Endeavor Careers Pvt Ltd

What Endeavor Careers Pvt Ltd does

Endeavor Careers Pvt Ltd is an Ahmedabad-headquartered, founder-led Indian test preparation company founded in 2005 by Vivek Tuteja (IIM-A, batch 2004, Chairman & CEO) and Hitesh Devalia (Director). It delivers coaching for Indian management entrance exams (CAT, CMAT, MHCET), law entrance exams (CLAT, MHCET Law), B-school IPMAT, and international graduate/undergraduate tests (GRE, GMAT, SAT), complemented by an Education Abroad consulting vertical supporting international university admissions. The company operates a hybrid delivery model: 20+ physical classroom centers across India (concentrated in Gujarat and Mumbai with extensions to Delhi, Pune, Bhopal, Bhubaneswar, Jaipur, Kanpur, Kolkata) alongside online live lectures and self-paced 'Magic Toolkit' modules accessible through the Endeavor Magic Live portal.

The technology stack centers on an in-house online testing platform offering mock tests with performance feedback, a structured Power Test Series (35 tests over 45 days), and phase-wise curriculum modules covering conceptual clarity, speed, and accuracy. The platform supports CAT, CMAT, GMAT, GRE, and CLAT but no AI/ML-driven personalization is disclosed. Faculty is anchored by 29+ mentors drawn from IIM-A, XLRI, SP Jain, NMIMS, and SDA Bocconi, delivering one-to-one mentoring sessions alongside classroom instruction.

Revenue is generated primarily through course fee subscriptions (CAT/CMAT/MHCET, GRE/GMAT/SAT, CLAT, BBA/IPM coaching), Education Abroad professional service fees, and ancillary services (scholarship facilitation, counselling). Pricing is list-based with promotional discounts of up to 60% via the 'Rise up and Shine Scholarship' program. Go-to-market combines direct-to-consumer enrollment through the company website, inside-sales via the 8733003330 inquiry line, and offline walk-ins across physical centers. Customer segments span MBA aspirants, Maharashtra state-level exam takers, law entrance aspirants, study-abroad candidates, and BBA/IPM candidates, with 1,50,000+ lifetime students served and claimed 500+ top B-school admissions. The company is privately held with no institutional capital raised since a 2011 Brand Capital investment and no disclosed revenue.

Name

Endeavor Careers Pvt Ltd

Legal name

Endeavor Magic Live Private Limited

Website

https://endeavorcareers.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

101–250 employees

Short description

Endeavor Careers is an Ahmedabad-headquartered Indian test preparation company founded in 2005, delivering coaching for CAT, CMAT, MHCET, CLAT, GRE, GMAT, SAT, and IPMAT exams through 20+ physical centers and online live courses, serving individual MBA, law, and study-abroad aspirants.

Ownership category

akta.pro rank

Product category

Test Preparation Coaching

NAICS

Professional and Management Development Training (61143)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Mentorship & Coaching (Career, Academic, Industry-Specific) (EDAMAKAA)

akta.pro secondary industries

University & Graduate Language Exam Prep (GRE/GMAT Verbal, Academic Writing) (EDANACAF), Job Search Strategy & Application Skills (EDAAAKAC)

Keywords

• Entrance exam coaching
• MBA test preparation
• CAT coaching classes
• Study abroad consulting
• Law entrance preparation

Headquarters

HQ city

Ahmedabad

HQ country

India

HQ region

Asia

Offices20 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. CAT/CMAT/MHCET Coaching: Classroom and online coaching for Indian management entrance exams
2. GRE/GMAT/SAT Coaching: Test preparation for international graduate and undergraduate admissions
3. CLAT/Higher Education Law Coaching: Law entrance exam preparation for NLU admissions
4. BBA/IPM Coaching: Integrated program management entrance exam preparation for IIMs and other institutions
5. Education Abroad Services: Guidance on admissions, university selection, SOP assistance for international education

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Endeavor Careers provides classroom and online coaching for Indian and international competitive entrance examinations including CAT, CMAT, MHCET, GRE, GMAT, SAT, CLAT, MHCET Law, BBA IPM, and CRT. The company delivers live lectures, strategy sessions, mock tests, personalized mentoring, and self-paced online toolkits, complemented by an Education Abroad consulting service for university selection, applications, and scholarship guidance.

Product overview

Endeavor Careers offers a comprehensive suite of online coaching courses for various competitive entrance examinations in India. The core offering consists of live online courses for CAT, CMAT, MHCET MBA/MMS, GRE, GMAT, SAT, CLAT, MHCET Law, BBA IPM, and CRT. These are complemented by self-paced 'Magic Toolkit' modules for specific exams (MBA MHCET, MBA CMAT, BBA IPM, CLAT). The company also provides an online testing platform for mock tests and performance analysis, along with supporting services including Education Abroad consulting, Scholarships, and Counselling. All courses can be accessed through Endeavor Magic Live, the company's online learning portal.

