Midtown Veterinary Hospital
Midtown Veterinary Hospital is an AAHA-accredited, privately held small-animal veterinary practice in Houston, TX, offering wellness, surgical, dental (COHAT), and diagnostic services to pet owners. Founded in 2009, it operates a single location with three veterinarians and roughly fifteen support staff.
- Company typePrivate
- Founded2009
- HeadquartersHouston, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Midtown Veterinary Hospital does
Midtown Veterinary Hospital is a privately held, AAHA-accredited small-animal veterinary practice founded in 2009 and operating from a single location at 1631 W Alabama St in Houston, Texas. The hospital is staffed by three veterinarians (Dr. Richard Clive, Dr. Harberson, Dr. Maud Marin) and approximately fifteen-plus support personnel, and delivers a full-service clinical offering that includes species-specific wellness programs (canine, feline, pediatric, senior), soft-tissue surgery with multi-parameter anesthetic monitoring (EKG, capnography, SpO2, blood pressure, temperature), COHAT dental procedures with full-mouth radiographs and Oravet sealant application, in-house laboratory testing (CBC, chemistry, T4, SDMA, urinalysis, infectious disease panels), digital radiography reviewed by a board-certified radiologist, abdominal ultrasonography, video otoscopy with the EARigator irrigation system, and cryotherapy for benign cutaneous growths. Ancillary revenue is generated through an online pharmacy (VetsFirstChoice/Covetrus storefront) dispensing preventatives, maintenance products, and prescription medications.
The practice operates a fee-for-service revenue model: professional services (wellness exams, vaccinations, surgery, dental, diagnostics) are billed per visit or per procedure, with a partially disclosed price list (e.g., simple dental extraction $215, complicated extraction $360, Oravet application $28.11, no-show fee $69.98). A secondary hardware/product stream runs through the online pharmacy. Go-to-market is direct-to-consumer and hyperlocal: client acquisition is driven by the practice website, organic social media on Facebook/X/Instagram, blog content, email communications, and word-of-mouth referrals (the new-client form tracks referral source and offers a referrer credit). The hospital finances client transactions through Care Credit and Scratch Pay, and routes after-hours and complex cases to a network of regional emergency/specialty partners including Veterinary Emergency Group, VERGI, Gulf Coast Veterinary Services, Sugar Land Veterinary Specialists, and Sunset Animal Hospital. AAHA accreditation—held by only an estimated 15% of North American practices and evaluated against up to 900 standards—constitutes the practice's principal regulatory and quality-of-care differentiator.
Midtown Veterinary Hospital firmographics
Firmographics- Name
- Midtown Veterinary Hospital
- Legal name
- Midtown Veterinary Hospital
- Website
- https://midtownvethospital.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Midtown Veterinary Hospital is an AAHA-accredited, privately held small-animal veterinary practice in Houston, TX, offering wellness, surgical, dental (COHAT), and diagnostic services to pet owners. Founded in 2009, it operates a single location with three veterinarians and roughly fifteen support staff.
- Ownership category
- akta.pro rank
Midtown Veterinary Hospital industry classification
Industry- Product category
- Veterinary Services
- NAICS
- Veterinary Services (54194)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- General Practice Veterinary Clinics (Wellness & Primary Care) (HLAMAAAA)
- akta.pro secondary industry
- Companion Animal Veterinary Clinics & Hospitals (AFAEANAA)
Keywords
Where Midtown Veterinary Hospital is headquartered
LocationHeadquarters
- HQ city
- Houston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Midtown Veterinary Hospital business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Supply Chain, Infrastructure
Revenue model
- Veterinary Services: The primary revenue stream comes from professional veterinary services including wellness exams, vaccinations, surgeries, dental procedures, diagnostic testing, and emergency care referrals. Services are provided on a per-visit and per-procedure basis.
- Products and Medications: Revenue from selling preventative medications (heartworm, flea/tick prevention), maintenance products (ear cleaners, shampoos, nail trimmers), and prescription medications through their online pharmacy.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Dental Extractions |
| Unit Pricing | Pay-as-you-go | Oravet Dental Sealant |
| Unit Pricing | Pay-as-you-go | Cancellation Policy |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Midtown Veterinary Hospital product offering
Product offeringCore offering
Midtown Veterinary Hospital is a full-service AAHA-accredited veterinary hospital in Houston, TX providing wellness care, surgery, dental (COHAT), diagnostics (digital X-ray, ultrasound, in-house lab), and cryotherapy for companion animals. The practice also sells preventative medications and maintenance products through an online pharmacy.
