business custom packaging printer offering custom-printed labels, stickers, tissue, tape and boxes with low MOQs and a strong sustainable-materials focus — closely overlapping Brandpack's core SKUs and eco-positioning.

Broad incumbents

• Avery Dennison: Avery Dennison is a global materials-science and label-converter incumbent with branded printable label products and contract manufacturing — provides the broad-incumbent reference set for Brandpack's labels and stickers business.
• Westrock (now Smurfit Westrock): Smurfit Westrock is one of the world's largest paper-based packaging manufacturers, producing corrugated shipping boxes and folding cartons at industrial scale — the broad incumbent against which Brandpack's smaller custom box offering is benchmarked.
• Smithers Oasis (custom labels via Resource Label Group): Resource Label Group is a large North-American label and packaging converter with pressure-sensitive labels, shrink sleeves and folding cartons — a broader incumbent serving overlapping label/sticker end markets to Brandpack's.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/brandpackltd
• Facebookfacebook.com/brandpackireland
• LinkedInlinkedin.com/company/brandpackie

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brandpack