What Treetops Hospice does

Treetops Hospice Trust (registered charity No. 519540) is a UK hospice charity headquartered in Risley, Derbyshire, founded in 1983. It provides hospice-at-home nursing care, counselling and emotional support services (for adults and children aged 7+), and professional education and training in palliative, end-of-life, and bereavement care. The organisation serves patients and families across Derby and southern Derbyshire, delivering 18,719 hours of Hospice-at-Home care to 1,122 patients in the last reporting year and supporting over 2,000 people annually. Nationally, it positions itself as a centre of excellence for trauma-related therapies and advanced communication skills, including the proprietary RealTalk video/audio-based communication training resource built from real-life UK hospice recordings.

The core service portfolio spans clinical care delivery (Hospice at Home), therapeutic services (counselling and emotional support), and an Education and Development programme offering tiered communication skills training, Syringe Driver training, Verification of Expected Adult Death, ReSPECT authorship workshops, trauma-informed practice modules, and student counsellor placements aligned with BACP standards. Distribution is delivered via in-home nursing, a physical hospice facility, multiple charity shops with an eBay storefront, a weekly lottery, and online/in-person training courses. Technology infrastructure is standard web/CRM tooling (Cloudflare, Stripe, Dotmailer, GA, Microsoft Clarity) with no AI/ML components disclosed.

The revenue model is primarily charitable: approximately 82% of the £5.7M annual operating cost base comes from voluntary donations (regular Direct Debits, one-off gifts, fundraising events, gifts in wills, and community fundraising), with ~18% from government funding. Supplementary income streams include the Treetops Lottery (weekly prizes up to £10,000), charity shop retail (physical and eBay), and training course fees priced at £10–£105 per individual learner (or £400 per care home group of up to 10 staff). Customer segments span individual patients and families (primary, regional), healthcare and social care professionals (primary, national via training), and secondary segments including schools, counsellors, student therapists, and the general public.

Name

Treetops Hospice

Legal name

Treetops Hospice Trust

Website

https://treetopshospice.org.uk

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

101–250 employees

Short description

Treetops Hospice is a UK registered charity providing hospice-at-home nursing care, counselling and bereavement support to adults and families in Derby and southern Derbyshire, alongside professional education and training in palliative and end-of-life care for healthcare providers nationally.

Ownership category

akta.pro rank

Product category

Hospice and Palliative Care Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Other Individual and Family Services (624190)

SIC

Services-Home Health Care Services (8082), Services-Health Services (8000)

akta.pro primary industry

Home Hospice (Routine Home Care) (HLADAHAA)

akta.pro secondary industries

Bereavement & Grief Support Services (Family Aftercare) (HSABAFAI), In-Home Hospice Physician / Nurse Practitioner Visits (HSABAFAM), Hospice Care in Nursing Facilities (SNF/NH Hospice) (HLADAHAD), Residential Hospice / Hospice House (Facility-Based) (HLADAHAC)

Keywords

• Hospice care services
• Palliative care nursing
• Bereavement support
• End-of-life education
• Charity hospice care

Headquarters

HQ city

Denby

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Voluntary Donations: The majority of funding comes from voluntary donations, representing 82% of the £5.7 million annual operating costs. Includes regular monthly Direct Debit donations, one-time gifts, and fundraising event contributions.
2. Government Funding: Approximately 18% of operating costs are funded by government bodies, representing a minor portion of total revenue.
3. Lottery Program: Weekly lottery draws where players can win up to £10,000, providing recurring revenue from participants.
4. Charity Shops and Retail: Treetops Charity Shops selling donated goods, furniture collection service, and eBay online shop generating retail revenue.
5. Training Course Fees: Professional education and training services for healthcare providers, care homes, and social care workers at various price points.
6. Gifts in Wills: Legacy giving program where supporters leave bequests to the hospice in their wills.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels7 records

Core offering

Treetops Hospice provides Hospice at Home nursing care and emotional support for adults at end of life and their families across Derby and southern Derbyshire, alongside bereavement counselling for adults and children (aged 7+). It also operates an Education and Development programme delivering paid training courses in communication skills, palliative care, syringe driver use, verification of death, ReSPECT authorship, bereavement, and trauma-informed practice for healthcare and social care professionals nationwide.

