Better Built
Founded in 1989 and owned by ProDriven Global Brands (formerly WernerCo), Better Built manufactures steel and aluminum truck tool boxes, jobsite storage chests, and transfer tanks for professional contractors. Products are distributed nationwide through retailers, distributors, and internet resellers.
- Company typePrivate
- Founded1989
- HeadquartersItasca, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Better Built does
Better Built, founded in 1989, is a brand of ProDriven Global Brands (formerly Werner Co.) that manufactures steel and aluminum work truck equipment and jobsite storage solutions. The product portfolio is organized into three core categories: (1) truck tool boxes including saddle boxes, crossover boxes, and side-mount boxes that mount over truck bed wheel wells; (2) jobsite storage solutions such as jobsite chests and piano boxes with caster-ready skid bases; and (3) steel transfer tanks for the safe transportation of non-flammable liquids including diesel fuel and hydraulic fluid, complemented by accessories and a replacement parts business. Differentiated technical features include two registered patents - Self-Adjusting Strikers and a One-Piece Integral End design - plus recessed lock systems, dual-lift gas springs, auto-lift shocks, fully arc-welded 16-gauge steel construction, and powder-coat finishes, all positioned at the 'pro value' tier.
The company uses a purely indirect go-to-market model, selling exclusively through a nationwide network of leading retailers, authorized internet resellers, and approved distributors (including a ProDriven Global Brands Distributor Portal), with no direct-to-consumer sales. Pricing is not publicly disclosed and operates on a per-unit basis via channel partners. Primary customers are professional contractors and work truck users who require secure, durable storage and equipment organization on the jobsite.
Operations sit within ProDriven Global Brands, a privately owned international manufacturer and distributor with 5,000+ employees and 14 manufacturing/distribution sites across the U.S., Australia, Canada, China, France, Hungary, Mexico, the Philippines, Vietnam, Germany, and the United Kingdom. Better Built itself maintains a U.S.-centric footprint with a small brand-level headcount of 11-50 employees and operates from the same Itasca, Illinois metro area as WernerCo's U.S. headquarters. Marketing relies on website content, YouTube video demonstrations, the ProZone email newsletter, trade show participation, and organic social media (Facebook, Twitter, Pinterest, LinkedIn, Instagram). Recent strategic activity includes the April 2020 launch of the Pro Value Collection of Jobsite Storage Solutions (nine new SKUs) and the appointment of Gary Scott as WernerCo's Global CEO.
Better Built firmographics
Firmographics- Name
- Better Built
- Legal name
- Better Built (brand of ProDriven Global Brands/WernerCo)
- Website
- https://lifebetterbuilt.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Founded in 1989 and owned by ProDriven Global Brands (formerly WernerCo), Better Built manufactures steel and aluminum truck tool boxes, jobsite storage chests, and transfer tanks for professional contractors. Products are distributed nationwide through retailers, distributors, and internet resellers.
- Ownership category
- akta.pro rank
Better Built industry classification
Industry- Product category
- Work Truck Equipment and Jobsite Storage Solutions
- NAICS
- Other Transportation Equipment Manufacturing (33699), Boiler, Tank, and Shipping Container Manufacturing (3324), Plate Work and Fabricated Structural Product Manufacturing (33231)
- SIC
- Truck & Bus Bodies (3713), Sheet Metal Work (3444)
- akta.pro primary industry
- Truck Body & Upfit Manufacturing (Box/Dump/Service/Refuse) (IMACAGAC)
Keywords
Where Better Built is headquartered
LocationHeadquarters
- HQ city
- Itasca
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Better Built business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Truck and Jobsite Storage Products: Sale of physical storage products including truck tool boxes, saddle boxes, jobsite storage chests, piano boxes, and transfer tanks
- Replacement Parts and Keys: Replacement parts and replacement keys sold through approved distributors and third-party partners
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Products sold through retail and distributor network |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Better Built product offering
Product offeringCore offering
Better Built designs, manufactures, and distributes steel and aluminum work truck equipment and jobsite storage solutions, including saddle boxes, crossover and side mount truck boxes, jobsite storage chests and piano boxes, and steel transfer tanks for non-flammable liquids. Products are sold exclusively through a channel network of leading retailers, authorized internet resellers, and approved distributors rather than direct to end consumers.
Product overview
BETTER BUILT is a Pro value work truck equipment and jobsite storage solutions brand, established in 1989 and now part of ProDriven Global Brands (formerly WernerCo). The company offers a comprehensive portfolio of physical storage and transport products for professional contractors. The core product lineup consists of three main categories: (1) Truck Boxes including Saddle Boxes, crossover boxes, and side mount boxes that provide tool protection while maximizing truck bed space; (2) Jobsite Storage including jobsite chests and piano boxes with professional-grade security and durability features; and (3) Transfer and Storage Tanks for safely transporting diesel fuel, hydraulic fluid, and other non-flammable liquids. Supporting offerings include Accessories and Replacement Parts. The products share a focus on security (staked/welded hinges, recessed lock systems), durability (16-gauge steel, powder coat finishes, arc welded construction), and professional-grade features (auto-lift shocks, self-adjusting strikers, caster-ready bases).
