iPX
iPX Co., Ltd. is a Tokyo-based private Japanese company founded in 2015 that provides simulation software, model-based development, and engineering services for autonomous driving, robotics, and logistics automation, serving major Japanese manufacturers and logistics operators.
- Company typePrivate
- Founded2015
- HeadquartersTokyo, Japan
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What iPX does
iPX Co., Ltd. is a Tokyo-based private Japanese technology company founded in 2015 that provides simulation-based development, model-based development (MBD), and engineering services for autonomous driving, robotics, and logistics automation. The company sells proprietary software (Transit Optimal Platform for real-time 3D factory/warehouse digital twin simulation; xOpt for multi-AGV route and action optimization; LogiUp for logistics layout, AGV count, and route optimization as a bureau-style service; D2Edge for tag-free LiDAR/camera sensing at the edge), alongside a hardware line called Flexible Attachment Vehicle that resells and integrates UFACTORY xArm and DOBOT CR series robot arms, AgileX and NIDEC S-CART AGV/UGV platforms, and AAEON BOXER edge computing devices with NVIDIA Jetson. Technology integrations span NVIDIA Omniverse, Isaac Sim, DRIVE Sim, CARLA, CarSim, Vissim, Adams, AGX Dynamics, and Unreal Engine 4, with ROS/ROS2 support across products.
The company operates a B2B sales-led go-to-market model combining direct enterprise engagement (via website contact forms and major Japanese trade shows including Automotive World, Robot Innovation Week, and SMART LOGISTICS Expo), engineering services, software licensing (subscription-style), and a hardware resale model. Since 2021 it has been a member of the NVIDIA Omniverse Partner Council Japan; in February 2025 it entered a capital and business alliance with Dai Nippon Printing to promote manufacturing and logistics digital transformation. A LogiUp Distribution Partner Program launched in October 2023 extends indirect channel reach, and a new SERVICE GATEWAY line (including the free D2GI SimView tool launched June 2026) signals a freemium go-to-market motion.
iPX serves major Japanese manufacturers and logistics operators including Mitsubishi Electric, Mitsubishi Motors, AISIN, Asahi Kasei, Toshiba, Panasonic, Kobelco Construction Machinery, Yamato Transport, Nippon Express, Dai Nippon Printing, NX Shoji, and JATCO. The company has 30 employees, 47 million yen in founding capital, and is led by Representative Director Takato Kouda (幸田 高人). Operations are Japan-centric (Kanto region), with no disclosed international footprint. The company maintains ISO 9001 (quality management, established April 2018) and an internal ISMS information security policy (since November 2015).
iPX firmographics
Firmographics- Name
- iPX
- Legal name
- iPX Co., Ltd.
- Website
- https://ipx.co.jp
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- iPX Co., Ltd. is a Tokyo-based private Japanese company founded in 2015 that provides simulation software, model-based development, and engineering services for autonomous driving, robotics, and logistics automation, serving major Japanese manufacturers and logistics operators.
- Ownership category
- akta.pro rank
iPX industry classification
Industry- Product category
- Industrial Simulation Software
- NAICS
- Computer Systems Design and Related Services (54151), Computer Systems Design Services (541512), Custom Computer Programming Services (541511)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371), Wholesale-Computers & Peripheral Equipment & Software (5045)
- akta.pro primary industry
- Distributed Order Management (DOM) & Orchestration (TLAEACAA)
Keywords
Where iPX is headquartered
LocationHeadquarters
- HQ city
- Tokyo
- HQ country
- Japan
- HQ region
- Asia
Offices1 record
Markets served
iPX business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Licensing (Transit Optimal Platform, xOpt, LogiUp, D2Edge): Licensed software products for logistics simulation, route optimization, and sensing edge computing. Customers purchase or subscribe to use these platforms for their operations.
- Simulation Services (LogiUp): iPX executes simulations on behalf of customers and delivers results as reports and videos. Customers prepare necessary data, and iPX delivers simulation results reports and videos. This includes the former Simulation Results Report service, rebranded as LogiUp.
- Hardware Sales (Flexible Attachment Vehicle components): Sale of hardware platforms including robot arms (UFACTORY xArm, DOBOT CR series), AGV/UGV vehicles (AgileX Robotics, NIDEC S-CART), and edge devices (AAEON BOXER series) for secondary development and automation solutions.
- Engineering and Consulting Services: Automation consulting, development of recognition/judgment/control systems for autonomous driving, engineering services for simulation environments, MBD support, and customization services.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
iPX product offering
Product offeringCore offering
iPX develops and sells proprietary simulation software platforms (Transit Optimal Platform, xOpt), provides logistics simulation-as-a-service (LogiUp), builds edge sensing devices (D2Edge), and resells/integrates partner hardware (robot arms, AGV/UGVs, edge computers) under its Flexible Attachment Vehicle line. Its core business is delivering simulation-based and model-based development support for autonomous driving, robotics, and logistics automation customers, complemented by engineering and consulting services that span concept simulation through real-equipment verification.
