Saban Theater

What Saban Theater does

Saban Theater (The Saban Theatre - Beverly Hills) is a live entertainment venue located at 8440 Wilshire Boulevard in Beverly Hills, California, operating under the parent entity Sterling Venue Ventures. The venue hosts concerts, comedy shows, and special events, with scheduled programming extending through at least November 2026 and a mix of legacy R&B performers (Bobby Brown, The Whispers, Jeffrey Osborne), comedy acts (Stephanie Miller, Michael Blaustein), and international artists (Yasmin Levy, Asim Azhar). It is one of four venues operated by Sterling Venue Ventures, alongside The Canyon in Agoura Hills, the Oxnard Performing Arts & Convention Center, and the Redondo Beach Performing Arts Center, enabling cross-venue scheduling and a shared ticketing and events calendar system across the network.

The underlying technology stack is a conventional event ticketing and venue management platform integrated with AXS.COM as an authorized third-party ticketing partner. The proprietary multi-venue event calendar system aggregates scheduling across all four Sterling Venue Ventures locations and is the operational backbone for ticket distribution, with no mobile applications or developer-facing APIs exposed. Marketing is conducted through the venue's own website (wheremusicmeetsthesoul.com), a VIP newsletter subscription, and performer-led promotion.

Revenue is generated through three streams: (1) ticket sales via the company website and AXS.COM on a transaction basis, (2) venue rental and filming fees from production companies and private event organizers, and (3) catering services delivered through Lancester Ling Catering as a preferred vendor. Box office support is delivered by telephone (888-645-5006) and email, with no walk-up sales at the Beverly Hills and Oxnard locations. No pricing data, headcount, or revenue figures were disclosed in the source material.

Name

Saban Theater

Legal name

Sterling Venue Ventures

Website

https://sabanconcerts.com

Company type

Private

Founded year

1930

Operating status

Operating

Short description

Saban Theater is a Beverly Hills live entertainment venue hosting concerts, comedy shows, and special events, operated by Sterling Venue Ventures as one of four Southern California venues under a shared ticketing and events platform.

Ownership category

akta.pro rank

Product category

Live Entertainment Venue

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Performing Arts Companies (7111)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Outdoor Amphitheater & Open-Air Venue Operations (MPAGALAG)

akta.pro secondary industries

Performing Arts Centers & Presenters (Programming/Booking) (MPAGABAM), Event Operations & Venue Services (Box Office, FOH/BOH, Concessions) (MPAIAFAL), VIP Hospitality & Client Entertainment (Boxes, Suites, Hosted Experiences) (MPAGAHAG), Private Screenings & Venue Rentals (Corporate, Parties) (MPADAKAJ)

Keywords

• Live entertainment venue
• Concert hall bookings
• Comedy show events
• Special event hosting
• Beverly Hills venue

Headquarters

HQ city

Beverly Hills

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Ticket Sales: Revenue generated from ticket sales for concerts, comedy shows, and special events at the venue. Tickets are sold through the company website and AXS.COM platform.
2. Venue Rental and Filming: The venue is available for filming and private event rentals, generating rental income from production companies and event organizers.
3. Catering Services: Catering services provided through Lancester Ling Catering for special events held at the venue.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Saban Theater is a Beverly Hills-based live entertainment venue that hosts concerts, comedy shows, and special events, and rents its space for private functions and filming/photography productions. It operates as part of the Sterling Venue Ventures multi-venue portfolio and sells tickets to the public through its own box office and via AXS.com.

Product overview

The Saban Theatre - Beverly Hills operates as a single-venue entertainment facility rather than a platform. The venue offers live music performances, comedy shows, and special events as its core offering. Supporting services include a VIP newsletter subscription for presale access and exclusive updates, telephone box office services for ticket sales, and private event rental options for filming and special occasions. The venue's parent company, Sterling Venue Ventures, manages multiple locations including The Canyon in Agoura Hills, Oxnard Performing Arts & Convention Center, and Redondo Beach Performing Arts Center.

Differentiator

Problem solved

Functional benefit

Products and services

• Concert Events Ticketed live music performances hosted at the Saban Theater for general audiences in the Los Angeles area.
• Comedy Shows Ticketed stand-up comedy and comedy performance events held at the venue for general audiences.
• Special Events Hosted special occasions including premieres, galas, award shows, and other themed one-off events, available for ticketed public attendance or private booking.
• Venue Rental / Private Events Rental of the Saban Theater space for private functions, corporate events, and promoter-led productions, negotiated with the venue operator.
• Filming & Photography Location Services Licensing of the theater as a filming and photography location for film, television, and photo production clients.
• Box Office Ticketing On-site and online ticket purchasing service for all events at the venue, operated in conjunction with AXS.com.
• VIP Newsletter Email subscription program providing event announcements, presale access, and venue news to opted-in subscribers.

Named customers6 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and supporting.

• AXS.COMcoreChannel Partner/ Reseller/ DistributorAuthorized ticketing partner for The Saban Theatre. The venue directs customers to purchase tickets only through its own website or AXS.COM, explicitly warning against ticket scalping sites.
• Lancester Ling CateringsupportingImplementation/ SI/ Consulting PartnerPreferred catering provider for special events held at The Saban Theatre venue. Linked from the Special Events page for catering menu information.
• Sterling Venue VenturescoreOthersParent company and operator of The Saban Theatre and multiple other Southern California venues including The Canyon Agoura Hills, Oxnard Performing Arts & Convention Center, and Redondo Beach Performing Arts Center. Corporate address: 28912 Roadside Drive, Agoura Hills, CA 91301-3304.
• After Five ProductionssupportingGTM or Marketing PartnerEvent promoter that presents shows at The Saban Theatre, such as The Whispers concert event. Provides event production and promotion services.
• Apicem EntertainmentsupportingGTM or Marketing PartnerEntertainment promoter presenting events such as the GenX Takeover Comedy Tour at The Saban Theatre.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Emerging players

• SoFi Live at Hollywood Park: Newer LA entertainment venue targeting concerts and special events, representing fresh competition for touring bookings and date slots.
• YouTube Theater: Inglewood concert and event venue at SoFi Stadium complex hosting touring artists and award shows, raising capacity-driven competition for mid-tier tour stops.

Direct peers

• The Greek Theatre: Iconic Los Angeles live entertainment amphitheater operated by AEG Presents, hosting concerts and comedy in a similar premium ticketing tier as The Saban.
• The Hollywood Palladium: Mid-size LA concert hall hosting touring artists and special events, overlapping with The Saban on R&B, pop, and comedy touring circuits.
• Troubadour: Long-running West Hollywood live music venue and bar hosting emerging and established touring acts in an intimate setting comparable to The Saban's programming model.
• The Wiltern: Historic Los Angeles theater hosting concerts, comedy, and special events in a similar intimate-theater format. Directly comparable in scale, programming, and ticketing model.
• The Novo by Microsoft (formerly Club Nokia): LA Live mid-size theater hosting concerts and comedy in a tier comparable to The Saban, including AXS-affiliated ticketing.
• House of Blues (Los Angeles): Multi-location music and comedy venue chain with a comparable ticketing, food/beverage, and private-events model operating in the same LA live-entertainment market.
• The Belasco: Downtown LA theater-style venue with concerts, private events, and bar/hospitality offerings that closely mirror Saban's multi-revenue venue model.

Regional players

• City National Grove of Anaheim: Southern California theater hosting concerts and comedy in a similar intimate format, but positioned in Orange County rather than Beverly Hills.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/sabantheatre
• Facebookfacebook.com/thesabantheatre

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Saban Theater