FLOW Coworking
FLOW Coworking operates a 3,000 sqm coworking space and startup incubator in central Tromsø, Norway, serving 100+ members from around 60 companies with flexible memberships, meeting rooms, and entrepreneur support programs including Gründerarena, Pangstart, and Norges Grunderdag.
- Company typePrivate
- Founded2014
- HeadquartersTromsø, Norway
- Headcount1–10
- GTM typeB2C
- OfferingServices
What FLOW Coworking does
FLOW Coworking (legal name FLOW Coworking, also branded as Gründerhuset i Tromsø) is a privately held coworking space and startup incubator founded on May 5, 2014 in Tromsø, Norway. The company operates a single 3,000 sqm facility at Strandgata 9 in central Tromsø that houses approximately 100 members from around 60 companies across freelance, early-stage startup, SMB, and public-sector segments. The original site at the former Mack Brewery premises was occupied with eight people and roughly 1,000 sqm; the operator moved to Strandvegen 9 (Strandgata 9) in January 2018 and has expanded twice more to reach its current footprint.
The core product is flexible workspace, sold across five monthly membership tiers (Lounge at 1,590 NOK, Lounge+ at 2,590 NOK, Fast Plass fixed desk at 3,390 NOK, Private Office from 6,990 NOK for 1–15 persons, and Postboks virtual office at 500 NOK) plus a 200 NOK Drop-in day pass. Ancillary revenue comes from eight meeting rooms rented by half-day, full-day, or evening slot at 1,550–3,950 NOK, and on-site catering through Wilai's Kitchen. Layered on top of the physical space is an entrepreneur-support stack: the Gründerarena event series (4–5 events/year) run with Sparebank1 Nord-Norge, the 10-week Pangstart startup course, a free mentoring program for refugees and immigrants with Samfunnsløftet and Troms Fylkeskommune, and the FLOW Connect member network. FLOW also co-created Norges Grunderdag in 2022, a national Entrepreneurship Day observed every third Tuesday of November.
FLOW's go-to-market is community- and event-led rather than performance-marketing driven. Membership inquiries are routed through flownorway.com and followed by a non-binding call from the FLOW team. The operating geography is restricted to Northern Norway and the company is founder-led: co-founder Andreas Nilsen (Daglig Leder) and food manager Wilai Henriksen constitute the disclosed leadership team, with the broader operator count listed at 1–10 employees. FLOW has been nominated six times and won twice for Best Coworking Space in Norway at the Norwegian Startup Awards, and operates with no disclosed external investors or parent entities.
FLOW Coworking firmographics
Firmographics- Name
- FLOW Coworking
- Legal name
- FLOW Coworking
- Website
- https://flownorway.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- FLOW Coworking operates a 3,000 sqm coworking space and startup incubator in central Tromsø, Norway, serving 100+ members from around 60 companies with flexible memberships, meeting rooms, and entrepreneur support programs including Gründerarena, Pangstart, and Norges Grunderdag.
- Ownership category
- akta.pro rank
FLOW Coworking industry classification
Industry- Product category
- Coworking Spaces
- akta.pro primary industry
- Coworking Cafes / Work Cafes (THAFADAJ)
Keywords
Where FLOW Coworking is headquartered
LocationHeadquarters
- HQ city
- Tromsø
- HQ country
- Norway
- HQ region
- Europe
Offices1 record
Markets served
FLOW Coworking business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Coworking Memberships: Monthly recurring revenue from five tiers of coworking memberships (Lounge, Lounge+, Fast Place, Private Office, Postboks/Virtual) ranging from 1,590 NOK to 6,990+ NOK per month, plus one-time Drop-in day passes at 200 NOK.
- Meeting Room & Event Space Rental: Hourly and half/full-day rental of eight meeting rooms in various sizes (up to 4, 8, or 12 persons). Half-day (up to 4 hours) pricing ranges 1,550–2,950 NOK; full-day pricing ranges 2,550–3,950 NOK. Evening bookings also available.
- Food & Beverage Catering: On-site catering through Wilai's Kitchen offering lunch (120 NOK/pers), pastries (60 NOK/pers), fruit (60 NOK/pers), biscuits (60 NOK/pers), and chocolate/twists (60 NOK/pers). Coffee and tea included with meeting room bookings.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Lounge membership — flexible open workspace access |
| Subscription | Monthly | Lounge+ membership — lounge access with free meeting room use |
| Subscription | Monthly | Fixed desk membership — dedicated workspace in open plan |
| Subscription | Monthly | Private office — dedicated lockable office for 1–15 persons |
| Subscription | Monthly | Postboks (Virtual office) — business address and mail handling |
| Unit Pricing | Pay-as-you-go | Drop-in — daily hot-desk access |
| Unit Pricing | Pay-as-you-go | Meeting room rental — half day (up to 4 hours, 08:00–16:00) |
| Unit Pricing | Pay-as-you-go | Meeting room rental — full day (more than 4 hours, 08:00–16:00) |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
FLOW Coworking product offering
Product offeringCore offering
FLOW Coworking operates a 3,000 sqm coworking facility in central Tromsø, Norway, offering flexible workspace memberships (lounge access, dedicated desks, private offices, virtual office), meeting room rentals, on-site catering via Wilai's Kitchen, and entrepreneur support programs including the Pangstart startup course, Gründerarena events, and a mentoring program for refugees and immigrants. The facility hosts approximately 100 individuals from around 60 companies across various industries in northern Norway.
