BSL
BSL is a Russian IT company providing custom software development, outstaffing, and proprietary industry-specific products in logistics, retail, manufacturing, and aviation. It serves enterprise clients (Magnit, S7, Hoff) and SMBs via the 1C partner network.
- Company typePrivate
- Founded2018
- HeadquartersMoscow, Russia
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What BSL does
BSL (Business Solutions Lab / Бизнес Солюшинс Лаб) is a privately held Russian IT company founded in 2009 and headquartered in Moscow, with a development center in Minsk, Belarus. It operates as a full-cycle product IT company that combines custom software development, IT outstaffing, and a portfolio of proprietary vertical products. The company has roughly 200+ employees (up nearly 3x from 2020) and 250+ specialists available for staff augmentation, with named enterprise clients including Magnit, S7 Logistics, Hoff, VkusVill, GK Izolyator, and ~20 airlines via its Alaskar aviation maintenance product. Revenue grew 4x from 2020 to 2023, with 25% YoY growth in 2022.
The company's core technology stack spans full-stack web and mobile (Vue.js, React, Python, Golang, PHP, Kotlin, .NET, Java, TypeScript), DevOps/CI-CD, highload system architecture, and computer vision/ML. Its proprietary product family is anchored by the net-fi cloud logistics platform, which is sold directly (net-fi), as a BSL-branded service (Courierica / Курьерика), and as 1С-Курьерика through the OOO '1C-BSL' joint venture established in January 2023 with 1C firm. 1С-Курьерика is natively integrated with seven 1C ERP products plus R-keeper and iiko, and is listed in the Russian Register of Domestic Software (No. 20214, November 2023). Other products include Alaskar (aviation maintenance), EyeFood (AI-based dish recognition in canteens), Корзина на дом (meal planning and grocery delivery), and Hoffix (service order management for Hoff). Custom development projects include a MES for GK Izolyator and delivery solutions for Magnit deployed across 16 cities.
BSL generates revenue through three streams: time-and-materials custom development (2800-3500 RUB/hour), recurring outstaffing engagements, and a growing SaaS and on-premise product book (Courierica tiered subscriptions, net-fi enterprise licensing, Alaskar, Корзина на дом). Go-to-market combines direct enterprise field sales, the 1C partner channel for SMB reach, and a heavy event-led marketing cadence (30+ annual exhibitions and conferences including Russian Tech Week, TAdviser Summit, GP Days, and Tagline Awards). BSL's vertical focus is logistics, retail/e-commerce, manufacturing/industrial, with secondary exposure to aviation, healthcare, and EdTech. Leadership transitioned in November 2024: co-founder Dmitry Ashikhmin succeeded founder Sergey Kostin as CEO; Kostin remains CEO of the 1C-BSL joint venture.
BSL firmographics
Firmographics- Name
- BSL
- Legal name
- ООО «Бизнес Солюшинс Лаб»
- Website
- https://bsl.dev
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- BSL is a Russian IT company providing custom software development, outstaffing, and proprietary industry-specific products in logistics, retail, manufacturing, and aviation. It serves enterprise clients (Magnit, S7, Hoff) and SMBs via the 1C partner network.
- Ownership category
- akta.pro rank
BSL industry classification
Industry- Product category
- Custom Software Development
- NAICS
- Custom Computer Programming Services (541511), Support Activities for Transportation (488)
- SIC
- Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Courier, Parcel & Last‑Mile Delivery Platforms (BPAMAHAD)
- akta.pro secondary industry
- Service Desk & ITSM Outsourcing (BPAEAMAF)
Keywords
Where BSL is headquartered
LocationHeadquarters
- HQ city
- Moscow
- HQ country
- Russia
- HQ region
- Europe
Offices2 records
Markets served
BSL business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Custom Software Development Services: End-to-end custom development including mobile apps, web applications, enterprise systems, integration services, DevOps support, and QA/QC. Billed on time-and-materials basis with hourly rates of 2800-3500 RUB (excl. VAT). Revenue grew 25% in 2022 vs 2021.
- Outstaffing / Staff Augmentation: Provision of IT specialists (250+ available) to client teams. Ranked top-20 in Runeta Rating for outstaffing agencies. Uses Time & Materials approach with dedicated teams managed by BSL.
- Own Software Products (SaaS & On-premise): Proprietary products including net-fi logistics platform, Courierika/1C-Kurierika delivery management, Alaskar aviation software, Eyefood AI system, and home basket planning service. Distributed as cloud SaaS or on-premise installations.
