What Netive does

Netive is a Seoul-headquartered (Mapo-gu) digital experience agency operating as NETIVE, Inc. (네티브 주식회사), providing UX consulting, strategy, UI/UX design, and frontend/backend development services to enterprise clients in South Korea. The firm serves insurance, telecommunications, healthcare, e-commerce, and public-sector verticals, with named engagements including Shinhan Life Insurance, Tongyang Life Insurance, Lina Life, AIG Korea, KT, Samsung Welstory, Samsung Card, KB Healthcare, Amway Korea, and Korea Credit Information Services. Core technology is conventional web frontend — Vue.js and React frameworks, semantic HTML, SCSS, Git/SVN version control — with emphasis on web accessibility, responsive design, and performance standards; the firm has also shipped domain-specific innovations such as a web-scraping-based fast insurance claims system and accessibility/senior-mode interfaces.

The business model is project-based professional services with custom quote-based pricing. Budget tiers disclosed on the inquiry form range from under 50M KRW to 500M+ KRW and durations from under 3 months to 12+ months, with explicit categories for new builds, renewals, maintenance, UX consulting, and system development. Distribution is entirely direct enterprise sales — structured project inquiry on the portfolio website — with no self-serve, marketplace, or channel motion; marketing is limited to a portfolio site showcasing case studies. Long-tenured maintenance and operations contracts (e.g., Amway Korea since 2014, Samsung Card since 2016, AIG Korea since 2016, Lina Life since 2017) provide recurring revenue alongside project work. The company claims 56+ clients and an unspecified '100+' annual sales metric, and received the 2024 Financial Service Innovation Award (금융서비스 혁신대상) for the Shinhan SOL Life digital insurance platform. Note: the firm presents itself as 'SINCE 2025' on its website while maintaining client relationships originating in 2014–2017, indicating a likely brand re-formation or restructuring, and the firmographic year_founded field conflicts with this at 2002.

Name

Netive

Legal name

NETIVE, Inc. (네티브 주식회사)

Website

https://netive.co.kr

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

11–50 employees

Short description

Netive is a Seoul-based digital experience agency providing UX consulting, UI/UX design, and frontend/backend development services to enterprise clients in South Korea's insurance, telecommunications, healthcare, e-commerce, and public sectors.

Ownership category

akta.pro rank

Product category

Digital Experience & UX Design Services

NAICS

Computer Systems Design Services (541512)

SIC

Services-Management Consulting Services (8742), Services-Computer Programming Services (7371)

akta.pro primary industry

Customer Experience (CX) & Digital Experience (BPAHAEAC)

akta.pro secondary industry

Enterprise Application UX, Portals & Low-Code Extensions (BPAEAGAM)

Keywords

• UX design services
• Digital experience agency
• UI design consulting
• Frontend development services
• Enterprise web design

Headquarters

HQ city

Mapo

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. Professional Services - UX/Digital Consulting and Development: Project-based professional services including UX consulting, strategy, UI/UX design, and development services for enterprise clients across insurance, telecommunications, healthcare, e-commerce, and public sectors. Services range from new platform development to renewal projects and ongoing maintenance/operations.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Netive is a South Korean digital experience agency delivering UX consulting, UI/UX design, and frontend and backend development services for enterprise clients. It executes new builds, redesigns, and ongoing platform operations for web, mobile, and integrated platforms serving insurance, telecommunications, healthcare, e-commerce, and public sector organizations. Engagement is project-based, covering UX strategy, visual/brand design, publishing, and tech development under long-term operation and maintenance contracts.

Product overview

Netive is a Korean digital experience agency that offers a comprehensive portfolio of client projects and internal service offerings. The company provides UX consulting, strategy, UI/UX design, and development services across multiple sectors including insurance (Tongyang Life, Shinhan SOL Life, Lina Life, AIG Insurance), telecommunications (KT Switch Express), healthcare (Samsung Wellstory W+, KB Healthcare O'CARE), and e-commerce (Samsung Card Shopping, Amway Korea, MyData Pocket). Their service model includes project-based work (新建 구축) for new builds and redesigns, as well as ongoing operation and maintenance (운영/유지보수) services. The company also recruits for PM, UX Planning, UI/UX Design, Frontend Development, and Tech Development roles, indicating a full-stack digital service capability.

