Avaldsnes Idrettslag

What Avaldsnes Idrettslag does

Avaldsnes Idrettslag (legal name Avaldsnes Allianseidrettslag; operating as Avaldsnes IL or AIL) is a Norwegian non-profit multi-sport club founded on June 16, 1937, headquartered at Avaldsnes Idrettssenter in Avaldsnes, Karmøy municipality. The club operates four core sports programs — Fotball (football, 21 teams and approximately 330 active participants), Håndball (handball, 17 teams and approximately 180 active participants), Idrettsskolen (a sports school for children ages 3–7 with ~150 young participants), and E-Sport (organized competitive and casual gaming across Fortnite, Overwatch, League of Legends, Super Smash Bros. Ultimate, and Valorant). It also runs seasonal events including the Tine Fotballskole football school and the Skudenes & Aakra Sparebank Cup tournament, and rents its clubhouse (Storsalen) for private celebrations.

The club's technology stack is built on standard Norwegian sports-sector SaaS rather than proprietary infrastructure: IdrettenOnline serves as the club website, member administration system, and integration point with Norges Idrettsforbund's (NIF) member database; Spond is used for member communication around training and matches; Fiken handles accounting and bookkeeping; and Fotballdata provides match statistics. Activity-tracking integrations (Strava, Polar) exist for virtual event registration. There are no proprietary technology products, patents, or trademarks disclosed.

The business model combines membership fees (500 NOK annual per member) with sport-specific activity fees that vary by age group and discipline, capped at 3,500 NOK per family excluding licenses and insurance. Supplementary revenue comes from sponsorship (with Skudenes og Aakra Sparebank as generalsponsor, plus Tine and historical A. Utvik support), clubhouse rental for private events, and equipment partner economics with UMBRO NORGE AS and Intersport Haugesund AS. Disclosed 2025 turnover was 6.019 million NOK across all departments (Football 1.9M, Handball 670K, Children's 98K, E-sport 130K), with an operating surplus of 616,000 NOK before finance costs and a 2026 annual surplus of 227,000 NOK. Go-to-market is community-led through school and kindergarten outreach (Idrettsskolen), local events, and word-of-mouth in the Avaldsnes and surrounding Karmøy area; the club is governed by a member-elected board with a small paid management layer including a Daglig leder (Line Bratthammer) and a newly created 50% Markeds- og tiltakssjef role, supported by approximately 200 elected officials and volunteers.

Name

Avaldsnes Idrettslag

Legal name

Avaldsnes Allianseidrettslag

Website

https://avaldsnes.no

Company type

Private

Founded year

1937

Operating status

Operating

Headcount range

11–50 employees

Short description

Avaldsnes Idrettslag is a Norwegian non-profit multi-sport club founded in 1937 in Avaldsnes, offering football, handball, a children's sports school, and e-sport programs to more than 500 active members across the Karmøy area.

Ownership category

akta.pro rank

Product category

Community Sports & Recreation

NAICS

Sports Teams and Clubs (711211), Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industries

Esports Teams & Player Organizations (MPAFADAB), Championship & Cup Organizers (MPAKADAB)

Keywords

• Multi-sport athletic club
• Youth sports programs
• Community recreation association
• Football and handball training
• E-sport club activities

Headquarters

HQ city

Stavanger

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Membership fees and activity fees: The club generates revenue through annual membership dues (500 NOK per member) and sport-specific activity fees that vary by age group and sport (football, handball, e-sport). Fees are collected annually with payment plans available for families.
2. Facility rental: The club rents out its clubhouse (Storsalen) for events including weddings, anniversary celebrations, confirmations, and other gatherings, generating additional revenue.
3. Sponsorship: The club receives sponsorship income from general sponsors including Skudenes og Aakra Sparebank, and historically from A. Utvik. Sponsors receive branding exposure on the club's website and facilities.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Avaldsnes Idrettslag is a Norwegian community multi-sport club that delivers organized football, handball, e-sport, and Idrettsskolen (sports school for children 3-7) programs to over 500 active athletes and members. The club operates from Avaldsnes Idrettssenter and charges annual membership dues of 500 NOK plus sport- and age-specific activity fees, while supplementing income through clubhouse rental and sponsorship deals.

Product overview

Avaldsnes Idrettslag is a multi-sport club offering four main sports programs: Fotball (football), Håndball (handball), Idrettsskolen (sports school for ages 3-7), and E-Sport. The football department is the largest with 21 teams and approximately 330 participants. The club also offers venue rental services and organizes seasonal events including the Skudenes & Aakra Sparebank Cup and Tine Fotballskole. The organization uses Spond for membership management, IdrettenOnline as its club management platform, and Fiken for accounting integration.

Differentiator

Problem solved

Functional benefit

Products and services

• Fotball (Football) Organized football program with 21 teams including 11 five-a-side teams for the youngest players, plus youth and senior teams comprising approximately 330 active players, coaches, and leaders. Open to members of all ages and skill levels in the Avaldsnes region.
• Håndball (Handball) Organized handball program with 17 teams and approximately 180 active participants, including senior, youth, and children's teams under the Norwegian Handball Federation framework.
• Idrettsskolen (Sports School) Foundational sports school for children aged 3-7 with approximately 150 young active participants, providing play-based motor skill development and socialization through organized weekly sessions.
• E-Sport (Gaming Department) Organized e-sport training program with casual and competitive groups covering Fortnite, Overwatch, League of Legends, Super Smash Bros. Ultimate, and Valorant, training at Bø ungdomsskole with access to modern gaming equipment for members primarily under 20.
• Clubhouse Rental (Storsalen) Rental of the clubhouse large hall (Storsalen) for private events including weddings, anniversaries, confirmations, and other community celebrations.
• Tine Fotballskole (Football School) Annual 3-day football school held in June for children aged 6-12 (born 2013-2019), running daily sessions from 10:00-15:00, with T-shirt, backpack, and football included; sibling discount available at 750 NOK for each additional child.
• Skudenes & Aakra Cup Annual football cup tournament for girls and boys aged 6-12, held at Avaldsnes Idrettssenter with a minimum of three matches per team on Saturday, sponsored by Skudenes & Aakra Sparebank.

