TyreShopper.co.uk
TyreShopper.co.uk is a UK-based online tyre retailer selling 20+ brands of car, van, 4x4, caravan, run-flat, and EV tyres, with bundled supply-and-fit pricing delivered through 250+ partner fitting centres and 1,000+ mobile technicians. It operates as a sub-brand of Halfords Group plc.
- Company typePrivate
- Founded2004
- HeadquartersGlasgow, United Kingdom
- Headcount1,001–5,000
- GTM typeB2C
- OfferingDigital Commerce or Content
What TyreShopper.co.uk does
TyreShopper.co.uk is a UK-based direct-to-consumer online tyre retailer operating as a digital sales channel within Halfords Group plc (LSE: HFD). The platform enables vehicle owners to search for replacement tyres by registration plate, vehicle make/model, or tyre size, and sells products from more than 20 manufacturers spanning premium (Michelin, Pirelli, Continental, Bridgestone), mid-range, and budget tiers. Coverage extends across car, van, 4x4, caravan, run-flat, and electric vehicle applications in summer, winter, and all-season variants.
The commercial proposition is a bundled supply-and-fit offering: every quoted price includes the tyre, fitting, valves, wheel balancing, and VAT, eliminating the typical add-on friction of online tyre sales. Installation is delivered through a partner network comprising more than 250 National Tyres and Autocare fitting centres and over 1,000 mobile technicians who fit at customer locations (home or workplace). A price-match guarantee underpins the pricing strategy. Underlying platform technology is a standard e-commerce catalogue with reg-lookup and size-based filtering; no proprietary AI/ML capabilities are disclosed.
The business model is transactional DTC e-commerce monetised through margin on the bundled supply-and-fit offering. Customer acquisition is driven primarily by organic and paid search, supplemented by brand-led traffic. The segment serves individual UK vehicle owners rather than enterprise fleet contracts, and revenue is therefore granular and dispersed across a long tail of consumer transactions rather than concentrated in anchor accounts. As a sub-brand of a publicly listed parent, TyreShopper's standalone financials are not separately disclosed.
TyreShopper.co.uk firmographics
Firmographics- Name
- TyreShopper.co.uk
- Legal name
- Tyre Shopper
- Website
- https://tyre-shopper.co.uk
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- TyreShopper.co.uk is a UK-based online tyre retailer selling 20+ brands of car, van, 4x4, caravan, run-flat, and EV tyres, with bundled supply-and-fit pricing delivered through 250+ partner fitting centres and 1,000+ mobile technicians. It operates as a sub-brand of Halfords Group plc.
- Ownership category
- akta.pro rank
TyreShopper.co.uk industry classification
Industry- Product category
- Online Tyre Retail
- NAICS
- Tire Dealers (441340), Tire Dealers (44134), Automotive Parts, Accessories, and Tire Retailers (4413)
- akta.pro primary industry
- Retail Tire Sales & Installation (Consumer) (TLAKADAA)
- akta.pro secondary industries
- Mobile Tire Service & Emergency Roadside (On-Site) (TLAKADAC), Wheel Services (Mount/Balance, Alignment, Rotation) (TLAKADAF)
Keywords
Where TyreShopper.co.uk is headquartered
LocationHeadquarters
- HQ city
- Glasgow
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
TyreShopper.co.uk business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Tyre Sales: Online retail of car, van, 4x4, and caravan tyres from multiple brands at various price points (budget, mid-range, premium)
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Avon WX7 Winter Tyres |
| Unit Pricing | Pay-as-you-go | Autogreen AS7 All Season Tyres |
| Unit Pricing | Pay-as-you-go | Admiral RCB007 AS Tyres |
| Unit Pricing | Pay-as-you-go | Pirelli P Zero Tyres |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
TyreShopper.co.uk product offering
Product offeringCore offering
TyreShopper.co.uk operates an online tyre retail platform that lets UK drivers search for and purchase car, van, 4x4, caravan, run-flat, and electric-vehicle tyres from over 20 leading brands. The platform sells tyres at competitive prices with fitting, valves, balancing, and VAT bundled in, and arranges installation either at one of 250+ partner fitting centres or via a nationwide mobile tyre fitting service delivered through partner National Tyres and Autocare.
Product overview
TyreShopper.co.uk is an online tyre retailer and fitting platform operating as part of the Halfords Group. The core product is an e-commerce platform enabling customers to search and purchase tyres by vehicle registration, tyre size, or vehicle make and model, featuring over 20 leading brands across premium (Avon, Bridgestone, Continental, Dunlop, Goodyear, Michelin, Pirelli), mid-range, and budget (Autogreen, Admiral, Rovelo, Sailun) categories. The platform connects to a nationwide network of over 1,000 tyre technicians and 250+ fitting centres for in-person installation, with a complementary mobile tyre fitting service delivered through partner National Tyres and Autocare. Additional services include a 24-hour UK-based call centre, price promise guarantee, and extended tyre warranty options. Product portfolio spans multiple tyre categories including car, 4x4, van, caravan, run flat, electric vehicle, summer, winter, and all-season tyres, with specific product lines from each manufacturer brand.
Differentiator
Problem solved
Functional benefit
Products and services
- Online Tyre Search & Purchase Platform E-commerce platform at tyre-shopper.co.uk that allows UK customers to search for tyres by vehicle registration number, tyre size, or vehicle make and model, and then purchase tyres with fitting, valves, balancing, and VAT bundled into the listed price, accessing tens of thousands of tyres in stock from over 20 leading brands.
- Mobile Tyre Fitting Service Nationwide mobile tyre fitting delivered through partner National Tyres and Autocare, with over 1,000 tyre technicians available to fit purchased tyres at the customer's home, workplace, or other chosen location across the UK.