Product overview
FLOW Coworking operates as a coworking space and startup incubator in Tromsø, Norway, offering a unified platform of workspace solutions and entrepreneurial support services. The core offering includes flexible membership tiers (Lounge, Lounge+, Fast Plass, Private Office, Drop In, and Virtual Office) providing access to physical workspaces, meeting rooms, and community facilities. Supplementary services include Gründerarena (event-based networking), Pangstart (10-week entrepreneurship course), Mentoring programs for refugees and immigrants, and the annual Norges Gründerdag initiative. The space also provides meeting room rentals with catering options and partners with Bok AS for accounting services.
Differentiator
Problem solved
Functional benefit
Products and services
- Coworking Memberships Flexible workspace memberships at FLOW's 3,000 sqm facility in central Tromsø, offered across multiple tiers: Lounge access (1,590 NOK/month), Lounge+ with free meeting rooms (2,590 NOK/month), Fast Plass dedicated desks (3,390 NOK/month), Eget Kontor private offices for 1-15 persons (from 6,990 NOK/month), Postboks virtual office with business address and mail scanning (500 NOK/month), and Drop-in day passes (200 NOK/day). All tiers include high-speed internet, free coffee, and access to amenities such as phone booths, showers, and bike parking. Private office members also receive up to 3 days of free office access at partner locations when traveling.
- Meeting Room Rental Hourly, half-day, and full-day rental of eight meeting rooms of varying sizes (up to 4, 8, or 12 persons) at FLOW's Tromsø facility, equipped with screens, whiteboards, and digital conferencing capabilities. Half-day rates (up to 4 hours) range 1,550-2,950 NOK; full-day rates range 2,550-3,950 NOK. Coffee and tea are included; evening bookings are also available. Suitable for workshops, board meetings, digital conferences, and seminars.
- Pangstart Entrepreneurship Course A 10-week entrepreneurship course held one day per week for people with business ideas in the early stages. Marketed under the brand 'Pangstart' at pangstart.no (also accessible at pangst.art), the course helps aspiring entrepreneurs develop and validate their business concepts.
- FLOW Connect Community Platform Community network platform hosted at flowconnect.no that connects FLOW members with different skills and backgrounds for collaboration and knowledge sharing across the 60+ member companies and 100+ individual members co-located at FLOW.
Quantifiable outcome
- Approximately 60+ companies and 100 individuals co-located, with documented instances of collaboration, joint ventures, and new employment arising from community interactions.
- +2 more outcomes
Companies that use FLOW Coworking
Customer profileNamed customers2 records
Segments5 records
Ideal customer profiles3 records
FLOW Coworking technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
FLOW Coworking partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, supporting and minor.
- Sparebank1 Nord-NorgecoreSparebank1 Nord-Norge collaborates with FLOW on the Gründerarena program, hosting 4–5 events per year for entrepreneurs and innovators in northern Norway. The bank also supports FLOW's community initiatives through Samfunnsutbytte (community dividend) programs. The partnership aims to create a platform for learning, networking, inspiration, and motivation for the regional startup ecosystem.
- SamfunnsløftetcoreFLOW partners with Samfunnsløftet (the social responsibility arm of Sparebank1 Nord-Norge) and Sparebank1 Nord-Norge to offer free mentorship sessions for refugees and immigrants considering or having started a business. The program provides a free initial one-hour mentoring meeting at FLOW's premises (or digitally) where entrepreneurs can present their ideas and receive guidance.
- Bok ASsupportingFLOW has a partnership with Bok AS, an accounting and advisory company with 10 years of experience in auditing and bookkeeping. FLOW members receive preferential 'FLOW-prisen' rates on Bok's accounting services, including company formation, restructuring, bookkeeping, payroll, statutory reporting, and tax filing. Bok operates fully digitally and has no cancellation or change fees.
- Troms Fylkeskommune (Troms County Authority)supportingTroms Fylkeskommune collaborates with FLOW on the mentoring program for refugees and immigrants who are starting or have started a business. The county authority provides support for the program, offering free introductory mentoring sessions at FLOW.
