Insight Research
Insight Research is a UK-based retail strategy firm serving global convenience and fuel retailers through convening, consulting, and learning services, with a 100+ country network and e-mobility focus via the Mobility Retail 2030 initiative.
- Company typePrivate
- Founded1998
- HeadquartersShrewsbury, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Insight Research does
Insight Research is a UK-based international retail strategy business specializing in the convenience and fuels retail industry. Founded approximately in 1998 and headquartered in Shrewsbury, the firm operates through a global network of friends, partners, and contributors spanning more than 100 countries across five continents. Its services are organized around three core pillars: Convening (industry collaboration projects, including the flagship Mobility Retail 2030 initiative focused on e-mobility), Consulting (tailored briefings, strategic project support, and diagnostic reviews of retail offers), and Learning (executive store visit programs, market visit programmes, and strategic discussion sessions). A fourth offering, Foodvenience, is delivered through a partnership with The Moseley Group to provide food and beverage optimization for QSR, fast casual, and convenience retail.
The firm's revenue model is professional services-based, with bespoke, quote-based pricing across all engagements. GTM is sales-led and relationship-driven, relying on direct outreach to senior executives, industry events, the Future of Convenience podcast, and referrals from its 25+ year network. Key partnerships include McKinsey & Company as knowledge partner for Mobility Retail 2030, with Vontier and Kempower as group sponsors. The leadership team comprises CEO Dan Munford, Senior Consultant Anthony Wysome, and U.S. Relationship Manager Carolyn Schnare, each with 20+ years of industry credibility. The company is founder-led, privately held, and operates with 1-10 employees.
Insight Research firmographics
Firmographics- Name
- Insight Research
- Legal name
- Insight Research
- Website
- https://insightresearch.co.uk
- Company type
- Private
- Founded year
- 1998
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Insight Research is a UK-based retail strategy firm serving global convenience and fuel retailers through convening, consulting, and learning services, with a 100+ country network and e-mobility focus via the Mobility Retail 2030 initiative.
- Ownership category
- akta.pro rank
Insight Research industry classification
Industry- Product category
- Convenience and Mobility Retail Strategy Consulting
- NAICS
- Management Consulting Services (54161), Marketing Research and Public Opinion Polling (54191)
- SIC
- Services-Management Consulting Services (8742), Services-Engineering, Accounting, Research, Management (8700)
- akta.pro primary industry
- Industry & Sector Research (Syndicated/Custom) (BPAHALAE)
- akta.pro secondary industry
- Market Research & Consumer Insights (BPAHALAA)
Keywords
Where Insight Research is headquartered
LocationHeadquarters
- HQ city
- Shrewsbury
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Insight Research business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Consulting Services: Expert bespoke briefings, reports, and presentations on the latest global trends and developments in convenience and mobility retail. Includes strategic projects and diagnostic reviews of retail offers and operations.
- Convening Services: Bringing convenience and mobility businesses together through collaborative projects and industry forums. Revenue generated through membership or participation fees for industry groups such as the Mobility Retail 2030 project.
- Learning Programs: Executive store visit programs and market visit programmes combining retail and hospitality inspiration, hosted visits to non-competing retailers, and strategic discussion sessions.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Insight Research product offering
Product offeringCore offering
Insight Research provides bespoke consulting, convening, and learning services to global convenience and fuel retail operators. Offerings include tailored briefings, strategic projects, diagnostic reviews of retail offers, industry collaboration forums (e.g. Mobility Retail 2030), and executive learning programmes such as store visit and market visit programmes. The firm leverages a global network of partners and contributors across 100+ countries to deliver strategic insights and peer-to-peer collaboration to enterprise retailers.
Product overview
Insight Research is a UK-based international retail strategy business specializing in convenience and fuels retail. The company offers four interconnected service offerings: Convening (industry collaboration and networking, including the Mobility Retail 2030 e-mobility initiative), Consulting (tailored briefings, strategic projects, and diagnostic services), Learning (executive programs combining store visits and expert insights), and Foodvenience (food and beverage optimization through The Moseley Group partnership). These services work together to provide comprehensive strategic support for global convenience and mobility retailers.
Differentiator
Problem solved
Functional benefit
Brands
- Foodvenience: A spotlight feature on The Moseley Group for direct introductions in food and beverage optimization solutions for QSR, fast casual, and convenience retail.
Products and services
- Convening Industry collaboration and networking service that brings convenience and mobility businesses together to share insights, discuss common challenges, and develop emerging developments. Includes the Mobility Retail 2030 project focused on e-mobility, the EV mobility round table, and the Best EV-Hub of the Year competition.
- Consulting Strategic consultation services including bespoke expert briefings and reports on global trends in convenience and mobility retail, strategic project support for specific client questions, and diagnostic reviews of retail offers versus competitors.
- Learning Executive learning programmes combining store visits, expert briefings, market analysis, and networking opportunities. Includes London market visit programmes with a focus on innovation and the stories behind it, and hosted visits to non-competing retailers in leading markets (e.g. executive store visit programme for CEO handover).
- Foodvenience (via The Moseley Group partnership) Food and beverage optimization solutions for QSR, fast casual, and convenience retail, delivered through Insight Research's featured partnership with The Moseley Group — a globally recognized leader in food and beverage optimization with 35+ years in the industry.
