Event Planner

Event Management Softwareeventplanner.nl

Event Planner (eventplanner.net) is a Benelux-rooted SaaS platform and supplier marketplace that helps event organizers, wedding planners, corporate teams, and private hosts plan events via country-specific sites, mobile apps, and freemium planning software including moodboards, checklists, budgets, and ticketing.

Company typePrivate
Founded2002
HeadquartersLint, Belgium
Headcount11–50
GTM typeB2B and B2C
OfferingSoftware

What Event Planner does

Event Planner (legal entity: Eventplanner.net) is a Belgium-headquartered (Lint), Netherlands-operating SaaS company founded in 2002 that runs a two-sided event planning platform combining a supplier and venue marketplace with integrated event management software. The platform addresses event organizers — including corporate event teams, wedding planners and couples, private party hosts, and event agencies — through country-specific domains across the Netherlands, Belgium, Germany, Spain, France, Ireland, Luxembourg, the United Kingdom, and an international site, alongside iOS and Android mobile applications.

Its core product is a freemium event management suite comprising moodboards, checklists, callsheets (draaiboeken), budget tracking, and a ticketing/registration system with a mobile scanning app, augmented by vertical-specific modules such as Wedding Planning Software and additional paid offerings including a GDPR Toolkit and the Eventplanner Academy certification. The technology is a multi-tenant web SaaS with mobile clients, ISO/IEC 27001:2022 certified for information security and GDPR/AVG compliant for data protection, and operates an editorial ecosystem of news, columns, blogs, podcasts/video, and an annual industry awards program in its eleventh year.

The business model combines two revenue streams: (1) recurring subscription revenue from .PRO (€10 per user per month) and Enterprise (€250 per month) tiers, with Enterprise offering advanced security and dedicated support; and (2) advertising and supplier listing fees paid by event venues, caterers, decorators, entertainment providers, and equipment rental companies to be featured on the platform. Distribution is self-serve and product-led through the web and mobile apps, supplemented by content marketing, SEO across country domains, newsletters, an annual EventSummit event, and a supplier referral program.

Event Planner firmographics

Firmographics

Name: Event Planner
Legal name: Eventplanner.net
Website: https://eventplanner.nl
Company type: Private
Founded year: 2002
Operating status: Operating
Headcount range: 11–50 employees
Short description: Event Planner (eventplanner.net) is a Benelux-rooted SaaS platform and supplier marketplace that helps event organizers, wedding planners, corporate teams, and private hosts plan events via country-specific sites, mobile apps, and freemium planning software including moodboards, checklists, budgets, and ticketing.
Ownership category
akta.pro rank

Event Planner industry classification

Industry

Product category: Event Management Software
NAICS: Convention and Trade Show Organizers (561920), Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)
SIC: Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
akta.pro primary industry: Event Marketing, Ticketing & Registration Management (HSACAAAM)
akta.pro secondary industries: Meeting & Event Program Technology (Registration, Apps, Badging) (THACAFAB), Ticketing, Registration & Event Technology (Badging, Apps) (BPAFAGAL)

Keywords

Event management software
Event planning platform
Venue supplier marketplace
Wedding planning tools
Event ticketing system

Where Event Planner is headquartered

Location

Headquarters

HQ city: Lint
HQ country: Belgium
HQ region: Europe

Offices1 record

Markets served

Event Planner business model

Business model

GTM type: B2B and B2C
Offering type: Software
Cost components: Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

Freemium Subscription Tiers: Free tier for basic access, .PRO tier at €10/user/month for professionals, and Enterprise tier at €250/month for organizations requiring advanced features and security
Advertising & Supplier Listings: Event suppliers pay to advertise their businesses on the platform, creating listings and promotional placements to reach event organizers

Pricing tiers

Model	Billing	Price
Freemium	Monthly	Free tier for individual event organizers and small teams managing one event at a time
Subscription	Monthly	Professional tier for event professionals and larger teams managing multiple events
Subscription	Monthly	Enterprise tier for organizations requiring customization, advanced security, and dedicated support

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Event Planner product offering

Product offering

Core offering

Event Planner (eventplanner.net) operates a web and mobile SaaS platform that combines event management software (moodboards, checklists, callsheets, budgets, ticketing) with a marketplace directory of event venues and suppliers across multiple European countries. The platform connects event organizers with third-party venues, caterers, decorators, entertainment providers, and other suppliers, while providing planning, collaboration, and ticketing tools in a single integrated experience.