Product overview
iPX is a technology company providing development support and joint development services incorporating cutting-edge technologies in simulation, AI, and robotics. The product portfolio consists of a platform approach centered on Transit Optimal Platform (real-time 3D factory/warehouse simulation for digital twin and logistics optimization), xOpt (AGV route optimization), and LogiUp (3D logistics simulation service, formerly Simulation Results Report), supplemented by the Flexible Attachment Vehicle hardware line (robot arms, AGV/UGV vehicles, edge computing devices). Transit Optimal Platform serves as the core simulation engine, which can be combined with xOpt for optimal route planning and LogiUp for logistics analysis. D2Edge provides edge sensing for factory digitization, while the FAV hardware products (xArm, CR Series robot arms; AgileX and S-CART vehicles; BOXER edge devices) enable secondary development and proof-of-concept for autonomous systems. The SERVICE GATEWAY includes D2GI SimView and upcoming tools for simulation integration.
Differentiator
Problem solved
Functional benefit
Products and services
- Transit Optimal Platform Real-time 3D simulation software for factories and warehouses that serves as a digital twin environment for logistics simulation, equipment evaluation, personnel allocation, and layout optimization. Can reproduce actual machine log data in 3D environments for real-time visualization and remote monitoring, and supports linkage with external systems and AI learning environments. Targeted at enterprise manufacturers and logistics operators.
- xOpt Optimal plan automatic generation software that creates route and action plans for multiple material handling equipment such as AGVs. Performs overall optimization considering time and other agent speeds, with task assignment, energy management, speed attenuation for loading, and deceleration/stop algorithms for proximity warnings. Designed for enterprise warehouse and factory automation deployments.
- LogiUp 3D simulation service in which iPX virtually reproduces customer factory/warehouse layouts and operating conditions and delivers simulation results as reports and videos. Verifies effects of material handling equipment introduction, optimizes layouts, AGV numbers, and individual AGV routes before actual equipment investment. Implementation period approximately 1-2 months. Targeted at manufacturing and logistics enterprises.
- D2Edge Sensing edge computing box developed for sensing and digitizing operational status of factory and warehouse sites. Connects to cameras and LiDAR to output spatial coordinates of detected persons and fusion results via ROS messages, without requiring tags on workers or forklifts. Targeted at factory and warehouse digitalization use cases.
- Flexible Attachment Vehicle Hardware product category including robot arms (UFACTORY xArm 5/6/7-axis, DOBOT CR3/CR5/CR10/CR16/M1 Pro), AGV/UGV vehicles (AgileX SCOUT/HUNTER/BANKER/TRACER/Ranger Mini/LIMO, NIDEC S-CART V100/V200/V500/V1000-LFT), and edge devices (AAEON BOXER series with NVIDIA Jetson) designed for secondary development with ROS compatibility and external system integration support.
- D2GI SimView Free simulation visualization tool announced in June 2026 as part of iPX's SERVICE GATEWAY product line, used for logistics and manufacturing digital transformation. Companion visualization tool alongside LogiUp delivery format changes.
- Engineering and Consulting Services Automation consulting, development of recognition/judgment/control systems for autonomous driving, engineering services for simulation environments, MBD support, and customization services. Targeted at automotive OEMs, Tier-1 suppliers, robotics companies, and manufacturers developing autonomous systems.
Quantifiable outcome
- Optimization of factory/warehouse layouts and AGV numbers before physical investment
- +3 more outcomes
Companies that use iPX
Customer profileNamed customers12 records
Segments2 records
Ideal customer profiles3 records
iPX technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration15 records
AI capability19 records
Feature4 records
iPX partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Dai Nippon Printing Co., Ltd. (大日本印刷)coreiPX and Dai Nippon Printing entered into a capital and business alliance for promoting manufacturing and logistics DX (Digital Transformation). This is a strategic partnership aimed at combining iPX's simulation and automation technologies with Dai Nippon Printing's manufacturing and logistics capabilities.
- NVIDIA Omniverse Partner Council JapancoreiPX joined the NVIDIA Omniverse Partner Council Japan as a partner company. This enables iPX to provide technical support and customization support for the introduction of NVIDIA Omniverse Enterprise and provision of logistics simulator content (Transit Optimal Platform) on the Omniverse platform. The partnership enables digital twin environments linking Transit Optimal Platform with Omniverse Enterprise for sharing logistics analysis results and design changes.