- Courierika SaaS Subscriptions: Order-based subscription tiers for the Courierika delivery management service: 2000 orders/3 months at 5000 RUB; 5000 orders at 13500 RUB; 50000 orders at 20000 RUB. Unlimited couriers and logistics managers per subscription.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Standard custom development rate |
| Subscription | Multi-year contract | 1C-Kurierika SaaS tiers by order volume |
| Subscription | Monthly | Outstaffing services |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels7 records
BSL product offering
Product offeringCore offering
BSL delivers end-to-end custom software development and IT staff augmentation (outstaffing of 250+ specialists) for enterprise clients, alongside a portfolio of proprietary industry-specific products. Its own-product suite anchors on net-fi — a cloud logistics platform for last-mile delivery automation — and its derivatives Courierica and 1C-Курьерика (co-developed with 1C firm), with additional vertical solutions including Alaskar (aviation maintenance), EyeFood (AI canteen dish recognition), Hoffix (retail service order management), and Корзина на дом (meal-planning and grocery delivery). Services span mobile apps, web, MES, integrations, DevOps, QA/QC, UI/UX, and ML-based solutions.
Product overview
BSL is a full-cycle product IT company specializing in industry-specific solutions for logistics, retail & e-commerce, industrial manufacturing, and related sectors. Its portfolio centers on a family of proprietary logistics and delivery automation products anchored by the net-fi cloud platform, which is available as a standalone product, as Courierica (Курьерика) — a BSL-branded last-mile management service, and as 1С-Курьерика — a 1С co-branded version distributed through the 1С partner network with native ERP integrations. BSL also offers industry-specific vertical solutions: Alaskar (aviation maintenance software), EyeFood (AI-powered canteen dish recognition), Корзина на дом (meal planning and grocery delivery), and Hoffix (service order management for retail). Beside its own products, BSL delivers large custom projects including S7 Logistics (net-fi customization), Magnit Delivery (mobile app and logistics integration), and a MES system for ГК Изолятор. The company also provides Discovery — a validation and concept development service for early-stage product ideas. BSL operates as both a product company and a custom development/outstaffing provider.
Differentiator
Problem solved
Functional benefit
Brands
- net-fi: Cloud-based logistics platform for last-mile delivery automation
- Курьерика / Courierica
- Alaskar
- Hoffix
Products and services
- net-fi Cloud-based last-mile delivery automation platform for businesses of any size, with logistics personal account, courier mobile app, client personal account, routing algorithm that reduces ordering time by 30%, and API integration with R-keeper, iiko, and 1C. Maintains 95% SLA.
- Courierica (Курьерика) BSL-branded last-mile delivery management service for automating a company's own courier service and integrating external performers; consists of a courier mobile app and logistics web interface; available as SaaS for SMBs and on-premise for enterprise. Developed by ООО «1С-БСЛ» joint venture.
- 1С-Курьерика 1С-branded version of Courierica sold and distributed through the 1С partner network, natively integrated with 1С:Управление торговлей, 1С:Комплексная автоматизация, 1С:Розница, 1С:Управление нашей фирмой, 1С:ERP, 1С:ERP.Управление холдингом, and 1С:Фреш cloud.
- Alaskar Aircraft maintenance and aviation logistics software automating over 100 technical maintenance and business processes for aviation enterprises (line maintenance, warehouse management, repair shop control, flight worthiness monitoring). Three modules: base maintenance (C/D checks), operational maintenance (A/B checks), and repair shop management. Used by approximately 20 airlines worldwide; achieves 99.7% availability.
- EyeFood AI-based computer vision system for food dish recognition in canteens and restaurants. Uses a neural network to identify dishes from tray images in 1–2 seconds, supporting bank-card or biometric payment without cashier involvement. Reduces average service time to 20–30 seconds per customer versus 50 seconds for a human cashier.
- Hoffix Platform for managing orders for additional services at Hoff hypermarkets. Allows contractors to upload photo and video reports, enables dispatchers to distribute orders between executors, and provides real-time quality control. Available as Android mobile app and web application.
- Корзина на дом (Basket na Dom) Personal nutrition planning and grocery delivery service. A web assistant that builds weekly meal plans with exact product quantities based on budget, household size, and taste preferences. Algorithm reduces waste by 20% and overspending by 30%. Delivers across all of Russia.
- WorldSkills Online Examination Platform Online examination platform for WorldSkills Russia — the official operator of international WorldSkills competitions. Includes real-time regional statistics, mobile adaptation, redesign, stabilization, debugging, and refactoring; platform execution speed increased by more than 10x. Includes a skills passport with statistical metrics for young professionals.
