Cattle

What Cattle does

Vacuno Mayor is a Spain-based specialty meat company founded in 2004 and headquartered in Silla, in the Comunidad Valenciana region. The company sells premium dry-aged beef and lamb through a hybrid of direct-to-consumer e-commerce at vacunomayor.es and a physical retail store, serving two customer segments: gourmet restaurants on a B2B basis and individual consumers via DTC channels.

The company's core product is dry-aged beef sourced from Simmenthal/Fleckvieh cattle imported from Central Europe, cured for 30-40 days under tightly controlled conditions of 0-3°C and 50-75% relative humidity, with a reported 58.1% carcass yield. Lamb is sourced from multiple Spanish regions — Castilla y León, Castilla-La Mancha, Extremadura, and Cuenca — and is offered alongside beef to broaden the basket. Products are organized under a three-tier quality labeling system (Black, Red, Green) corresponding to aging duration and grade, which supports price segmentation across customer types. The company cites 20+ years of accumulated curing expertise as the foundation of its product quality.

The business operates a dual-channel model: B2B supply to gourmet restaurants and DTC through both a brick-and-mortar store in Silla and an online storefront. The website is built on PrestaShop, integrates UPS for cold-chain shipping of perishable goods, and accepts payments via Visa, Mastercard, and PayPal; it is presented bilingually in Spanish and Catalan, signalling a regional focus. The company is a private for-profit entity with a small headcount of 1-10 employees, and no funding events, leadership changes, or financial disclosures were available in the input.

Name

Cattle

Legal name

Vacuno Mayor

Website

https://vacunomayor.es

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

Vacuno Mayor is a Spain-based specialty meat company that sells premium dry-aged Simmenthal beef and regionally sourced lamb to gourmet restaurants and individual consumers via e-commerce and a retail store in Silla, Valencia.

Ownership category

akta.pro rank

Product category

Premium Meat Products

NAICS

Meat Retailers (445240), Meat Retailers (44524), Meat and Meat Product Merchant Wholesalers (42447)

akta.pro primary industry

Vacuum Packaging & Portioning (Retail/Foodservice Cuts) (AFANABAD)

Keywords

• Dry-aged beef products
• Premium meat retail
• Suckling lamb cuts
• Cold-chain meat delivery
• Specialty beef cuts

Headquarters

HQ city

Silla

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Personnel

Revenue model

1. E-commerce Product Sales: Direct online sales of premium beef and lamb products through their PrestaShop e-commerce platform to individual consumers and restaurants across Spain.
2. Retail Store Sales: Physical store sales at their location in Silla, Spain, serving walk-in customers including restaurant owners and individual consumers.
3. B2B Gourmet Sector Supply: Supply relationships with the gourmet restaurant sector, providing premium meat products with individual traceability and food safety certifications.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Vacuno Mayor sells premium dry-aged beef (Vacuno Mayor), suckling lamb (cordero lechal), and suckling pig (cochinillo) products through a PrestaShop e-commerce storefront, a physical retail store in Silla, Spain, and direct B2B supply to gourmet restaurants. The offering is organized under a three-tier quality labeling system (Etiqueta Negra, Roja, Verde) tied to a controlled 30-40 day maturation process at 0-3°C and 50-75% humidity, with products vacuum-packed, individually traceable, and delivered via UPS cold-chain logistics.

Product overview

Vacuno Mayor is a Spanish meat products company specializing in premium dry-aged beef (Vacuno Mayor) alongside suckling lamb and pork. The product portfolio centers on a three-tier quality classification system (Black, Red, Green labels) based on fat infiltration and aging duration. Core beef offerings include various loin cuts (Lomo alto, Lomo bajo, Solomillo, Entrecot) and T-bone steaks (Chuleton porcionado) in three quality tiers. The lamb line features cuts from cordero lechal (suckling lamb) including chops, leg, shoulder, and cradle cuts. Pork offerings include whole suckling pig (Cochinillo) and specialty beef cuts like cow's tail. The company operates aging chambers at 0-3°C with 50-75% humidity for 30-40 days, sourcing primarily from Simmental/Fleckvieh cattle in Central Europe and regional Spanish lamb/pork suppliers. Products are sold via e-commerce with UPS cold-chain delivery.

Differentiator

Problem solved

Functional benefit

Brands

• Etiqueta Negra (Black Label): Premium quality label with highest fat infiltration and most curing. Burgundy tone, most cured beef with highest marbling.
• Etiqueta Roja (Red Label)
• Etiqueta Verde (Green Label)

