MedAssurance

Name

MedAssurance

Legal name

MKD Acquisition, LLC

Website

https://medassurance.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Voorhees

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Revenue Cycle Management Services: Services including Select Collect, legal capabilities, patient payment portal, IVR, appointment reminders, and returned mail services. Clients pay per-item/transaction fees rather than giving up a percentage of revenues collected.
2. Strategic Management Consulting: Operating resource for healthcare space companies including market opportunity identification, strategy formulation, communication assistance, and management planning implementation.
3. SaaS Subscriptions: Business intelligence and CRM software provided on subscription basis with immediate utility at reasonable total cost of ownership.
4. Franchise Fees and Royalties: Franchise opportunity with initial investment requirements and ongoing royalty payments from franchisees who receive residual commissions from client transactions.
5. Multi-Revenue Streams: Complementing services including mass mailings, mass faxing, direct mail, voice mail, live receptionist assistance generating repeat business and annuity-type residual commissions.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels3 records

Core offering

MEDassurance delivers revenue cycle management services, strategic management consulting, and a SaaS business intelligence/CRM platform to healthcare providers in the United States. Its service suite covers patient collections (including a Select Collect program where clients retain 100% of amounts recovered), patient payment processing, automated IVR outreach, appointment reminders, returned mail/address verification, and legal collections. Distribution is run through a nationwide franchise network supported by an in-house National Accounts team for enterprise healthcare accounts.

Product overview

MEDassurance is a healthcare administrative services provider offering four distinct service lines: Revenue Cycle Accelerators (collection management, patient payment portal, IVR, appointment reminders, returned mail), Strategic Management Consulting (market strategy, equity fundraising, IP protection), MEDsaas SaaS (business intelligence and CRM software), and The OVEN (innovation pipeline for new products). The company operates a franchise model and serves hospitals, physician practices, billing companies, and healthcare software vendors throughout the United States.

Differentiator

Problem solved

Functional benefit

Brands

• MEDsaas: Software as a Service offering providing business intelligence and customer relationship management solutions for healthcare organizations.
• The OVEN
• Select Collect

Products and services

• Revenue Cycle Accelerators A patient collections and revenue cycle management service line for physician practices, hospitals, health systems, and medical billing companies. It includes the Select Collect program (clients retain 100% of money collected), legal collections capabilities (Small Claims, Special Civil, PIP Arbitration, Workers' Compensation), a Patient Payment Portal with credit/debit card processing, HIPAA-compliant pre-collect IVR, automated appointment reminders, and returned mail/address verification services.
• Strategic Management Consulting An operating-resource consulting service for companies originating in the healthcare space. Engagements cover market opportunity identification, strategy formulation, client-story communication, management planning, equity fundraising support (e.g., assisted a biotech client in raising over $20 million in private equity), and intellectual property protection and go-to-market planning.
• MEDsaas Software as a Service A SaaS business intelligence and CRM software suite designed for healthcare provider organizations. It provides on-the-fly business intelligence, alerts to changes in business conditions, KPI monitoring via an executive dashboard, and patient/physician touch applications supporting clinical, marketing, and financial objectives, with a stated focus on ease of use and reasonable total cost of ownership.
• The OVEN An internal business development and innovation unit dedicated to conceiving and developing new products and services for the healthcare provider market. Specific project details are described as proprietary and confidential and are not publicly disclosed.

Quantifiable outcome

• Client retains 100% of money collected (vs. percentage to traditional collection agencies)
• +3 more outcomes

Named customers2 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

One partnership is on record.

• Orion Franchise ConsultingsupportImplementation/ SI/ Consulting PartnerOrion Franchise Consulting provides franchise consulting services for MEDassurance franchise opportunities. Contact provided as Ornellas at orionfranchise.com. They assist prospective franchisees in learning more about the opportunity.

Scale indicators5 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Phreesia: Phreesia offers patient intake, appointment reminders, and patient payment automation for healthcare providers. Directly comparable to MedAssurance's appointment reminder, patient payment portal, and pre-collect IVR products.
• Waystar: Waystar provides cloud-based revenue cycle management, patient payments, and healthcare analytics software. Directly competes with MedAssurance's MEDsaas and patient payment portal capabilities for the same healthcare provider buyer.
• Availity: Availity operates a healthcare information network for eligibility, claims, and patient engagement between providers and payers. Comparable to MedAssurance's claim-adjacent RCM and communications offerings for the same provider base.
• Zotec Partners: Zotec Partners delivers end-to-end revenue cycle management and patient engagement tools to physician practices, hospitals, and billing companies. Closely analogous to MedAssurance's RCM Accelerator and appointment reminder suite.
• CarePayment: CarePayment provides patient financing, billing, and collections solutions for hospitals and physician practices. Closely comparable to MedAssurance's Select Collect and patient payment portal offering to the same provider segments.

Broad incumbents

• R1 RCM: R1 RCM is a large-scale publicly traded revenue cycle management company serving hospitals and health systems. Highly comparable to MedAssurance's RCM Accelerator offering, but operating at much greater scale across enterprise clients.
• athenahealth: athenahealth provides cloud-based EHR, practice management, and patient engagement with integrated RCM for physicians and health systems. Comparable buyer (physician practices), overlapping RCM/SaaS business model, and broader portfolio.
• Experian Health: Experian Health offers patient access, claims management, collections, and patient payment solutions to hospitals and physician practices. Overlaps directly with MedAssurance's RCM, payment portal, and address verification offerings.

Emerging players

• PatientPop (by Tebra): Tebra (formerly PatientPop + Kareo) provides practice growth, patient communication, and billing/SaaS tools to independent physician practices. Overlaps with MedAssurance's physician-practice segment for patient communications and RCM.
• PatientCo: PatientCo (now part of Waystar) provided patient billing, payments, and communication solutions. Direct comparability to MedAssurance's patient payment portal and pre-collect IVR product lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MEDassurance
• Xx.com/MEDassuranceLLC

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MedAssurance