Companies that use Insight Research
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Insight Research technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Insight Research partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core, supporting and featured.
- McKinsey & CompanycoreKnowledge Partner for the Mobility Retail 2030 project. McKinsey provides strategic context and expertise to the industry-defining group of leading retailers working on e-mobility developments.
- VontiersupportingGroup sponsor for Mobility Retail 2030 project, supporting the collaborative initiative focused on emerging e-mobility developments.
- KempowersupportingGroup sponsor for Mobility Retail 2030 project, supporting the collaborative initiative focused on emerging e-mobility developments.
- The Moseley GroupfeaturedFeatured partner for Foodvenience spotlight. A globally recognized leader in food and beverage optimization with 35+ years in the industry, specializing in Foodvenience solutions for QSR, fast casual, and convenience retail.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Insight Research competitors and assessment
Company assessmentBroad incumbents
- Kantar: Global market research, consumer insight, and consulting firm serving CPG, retail, and media clients. Comparable to Insight Research's market-intelligence and strategic-consulting work, but Kantar is a multi-vertical incumbent rather than a niche specialist.
- Daymon Worldwide: Global retail and consumer strategy consultancy supporting private-label, brand, and in-store experience work for retailers. Comparable in retail-strategy consulting remit, though larger and more diversified than Insight Research's narrow convenience/fuel focus.
- NielsenIQ: Global consumer and retail measurement company providing data, analytics, and advisory. Comparable to Insight Research's market intelligence and benchmarking capabilities, though NielsenIQ is a broader retail/CPG incumbent.
- McKinsey & Company: Global management consulting firm with a retail and consumer practice. Listed as Insight Research's knowledge partner on Mobility Retail 2030, indicating direct overlap on EV/retail strategy and an implicit competitive dynamic at the higher end of the same client base.
- Circana: Global retail and consumer insights firm combining IRI and NPD data assets with advisory services. Comparable to Insight Research's benchmarking and diagnostic reviews of retail offers, but Circana operates at much larger scale across many verticals.
Direct peers
- Biedermann Group: Boutique retail consulting firm serving grocery, convenience, and fuel retail operators with strategic advice. Closely comparable to Insight Research in size, vertical focus, and consulting-plus-events model.
- IGD (Institute of Grocery Distribution): UK-based research and events organisation focused on grocery and food retail, providing market insight, networking, and strategy support. Highly comparable to Insight Research's convenience and fuel-retail research, convening, and learning model, although IGD's primary focus is grocery.
- Edge by Ascential (Planet Retail): Provides global retail market intelligence, data, and strategic insights, including formats such as retail strategy reports and executive briefings. Comparable to Insight Research's retail-strategy consulting and trend-reporting for convenience and mobility retailers.
- Retail Economics: UK-based retail research and economics advisory producing market analysis, consumer insight, and strategy reports for retailers. Comparable in scope to Insight Research's tailored briefings and strategic projects, but with broader cross-vertical retail coverage.
Others
- NACS (National Association of Convenience Stores): US trade association serving convenience and fuel retailers with research, events, and advocacy. Carolyn Schnare, Insight Research's U.S. Relationship Manager, previously worked at NACS, and the two organisations serve overlapping audiences, though NACS is an industry body rather than a direct consulting competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Insight Research social profiles
Digital presenceInsight Research financial estimates
Financial estimateRevenue estimate
Valuation estimate
Insight Research leadership team
Management profileNumber of profiles
Profiles3 records
Insight Research funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Insight Research M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Insight Research
What does Insight Research do?
Insight Research provides bespoke consulting, convening, and learning services to global convenience and fuel retail operators. Offerings include tailored briefings, strategic projects, diagnostic reviews of retail offers, industry collaboration forums (e.g. Mobility Retail 2030), and executive learning programmes such as store visit and market visit programmes. The firm leverages a global network of partners and contributors across 100+ countries to deliver strategic insights and peer-to-peer collaboration to enterprise retailers.
Is Insight Research a public or private company?
Insight Research is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Insight Research founded?
Insight Research was founded in 1998. It employs 1 to 10 people.
Where is Insight Research based?
Insight Research is headquartered in Shrewsbury, United Kingdom, in the Europe region.
How does Insight Research make money?
Three revenue lines are on record. Consulting Services are the primary driver. The others are convening Services and learning Programs.
Who are Insight Research's main competitors?
Broad incumbents on record are Kantar, Daymon Worldwide, NielsenIQ, McKinsey & Company and Circana. Direct peers are Biedermann Group, IGD (Institute of Grocery Distribution), Edge by Ascential (Planet Retail) and Retail Economics. NACS (National Association of Convenience Stores) is listed as an others.
Does Insight Research have an API?
No public API is recorded for Insight Research.
What industry is Insight Research in?
Insight Research's product category is Convenience and Mobility Retail Strategy Consulting. Its primary akta.pro industry code is BPAHALAE, Industry & Sector Research (Syndicated/Custom), with a secondary code of BPAHALAA, Market Research & Consumer Insights. Its NAICS code is 54161 and its SIC code is 8742.