Medassist

What Medassist does

Medassist (legal entity MEDASSİST A.Ş., DBA MedAssist Inc.) is an Istanbul-based, privately held medical tourism facilitator founded in 2018 by CEO Orhan Arslan. The company coordinates end-to-end medical travel for international patients seeking treatment in Turkey, providing hospital selection, doctor matching, treatment planning, visa assistance, airport transfers, accommodation booking, interpreter services, 24/7 emergency support, and a complication insurance policy. It operates a referral and coordination model across 18-20+ medical specialties including organ transplantation, plastic surgery, hair transplantation, dentistry, ophthalmology, cardiology, oncology, neurosurgery, orthopedics, stem cell therapy, and addiction treatment, channeling patients to JCI-accredited partner hospitals (Memorial, Medistate Kavacik, Medicana, Acibadem, LIV Hospital, and Medicalpark Istinye University).

The underlying operational platform is a multilingual patient-coordination stack (website in English, Turkish, Russian, and Arabic) supplemented by dedicated phone lines per language, WhatsApp-based inquiry handling, and a 6-step patient journey from initial contact through post-treatment follow-up. The technology base is content-driven and services-oriented rather than software-centric: there is no app, no public API, no disclosed SDK, and no AI/ML component in the data. Pricing is per-treatment with packaged service bundles (transfers, accommodation, interpreter, aftercare) and is not publicly disclosed; treatment packages are positioned as up to 90% cheaper than Western equivalents with maximum two-week wait times for non-transplant procedures.

Medassist monetizes through service fees and referral commissions negotiated with partner hospitals and clinics, with a separate stream from direct healthcare-service referrals. Its go-to-market is sales-led direct patient coordination via phone, WhatsApp, and website inquiries, complemented by representative offices in Juba (South Sudan) and Kuwait and active content/social marketing (Facebook, Twitter, Instagram, YouTube, multilingual blog). Patient demand is geographically diversified across Europe, the Gulf States, Russia, and CIS countries, with the company claiming thousands of lifetime patient journeys coordinated. Headcount is reported in the 1-10 range, the company is founder-owned with no disclosed outside investors or funding rounds, and the operating model is asset-light, intermediating rather than owning clinical capacity.

Name

Medassist

Legal name

MEDASSİST A.Ş.

Website

https://medassist.com.tr

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Medassist is an Istanbul-based medical tourism facilitator, founded in 2018, that coordinates end-to-end treatment travel for international patients into JCI-accredited Turkish hospitals across 20+ specialties, generating revenue through referral commissions and service fees from a long-tail of individual patients in Europe, Russia/CIS, the Gulf, and Africa.

Ownership category

akta.pro rank

Product category

Medical Tourism Services

NAICS

Social Assistance (624)

SIC

Services-Health Services (8000)

akta.pro primary industry

Cross-Border Telemedicine, Second Opinion & Care Navigation Facilitators (THAKAIAM)

akta.pro secondary industry

Oncology & Specialty Treatment Travel Agencies (THAKAIAI)

Keywords

• Medical tourism coordination
• International patient facilitation
• Cross-border healthcare services
• Hospital referral services
• Health travel agency

Headquarters

HQ city

Istanbul

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Medical Tourism Facilitation Services: Medassist coordinates all aspects of medical travel to Turkey including hospital selection, doctor matching, treatment planning, travel arrangements, accommodation booking, interpreter services, and 24/7 patient support. Revenue generated through service fees negotiated with partner hospitals and clinics.
2. Healthcare Service Referral: The company refers patients to its network of accredited hospitals and specialists including Memorial Hospital, Medistate, Medicana, Acibadem, and Liv Hospital, receiving referral fees or commissions from medical facilities.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Medassist is a medical tourism facilitator that coordinates the entire patient journey for international patients seeking medical treatment in Turkey. The company matches patients with accredited hospitals and specialists, plans treatments, arranges travel logistics including visas, airport transfers, and accommodation, provides interpreter services, and offers complication insurance. It operates across 20+ medical specialties including organ transplantation, plastic surgery, hair transplant, stem cell therapy, cardiology, oncology, IVF, and dentistry.

Product overview

Medassist is a medical tourism company that serves as a comprehensive health travel coordinator connecting international patients with JCI-accredited hospitals and specialists across Turkey. The company operates as a unified service platform offering treatment coordination across 20+ medical specialties including organ transplantation, plastic surgery, ophthalmology, dentistry, hair transplant, stem cell therapy, cardiology, oncology, neurosurgery, and more. The core offering consists of end-to-end medical tourism coordination including treatment planning, doctor selection, visa assistance, airport transfers, accommodation, translator services, and complication insurance. Services are delivered through partnerships with major hospital networks including Memorial, Medistate, Medicana, Acibadem, and Liv Hospital. The company provides both the coordination platform and access to a network of hospital and specialist services, positioning itself as a medical guide facilitating the entire patient journey from initial consultation through post-treatment follow-up.