Differentiator
Problem solved
Functional benefit
Products and services
- Saddle Boxes
- Jobsite Storage Boxes
- Steel Transfer Tanks
- Truck Boxes
- Jobsite Storage
- Transfer Tanks
- Storage Tanks
- Accessories
- Replacement Parts
Quantifiable outcome
- Professional grade security with staked/welded hinge and one-time installation lock system
- +3 more outcomes
Companies that use Better Built
Customer profileSegments2 records
Ideal customer profiles2 records
Better Built technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature11 records
Better Built partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- ProDriven Global Brands (formerly Werner Co.)coreBETTER BUILT brand assets were acquired by ProDriven Global Brands (formerly Werner Co.). BETTER BUILT operates as a brand under this parent company, aligning with their commitment to customer safety, product durability, productivity, and professional end user service.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Better Built competitors and assessment
Company assessmentDirect peers
- UWS (United Welding Services): Direct competitor in aluminum and steel truck tool boxes, crossover boxes, and transfer tanks. Operates in the same mid-tier value segment targeting professional contractors.
- Buyers Products: Direct competitor producing work truck equipment including tool boxes, truck bed accessories, and jobsite storage with overlapping product categories and similar distribution channels.
- Dee Zee: Direct competitor manufacturing aluminum and steel truck tool boxes, running boards, and truck bed accessories with broad retail distribution across the U.S.
- Lund (owned by Clarience Technologies): Manufacturer of truck tool boxes, running boards, and truck accessories with significant presence in automotive aftermarket retail channels that overlap with Better Built's distribution.
- Weather Guard (by Knaack): Premium direct competitor in truck tool boxes, jobsite storage chests, and van storage. Both brands compete for the same professional contractor and work truck user with comparable product categories.
- Delta Consolidated Industries: Manufacturer of truck tool boxes and truck bed accessories under the Delta brand, competing directly in the same retail and distributor channels as Better Built.
Emerging players
- Camco Manufacturing: Manufacturer of RV and truck accessories including storage products; overlaps with Better Built in select jobsite and truck storage categories but focuses more on RV/prosumer segments.
Broad incumbents
- RealTruck: Large aftermarket truck accessories platform owning multiple brands including truck tool box manufacturers; competes broadly with Better Built across product lines and channels while operating at greater scale.
- Milwaukee Tool (Techtronic Industries): Major power tool brand with growing Packout jobsite storage ecosystem competing directly with Better Built jobsite boxes for professional contractor loyalty and shelf placement.
- DEWALT (Stanley Black & Decker): Major tools brand offering jobsite storage solutions (ToughSystem, mobile workshops) that compete with Better Built's jobsite storage chests for the same professional contractor base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks1 record
Key highlights6 records
Customer concentration
Better Built social profiles
Digital presenceBetter Built financial estimates
Financial estimateRevenue estimate
Valuation estimate
Better Built leadership team
Management profileNumber of profiles
Profiles1 record
Better Built funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Better Built M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Better Built
What does Better Built do?
Better Built designs, manufactures, and distributes steel and aluminum work truck equipment and jobsite storage solutions, including saddle boxes, crossover and side mount truck boxes, jobsite storage chests and piano boxes, and steel transfer tanks for non-flammable liquids. Products are sold exclusively through a channel network of leading retailers, authorized internet resellers, and approved distributors rather than direct to end consumers.
Is Better Built a public or private company?
Better Built is a private company. It is classified as corporate owned and is currently operating.
When was Better Built founded?
Better Built was founded in 1989. It employs 11 to 50 people.
Where is Better Built based?
Better Built is headquartered in Itasca, United States, in the North America region.
How does Better Built make money?
Two revenue lines are on record. Truck and Jobsite Storage Products are the primary driver. The others are replacement Parts and Keys.
Who are Better Built's main competitors?
Direct peers on record are UWS (United Welding Services), Buyers Products, Dee Zee, Lund (owned by Clarience Technologies), Weather Guard (by Knaack) and Delta Consolidated Industries. Camco Manufacturing is listed as an emerging player. Broad incumbents are RealTruck, Milwaukee Tool (Techtronic Industries) and DEWALT (Stanley Black & Decker).
Does Better Built have an API?
No public API is recorded for Better Built.
What industry is Better Built in?
Better Built's product category is Work Truck Equipment and Jobsite Storage Solutions. Its primary akta.pro industry code is IMACAGAC, Truck Body & Upfit Manufacturing (Box/Dump/Service/Refuse). Its NAICS code is 33699 and its SIC code is 3713.