Racket Club
Racket Club is a bi-coastal music and audio post-production studio providing original composition, sound design, mixing, and Dolby Atmos services to Fortune 500 brands and leading creative agencies across advertising, gaming, and long-form content.
- Company typePrivate
- Founded2019
- HeadquartersNew York, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Racket Club does
Racket Club is a music and audio post-production studio founded in 2019 by Nick Crane, operating bi-coastally from New York City (7 W. 18th St., 9th Floor, NY 10011) and Culver City, California (3521 Schaefer St., CA 90232). The firm provides end-to-end audio services for advertising, branded content, gaming, and long-form productions, organized around four service lines: Original Composition (custom music creation for campaigns), Music Supervision (licensing and curation), Mix & Sound Design (audio post-production), and Longform (documentary, series, and extended-format work). Its competitive core is a curated bench of award-winning creatives including Clio-winning sound designer Nathan Dubin, internationally recognized composer and Creative Director Justin Hori, mixer and NY post-production lead Koomba Simmons, Sound Mixer John Bolen, and Sound Designer/Mixer Anton Doty, supported by Dolby Atmos-equipped recording and mix studios on both coasts.
The business runs on a project-based professional services model, pricing custom per engagement based on scope and deliverables with no publicly disclosed rates. Work is acquired through direct relationships with major brands and pitches to leading creative agencies including Media Arts Lab, 72andSunny, R/GA, and Dentsu — a sales-led GTM motion that leverages the founders' and team's prior agency relationships. The disclosed client roster spans approximately two dozen Fortune 500 brands across automotive (Lexus, Kia, BMW, Volvo, Volkswagen, Nissan), technology (Apple, Google, Samsung, WhatsApp, Google Chrome), food and beverage (Pepsi, Taco Bell, Gatorade, Anheuser Busch, Wonderful Pistachios, Impossible Foods), apparel (Nike, Adidas), gaming (Fortnite), and entertainment (Universal Studios, YouTube TV, New York Knicks, Peloton).
Operationally, the firm remains small (1-10 employees per firmographic data) but recently added senior capacity including a CFO (Sabra Ellingson), Executive Producer Lauren Cascio, and Sound Mixer John Bolen, while promoting Adrian Womack to Executive Creative Producer. The studio reinvests a portion of profits into community initiatives such as Sandy Hook Promise. There are no disclosed funding rounds, no patents or trademarks on file, and no public revenue figures. The firm is privately held with no parent company or institutional investor identified in the source material.
Racket Club firmographics
Firmographics- Name
- Racket Club
- Legal name
- Racket Club
- Website
- https://racketclub.tv
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Racket Club is a bi-coastal music and audio post-production studio providing original composition, sound design, mixing, and Dolby Atmos services to Fortune 500 brands and leading creative agencies across advertising, gaming, and long-form content.
- Ownership category
- akta.pro rank
Racket Club industry classification
Industry- Product category
- Audio Post-Production Services
- NAICS
- Sound Recording Studios (51224), Music Publishers (512230)
- akta.pro primary industry
- Music Production Hardware (Synthesizers, Drum Machines, Samplers, MIDI Controllers) (MPAIAJAE)
Keywords
Where Racket Club is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Racket Club business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales
Revenue model
- Audio Post-Production Services: Project-based fees for music composition, sound design, mixing, and music supervision services for branded content, commercials, and film projects
Go-to-market motion1 record
Distribution channels2 records
Marketing channels2 records
Racket Club product offering
Product offeringCore offering
Racket Club is a music and sound production studio that provides original music composition, music supervision, sound design, mixing, and Dolby Atmos audio production for brands, advertising agencies, and media projects. The company operates bi-coastal recording and mix studios in New York and Los Angeles, staffed by award-winning composers, sound designers, and mixers. Its work spans commercials, branded content, and long-form productions for Fortune 500 clients such as Apple, Nike, Google, Samsung, and Lexus.
Product overview
Racket Club is a music and sound production studio offering a unified suite of audio services for brands and agencies. The core offerings include Original Composition (custom music creation), Music Supervision (licensing and curation), Mix & Sound Design (audio post-production), and Longform services, all supported by bi-coastal Dolby Atmos-equipped recording and mixing studios in New York and Los Angeles. The company specializes in creating audio content for commercial advertising, branded content, and media productions for clients across multiple industries.
Differentiator
Problem solved
Functional benefit
Products and services
- Original Composition Custom music composition services creating original scores and tracks for branded content and commercial advertising campaigns, delivered to brands and their creative agencies.
