HR Business Solutions

What HR Business Solutions does

HR Business Solutions operates under the brand Reconciled and delivers outsourced bookkeeping, accounting, advisory, tax, and human resources services to entrepreneurs and small-to-mid-sized business owners across the United States. The firm functions as a virtual extension of each client's in-house team, with all services delivered through a cloud-based model that requires no physical office footprint and enables nationwide reach. Its four core product lines — Bookkeeping & Accounting, Advisory (fractional to full CFO), Tax Services (operated via a separate reconciledtax.com domain), and HR Services — are sold under a quote-based subscription model, where engagements are scoped to client needs and billed monthly.

The business is built on a professional-services delivery model rather than a software product. Reconciled reports 68 trained professionals with a combined 1,228 years of experience, 900+ clients served, and 1,800+ completed projects. Revenue is generated through ongoing recurring engagements, with scope ranging from basic monthly reconciliations to comprehensive CFO-level advisory and tax planning. Go-to-market is sales-led via a website-driven quote-request funnel, supplemented by content marketing, email outreach, customer testimonials, a partner referral program, and a "Merge with Reconciled" roll-up program that absorbs smaller bookkeeping and accounting firms.

The firm is privately held, founded in 2012, and discloses no institutional investors, no funding rounds, and no public listings. Ownership, management team, and incorporation jurisdiction are not formally disclosed in the available source material, though the contact phone's Vermont area code and the operational US footprint are documented. There is no evidence of AI/ML capabilities, proprietary software, patents, or API offerings — the competitive proposition rests on talent depth, cross-functional service breadth, and client trust rather than technology differentiation.

Name

HR Business Solutions

Legal name

Reconciled

Website

https://hrbizsolutions.net

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

HR Business Solutions (operating as Reconciled) is a US-based virtual professional services firm providing outsourced bookkeeping, accounting, advisory, tax, and HR services to entrepreneurs and small business owners nationwide via a cloud-based, subscription-billed delivery model.

Ownership category

akta.pro rank

Product category

Outsourced Bookkeeping and Accounting

NAICS

Accounting, Tax Preparation, Bookkeeping, and Payroll Services (54121), Human Resources Consulting Services (541612), Management Consulting Services (54161), Office Administrative Services (5611)

SIC

Services-Management Consulting Services (8742), Services-Management Services (8741)

akta.pro primary industry

HR Operations Administration (HRIS Admin, Records, Employee Data Mgmt) (BPACAKAC)

akta.pro secondary industries

Employee Lifecycle Transactions (Transfers, Promotions, Job Changes) (BPAAAIAE), HR Policy, Forms & Case Management (Ticketing/Workflows) (BPAAAIAJ), HR Service Delivery & Employee Contact Centers (HR Helpdesk) (BPACAKAI), Expense Management & Reimbursements Administration (BPACAIAH)

Keywords

• Outsourced bookkeeping services
• Fractional CFO services
• Virtual accounting services
• Tax preparation services
• HR outsourcing services

Headquarters

HQ city

Chattanooga

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Professional Services (Bookkeeping, Accounting, Advisory, Tax, HR): Reconciled generates revenue through ongoing professional services engagements. Services range from basic monthly reconciliations to comprehensive accounting, financial advisory (fractional to full CFO), tax preparation, and customized HR support. The model is subscription-based with engagements tailored to client needs from basic to comprehensive levels.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

HR Business Solutions provides cloud-based virtual bookkeeping, accounting, advisory (fractional-to-full CFO), tax preparation/planning, and customized human resource services to entrepreneurs and business owners nationwide. The firm functions as an outsourced extension of clients' in-house teams, covering monthly reconciliations, bill payment, invoicing, financial analysis, tax advisory, and HR support. Services are sold via quote-based subscriptions tailored to client scope.

Product overview

Reconciled provides a cloud-based virtual services platform offering four integrated service lines: Bookkeeping & Accounting Services, Advisory Services, Human Resource Services, and Tax Services. These services are designed for entrepreneurs and business owners across the country, functioning as an outsourced alternative to in-house teams for financial, advisory, HR, and tax needs.

Differentiator

Problem solved

Functional benefit

Products and services

• Bookkeeping & Accounting Services

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Reconciled Partner ProgramminorChannel Partner/ Reseller/ DistributorThe company operates a partner program called 'Reconciled Partner Program' suggesting relationships with other firms that may refer or resell services. Additionally, the 'Merge with Reconciled' program indicates acquisition/integration partnerships with other bookkeeping or accounting firms.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Kruze Consulting: Fractional CFO, bookkeeping, tax, and HR support for venture-backed startups. Comparable in CFO advisory depth and outsourced finance/HR positioning for a similar SMB/startup base.
• Pilot: Tech-enabled bookkeeping, accounting, and CFO services for startups and SMBs. Directly competes with Reconciled in outsourced bookkeeping/tax with a more productized, software-led delivery model.
• Ignite Spot: Outsourced bookkeeping, accounting, payroll, and tax services for small businesses. Directly competes with Reconciled's virtual bookkeeping/advisory offering.
• Xendoo: Online bookkeeping, accounting, and tax preparation for small businesses using a cloud platform. Competes directly with Reconciled for SMB outsourced finance services.
• AccountingDepartment.com: Outsourced bookkeeping, controller, and fractional CFO services for small and mid-sized businesses. Comparable virtual delivery model and SMB target customer.
• Bench: Virtual bookkeeping and tax service for small businesses with a SaaS-enabled delivery model. Directly comparable in customer segment (US SMBs), service breadth, and cloud-based delivery to Reconciled.
• 1-800Accountant: Virtual accounting, bookkeeping, tax, payroll, and HR advisory services for SMBs and entrepreneurs. Closely matches Reconciled's bundled service offering and target customer.
• Bookkeeper360: Outsourced bookkeeping, accounting, payroll, and CFO services delivered virtually to SMBs. Directly comparable in service mix and target segment to Reconciled.

Broad incumbents

• BDO USA: Major accounting and advisory firm offering bookkeeping, tax, advisory, and HR consulting. Comparable in service breadth but operates at significantly larger scale across enterprise and mid-market clients.
• ADP: Large incumbent payroll, HR, tax, and benefits administration provider. Overlaps with Reconciled's payroll and HR outsourcing line but at massive scale and with proprietary technology.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/LynnTalbott1

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HR Business Solutions