What Kolay Gelsin does

Kolay Gelsin (operating under the product name Web Kılavuzu) is a drag-and-drop website builder platform targeting small businesses, entrepreneurs, and individuals in Turkey who lack coding expertise. Founded in 2021 as a sub-brand of İsimtescil (isimtescil.net), Turkey's leading domain registrar and hosting provider, the company enables users to design, develop, and publish mobile-responsive websites using pre-built templates, with integrated hosting, domain, SSL, and email bundled into the subscription. Its product suite includes three pricing tiers — Başlangıç ($1.25/month), Profesyonel ($2.08/month), and Kurumsal ($2.92/month) — that scale from a 5-page basic site to an unlimited corporate tier with e-commerce payment infrastructure, multi-language support across 45 languages, blog modules, and SEO optimization tools.

The underlying technology is a standard web-based template-and-editor stack rather than a proprietary content management engine. Distribution is entirely digital and self-serve through the isimtescil.net domain, with a free "coming-soon" parked page offered to all İsimtescil domain customers as a customer acquisition funnel. The go-to-market is product-led growth: users sign up, select a template, customize via mouse drag-and-drop, and publish without sales interaction. The company employs 1-10 people, has not raised institutional capital, and as of the available data the website still displays a "çok yakında yayında" (coming soon) notice, suggesting the platform is in an early launch or pre-general-availability phase. Revenue mechanics depend entirely on monthly and annual subscription fees, with 12-month installment payment options offered to lower price-sensitivity for SMB customers.

Name

Kolay Gelsin

Legal name

Kolay Gelsin

Website

https://kolaygelsin.co

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Kolay Gelsin (Web Kılavuzu) is a Turkish drag-and-drop website builder for SMBs and entrepreneurs, operating as a sub-brand of İsimtescil.net. It offers subscription-based site creation with bundled domain, hosting, SSL, and e-commerce features at $1.25-$2.92 per month.

Ownership category

akta.pro rank

Headquarters

HQ city

Istanbul

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel

Revenue model

1. Website Builder Subscriptions: Monthly and annual subscription fees for website builder plans (Başlangıç, Profesyonel, Kurumsal) that include hosting, domain, SSL, email, and various feature tiers based on business needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Kolay Gelsin (branded as Web Kılavuzu) is a no-code, drag-and-drop website builder platform that enables users in Turkey to design, develop, and publish professional websites without coding knowledge. The offering bundles free domain registration, web hosting, SSL certificates, mobile-responsive templates, SEO optimization tools, and e-commerce functionality with payment infrastructure. It is sold via three monthly subscription tiers (Başlangıç, Profesyonel, Kurumsal) priced between $1.25 and $2.92 per month.

Product overview

Kolay Gelsin (Web Kılavuzu) is a unified website building platform offered by isimtescil.net, providing a complete ecosystem of domain registration, website hosting, and SSL certificate services. The product suite consists of the core Web Kılavuzu drag-and-drop website builder, supplemented by three tiered subscription packages (Başlangıç, Profesyonel, Kurumsal) that scale from basic 5-page sites to advanced e-commerce-enabled corporate websites with unlimited themes and multi-language support. Users can register domains, build websites, and secure them with SSL—all within a single integrated service.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Kılavuzu A drag-and-drop website builder platform enabling users in Turkey to create websites without coding, featuring multiple themes, mobile compatibility, SEO optimization tools, e-commerce functionality, multi-language support, SSL certificate integration, and DNS management. Targets small businesses, entrepreneurs, beginners to web design, and e-commerce sellers.
• Domain Registration Services Domain registration and transfer services offered through the İsimtescil platform, positioned as Turkey's leading domain provider. Includes domain transfer with a 1-year extension feature and various registration management capabilities.
• SSL Certificate Services SSL certificate services for securing websites, enabling secure data transmission and building customer trust for online businesses and payment portals.

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• isimtescil.netcoreStrategic or Co-development Partnerisimtescil.net is Turkey's leading domain and hosting provider. Kolay Gelsin operates as a website builder service within the isimtescil.net ecosystem, offering free construction/coming-soon pages to domain customers and providing integrated web building services. The partnership enables domain customers to access website creation tools, while Kolay Gelsin benefits from isimtescil.net's customer base and distribution channel.

Recent moves4 records

Expansion highlights4 records

Direct peers

• Webflow: Visual website builder with CMS and e-commerce targeting SMBs and agencies — comparable builder architecture (drag-and-drop, templates, e-commerce) though skewed more upmarket/design-led.
• WordPress.com: Automattic's hosted website builder and blogging platform targeting SMBs and bloggers — competes in the same no-code, template-based, monetized-tier SMB segment.
• Site123: Simplified, template-based website builder targeting non-technical SMBs with free and low-cost tiers — comparable ease-of-use positioning and SMB funnel.
• Jimdo: European (Germany-based) SMB-focused website builder with bundled hosting, AI builder, and e-commerce — comparable SMB positioning, regional European footprint, and price-point strategy.
• Wix: Global drag-and-drop website builder serving SMBs and creators with templates, hosting, e-commerce, and multi-language — the most direct category competitor to Kolay Gelsin's Web Kılavuzu product.
• Squarespace: Template-led website builder targeting SMBs and creators, with e-commerce and design-forward positioning; directly comparable product, pricing structure, and SMB funnel.
• Hostinger (Website Builder / Zyro): Hosting-plus-website-builder bundle aimed at SMBs at very low price points — closely mirrors Kolay Gelsin's bundled domain/hosting/SMB positioning and undercut pricing model.

Broad incumbents

• GoDaddy: Global domain registrar with an integrated Website Builder and SMB marketing suite — a structurally similar bundled domain+hosting+builder+SSL play, but at much larger scale and broader portfolio.

Regional players

• Natro: Major Turkish hosting provider offering websites, hosting, and SSL to the same domestic SMB market; the most direct local incumbent that Kolay Gelsin competes against inside Turkey.
• IhsHost (İhsHost): Turkish hosting and domain services company offering shared hosting, SSL, and website tools — direct regional competitor for the same Turkish SMB website-building wallet.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/kolaygelsin

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kolay Gelsin