- Gründerhjelpa (Tromsø Municipality Startup Advisory)supportingFLOW participates in advisory sessions in collaboration with Gründerhjelpa, the startup advisory service provided by Tromsø Municipality. FLOW has been involved in numerous advisory conversations with early-stage entrepreneurs.
- MicrobryggerietminorFLOW collaborated with local microbrewery Microbryggeriet to produce FLOW-branded beer (FLOW-øl), reflecting the company's community-building culture and local identity.
- Eide HandelminorFLOW partnered with Eide Handel to create the FLOW sausage (FLOW-pølse), another branded local product reflecting the community's identity.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
FLOW Coworking competitors and assessment
Company assessmentBroad incumbents
- IWG (International Workplace Group): Parent company of Regus, Spaces, HQ, and Signature — the world's largest flexible workspace operator. Comparable to FLOW as a workspace provider but operating at vastly greater scale across global markets, with coworking as one segment within a broader portfolio.
- Servcorp: Global provider of serviced offices, coworking, virtual offices, and meeting rooms with premium positioning. Comparable to FLOW across the full workspace product range, including the Postboks virtual office offering FLOW provides.
Emerging players
- Hubble: UK-based flexible workspace marketplace and operator enabling on-demand access to coworking and meeting rooms. Comparable to FLOW as a coworking provider with strong meeting-room rental capability, but differentiated by its marketplace/platform aggregation layer.
- Impact Hub: Global network of impact-focused coworking spaces supporting entrepreneurs, innovators, and social ventures. Comparable to FLOW in combining physical coworking with entrepreneur programming, mentoring, and community events aimed at early-stage founders.
Direct peers
- WeWork: The largest global coworking operator offering flexible office space, meeting rooms, and community programming. Directly comparable to FLOW in product offering (private offices, dedicated desks, lounges) and target market (freelancers, startups, SMEs), but at vastly larger scale and broader geographic reach.
- Knotel (Newmark): Provider of flexible, customized office space for companies of all sizes with an enterprise tilt. Comparable to FLOW in offering dedicated private offices and flexible terms, though Knotel primarily serves larger enterprise customers via bespoke buildouts.
- Workbar: Regional coworking operator offering shared workspaces, private offices, and meeting rooms with community programming for freelancers, startups, and SMEs. Closely comparable to FLOW in scale, member profile, and tiered membership model.
- Industrious: Premium flexible workspace provider combining coworking, private offices, and suite products for enterprise and SMB customers. Comparable to FLOW in tiered membership structure and meeting-room offerings, with a similar emphasis on hospitality-grade service.
- Mindspace: European-headquartered coworking and flexible office operator with a strong design- and community-led positioning. Highly comparable to FLOW in its emphasis on curated community, events programming, and premium coworking environments, though operating across multiple European cities.
- Spaces (IWG brand): IWG's design-led coworking brand offering flexible memberships, offices, and meeting rooms with a strong community focus. Closely aligned with FLOW's value proposition — creative workspace, community events, and tiered memberships for freelancers and growing businesses.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
FLOW Coworking social profiles
Digital presenceFLOW Coworking financial estimates
Financial estimateRevenue estimate
Valuation estimate
FLOW Coworking leadership team
Management profileNumber of profiles
Profiles2 records
FLOW Coworking funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FLOW Coworking M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FLOW Coworking
What does FLOW Coworking do?
FLOW Coworking operates a 3,000 sqm coworking facility in central Tromsø, Norway, offering flexible workspace memberships (lounge access, dedicated desks, private offices, virtual office), meeting room rentals, on-site catering via Wilai's Kitchen, and entrepreneur support programs including the Pangstart startup course, Gründerarena events, and a mentoring program for refugees and immigrants. The facility hosts approximately 100 individuals from around 60 companies across various industries in northern Norway.
Is FLOW Coworking a public or private company?
FLOW Coworking is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was FLOW Coworking founded?
FLOW Coworking was founded in 2014. It employs 1 to 10 people.
Where is FLOW Coworking based?
FLOW Coworking is headquartered in Tromsø, Norway, in the Europe region.
How does FLOW Coworking make money?
Three revenue lines are on record. Coworking Memberships are the primary driver. The others are meeting Room & Event Space Rental and food & Beverage Catering.
Who are FLOW Coworking's main competitors?
Broad incumbents on record are IWG (International Workplace Group) and Servcorp. Emerging players are Hubble and Impact Hub. Direct peers are WeWork, Knotel (Newmark), Workbar, Industrious, Mindspace and Spaces (IWG brand).
Does FLOW Coworking have an API?
No public API is recorded for FLOW Coworking.
What industry is FLOW Coworking in?
FLOW Coworking's product category is Coworking Spaces. Its primary akta.pro industry code is THAFADAJ, Coworking Cafes / Work Cafes.