NuSpark Media

What NuSpark Media does

NuSpark Media Group (legally NuSpark Marketing, LLC) is a privately held, founder-led fractional CMO and marketing services consultancy based in King of Prussia, Pennsylvania, operating under founder Paul Mosenson, who brings over 25 years of combined B2B and B2C marketing experience. The firm functions as a solo practitioner consultancy delivering strategic marketing planning, AI-enhanced lead generation, media buying (paid search, social, programmatic, and CTV), conversion optimization with A/B testing, and ongoing campaign management to both B2B and B2C clients. The stated headcount is one (founder-led), and engagements are sold through direct consultation booking via Calendly on a custom quote-based model with monthly billing.

The firm's core technology offering is GainForge.AI, an AI-powered lead generation and ChatGPT management platform positioned as a proprietary sub-brand for funnel optimization and automated lead management. Supporting capabilities include AI-enhanced marketing funnels, AI lead scoring, predictive analytics for prospect prioritization, outbound and global lead generation, and a Website Persuasion Audit service. The product portfolio is service-led rather than SaaS: most offerings are modular consulting deliverables (B2B Marketing Strategy, B2C Marketing Strategy, AI Lead Generation B2B/B2C, Media Buying, Conversion Optimization) delivered by the founder.

Revenue mechanics are primarily professional services — fractional CMO retainers and project-based fees — with the GainForge.AI product line representing a nascent attempt to productize consulting IP. The GTM motion is sales-led, relying on the founder's direct engagement, thought leadership content (blog, podcast, Amazon-published books, downloadable B2B/B2C pitch decks), and Calendly-scheduled discovery calls targeting enterprise and mid-market buyers globally. The company has no disclosed external funding, no institutional investors, and no parent entity.

Name

NuSpark Media

Legal name

NuSpark Marketing, LLC

Website

https://nusparkmedia.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

NuSpark Media Group is a founder-led fractional CMO and marketing consultancy, operated by Paul Mosenson, that delivers AI-enhanced lead generation, media buying, and conversion optimization services to B2B and B2C clients across global markets.

Ownership category

akta.pro rank

Product category

Marketing Consulting Services

NAICS

Media Buying Agencies (54183), Advertising Agencies (541810)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB)

akta.pro secondary industry

Programmatic Media Buying & Trading Desks (DV360/TTD, RTB) (MPAAABAB)

Keywords

• Fractional CMO services
• Media buying services
• AI lead generation
• Marketing strategy consulting
• Campaign optimization services

Headquarters

HQ city

Philadelphia

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Others

Revenue model

1. Fractional CMO / Strategic Consulting Services: Provides senior marketing leadership on a part-time or project basis, offering strategic planning, market positioning, and go-to-market execution support.
2. AI Lead Generation Services: AI-enhanced lead generation and sales funnel optimization services for B2B and B2C clients, including landing page optimization and demand generation campaigns.
3. Media Buying Services: Paid search, social media, and programmatic advertising placement and optimization services, charged as a percentage of ad spend or flat project fees.
4. Campaign Optimization Services: Continuous A/B testing, conversion rate optimization, and ROI improvement services for active marketing campaigns.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

NuSpark Media Group is a fractional CMO consultancy delivering strategic marketing planning, AI-enhanced lead generation, paid media buying, and continuous campaign optimization for B2B and B2C clients. The firm combines senior marketing leadership from founder Paul Mosenson with its proprietary GainForge.AI platform to provide end-to-end demand generation — from messaging strategy and go-to-market planning through media execution and conversion-rate optimization. Services are delivered as monthly fractional CMO retainers, project-based engagements, or percentage-of-ad-spend media buying arrangements.

Product overview

NuSpark Media Group is a fractional CMO and marketing services firm, not a unified SaaS platform. The company's primary AI-enabled product is GainForge.AI, an AI-powered lead generation and ChatGPT management platform. The service portfolio consists of complementary marketing modules spanning B2B and B2C channels: AI Lead Generation services (B2B and B2C), AI Lead-Sales Funnel management, AI for Sales Teams support, Media Buying (paid search, social, programmatic, CTV), Outbound and Global Lead Generation, Conversion Optimization with A/B testing, and The Website Persuasion Audit. These services are delivered by founder Paul Mosenson as a fractional CMO/strategic marketing partner offering end-to-end planning, implementation, and optimization.