- Sostaff (HR Testing Platform) Online platform for comprehensive candidate assessment with consultant support for HR services, built for StaffTechLab to enable primary testing of job candidates.
- Video Streaming Platform (Interactive Online Events) Streaming video platform for interactive online events with audience engagement features and multi-language support (up to 8 languages). Used by corporate clients for webinars and interactive sessions.
- MES System for ГК Изолятор Custom-built Manufacturing Execution System (MES) for ГК Изолятор, a multi-product industrial group. A rare Russian case of a production company independently developing in-house manufacturing process management software; automates production processes, quality control, and real-time production monitoring.
- Magnit Delivery App Comprehensive IT solution for Magnit hypermarket chain's delivery service, integrated with internal logistics systems. Includes customer mobile app, order picker mobile app, and admin panel for zone management, logistics, and payment control. Deployed across 16 Russian cities serving hundreds of thousands of customers.
- net-fi for S7 Logistics (Customization) Customized version of the net-fi logistics platform for S7 Logistics enabling door-to-door cargo delivery management across Russia, covering first-mile and last-mile delivery for cargo transported between cities.
- Custom Software Development Services End-to-end custom software development services for enterprise clients including mobile apps, web applications, enterprise systems, integration services, DevOps support, and QA/QC. Billed on time-and-materials at 2,800–3,500 RUB/hour (excl. VAT).
- Outstaffing / Staff Augmentation Services Provision of IT specialists (250+ available) to client teams. Ranked top-20 in Runeta Rating for outstaffing agencies. Time & Materials approach with dedicated teams managed by BSL.
- Discovery Discovery service for customers who have a product idea but lack understanding of market potential, audience interest, or implementation approach; covers research, hypothesis validation, MVP concept, product strategy, and customer development.
Quantifiable outcome
- Courier ordering timing decreased by 30% due to net-fi routing algorithm
- +6 more outcomes
Companies that use BSL
Customer profileNamed customers14 records
Segments7 records
Ideal customer profiles4 records
BSL technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
AI capability2 records
Feature5 records
BSL partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Hoff TechcoreBSL partnered with Hoff Tech to develop and launch the Hoffix platform for managing additional services orders. The platform replaced previously used software and enables Hoff contractors to upload photo/video reports, dispatchers to allocate orders, and real-time quality control. 93% of Hoff contractors use the platform.
- 1C (Firm '1C') / OOO '1C-BSL' Joint VenturecoreBSL and 1C established joint venture OOO '1C-BSL' to develop and distribute the Courierika last-mile delivery management service. 1C brings its extensive partner network and brand recognition across Russia. The JV offers Courierika as both on-premise (customizable) and cloud SaaS (for SMB) solutions. In January 2023, BSL and 1C launched the service to automate courier operations for businesses using own delivery fleets.
- Globus IT (Silver Partner)minorBSL became silver partner of Globus IT in 2022, enabling outstaffing and outsourcing referrals through Globus IT's network.
- KiberOne International Cyber SchoolminorBSL partners with KiberOne for educational outreach, hosting student visits, internships, and workshops in IT development and QA. Children aged 9-11 visit BSL offices for hands-on product development demonstrations.
- Higher School of Economics (HSE/NRU Vysshaya Shkola Ekonomiki)minorBSL partners with HSE for student internship programs. Master's students from the 'Electronic Business and Digital Innovation' program complete real business cases for BSL and 1C-BSL products, including SWOT analysis and product tasks for Courierika.
- ARDA (Association of Russian Internet Companies)minorBSL is a member of ARDA, the Association of Russian Internet Companies, supporting industry self-regulation and development.
- Russoft (RUSSOFT)minorBSL is a member of Russoft, the Russian Association of Software Companies. CEO Sergey Kostin participated in Russoft's 25th anniversary IT Forum in September 2024.
- RAEC (Russian Association of Electronic Communications)minorBSL is a member of RAEC, participating in initiatives such as Runet Day celebrations at VDNH in 2024 marking the 30th anniversary of the .RU domain.
- GP Days ConferenceminorBSL participates as speaker at the annual GP Days conference (largest IT conference for digital business in Russia), presenting on product approach, outstaffing, and industry solutions.
- GBPOU College 'Tsaritsyno'minorBSL partners with College 'Tsaritsyno' (polytechnic department, 'Information Systems and Programming' specialty) for internship programs where students work on HTML, CSS, and JavaScript projects under BSL mentor guidance.