Products and services

• Chuleton porcionado (negro) / Black Label T-bone Steak Premium portioned beef T-bone steak with the company's highest-quality Black Label classification indicating maximum fat infiltration and the longest aging process. Targeted at premium home consumers and gourmet restaurants seeking the most exclusive beef offering.
• Chuleton porcionado (rojo) / Red Label T-bone Steak Premium portioned beef T-bone steak with Red Label classification indicating medium-quality balanced fat infiltration and a 30-day aging process. Targeted at premium consumers and gourmet restaurants.
• Chuleton porcionado (verde) / Green Label T-bone Steak First-quality portioned beef T-bone steak with Green Label classification indicating lower fat infiltration and a 30-day aging process, suitable for palates sensitive to beef flavor. Targeted at premium consumers and restaurants.
• Rabo de vaca / Cow's Tail Cow's tail product available whole or portioned, vacuum-packed for cold transport with individual traceability from origin. Targeted at consumers and restaurants preparing traditional slow-cooked dishes.
• Lomo bajo / Beef Lower Loin Premium beef lower loin cut yielding approximately 6+ kg portions. Targeted at gourmet restaurants and consumers preparing large-format roasts.
• Lomo alto extra premium / Extra Premium Beef Upper Loin Extra premium beef upper loin with larger fillets, greater fat concentration, and over 5 kg per piece, sourced from Simmental cattle in Central Europe. Targeted at gourmet restaurants and premium home consumers.
• Lomo alto / Beef Upper Loin Succulent beef upper loin weighing 4-6 kg characterized by juicy appearance and fat infiltration throughout. Targeted at consumers and restaurants preparing barbecues or special-occasion meals.
• Solomillo / Beef Tenderloin Tenderest beef cut from veal calves, deboned with excess fat removed, vacuum-packed with cord, available from minimum 2 kg up to 4.5 kg with a minimum 3-day expiration guarantee. Targeted at gourmet restaurants and premium consumers.
• Entrecot / Beef Entrecote Premium boneless beef entrecote cut from veal loin, portioned at approximately 1 kg. Targeted at premium consumers and gourmet restaurants.
• Chuletas de cordero lechal / Suckling Lamb Chops Hand-cut suckling lamb chops, vacuum-packed with one band of chops per package. Targeted at premium consumers and restaurants preparing traditional lamb dishes.
• Pierna de cordero lechal / Suckling Lamb Leg Rear extremity of suckling lamb weighing approximately 0.5-0.7 kg. Targeted at premium consumers and gourmet restaurants.
• Paletilla de cordero lechal / Suckling Lamb Shoulder Suckling lamb shoulder cut of approximately 1.5 kg, vacuum-packed, sourced from Castilla-La Mancha and Extremadura, sold 3 units per box. Targeted at gourmet restaurants and consumers.
• Cuna de cordero lechal / Suckling Lamb Cradle Cut Suckling lamb cradle cut weighing approximately 1.35 kg, sourced from Cuenca using Merina breed, transported cold for freshness. Targeted at gourmet restaurants and premium consumers.
• Cochinillo / Suckling Pig Clean, ready-to-roast suckling pig weighing 5-6 kg, sourced from farms in Zamora (Castilla y León), frozen and vacuum-packed, priced per piece. Targeted at gourmet restaurants and consumers preparing traditional roast dishes.

Quantifiable outcome

• Carcass yield of 58.1% average for Simmenthal breed cattle

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• DeBragga: New York-based premium meat purveyor supplying high-end restaurants and home consumers with dry-aged and specialty beef. Comparable as a premium meat specialist with B2B + D2C channels.
• Stockyard Beef: Australian premium grain-fed beef brand (Black Angus, Wagyu) with global distribution to restaurants and consumers. Comparable in premium beef branding and international reach.
• Matur Meat: Matur Meat is a Spanish dry-aged meat specialist offering premium aged beef to restaurants and consumers. Directly comparable to Vacuno Mayor in product category, geography, and customer base (gourmet restaurants + D2C).
• Tom Hixson: UK Smithfield-based premium meat retailer offering dry-aged beef and specialty cuts to restaurants and consumers. Comparable in being a heritage meat specialist with B2B + D2C channels.
• Snake River Farms: US premium American Wagyu and dry-aged beef brand sold via D2C and wholesale to restaurants. Comparable as a premium-branded beef specialist with strong provenance story.
• Pat LaFrieda Meat Purveyors: Premium US meat purveyor known for custom dry-aged beef blends supplied to top restaurants and via online retail. Direct peer in premium meat curation and B2B/B2C distribution.
• Block & Cleaver: UK-based premium meat retailer specializing in dry-aged beef and specialty cuts for restaurants and consumers. Comparable business model (B2B + D2C) and product focus (premium aged beef).

Emerging players

• Meatbox: UK-based meat subscription/online retailer offering curated boxes of premium cuts. Comparable D2C online meat retail model, though smaller assortment than Vacuno Mayor's full carcass breakdown.
• Crowd Cow: Online-first marketplace for premium and specialty meats, including dry-aged beef from multiple ranches. Comparable in D2C distribution model and focus on premium/provenance-led meat, though broader in assortment.

Broad incumbents

• El Corte Inglés (Gourmet/Summum): Spain's largest department store chain with a strong gourmet food section featuring premium meats and dry-aged offerings. Comparable as a Spanish premium meat retailer at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Vacuno-Mayor-SL-614622635620295
• LinkedInlinkedin.com/company/vacuno-mayor

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cattle