Differentiator

Problem solved

Functional benefit

Brands

• GainForge.AI: AI-powered lead generation and management platform

Products and services

• GainForge.AI AI-powered lead generation and chat management platform leveraging ChatGPT and AI technologies for automated lead management, funnel optimization, and AI-enhanced marketing for B2B and B2C clients.
• Fractional CMO / B2B Marketing Strategy Full-service fractional CMO engagement covering strategic B2B marketing planning, messaging strategy, market positioning, and go-to-market execution delivered by founder Paul Mosenson.
• Fractional CMO / B2C Marketing Strategy Direct-to-consumer fractional CMO services covering planning, implementation, and customer acquisition optimization for DTC brands and B2C companies.
• AI Lead Generation (B2B and B2C) AI-enhanced lead generation services combining strategic planning, demand generation, and AI-optimized funnel management for both B2B and B2C clients.
• AI Lead-Sales Funnel Management End-to-end AI-optimized lead-to-sales funnel management connecting marketing-qualified leads directly to sales teams for improved conversion.
• AI for Sales Teams AI-powered tools and strategies designed to support and enhance sales team performance, lead conversion, and pipeline acceleration.
• Media Buying Performance-driven media buying services including paid search, social advertising, programmatic display, and CTV advertising across B2B and B2C channels, charged as a percentage of ad spend or flat project fees.
• Outbound Lead Generation Strategic outbound lead generation services producing qualified leads through targeted outreach campaigns for B2B and B2C clients.
• Global Lead Generation International lead generation services supporting global B2B and B2C marketing campaigns across multiple geographies.
• Conversion Optimization Campaign optimization services including A/B testing, targeting refinement, and data-driven ROI/ROAS improvement for active marketing campaigns.
• The Website Persuasion Audit Website conversion analysis and optimization review designed to improve persuasion, user experience, and lead capture effectiveness.

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature1 record

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Straight North: Straight North is a full-service digital marketing agency offering media buying, search, creative, and other performance-marketing capabilities. Its combination of campaign planning and paid-media execution is materially comparable to NuSpark's service portfolio.
• SmartBug Media: SmartBug Media is an inbound marketing and revenue-growth agency serving B2B organizations with strategy, demand generation, content, and sales enablement. It is comparable to NuSpark's B2B strategy, lead generation, and full-funnel execution services.
• Disruptive Advertising: Disruptive Advertising provides paid search, paid social, programmatic media, and conversion-rate optimization services. Its media-buying and campaign-optimization focus is closely aligned with NuSpark's digital media execution.
• Chief Outsiders: Chief Outsiders provides experienced fractional chief marketing officers to companies needing senior marketing leadership without a full-time executive. It is directly comparable to NuSpark's founder-led fractional CMO and strategic consulting model.
• KlientBoost: KlientBoost is a performance-marketing agency specializing in paid acquisition and conversion optimization across search and social channels. It compares directly with NuSpark's paid media buying, A/B testing, targeting refinement, and ROI-improvement services.
• Directive: Directive is a B2B performance-marketing agency focused on SaaS and technology companies, offering paid media, SEO, content, and revenue strategy. Its technology-sector customer base and demand-generation capabilities directly overlap with NuSpark's B2B offering.
• CMOx: CMOx matches organizations with fractional CMOs for strategy, leadership, and execution support. Its fractional delivery model and focus on outsourced senior marketing expertise closely overlap with NuSpark's core positioning.
• HawkSEM: HawkSEM is a performance-marketing agency providing paid search, paid social, programmatic advertising, and conversion optimization. It directly overlaps with NuSpark's digital media buying and continuous ROI-focused campaign optimization.
• Single Grain: Single Grain is a digital marketing agency that combines strategy, paid media, SEO, content, and conversion optimization, with a strong focus on SaaS and technology clients. It is comparable to NuSpark's multi-channel B2B demand-generation and campaign-optimization model.

Broad incumbents

• WebFX: WebFX is a scaled full-service digital marketing provider spanning paid media, SEO, content, creative, and conversion services. It competes for many of the same mid-market and enterprise performance-marketing budgets but serves a broader set of marketing needs than NuSpark.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NuSpark Media