Product overview
Midtown Veterinary Hospital is a full-service veterinary hospital offering comprehensive pet healthcare through integrated wellness programs and advanced diagnostic/treatment services. The core offering consists of species-specific wellness programs (Feline Wellness, Canine Wellness, Pediatric Care, Senior Wellness) that provide preventive care through examinations, vaccinations, and lab work. These foundational services connect to specialized diagnostic departments including Dental COHAT, Eye Diagnostics, Ear Diagnostics, Skin Diagnostics, Fecal Diagnostics, and an In-House Laboratory capable of running CBC, chemistry, and infectious disease tests. Surgical Services and imaging capabilities (Digital Radiographs, Ultrasound) complement the treatment offerings. The hospital also operates an online pharmacy through VetsFirstChoice for preventative medications and maintenance products. The practice is AAHA-accredited and recommends external laboratory services through IDEXX Laboratories for complex testing.
Differentiator
Problem solved
Functional benefit
Products and services
- Feline Wellness Annual wellness examinations, vaccinations (Rabies, FVRCP, FeLV), fecal checks, and annual wellness lab work for cats.
- Canine Wellness Annual wellness examinations, vaccinations (Rabies, DHPP), lifestyle vaccinations (Bordetella, Leptospirosis, Canine Influenza, Rattlesnake), and heartworm testing for dogs.
- Pediatric Care Comprehensive care for puppies and kittens including physical examinations, fecal screening, parasite treatment, vaccination schedules, and nutrition guidance.
- Senior Wellness Senior pet examinations with enhanced labwork including CBC, chemistry, thyroid check, and urinalysis. Focuses on age-related conditions like arthritis, diabetes, and organ function.
- Surgical Services Full-service surgical procedures including spay/neuter, mass removals, oral surgery, cystotomy, and foreign body removal. Features advanced anesthetic monitoring with EKG, CO2 concentration, blood pressure, and temperature tracking.
- Dental COHAT (Complete Oral Health Assessment & Treatment) Comprehensive dental cleaning under anesthesia including full-mouth radiographs, ultrasonic scaling, polishing, Oravet dental sealant application, extractions, and periodontal treatments using Doxirobe filler.
- Digital Radiographs (X-Rays) Digital X-ray imaging with evaluation by a board-certified radiologist for expert detailed reports.
- Ultrasound Abdominal ultrasonography with advanced training and collaboration with board-certified radiologists for accurate diagnostic information.
- In-House Laboratory Comprehensive in-house testing including CBC, chemistry panels, T4 thyroid function, SDMA kidney testing, urinalysis, heartworm testing, Parvo and Lepto tests, cPL/fPL pancreatitis tests, and FeLV/FIV screening.
- Cryotherapy Cryotherapy treatment for small benign growth removal, typically requiring multiple visits.
- Online Pharmacy (Veterinary Medications and Products) Online pharmacy store selling preventative medications (heartworm, flea/tick prevention), maintenance products (ear cleaners, shampoos, nail trimmers), and prescription medications.
Quantifiable outcome
- Continuous monitoring during surgery includes heart rate, EKG, SPO2, CO2, blood pressure, temperature, and reflexes
Companies that use Midtown Veterinary Hospital
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Midtown Veterinary Hospital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
Feature5 records
Midtown Veterinary Hospital partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- PetDeskcorePetDesk integration provides online appointment booking functionality for clients. The hospital uses PetDesk's app platform for scheduling and appointment management.
- Veterinary Emergency Group (VEG)minorRecommended after-hours emergency veterinary care provider when Midtown Veterinary Hospital is closed. Located at 2785 Katy Fwy, Houston, TX 77007.
- IDEXX LaboratoriescoreOutside laboratory partner for complex testing. IDEXX also provides discounts on annual bundled labwork for preventive care clients.
- Gulf Coast Veterinary ServicesminorEmergency department referral partner located at 8042 Katy Fwy, Houston, TX 77024. Phone: 713-568-6116.
- VERGIminor24/7 emergency veterinary services referral partner located at 8921 Katy Fwy, Houston, TX 77024. Phone: 713-932-9589.
- Sunset Animal HospitalminorEmergency care referral partner located at 2959 SW Freeway, Houston, TX 77098. Phone: 713-526-5881.