- In-Centre Tyre Fitting Service Tyre fitting at over 250 partner fitting centres across the UK, where customers can have tyres purchased from Tyre Shopper delivered and fitted at a local centre operated by National Tyres and Autocare.
- Extended Tyre Warranty Optional extended warranty product offered alongside tyre purchases to provide additional cover beyond the standard manufacturer warranty, listed under Special Offers on the website.
- Express Tyre Fitting Faster-fit option listed under Special Offers and Fitting Options on the website, allowing customers to arrange priority tyre fitting at a partner centre.
Quantifiable outcome
- Over 1,000 tyre technicians nationwide
- +2 more outcomes
Companies that use TyreShopper.co.uk
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles2 records
TyreShopper.co.uk technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
TyreShopper.co.uk partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- National Tyres and AutocarecoreNational Tyres and Autocare are the exclusive fitting partners for Tyre Shopper. They provide over 1,000 tyre technicians nationwide and 250+ fitting centres across the UK for mobile and centre-based tyre fitting services. Tyres purchased from Tyre Shopper are fitted by their mobile technicians or at partner fitting centres.
Scale indicators5 records
Recent moves5 records
Expansion highlights6 records
TyreShopper.co.uk competitors and assessment
Company assessmentDirect peers
- etyres: UK online tyre retailer specialising in mobile fitting at customer locations. Overlaps directly with Tyre Shopper on the home/workplace mobile fitting proposition and is explicitly cited as a Price Promise benchmark competitor.
- Black Circles: UK-based online tyre retailer offering search, purchase, and fitting through a partner garage network. Directly competes with Tyre Shopper on price, brand breadth, and digital UX, and is explicitly named as a Price Promise benchmark competitor.
- mytyres: UK online tyre retailer offering tyre sales with fitting at partner locations. Direct online retail competitor with comparable search-and-purchase UX, also named in Tyre Shopper's Price Promise competitor set.
Regional players
- Oponeo: One of Europe's largest online tyre retailers, headquartered in Poland with multi-country delivery. Comparable online-first tyre retail model but operating primarily outside the UK; represents a potential cross-border expansion benchmark rather than a direct UK competitor.
- Tire Rack: US-based online tyre retailer known for deep product data, consumer tyre testing, and distributed installer network. Comparable model (online tyre sales with installer network) but operating in a different geography; useful as a category best-practice benchmark.
- Delticom (reifen.com): German-based parent of multiple European online tyre retail brands. Comparable business model as a multi-brand online tyre platform across European geographies, providing a publicly traded benchmark for category economics.
Broad incumbents
- Halfords Autocentres: Garage servicing arm of Halfords Group, sister brand to Tyre Shopper. Overlaps on tyre-related service work (MOT, brakes, exhausts) and represents both a synergy partner and an internal channel competitor for service revenue.
- Kwik Fit: Largest UK tyre fitting and automotive servicing chain with a national centre network. Competes with Tyre Shopper on both fitting service and tyre retail, and is the named incumbent benchmark in Tyre Shopper's Price Promise comparison.
- ATS Euromaster: UK-wide tyre fitting, servicing, and fleet maintenance chain owned by Michelin. Comparable as a national tyre service and retail competitor with deeper fleet/B2B exposure than Tyre Shopper.
Others
- National Tyres and Autocare: Sister-company within Halfords Group and Tyre Shopper's exclusive fitting partner, operating the 250+ centre network and 1,000+ mobile technicians. Also competes indirectly in its own right as a national tyre fitting chain, creating a unique vertical integration within the parent group.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
TyreShopper.co.uk social profiles
Digital presenceTyreShopper.co.uk financial estimates
Financial estimateRevenue estimate
Valuation estimate
TyreShopper.co.uk leadership team
Management profileNumber of profiles
TyreShopper.co.uk funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TyreShopper.co.uk M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TyreShopper.co.uk
What does TyreShopper.co.uk do?
TyreShopper.co.uk operates an online tyre retail platform that lets UK drivers search for and purchase car, van, 4x4, caravan, run-flat, and electric-vehicle tyres from over 20 leading brands. The platform sells tyres at competitive prices with fitting, valves, balancing, and VAT bundled in, and arranges installation either at one of 250+ partner fitting centres or via a nationwide mobile tyre fitting service delivered through partner National Tyres and Autocare.
Is TyreShopper.co.uk a public or private company?
TyreShopper.co.uk is a private company. It is classified as corporate owned and is currently operating.
When was TyreShopper.co.uk founded?
TyreShopper.co.uk was founded in 2004. It employs 1,001 to 5,000 people.
Where is TyreShopper.co.uk based?
TyreShopper.co.uk is headquartered in Glasgow, United Kingdom, in the Europe region.
How does TyreShopper.co.uk make money?
One revenue line is on record: tyre Sales.
Who are TyreShopper.co.uk's main competitors?
Direct peers on record are etyres, Black Circles and mytyres. Regional players are Oponeo, Tire Rack and Delticom (reifen.com). Broad incumbents are Halfords Autocentres, Kwik Fit and ATS Euromaster. National Tyres and Autocare is listed as an others.
Does TyreShopper.co.uk have an API?
No public API is recorded for TyreShopper.co.uk.
What industry is TyreShopper.co.uk in?
TyreShopper.co.uk's product category is Online Tyre Retail. Its primary akta.pro industry code is TLAKADAA, Retail Tire Sales & Installation (Consumer), with a secondary code of TLAKADAC, Mobile Tire Service & Emergency Roadside (On-Site). Its NAICS code is 441340.