Product overview

Treetops Hospice operates as a modern hospice charity providing a unified portfolio of clinical care services and educational offerings. The core services include Hospice at Home nursing care, Counselling and Emotional Support services for adults and children (aged 7+), and a comprehensive Education and Development programme. The education arm delivers tiered communication skills training (Essential through Advanced), clinical training courses including Syringe Driver training, Verification of Expected Adult Death, and Bereavement training. Specialty offerings include RealTalk video/audio-based training resources, ReSPECT Authorship Training, Trauma-Informed Practice, and Student Counsellor Placements. Fundraising products include the Moonlight Walk event, Treetops Lottery, and Charity Shops.

Differentiator

Problem solved

Functional benefit

Products and services

• Hospice at Home Care

Quantifiable outcome

• Over 2,000 people supported annually
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Derbyshire County Cricket ClubcoreStrategic or Co-development Partner · 9 July 2026Community partnership between Derbyshire County Cricket Club and Treetops Hospice to boost community support for local families. This partnership aims to increase awareness and support for hospice services through the cricket club's community engagement channels.
• Hospice UKminorStrategic or Co-development PartnerTreetops Hospice is a member of Hospice UK, the national membership charity for hospice and end-of-life care services. This provides access to sector resources, best practices, and national advocacy.
• Fundraising RegulatorminorOthersRegistered with the Fundraising Regulator, demonstrating commitment to fundraising standards and ethical practices.
• British Association for Counselling and Psychotherapy (BACP)minorStrategic or Co-development PartnerTreetops is an organisational member of BACP and expects all counsellors to work within their Ethical Guidelines. This membership supports the counselling placement program and validates professional standards.
• RealTalk TrainingcoreTechnology or IntegrationTreetops Hospice hosts and promotes RealTalk, a novel approach to training based on real-life video and audio recordings of UK hospice care and bereavement support groups. This provides Treetops with unique educational content resources.

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Sue Ryder: National UK charity running hospices, neurological care, and bereavement support with a donation-led model. Comparable to Treetops on hospice services, bereavement counselling, charity retail network, and volunteer-driven fundraising, though at multi-site national scale.
• Marie Curie: UK-wide hospice charity providing hospice at home nursing and emotional support, with a national brand and large fundraising operation. Directly comparable to Treetops on care model, donation funding, and training/education services, but at significantly greater geographic and financial scale.
• Dorothy House Hospice Care: Regional UK hospice serving Bath and surrounding areas with Hospice at Home, inpatient care, and education services. Closely comparable to Treetops on regional single-area footprint, donation funding mix, and education/training arm serving care homes.
• Compton Care: Wolverhampton-based hospice charity providing palliative and end-of-life care, bereavement support, and education. Closely comparable to Treetops on mid-sized regional hospice footprint, donation-funded model, and education/training arm.
• St. Christopher's Hospice: Pioneer of the modern hospice movement in the UK, providing hospice care alongside extensive palliative care education and training. Highly comparable to Treetops on the combination of clinical hospice services, professional education, and thought leadership in end-of-life communication.

Broad incumbents

• Macmillan Cancer Support: Major UK cancer charity providing palliative care information, financial support, and some end-of-life services nationally. Comparable on bereavement support and fundraising scale, but broader remit and significantly larger than Treetops' regional hospice operation.

Emerging players

• Helen & Douglas House: UK hospice for children and young adults, providing palliative and bereavement care. Partial overlap with Treetops on bereavement and counselling expertise, but different patient demographic and operating model.

Regional players

• St. Gemma's Hospice: Leeds-based hospice providing inpatient care, Hospice at Home, and bereavement support with a strong education programme. Comparable regional hospice operating model to Treetops, including training for healthcare professionals, but in a different UK catchment.
• Farleigh Hospice: Regional hospice in mid-Essex providing hospice at home, bereavement support, and education. Comparable service mix and charity model to Treetops, but operating in a different UK region without direct geographic overlap.

Others

• Hospice UK: National membership and advocacy body for the UK hospice sector. Not a direct care provider, but highly relevant as Treetops' sector membership organization, providing benchmarking, policy influence, and sector-level training resources.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/treetops-hospice
• Xx.com/treetopshospice
• Facebookfacebook.com/treetopshospice

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Treetops Hospice