Scale indicators7 records
Recent moves7 records
Expansion highlights7 records
BSL competitors and assessment
Company assessmentDirect peers
- Itransition: Mid-sized Eastern European custom software development and IT services company offering full-cycle development, outstaffing, and product engineering across multiple verticals. Directly comparable to BSL's custom dev + outstaffing business model and enterprise client focus.
- AGIMA: Russian digital product development company building custom web, mobile, and integrated enterprise solutions for retail, logistics, and industrial clients. Comparable to BSL in product approach and Russian enterprise vertical focus.
- Effective Technologies: Russian IT services company delivering custom software development, system integration, and IT consulting to enterprise clients across logistics, retail, and manufacturing. Closely comparable to BSL's vertical focus and enterprise customer profile in Russia.
- Andersen Lab: Eastern European (Belarus/Ukraine-rooted) custom software development and outstaffing company serving enterprise clients across logistics, retail, and fintech. Comparable to BSL in development center location (Minsk), services model, and enterprise vertical focus.
- SimbirSoft: Russian IT company providing custom development, outstaffing, and dedicated teams with 1,000+ specialists. Directly comparable to BSL in scale, services model, and Russian enterprise client base.
- Dostavista: Russian same-day crowdsourced delivery and last-mile platform serving SMB and enterprise clients. Directly comparable to BSL's Courierika/net-fi last-mile delivery SaaS, competing for the same Russian SMB courier automation segment.
- CleverPumpkin: Russian digital product studio specializing in mobile and web app development, e-commerce, and enterprise solutions. Comparable to BSL in mobile-first development and Russian enterprise client base.
Broad incumbents
- CDEK (СДЭК): Major Russian logistics and delivery company with proprietary software stack for parcel tracking, last-mile management, and courier operations. Comparable to BSL's Courierika/net-fi platform but at much larger scale and with first-party logistics operations.
- Softline: Large Russian-headquartered IT services and solutions provider offering custom development, integration, and managed services across multiple verticals. Comparable to BSL's enterprise IT services arm but at significantly greater scale.
- Yandex Delivery (Яндекс.Доставка): Russian on-demand and B2B delivery platform operated by Yandex, with last-mile courier software and APIs serving SMBs and enterprises. Comparable to Courierika/net-fi but backed by Yandex's superior logistics network, scale, and engineering resources.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
BSL compliance and trust
Trust signalCompliance1 record
BSL financial estimates
Financial estimateRevenue estimate
Valuation estimate
BSL leadership team
Management profileNumber of profiles
Profiles6 records
BSL subsidiaries and ownership
Company hierarchySubsidiaries1 record
BSL funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BSL M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BSL
What does BSL do?
BSL delivers end-to-end custom software development and IT staff augmentation (outstaffing of 250+ specialists) for enterprise clients, alongside a portfolio of proprietary industry-specific products. Its own-product suite anchors on net-fi — a cloud logistics platform for last-mile delivery automation — and its derivatives Courierica and 1C-Курьерика (co-developed with 1C firm), with additional vertical solutions including Alaskar (aviation maintenance), EyeFood (AI canteen dish recognition), Hoffix (retail service order management), and Корзина на дом (meal-planning and grocery delivery). Services span mobile apps, web, MES, integrations, DevOps, QA/QC, UI/UX, and ML-based solutions.
Is BSL a public or private company?
BSL is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BSL founded?
BSL was founded in 2018. It employs 101 to 250 people.
Where is BSL based?
BSL is headquartered in Moscow, Russia, in the Europe region.
How does BSL make money?
Four revenue lines are on record. Custom Software Development Services are the primary driver. The others are outstaffing / Staff Augmentation, own Software Products (SaaS & On-premise) and courierika SaaS Subscriptions.
Who are BSL's main competitors?
Direct peers on record are Itransition, AGIMA, Effective Technologies, Andersen Lab, SimbirSoft, Dostavista and CleverPumpkin. Broad incumbents are CDEK (СДЭК), Softline and Yandex Delivery (Яндекс.Доставка).
Does BSL have an API?
Yes. net-fi provides an API for integration with popular IT solutions including R-keeper, iiko, 1C, and others. Businesses can connect net-fi to their current POS, ERP, and internal systems to create orders, synchronize order statuses, upload delivery orders automatically, and receive delivery order registries. Export of reports to the client's existing systems is also supported.
What industry is BSL in?
BSL's product category is Custom Software Development. Its primary akta.pro industry code is BPAMAHAD, Courier, Parcel & Last‑Mile Delivery Platforms, with a secondary code of BPAEAMAF, Service Desk & ITSM Outsourcing. Its NAICS code is 541511 and its SIC code is 7371.