- Information Services International-Dentsu, Ltd. (電通国際情報サービス)minorCo-exhibition and joint demonstration at Automotive World events. Joint demonstrations included deep reinforcement learning-based automatic parking simulation for towing vehicles and cooperative control of industrial robot arms using reinforcement learning with Adams.
Scale indicators2 records
Recent moves7 records
Expansion highlights5 records
iPX competitors and assessment
Company assessmentBroad incumbents
- Geek+: Geek+ is a global AMR/AGV vendor with widespread deployments in warehousing and manufacturing. Its robotics platforms are an alternative to the hardware integration play iPX assembles from AgileX/NIDEC/UFACTORY.
- Dassault Systèmes (DELMIA): Dassault's DELMIA provides 3D digital manufacturing and logistics simulation. Like Tecnomatix, it competes for the same Japanese manufacturing customers iPX serves with its digital twin/optimization products.
- Symbotic: Symbotic builds large-scale automated warehouse systems using fleets of robots. It addresses the same end-customer problem (warehouse automation ROI) that iPX's simulation/optimization stack helps customers evaluate before committing capital.
- Daifuku: Daifuku is a major Japanese intralogistics/material handling systems integrator. Its warehousing, AGV and conveyance offerings overlap with iPX's downstream hardware integration and AGV optimization work, though at much larger scale.
- Siemens Digital Industries (Tecnomatix): Siemens' Tecnomatix is a long-established factory and logistics simulation suite used by global manufacturers. It competes with iPX's Transit Optimal Platform/LogiUp at the high end of the Japanese enterprise market that iPX also targets (Mitsubishi, AISIN, Panasonic).
Direct peers
- FlexSim: FlexSim provides 3D simulation software for manufacturing, material handling, and warehouse logistics. It targets the same factory/warehouse layout and material-flow optimization problems iPX addresses with Transit Optimal Platform and LogiUp.
- PTV Group: PTV Group's Vissim traffic/microsimulation software is used for vehicle and pedestrian flow modeling. iPX co-exhibits with PTV Group Japan at Automotive World, and the two products are integrated for co-simulation in autonomous driving and logistics scenarios.
- Mujin: Mujin is a Japanese robotics/intralogistics intelligence vendor offering warehouse AGV control and pick-and-place automation. It overlaps with iPX's AGV orchestration and digital twin use cases for the same Japanese manufacturing and 3PL customers.
- Anylogic: Anylogic is a multi-method simulation platform widely used for warehouse, AGV, and factory logistics modeling. It directly competes with iPX's xOpt/LogiUp route optimization and scenario-analysis use cases.
Emerging players
- Preferred Networks: Preferred Networks is a Japanese deep-learning/robotics company working on autonomous driving and industrial automation. Its reinforcement learning and edge AI technologies intersect with iPX's RL-powered AGV/robotics simulation offerings.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
iPX social profiles
Digital presenceiPX compliance and trust
Trust signalCompliance2 records
iPX financial estimates
Financial estimateRevenue estimate
Valuation estimate
iPX leadership team
Management profileNumber of profiles
Profiles1 record
iPX funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
iPX M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about iPX
What does iPX do?
iPX develops and sells proprietary simulation software platforms (Transit Optimal Platform, xOpt), provides logistics simulation-as-a-service (LogiUp), builds edge sensing devices (D2Edge), and resells/integrates partner hardware (robot arms, AGV/UGVs, edge computers) under its Flexible Attachment Vehicle line. Its core business is delivering simulation-based and model-based development support for autonomous driving, robotics, and logistics automation customers, complemented by engineering and consulting services that span concept simulation through real-equipment verification.
Is iPX a public or private company?
iPX is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was iPX founded?
iPX was founded in 2015. It employs 11 to 50 people.
Where is iPX based?
iPX is headquartered in Tokyo, Japan, in the Asia region.
How does iPX make money?
Four revenue lines are on record. Software Licensing (Transit Optimal Platform, xOpt, LogiUp, D2Edge) is the primary driver. The others are simulation Services (LogiUp), hardware Sales (Flexible Attachment Vehicle components) and engineering and Consulting Services.
Who are iPX's main competitors?
Broad incumbents on record are Geek+, Dassault Systèmes (DELMIA), Symbotic, Daifuku and Siemens Digital Industries (Tecnomatix). Direct peers are FlexSim, PTV Group, Mujin and Anylogic. Preferred Networks is listed as an emerging player.
Does iPX have an API?
No public API is recorded for iPX.
What industry is iPX in?
iPX's product category is Industrial Simulation Software. Its primary akta.pro industry code is TLAEACAA, Distributed Order Management (DOM) & Orchestration. Its NAICS code is 54151 and its SIC code is 7373.