East Park Pharmacy

What East Park Pharmacy does

East Park Pharmacy is a privately held, locally owned independent pharmacy founded in 1979 and headquartered at 1 Rose Street, Willingboro, New Jersey, operating for 45 years in a single physical location. The company dispenses prescriptions across most insurance plans and Medicare Part D and dispenses specialty medications (Clozapine, Clozaril, Accutane), while extending into clinical and retail services including immunizations (flu, shingles/RSV, Pfizer, travel), medication therapy management, diabetic care with Abbott meter data transmission to prescribers, elder care with Dispill multi-dose packaging and caregiver coordination, home healthcare equipment, prescription disposal, CBD products (Procana), and novelty retail items. Technology is built on third-party platforms rather than proprietary IP: the Digital Pharmacist portal and PocketRx mobile app (iOS/Android) handle online refills, patient profiles, and medication reference; Abbott meter integration and a Pharma-Smart blood pressure tracker support connected workflows; free home, office, and mail delivery plus on-site Amazon Locker extend the physical footprint, and on-location corporate vaccination clinics provide an enterprise channel.

The business model is predominantly transaction-fee based, generating revenue from prescription dispensing (insurance and Medicare Part D reimbursed), immunization administration (some billed to Medicare or insurance), OTC retail (vitamins, novelties), home medical equipment and supplies, and emerging service lines (GLP-1 weight management via Type3Health partnership, CBD). Free delivery is positioned as a customer acquisition and retention tool rather than a revenue stream. Go-to-market is community-led and direct-to-consumer, anchored by 45 years of local presence, an explicit welcome to displaced Rite Aid patients, a transfer form, a pharmacist-authored wellness blog, and Google Reviews. The customer base is concentrated in Willingboro and surrounding New Jersey communities, with primary segments of general community members, elderly/Medicare patients requiring complex regimen support, and diabetic patients; specialty medication, immunization, and corporate wellness clients are secondary segments. No funding rounds, institutional investors, M&A, or leadership changes are disclosed; the operating entity appears owner-operated within the 11-50 employee band.

Name

East Park Pharmacy

Legal name

East Park Pharmacy

Website

https://eastparkrx.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

11–50 employees

Short description

East Park Pharmacy is a privately held, locally owned independent pharmacy in Willingboro, NJ, dispensing prescriptions and offering immunizations, medication therapy management, diabetic care, elder care, specialty medications, and home healthcare to local community, elderly, and diabetic patients since 1979.

Ownership category

akta.pro rank

Product category

Community Pharmacy Services

NAICS

Pharmacies and Drug Retailers (456110)

SIC

Retail-Drug Stores And Proprietary Stores (5912)

akta.pro primary industry

Retail & Community Pharmacies (Chain/Independent) (HLAFALAA)

akta.pro secondary industries

Prescription Pickup, Delivery & Refill Coordination (HSABALAC), Medication Education, Counseling & Side-Effect Monitoring (HSABALAJ), Injectables & Specialty Medication Support (e.g., insulin, biologics) (HSABALAG)

Keywords

• Retail pharmacy services
• Prescription dispensing
• Immunization services
• Diabetic care supplies
• Medication therapy management

Headquarters

HQ city

Willingboro

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Prescription Dispensing: Fill prescriptions for medications including specialty drugs (Clozapine, Clozaril, Accutane). Accepts most insurance plans and Medicare Part D.
2. Immunization Services: Administer immunizations including flu, shingles (Zostavax), RSV, and travel vaccines. Some immunizations may be billed to Medicare or insurance.
3. OTC Products and Novelties: Sell vitamins, greeting cards, chocolates, stuffed animals, and other retail items
4. Home Healthcare Products: Sale of home medical equipment and healthcare supplies including ambulatory aids, blood pressure monitors, diabetic supplies, orthopedic products, wheelchairs and scooters
5. Free Delivery Service: Free prescription delivery to home or office - included as customer service rather than revenue stream

Go-to-market motion2 records

Distribution channels5 records

Marketing channels3 records

Core offering

East Park Pharmacy is a locally owned, independent community pharmacy in Willingboro, NJ providing prescription dispensing (including specialty medications such as Clozapine, Clozaril, and Accutane), walk-in immunizations (flu, shingles, RSV), medication therapy management, diabetic care products and Abbott meter integration, elder care services with unit-dose packaging, home healthcare equipment, and prescription disposal. The pharmacy complements these core services with free home/office delivery, an online refill portal via Digital Pharmacist, and the PocketRx mobile app.

Product overview

East Park Pharmacy is a locally owned, full-service independent pharmacy that blends traditional pharmacy services with modern technology. The core offering consists of prescription fulfillment, immunizations (flu, shingles, RSV, Pfizer), medication therapy management, diabetic services, specialty products (Clozapine, Clozaril, Accutane), elder care, home healthcare equipment, and prescription disposal. Additional services include a free prescription delivery program, an online refill portal powered by Digital Pharmacist, and the PocketRx mobile app. The pharmacy also carries CBD products (Procana brand), novelty items, and provides health news content. Abbott meter integration enables glucose data transmission to healthcare providers for prescription adjustments.