Quantifiable outcome

• Over 500 active athletes and leaders participate regularly
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Partnerships

Nine partnerships are on record, tiered major, core and minor.

• Skudenes og Aakra SparebankmajorGTM or Marketing Partner · 1 January 2026Skudenes og Aakra Sparebank is the general sponsor of Avaldsnes IL. The partnership provides financial support and marketing exposure for the bank through the club's website, facilities, and events. The bank logo appears on the club's sponsorship section and materials.
• Intersport Haugesund AScoreChannel Partner/ Reseller/ DistributorIntersport Haugesund AS is the local retailer for club equipment. Members receive 20% discount on UMBRO equipment and 10% on other sports products. Intersport maintains club clothing inventory and sells official club apparel.
• UMBRO NORGE AScoreChannel Partner/ Reseller/ DistributorUMBRO NORGE AS is the club's official equipment supplier, providing uniforms, sports gear, and club clothing through their agreement with Avaldsnes IL.
• IdrettenOnlinecoreTechnology or IntegrationIdrettenOnline provides the club's website platform, member administration system, and integrates with NIF's member database. The club uses this platform for website management, member communication, event scheduling, and membership fee collection.
• Norges Idrettsforbund (NIF)coreOthersAvaldsnes IL is affiliated with Norges Idrettsforbund (Norwegian Olympic and Paralympic Committee and Confederation of Sports). The club follows NIF guidelines, uses their member database integration, and participates in NIF-affiliated competitions. Members are insured through NIF's insurance scheme.
• SpondcoreTechnology or IntegrationSpond is the club's member management app used for communication about training, matches, and activities. All members are encouraged to download the Spond app for faster and easier communication.
• TMK FitnessminorOthersE-sport coaches receive discounted membership at TMK Fitness as part of their volunteer compensation package.
• TinemajorGTM or Marketing PartnerTine sponsors the annual Tine Fotballskole (football school) held at Avaldsnes Idrettssenter. The program provides children ages 6-12 with structured football activities during summer, with Tine branding and support.
• Skudenes & Aakra SparebankmajorGTM or Marketing PartnerSkudenes & Aakra Sparebank sponsors the annual Skudenes & Aakra Cup football tournament for children ages 6-12. The cup provides a social football experience with the bank's name on the event.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Regional players

• Viking FK: Professional football club based in Stavanger, Norway—the same metropolitan region as Avaldsnes IL. While Viking operates at a much higher professional level, both clubs serve the Stavanger-area football community and compete for the same regional talent pool, particularly among youth players.
• FK Haugesund: Professional football club in Haugesund, Norway, in the same regional market as Avaldsnes IL. Both clubs compete for football talent and fan engagement in the Haugaland region, with FK Haugesund representing the larger professional alternative.

Direct peers

• IL Brodd: Stavanger-area multi-sport community club offering football and other sports, similar structure to Avaldsnes IL as a non-profit idrettslag. Both clubs recruit youth through community sports schools and operate with volunteer-driven governance models.
• Haugesund IL: Multi-sport community club in Haugesund, Norway, located near Avaldsnes. Both clubs operate as membership-based non-profit idrettslag offering football, handball, and other sports to local communities in the Haugaland region, competing for similar youth and adult participants.
• Nærbø IL: Multi-sport community club in Jæren region of Norway, comparable in scale and structure to Avaldsnes IL. Operates football, handball, and other sports as a volunteer-driven membership organization serving a similar rural Norwegian community.
• Stord IL: Multi-sport club on Stord island in Vestland county, Norway. Operates as a non-profit idrettslag offering football, handball, and other sports to a small coastal community—structurally and operationally highly similar to Avaldsnes IL.
• Storhamar IL: Norwegian multi-sport club operating football, handball, ice hockey, and other sports. Comparable to Avaldsnes IL in operating as a multi-department non-profit idrettslag serving a Norwegian community with volunteer-driven governance.
• Nordavind: Norwegian esports organization fielding competitive teams across multiple game titles. Comparable to Avaldsnes IL's e-sport department in terms of offering structured esports community and competition, particularly relevant given Avaldsnes's recent e-sport expansion.

Broad incumbents

• Vålerenga IF: Major multi-sport club in Oslo operating football, ice hockey, and other sports. While at a much larger scale with broader geographic reach, Vålerenga shares the same Norwegian idrettslag volunteer-based governance model and multi-sport community club philosophy as Avaldsnes IL.
• Sandnes Ulf: Larger football club in the Stavanger region with semi-professional operations. While at a higher competitive level, both clubs operate in the same geographic market and compete for youth football talent in the greater Stavanger area.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/avaldsnesidrettslag
• Instagraminstagram.com/avaldsnes_esport
• Xx.com/AvaldsesIL

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Avaldsnes Idrettslag