- Music Supervision Strategic music curation and licensing services for advertising and media projects, including selecting, clearing, and securing appropriate music for brand campaigns.
- Mix & Sound Design Professional audio mixing and custom sound design services for commercials, branded content, and long-form productions, delivered across stereo to Dolby Atmos formats.
- Longform Audio Production Extended-format audio production services for documentaries, series, and longer branded content requiring comprehensive sound design and original music.
- Dolby Atmos Production Immersive audio production for branded content and commercials delivered through bi-coastal Dolby Atmos-equipped recording and mix studios in New York and Los Angeles.
Quantifiable outcome
- Kia's 'Perfect 10' Super Bowl commercial ranked #3 on USA Today Super Bowl Ad Meter
- +3 more outcomes
Companies that use Racket Club
Customer profileNamed customers24 records
Segments1 record
Ideal customer profiles1 record
Racket Club technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Racket Club partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Racket Club competitors and assessment
Company assessmentDirect peers
- Antfood: Music and sound design studio producing original composition, mix, and sonic branding for global brands and agencies. Closely comparable service offering (original music + sound design) and similar client roster of major advertisers.
- Squeak E. Clean Studios: Global boutique music and sound design studio serving major brands and agencies on commercials, branded content, and film. Justin Hori previously worked there, and it competes head-to-head with Racket Club for premium audio post-production assignments in advertising.
- JSM Music: NYC-based music production and sound design company creating original music and audio branding for commercials and major brands. Comparable service mix (original composition, sound design, sonic branding) and Fortune 500 client base.
- Beacon Street Studios: Music and audio post-production studio with bi-coastal presence focused on advertising and entertainment clients. Overlaps with Racket Club on Dolby Atmos-capable infrastructure and major brand assignments.
- Human Worldwide: Boutique music and sound design studio serving advertising, film, and brands globally. Justin Hori worked with Human prior to Racket Club, and it operates a directly comparable boutique model targeting similar client work.
- Butter Music and Sound: Boutique music and sound studio for advertising and branded content, with offices in NYC and LA and a comparable mix of composers, sound designers, and mixers serving major brands.
- Sonar Music: Independent music production house specializing in original composition and music supervision for advertising. Operates in the same premium-tier creative audio space with agency-driven GTM.
- Six Degrees Music: Independent music production and licensing company creating original music and securing licensing for ads and branded content. Comparable music supervision and composition services for major advertisers.
- Loud and Clear Audio: Music and sound design studio serving advertising, film, and branded content, with deep agency relationships. Directly comparable boutique model and Fortune 500 client overlap.
Emerging players
- Trivers Myers Music & Sound: Boutique music and sound design studio serving advertising clients with original composition and sound design. Similar scope to Racket Club though at smaller scale, representing a niche competitor in the same boutique segment.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Racket Club social profiles
Digital presenceRacket Club financial estimates
Financial estimateRevenue estimate
Valuation estimate
Racket Club leadership team
Management profileNumber of profiles
Profiles8 records
Racket Club funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Racket Club M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Racket Club
What does Racket Club do?
Racket Club is a music and sound production studio that provides original music composition, music supervision, sound design, mixing, and Dolby Atmos audio production for brands, advertising agencies, and media projects. The company operates bi-coastal recording and mix studios in New York and Los Angeles, staffed by award-winning composers, sound designers, and mixers. Its work spans commercials, branded content, and long-form productions for Fortune 500 clients such as Apple, Nike, Google, Samsung, and Lexus.
Is Racket Club a public or private company?
Racket Club is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Racket Club founded?
Racket Club was founded in 2019. It employs 1 to 10 people.
Where is Racket Club based?
Racket Club is headquartered in New York, United States, in the North America region.
How does Racket Club make money?
One revenue line is on record: audio Post-Production Services.
Who are Racket Club's main competitors?
Direct peers on record are Antfood, Squeak E. Clean Studios, JSM Music, Beacon Street Studios, Human Worldwide, Butter Music and Sound, Sonar Music, Six Degrees Music and Loud and Clear Audio. Trivers Myers Music & Sound is listed as an emerging player.
Does Racket Club have an API?
No public API is recorded for Racket Club.
What industry is Racket Club in?
Racket Club's product category is Audio Post-Production Services. Its primary akta.pro industry code is MPAIAJAE, Music Production Hardware (Synthesizers, Drum Machines, Samplers, MIDI Controllers). Its NAICS code is 51224.