Differentiator

Problem solved

Functional benefit

Products and services

• UX Consulting Services UX strategy consulting including user research, behavior analysis, needs analysis, and service improvement direction setting for enterprise clients.
• UI/UX Design Services Design thinking-led UI/UX design for user flows and brand/visual experience creation across web, mobile, and integrated platform environments for enterprise clients.
• Frontend Development Services Web interface development using Vue.js and React with semantic HTML, SCSS, web standards, responsive design, and accessibility considerations.
• Tech Development Services Backend system development with stable and scalable architecture design, technology solutions for business requirements, and adoption of latest technologies.
• Tongyang Life Insurance Digital Platform (Guardian Angel) Digital insurance platform featuring flexible user experiences with simplified mode for quick claims and contract inquiries, cross-device synchronization, and accessibility features for inclusive service.
• Shinhan SOL Life Digital Insurance Platform Fully reimagined digital insurance platform with complete UX innovation, covering product exploration to management with a fast and intuitive insurance experience like daily use.
• KT Switch Express (Device Change Service) UX/UI innovation service for KT members enabling fast and easy device changes while maintaining current plan and benefits; achieved 300%+ conversion rate increase with improved customer satisfaction.
• Samsung Welstory W+ Health Management App Customized health management app connecting diet, exercise, and health indicators, integrating Samsung Health for comprehensive daily health management including Welfit Coach and meal planning.
• MyData Pocket (Korea Credit Information Services) Credit information integrated management platform enabling users to view scattered financial data in one place, with intuitive UI, data visualization, and mobile-optimized accessibility and security.
• KB Healthcare O'CARE Platform B2B healthcare platform with UI/UX operation services including Membership, Marketing, and Business modules with visual assets tailored for KB brand identity.
• Samsung Card Integrated Shopping Mall Integrated shopping platform for Samsung Card with customer-centered strategy consulting, quarterly reports, and continuous service evolution through upgrades and creative innovation.
• Amway Korea Digital Channel E-commerce digital channel operation for Amway Korea covering shopping services and business information, with maintenance, operation, and high-quality service delivery.
• Lina Life Digital Channel Digital channel UI/UX operation for Lina Life Insurance, Korea's first foreign life insurance company, with integrated operation of various services.
• AIG General Insurance Digital Channel Digital channel operation for AIG General Insurance, one of Korea's first foreign damage insurance companies, leveraging extensive experience in insurance project execution and maintenance.

Named customers10 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• R/GA: Global digital agency offering consulting, design, and technology services with deep experience in financial services, retail, and telecom. Same enterprise UX/UI + engineering model as Netive, at much larger scale.
• Work & Co: Digital product agency combining strategy, design, and engineering for enterprise and consumer clients. Closely comparable to Netive's integrated UX-to-dev delivery model with strong emphasis on measurable business outcomes.
• Huge: Digital experience agency offering strategy, design, marketing, and technology services to enterprise clients including financial services, healthcare, and telecom. Same vertical mix (insurance, finance, healthcare, telco) and similar project-based delivery model as Netive.
• Ustwo: Global digital product studio known for UX-led design and engineering of consumer and enterprise products. Similar design-first, multi-disciplinary studio model with comparable project economics to Netive.
• Pentagram: Independent design consultancy offering brand, digital, and product design services. Overlaps with Netive on UI/UX design and digital experience work for large enterprise clients, though Pentagram is design-only (no implementation).
• IDEO: Global design and innovation consultancy offering UX strategy, digital experience design, and product development for enterprise clients. Directly comparable business model to Netive's UX consulting + design + implementation stack, though at materially larger scale and global footprint.
• AKQA: Design and innovation agency offering digital product design, brand experience, and technology solutions. Comparable service stack to Netive across UX consulting, UI design, and frontend development for enterprise clients.
• Frog Design (part of Capgemini Invent): Global design and strategy firm specializing in digital experience, product design, and service design for enterprise and consumer brands. Closely aligned with Netive's UX strategy + UI/UI design + engineering delivery model.

Broad incumbents

• Fjord (Accenture Song): Design and innovation arm of Accenture (now Accenture Song) offering strategy, design, and technology at global scale. Represents the scaled-incumbent threat Netive competes against when bidding on Korean enterprise transformation mandates.
• Designit (Wipro): Global design and innovation consultancy (now part of Wipro) offering strategy, design, and technology services. Comparable to Netive's verticalized UX consulting offering, particularly in financial services and healthcare, with broader geographic reach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/NetiveInc
• LinkedInlinkedin.com/company/netive-inc.

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Netive