Differentiator

Problem solved

Functional benefit

Products and services

• CAT Online Course Online live lecture course for Common Admission Test (CAT) preparation, including strategy sessions, mock tests, and GDPI preparation for MBA admissions to IIMs and other B-schools.
• CMAT Online Course Online coaching for Common Management Admission Test (CMAT) exam preparation for management program admissions.
• MHCET MBA/MMS Online Course Online preparation course for Maharashtra Common Entrance Test for MBA/MMS programs aimed at Maharashtra state management institutes.
• GRE Online Course Online coaching for Graduate Record Examination (GRE) for graduate school admissions abroad.
• GMAT Online Course Online preparation for Graduate Management Admission Test (GMAT) for MBA program admissions at international business schools.
• SAT Online Course Online coaching for Scholastic Assessment Test (SAT) for undergraduate college admissions abroad.
• Education Abroad Consulting Comprehensive consulting service for studying abroad, including university selection, application guidance, SOP assistance, and scholarship support.
• BBA IPM Online Course Online coaching for BBA and Integrated Programme in Management (IPMAT) entrance exams for IIMs and other B-schools targeting students after 12th grade.
• CLAT Online Course Online preparation for Common Law Admission Test (CLAT) for admissions to National Law Universities and other law schools.
• MHCET Law Online Course Online coaching for Maharashtra Common Entrance Test for Law (3-year and 5-year LLB programs).
• CRT (Campus Recruitment Training) Online Online training program for campus placement preparation covering aptitude, technical, and interview skills.
• Endeavor Magic Toolkit (Self-Paced Platform) Self-paced online learning course curriculum platform designed to facilitate preparation for various management, law, and BBA entrance tests through recorded content.
• Counselling Service Career and admission counselling services for B-school selection and placement guidance.

Quantifiable outcome

• 500+ Top B-School Admissions including IIM Ahmedabad (2), IIM Bangalore (5), IIM Calcutta (6), XLRI (4), IIM Lucknow (4), IIM Indore (7), IIM Kozhikode (6)
• +4 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Resonance: Large Indian coaching institute (JEE/NEET) with growing presence in non-engineering exams. Comparable as a multi-exam classroom coaching operator with pan-India aspirations.
• Allen Career Institute: India's largest JEE/NEET coaching incumbent, now expanding laterally into CLAT and other competitive exams. Adjacent peer — different core exam but overlapping coaching infrastructure, brand-building approach, and aspirant base.
• The Princeton Review: Global test prep incumbent offering GRE/GMAT/SAT prep and admissions consulting. Comparable on international exam prep (GRE/GMAT/SAT) and Education Abroad consulting, though anchored to US-centric students.

Direct peers

• Career Launcher: Listed Indian test prep company offering CAT, GRE, GMAT, CLAT, IPM and education abroad services. Comparable product breadth, similar pan-India center model, and directly competes in the same MBA/law aspirant segments.
• IMS Learning Resources: Established CAT/GRE/GMAT coaching brand with classroom and online offerings. Directly comparable in test prep portfolio, target audience, and offline center distribution model.
• CL Educate (CL/GBU): Listed Indian education company encompassing Career Launcher, GK Publications, and Accendere. Comparable on test prep, education abroad, and publishing; materially larger and more diversified than Endeavor.
• Triumphant Institute of Management Education (TIME): India's largest CAT/MBA test prep chain with 200+ centers nationwide. Most directly comparable peer — same CAT/CMAT/XAT coaching category, similar classroom + online hybrid model, and direct overlap on aspirant target audience.

Regional players

• Manhattan Review: US-based GMAT/GRE/SAT/ACT prep provider with India operations. Overlaps on international exam prep and admissions consulting, particularly for the GRE/GMAT arm where Endeavor has its Education Abroad service.

Emerging players

• 2IIM: Specialist online CAT preparation platform founded by an IIM alumnus. Overlaps with Endeavor's CAT coaching arm on target customer (MBA aspirants) and exam focus, with comparable subject-matter expertise.
• Cracku: Online-first CAT/MBA test prep platform with strong content and mock test libraries. Comparable in CAT prep focus and digital-first GTM, but lacks Endeavor's offline center presence.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/endeavorcareers
• YouTubeyoutube.com/user/EndeavorCareers/videos
• Facebookfacebook.com/endeavorcareers
• Pinterestin.pinterest.com/endeavorcareers12
• LinkedInlinkedin.com/company/endeavor-careers

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Endeavor Careers Pvt Ltd