Differentiator

Problem solved

Functional benefit

Products and services

• Immunizations Certified pharmacists administer immunizations including seasonal influenza, Shingles (Zostavax), RSV, and Pfizer vaccines directly in-store with no appointment necessary; some immunizations may be billed to Medicare or insurance. Targeted at walk-in community patients.
• Medication Therapy Management (MTM) Collaborative service where pharmacists work with physicians to ensure optimal medication use, providing expert counseling on medications and nutritional supplements through private consultations. Aimed at patients on complex regimens.
• Diabetic Services Complete line of diabetic products including blood/glucose meters, test strips, injection supplies, and insulin, with Abbott meter data transmission that uploads glucose readings directly to healthcare providers for insulin prescription adjustments.
• Prescription Disposal Program Environmentally and socially responsible disposal program for unused medications, accepting pills, tablets, capsules, creams, ointments, inhalers, and liquids up to 4 oz.
• Elder Care Services Special attention and services for elderly patients including medication therapy management, unit dose packaging, free prescription delivery, personal need assessments, and communication assistance between individual, medical practitioner and caregiver.
• Specialty Products Specialty prescription medications including Clozapine and Clozaril (antipsychotics for schizophrenia and bipolar disorder) requiring certification and specific handling, and Accutane for severe nodular acne treatment.
• Home Healthcare Products Wide selection of home medical equipment and healthcare supplies including ambulatory aids, bed/bath accessories, blood pressure monitors, diabetic supplies, hot/cold therapy, incontinence products, lift chairs, orthopedic supplies, ostomy supplies, oxygen/respiratory equipment, physical therapy supplies, wheelchairs, and wound care products.
• Prescription Refills and Transfer Online prescription refill and transfer services through the Digital Pharmacist platform. Accepts all insurances and Medicare Part D plans.
• Free Prescription Delivery Free prescription delivery service to home or office, including mail delivery, available to all patients across all locations served.
• Procana CBD Products CBD hemp products including oils, softgels, and pet products marketed under the Procana brand for health and wellness purposes.
• Novelties and Gift Items Assorted retail gift items including greeting cards, chocolates and candies, stuffed animals, toys, and other knick-knacks sold in-store.
• Corporate On-Site Vaccination Clinics On-location vaccination administration for companies and their employees as part of employee wellness programs. Targeted at local employers.

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• Digital PharmacistcoreTechnology or IntegrationDigital Pharmacist provides the online prescription refill portal and mobile app infrastructure (PocketRx) powering East Park Pharmacy's digital pharmacy services. The platform enables prescription refills, patient profiles, and medication management.
• Type3HealthcoreStrategic or Co-development PartnerType3Health provides a Clinician Driven GLP-1 Weight Management Program offered to East Park Pharmacy customers. This clinical program complements the pharmacy's elder care and diabetes services.
• AbbottcoreTechnology or IntegrationAbbott diabetes meter data transmission system uploads glucose readings from Abbott meters directly to healthcare providers, enabling insulin prescription adjustments without requiring separate doctor visits.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• CVS Pharmacy: CVS is the largest U.S. retail pharmacy chain, offering prescription dispensing, immunizations, and integrated health services. It competes directly with East Park for the same patient base in Willingboro and surrounding NJ, but at vastly greater scale and with insurance/PBM leverage an independent cannot match.
• Walgreens: Walgreens is a national retail pharmacy chain with prescription dispensing, immunization services, and Medicare Part D acceptance. It is a direct competitor in the broader Willingboro/southern NJ market and exemplifies the chain-pharmacy model that independents like East Park must differentiate against.
• GoodRx: GoodRx is a prescription price comparison and discount platform that steers patients toward lower-cost dispensing channels, including its own Gold Rx subscription pharmacy. It is comparable as a consumer-facing pharmacy access point, but its model can disintermediate independents by directing volume to specific mail-order or contracted pharmacies.
• Health Mart: Health Mart is a McKesson-owned franchise and purchasing network for independent pharmacies, offering group purchasing, clinical programs, and brand support. It is highly comparable to East Park in business model and patient positioning, but provides the scale, negotiating leverage, and clinical-services infrastructure that an unaffiliated independent lacks.

Emerging players

• Amazon Pharmacy: Amazon Pharmacy is a mail-order digital pharmacy offering home delivery of prescription medications, often at transparent cash prices. It represents the structural shift toward online dispensing that threatens East Park's core prescription revenue, and Amazon's existing locker partnership with East Park highlights the tension.
• Capsule Pharmacy: Capsule is a digital pharmacy offering free same-day delivery, insurance coordination, and pharmacist chat, with a strong consumer-experience focus. It targets the same convenience-minded customer East Park courts, particularly in dense urban/suburban markets, and competes for refill volume.
• Alto Pharmacy: Alto is a digital-first pharmacy offering free same-day delivery, app-based refill management, and pharmacist consultations. It overlaps with East Park's free-delivery, mobile-app, and patient-counseling value proposition, but is scaled across major metros and competes for the same convenience-oriented patient.
• Neighborly Pharmacy: Neighborly is a Canadian-based operator/sponsor of independent community pharmacies, focused on acquiring and supporting independents with back-office, procurement, and clinical services. Comparable to East Park as an independent-retail-pharmacy model, but operating at multi-location scale through roll-up acquisitions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/EastParkRx

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about East Park Pharmacy