- Sugar Land Veterinary SpecialistsminorEmergency and specialty care referral partner located at 1515 Lake Pointe Pkwy, Sugar Land, TX 77478. Phone: 888-426-4435.
- Vets First Choice (Online Pharmacy)coreOnline pharmacy platform for prescription medications and pet products. URL: midtownvethospital.vetsfirstchoice.com
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Midtown Veterinary Hospital competitors and assessment
Company assessmentRegional players
- CityVet: Texas-based (Dallas-Fort Worth origin) independent-clinic partner network offering GP, surgery, and dental services. Closely comparable DSO-style operating model within the same state.
- Gulf Coast Veterinary Services: Houston-area emergency and specialty veterinary provider. Local competitor for emergency referral revenue; comparable operating geography.
- Sunset Animal Hospital: Houston-based companion animal hospital offering GP, emergency, and specialty services. Direct local competitor referenced by Midtown as a referral partner.
Broad incumbents
- National Veterinary Associates (NVA): Large DSO owning hundreds of companion animal hospitals and specialty centers across the US. Directly comparable as a buyer/partner model for independent GP practices.
- PetVet Care Centers: Network of companion animal hospitals across the US operating under a DSO model. Comparable as a potential acquirer and operational peer to Midtown.
- Banfield Pet Hospital: Largest general-practice veterinary chain in North America, operating inside PetSmart stores. Directly comparable as a full-service companion animal GP serving pet owners with wellness, surgery, and diagnostics.
- VCA Animal Hospitals: Nationwide network of general and specialty veterinary hospitals owned by Mars Petcare. Overlaps with Midtown on full-service GP, surgery, and advanced diagnostics.
- BluePearl Pet Hospital: Large specialty and emergency veterinary hospital chain (Mars Petcare). Comparable on advanced diagnostics and specialty referral capability that Midtown leans on.
Emerging players
- Thrive Pet Healthcare: PE-backed veterinary care platform offering GP, urgent care, and specialty services. Comparable as a rapidly expanding competitor acquiring or partnering with independent clinics like Midtown.
- Heartland Veterinary Partners: DSO focused on acquiring and supporting independent companion animal GP clinics in the Midwest and South. Comparable as a growth-stage consolidator of practices similar to Midtown.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks4 records
Key highlights5 records
Customer concentration
Midtown Veterinary Hospital social profiles
Digital presenceMidtown Veterinary Hospital compliance and trust
Trust signalCompliance1 record
Midtown Veterinary Hospital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Midtown Veterinary Hospital leadership team
Management profileNumber of profiles
Profiles1 record
Midtown Veterinary Hospital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Midtown Veterinary Hospital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Midtown Veterinary Hospital
What does Midtown Veterinary Hospital do?
Midtown Veterinary Hospital is a full-service AAHA-accredited veterinary hospital in Houston, TX providing wellness care, surgery, dental (COHAT), diagnostics (digital X-ray, ultrasound, in-house lab), and cryotherapy for companion animals. The practice also sells preventative medications and maintenance products through an online pharmacy.
Is Midtown Veterinary Hospital a public or private company?
Midtown Veterinary Hospital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Midtown Veterinary Hospital founded?
Midtown Veterinary Hospital was founded in 2009. It employs 11 to 50 people.
Where is Midtown Veterinary Hospital based?
Midtown Veterinary Hospital is headquartered in Houston, United States, in the North America region.
How does Midtown Veterinary Hospital make money?
Two revenue lines are on record. Veterinary Services are the primary driver. The others are products and Medications.
Who are Midtown Veterinary Hospital's main competitors?
Regional players on record are CityVet, Gulf Coast Veterinary Services and Sunset Animal Hospital. Broad incumbents are National Veterinary Associates (NVA), PetVet Care Centers, Banfield Pet Hospital, VCA Animal Hospitals and BluePearl Pet Hospital. Emerging players are Thrive Pet Healthcare and Heartland Veterinary Partners.
Does Midtown Veterinary Hospital have an API?
No public API is recorded for Midtown Veterinary Hospital.
What industry is Midtown Veterinary Hospital in?
Midtown Veterinary Hospital's product category is Veterinary Services. Its primary akta.pro industry code is HLAMAAAA, General Practice Veterinary Clinics (Wellness & Primary Care), with a secondary code of AFAEANAA, Companion Animal Veterinary Clinics & Hospitals. Its NAICS code is 54194 and its SIC code is 8011.