Product overview

Event Planner (eventplanner.net) operates as a platform-plus-modules architecture consisting of a core event management software platform with three subscription tiers (Free, .PRO at €10/user/month, and Enterprise at €250+/month), supplemented by specialized vertical solutions like Wedding Planning Software. The platform includes integrated productivity modules for moodboards, checklists, callsheets (draaiboeken), budgets, and ticketing—offered both as standalone tools and as components within the unified event management system. Additional offerings include a mobile app for iOS and Android, a GDPR toolkit, and professional certification training through Eventplanner Academy.

Differentiator

Problem solved

Functional benefit

Brands

Eventsoftware: Event planning software tools including moodboards, checklists, callsheets, budgets, and tickets.
EVENTPLANNER Academy

Products and services

Event Management Software Web-based SaaS event management software combining planning tools (moodboards, checklists, callsheets, budgets, ticketing) for individual event organizers, small teams, professionals, and enterprise organizations managing events at scale.
Wedding Planning Software Specialized event management software module for organizing weddings, including moodboards, checklists, callsheets, budgets, and guest/RSVP management, with collaboration features for couples and professional wedding planners.
Eventplanner.net Mobile App Free mobile application available on iOS (App Store) and Android (Google Play Store) that provides on-the-go access to event management functionality including supplier browsing, planning tools, and ticket scanning.
GDPR Toolkit Templates and contracts toolkit for GDPR compliance, available for purchase in the eventplanner shop to help event organizers meet European data protection requirements.
Eventplanner Academy Certification Event management certification training program through EVENTPLANNER Academy that allows event professionals to demonstrate expertise in event software to clients and employers.

Companies that use Event Planner

Customer profile

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Event Planner technology and API

Technology

Technology focussed Yes

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Feature6 records

Event Planner partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

Event Suppliers (Venues, Caterers, Decorators, Entertainment)coreOthersThe platform partners with event venues, caterers, decorators, entertainment providers, equipment rental companies, and other event-related suppliers who list their services on the platform to reach event organizers.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Event Planner competitors and assessment

Company assessment

Direct peers

Hopin: Hybrid and virtual event platform with registration, ticketing, and event management features. Comparable as a multi-format event management software provider expanding into in-person and hybrid formats.
Zola: Wedding planning platform offering registries, websites, checklists, and vendor discovery. Comparable on the integrated wedding planning software suite targeting couples and planners.
Bizzabo: Event experience platform serving mid-market and enterprise organizers with registration, attendee engagement, and analytics. Comparable on integrated event planning software targeting professional event teams.
Eventbrite: Global self-service event ticketing and management platform serving SMBs and individuals. Directly comparable as a freemium event planning and ticketing platform with broad organizer and supplier reach.
The Knot Worldwide: Wedding planning marketplace and planning tools serving couples and wedding professionals globally. Comparable on the dedicated wedding planning software module and supplier/vendor discovery for weddings.
Cvent: Enterprise-focused event management platform for corporate meetings, conferences, and trade shows. Comparable on event planning software, registration, and supplier/venue sourcing for corporate event teams.
WeddingWire: Wedding vendor marketplace and planning tools with strong European presence. Comparable as a wedding-focused vendor directory and planning platform serving both couples and professional planners.
Stova: Event management platform offering registration, mobile apps, and onsite solutions for conferences and corporate events. Comparable on event technology stack and event program applications.

Emerging players

Social Tables: Event diagramming, seating, and planning tools for corporate event teams. Comparable on the event planning software stack serving professional organizers and corporate clients.
Eventzilla: Self-service event registration and ticketing platform for SMBs. Comparable on the freemium ticketing/registration and event management tools for small organizers.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Event Planner compliance and trust

Trust signal

Compliance2 records

Event Planner financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Event Planner leadership team

Management profile

Number of profiles

Event Planner funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Event Planner M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Event Planner

What does Event Planner do?

Is Event Planner a public or private company?

Event Planner is a private company. It is classified as unknown and is currently operating.

When was Event Planner founded?

Event Planner was founded in 2002. It employs 11 to 50 people.

Where is Event Planner based?

Event Planner is headquartered in Lint, Belgium, in the Europe region.

How does Event Planner make money?

Two revenue lines are on record. Freemium Subscription Tiers are the primary driver. The others are advertising & Supplier Listings.

Who are Event Planner's main competitors?

Direct peers on record are Hopin, Zola, Bizzabo, Eventbrite, The Knot Worldwide, Cvent, WeddingWire and Stova. Emerging players are Social Tables and Eventzilla.

Does Event Planner have an API?

No public API is recorded for Event Planner.

What industry is Event Planner in?

Event Planner's product category is Event Management Software. Its primary akta.pro industry code is HSACAAAM, Event Marketing, Ticketing & Registration Management, with a secondary code of THACAFAB, Meeting & Event Program Technology (Registration, Apps, Badging). Its NAICS code is 561920 and its SIC code is 7372.