Differentiator

Problem solved

Functional benefit

Products and services

• Medical Tourism Coordination Services End-to-end medical tourism coordination service connecting international patients with accredited Turkish hospitals, including treatment planning, doctor selection, visa assistance, airport transfers, accommodation arrangements, translator services, and complication insurance.
• Organ Transplantation Coordination Facilitates organ transplantation procedures including liver, kidney, pancreas, heart, lung, intestine, cornea, and bone marrow transplants with live donor coordination and ethical committee support.
• Reconstructive and Plastic Surgery Coordination Coordinates rhinoplasty, mastectomy, liposuction, mommy makeover, and hair transplant procedures performed by internationally recognized surgeons in Istanbul.
• Ophthalmology Coordination Coordinates cataract treatment, glaucoma management, laser vision correction (FUE, SMLE), intraocular lens implants, and oculoplastic surgeries.
• Dentistry and Pediatric Dentistry Coordination Coordinates dental implants (endo-steal and subperiosteal), oral surgery, radiology, endodontics, orthodontics, pedodontics, periodontics, prosthetics, and restorative treatments using Switzerland-Germany-South Korea origin implants.
• Hair Transplant Coordination Coordinates FUE hair transplant (3,500-4,000 grafts, 90%+ success rate) and organic hair transplant with stem cell injections, performed at Memorial Hospital.
• General Surgery and Obesity Surgery Coordination Coordinates obesity surgery, thyroid procedures, breast cancer surgery, stomach/intestinal/liver/gallbladder/pancreas surgeries, hernia repairs, and varicose vein treatments performed laparoscopically.
• Stem Cell Therapy Coordination Coordinates stem cell therapy for autism and other conditions including pre-evaluation, ethical approval, GMP-certified laboratory preparation, IV/intrathecal administration, and 6-12 month developmental follow-up programs.
• Gynecology and IVF Coordination Coordinates IVF treatments, perinatal care, infertility solutions, gynecological oncology, vaginal aesthetics, and pregnancy monitoring at OTA & Jinemed facilities.
• Neurosurgery and Neurology Coordination Coordinates brain tumor surgery, vascular diseases, aneurysm treatment, spinal surgery, peripheral nerve surgery, pediatric neurosurgery, and stereotactic procedures.
• Oncology Coordination Coordinates comprehensive cancer treatment including diagnosis, surgical oncology, and integrated care coordination with experienced oncologists.
• Urology Coordination Coordinates treatment of renal cancer, UPJ obstruction, renal cysts, stones, reflux, incontinence, bladder/prostate cancers, BPH, and erectile dysfunction at Medistate hospital.
• Orthopedics and Traumatology Coordination Coordinates musculoskeletal system treatments including bone, joint, muscle, and connective tissue procedures with orthopedic oncology services.
• Endocrinology Coordination Coordinates treatment of diabetes mellitus, thyroid disorders, pituitary diseases, adrenal gland conditions, obesity evaluation, and hormonal disorders.
• Cardiology and Cardiovascular Surgery Coordination Coordinates coronary artery disease treatment, heart valve surgery, congenital heart disease treatment, cardiac rhythm disorders, robotic surgery, minimally invasive procedures, and open-heart surgery at Medistate and Acibadem.
• Otolaryngology (ENT) Coordination Coordinates ear diseases, nose conditions, throat disorders, sinus treatments, sleep apnea, rhinoplasty, tonsillectomy, and head/neck tumor treatment.
• Dermatology Coordination Coordinates skin disease diagnosis and treatment including medical dermatology and aesthetic procedures.
• Treatment of Alcohol and Drug Addictions Coordination Coordinates addiction treatment including detoxification, rehabilitation, therapy, counseling, and 24/7 care with long-term medication treatment programs.
• Physiotherapy and Rehabilitation Coordination Coordinates post-illness and post-injury body restoration procedures and rehabilitation services at NP Brain Clinic.
• Pediatrics Coordination Coordinates pediatric cardiology, pediatric neurology, and comprehensive monitoring programs for children aged 0-18 at Memorial Hospital.
• Hospital Network Partnership Access Partnership network providing access to JCI-accredited hospitals including Memorial, Medistate Kavacik, Medicana, Acibadem, Liv Hospital, and Medicalpark Istinye University for coordinated medical care.
• Turkish Visa Application Assistance Standalone assistance service for international patients applying for Turkish visas required for medical tourism treatment.

