Broker Support Group
- Company typePrivate
- Founded1996
- HeadquartersBloemfontein, South Africa
- Headcount11–50
- GTM typeB2B
- OfferingServices
Broker Support Group firmographics
Firmographics- Name
- Broker Support Group
- Website
- https://brokersupportgroup.co.za
- Company type
- Private
- Founded year
- 1996
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Broker Support Group industry classification
Industry- Product category
- Insurance Broker Support Services
- NAICS
- Insurance Agencies and Brokerages (52421)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Reinsurance Brokerage (FSAEADAE)
Keywords
Where Broker Support Group is headquartered
LocationHeadquarters
- HQ city
- Bloemfontein
- HQ country
- South Africa
- HQ region
- Africa
Markets served
Broker Support Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D
Broker Support Group product offering
Product offeringCore offering
Broker Support Group is an insurance services company that delivers underwriting support, claims handling, and operational outsourcing services to insurance brokers. It does not appear to underwrite risk on its own balance sheet or sell policies directly to consumers; instead it functions as a back-office and operational partner enabling brokers to administer policies and claims more efficiently. The company is based in Bloemfontein, South Africa, and was founded in 1996.
Differentiator
Problem solved
Functional benefit
Companies that use Broker Support Group
Customer profileIdeal customer profiles1 record
Broker Support Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Broker Support Group partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights3 records
Broker Support Group competitors and assessment
Company assessmentDirect peers
- Lockton: Lockton is the world's largest independent insurance brokerage with growing operations in South Africa. Directly comparable as a broker-led organization providing risk, insurance, and advisory services that overlap with the broker support niche.
- Aon South Africa: Aon is a global insurance and reinsurance broker with a significant South African presence offering brokerage, risk advisory, and outsourced administration services. Directly comparable as a broker-side organization providing services that overlap with Broker Support Group's offering.
- Marsha South Africa: Marsh is a leading global insurance broker and risk advisor with operations in South Africa, providing brokerage and adjacent advisory services to corporate clients. Comparable in serving the broker services ecosystem and competing for similar relationship-based work.
Broad incumbents
- Discovery Insure: Discovery Insure is a large South African insurer with a tech-led, broker-supported distribution model. Comparable as a broker-channel incumbent whose service standards and digital expectations shape the market for outsourced broker support.
- Hannover Re: Hannover Re is one of the world's largest reinsurers and a relevant peer for the underwriting and risk-adjacent support services Broker Support Group provides. Comparable as a specialist in reinsurance underwriting and related intermediary services.
- Hollard Insurance: Hollard is a major South African insurance group with a strong broker-distribution model and broad product capabilities. Comparable as a large incumbent that brokers interact with for underwriting and claims support, defining the demand landscape for outsourced services.
- Willis Towers Watson (WTW): WTW is a global advisory, broking, and solutions company with a presence in South Africa. Comparable as a broad incumbent in insurance advisory and brokerage services operating in the same regulatory and client ecosystem.
- Santam: Santam is South Africa's largest short-term insurer and works closely with the broker channel, including supporting brokers with underwriting and claims infrastructure. It is a benchmark incumbent that shapes the operating environment in which Broker Support Group competes.
- Old Mutual Insure: Old Mutual Insure is a leading South African insurer distributed primarily through brokers. Relevant as an incumbent peer that brokers depend on for underwriting capacity and claims handling, similar to the ecosystem Broker Support Group serves.
- Gen Re: Gen Re is a major global reinsurer providing underwriting and claims expertise that supports cedants and brokers. Comparable as an incumbent that provides support services within the broker and underwriting value chain.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
Broker Support Group social profiles
Digital presenceBroker Support Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Broker Support Group leadership team
Management profileNumber of profiles
Broker Support Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Broker Support Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Broker Support Group
What does Broker Support Group do?
Broker Support Group is an insurance services company that delivers underwriting support, claims handling, and operational outsourcing services to insurance brokers. It does not appear to underwrite risk on its own balance sheet or sell policies directly to consumers; instead it functions as a back-office and operational partner enabling brokers to administer policies and claims more efficiently. The company is based in Bloemfontein, South Africa, and was founded in 1996.
Is Broker Support Group a public or private company?
Broker Support Group is a private company. It is classified as unknown.
When was Broker Support Group founded?
Broker Support Group was founded in 1996. It employs 11 to 50 people.
Where is Broker Support Group based?
Broker Support Group is headquartered in Bloemfontein, South Africa, in the Africa region.
Who are Broker Support Group's main competitors?
Direct peers on record are Lockton, Aon South Africa and Marsha South Africa. Broad incumbents are Discovery Insure, Hannover Re, Hollard Insurance, Willis Towers Watson (WTW), Santam, Old Mutual Insure and Gen Re.
Does Broker Support Group have an API?
No public API is recorded for Broker Support Group.
What industry is Broker Support Group in?
Broker Support Group's product category is Insurance Broker Support Services. Its primary akta.pro industry code is FSAEADAE, Reinsurance Brokerage. Its NAICS code is 52421 and its SIC code is 6411.