Quantifiable outcome

• Treatments up to 90% cheaper than Western countries
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Memorial HospitalcoreStrategic or Co-development PartnerMedassist works with Memorial Hospital, one of Turkey's most prestigious healthcare institutions known for expert physicians and compassionate staff delivering exceptional care. The hospital is part of Memorial Health Group, providing services in organ transplantation, pediatrics, and general medical treatments.
• Medistate Kavacik HospitalcoreStrategic or Co-development PartnerMedistate Kavacik Hospital provides holistic quality and service without compromising ethical principles. The clinic employs specialists in their field, leading doctors, and healthcare professionals contributing to medicine's development through modern preventive and curative services.
• Medicana HospitalcoreStrategic or Co-development PartnerMedicana Hospital is a trusted healthcare provider where physicians deliver exceptional care. Special attention is paid to synergy within the medical staff, contributing to high quality of services.
• AcibademcoreStrategic or Co-development PartnerAcibadem is one of Turkey's leading healthcare brands offering advanced medical technologies and internationally recognized specialists for cardiology, general surgery, and plastic surgery procedures.
• LIV HospitalcoreStrategic or Co-development PartnerLIV Hospital houses the Center for Regenerative Medicine and Stem Cell Research headed by Prof. Erdal Karaöz, who is internationally recognized as one of Turkey's most experienced stem cell and gene therapists.
• Tursab (Tourism Agencies Association)minorGTM or Marketing PartnerMedassist shares patient data with Tursab as part of health tourism service provision. Tursab is the official Tourism Agencies Association of Turkey, providing industry legitimacy and regulatory oversight.
• Turkish Ministry of HealthminorStrategic or Co-development PartnerPatient health data may be shared with the Ministry of Health as required for health tourism services and compliance with Turkish health regulations.
• Insurance CompaniesminorGTM or Marketing PartnerMedassist coordinates health insurance requirements for medical tourists, including visa procurement and healthcare insurance necessities under travel requirements.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• A-Medical: Azerbaijan-based medical tourism company sending patients primarily to Turkey for treatment. Targets the same CIS/Russian-speaking patient pool Medassist serves and overlaps heavily on oncology, cardiology, and IVF packages.
• Qunomedical: Qunomedical is a Germany-based patient-roaming platform offering treatment coordination in Turkey, Hungary, and Mexico. Head-to-head with Medassist on hair transplant, dental, and cosmetic surgery cases routed through Istanbul partner hospitals.
• Booking Health: Booking Health is a Ukraine-headquartered medical tourism facilitator that books treatment in leading clinics across Turkey, Germany, Israel, and South Korea. It directly competes with Medassist on Turkey bookings, especially in oncology, cardiology, and orthopedics.
• Health and Beauty Turkey: Istanbul-based medical tourism agency focused on cosmetic surgery, hair transplant, and dental procedures. Direct competitor in Medassist's core Turkish inbound market with similar multilingual sales motion and partner hospital arrangements.
• PlacidWay: PlacidWay is a US-based medical tourism marketplace aggregating clinics in Turkey and across LATAM/Asia for international patients. Competes with Medassist on multi-specialty treatment bookings into Turkish JCI hospitals.
• Medigo: Medigo is a Berlin-based medical travel marketplace connecting international patients with clinics worldwide, with strong coverage of Turkish providers. It overlaps with Medassist on cross-border treatment booking, second-opinion curation, and patient logistics.
• Clinics4us: A medical tourism facilitator focused on connecting international patients with Turkish and European clinics. Direct competitor on the same Turkey inbound market as Medassist, with overlapping hair transplant, dental, and bariatric packages.

Broad incumbents

• Memorial Health Group: Memorial is one of Medassist's largest hospital partners but also operates its own International Patient Center, which competes for the same inbound patients. A broader incumbent with the clinical assets to disintermediate facilitators if commission economics change.
• LIV Hospital: LIV Hospital is a premium Turkish hospital group (and Medassist partner) anchored by its Center for Regenerative Medicine and Stem Cell Research. As an incumbent provider, it has an in-house international patient program that competes for stem cell and oncology inbound cases.
• Acibadem Healthcare Group: Acibadem is a large Turkish hospital network partnered with Medassist and IHH Healthcare, offering direct international patient services across multiple specialties. A powerful incumbent that captures facilitator referrals but could route around them.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/medassisthealth
• YouTubeyoutube.com/channel/UC9Y2Zo20L0CrEAbMoedjTFw
• Facebookfacebook.com/medassisthealth
• Instagraminstagram.com/medassisttr
• LinkedInlinkedin.com/company/medassisthealth

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medassist