What Pitu Pitu does

Pitu Pitu is a Polish mobile application for discovering restaurants, cafes, pubs, clubs, and bars, operated by Everytap sp. z o.o., a private limited liability company headquartered in Gdańsk, Poland. The service is delivered through a single unified iOS/Android mobile app (minimum Android 4.3 and iOS 7), supported by a web presence at pitupitu.pl with city-specific landing pages. The app covers 10 Polish cities — Trójmiasto, Warszawa, Wrocław, Kraków, Poznań, Białystok, Silesia, Olsztyn, Toruń, and Bydgoszcz — and lets users browse venues by category, filter by cuisine/atmosphere/features, build personal venue lists, and receive event and promotion notifications from favorite places. Authentication is mandatory via Facebook login, which anchors the social layer of the experience.

The underlying stack is a relatively thin client-server mobile application rather than a deep technology platform: there is no developer-facing API, no SDK, no disclosed AI/ML components, and no integration ecosystem beyond Facebook SSO. Distribution occurs solely through standard Android and iOS app stores, and go-to-market relies on organic channels — city-specific Facebook pages and SEO-driven city landing pages — rather than paid acquisition.

The business model is consumer-facing and is explicitly documented as free of charge to end users, with users bearing their own mobile data costs. The published terms note that future monetization through advertising or premium features was not implemented as of August 2015, and no subsequent monetization events, funding rounds, or revenue figures are disclosed in the available source material. The operating entity (Everytap sp. z o.o., KRS 0000535731, NIP 584-273-89-73) is independently owned, with no disclosed venture capital backing, parent company, acquisitions, or subsidiaries, and operates as a single-product, single-country domestic-only business.

Name

Pitu Pitu

Legal name

Everytap spółka z ograniczoną odpowiedzialnością

Website

https://pitupitu.pl

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Short description

Pitu Pitu is a Polish mobile app for discovering restaurants, cafes, pubs, and clubs across 10 Polish cities, operated by Everytap sp. z o.o. since 2013. End users use it free of charge, and the service relies on Facebook login and city-specific marketing rather than disclosed monetization.

Ownership category

akta.pro rank

Product category

Local Venue Discovery App

SIC

Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

POI, Local Listings & Business Directory Platforms (BPAMANAD)

Keywords

• Venue discovery app
• Nightlife discovery platform
• Restaurant finder app
• Local event listings
• City guide application

Headquarters

HQ city

Gdansk

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Operations, Marketing or Sales, Personnel

Pricing tiers

Distribution channels1 record

Marketing channels3 records

Core offering

Pitu Pitu is a mobile application that enables users in Poland to discover and explore restaurants, pubs, cafes, clubs, and entertainment venues across ten Polish cities. The app allows users to create personalized menus of verified dishes, track events at favorite venues, and receive promotional notifications. Users authenticate via Facebook and access a curated, searchable database of nightlife and dining venues with location-aware discovery, categorization (Clubs, Pubs, Bars, Cafes, Food, Entertainment, Culture), and advanced filtering by cuisine, atmosphere, and venue features.

Product overview

Pitu Pitu is a single unified mobile application product operated by Everytap Sp. z o.o. based in Gdańsk. The app serves as a local venue discovery platform covering multiple Polish cities (Trójmiasto, Warszawa, Wrocław, Kraków, Poznań, Białystok, Silesia, Olsztyn, Toruń, Bydgoszcz), helping users find and track restaurants, pubs, cafes, clubs, and events. The service is free for users, with revenue apparently derived from partner venue relationships. No additional modules, sub-products, or platform architecture are described in the source material.

Differentiator

Problem solved

Functional benefit

Products and services

• Pitu Pitu Mobile Application A mobile application for iOS and Android that helps users discover restaurants, pubs, cafes, clubs, and entertainment events in ten Polish cities. Users authenticate via Facebook, can create custom menus of verified dishes, track events at favorite venues, and receive notifications about new offerings. The app includes location-based discovery, categorization across multiple venue types, and advanced filtering by cuisine, atmosphere, and venue features.

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Zomato: Restaurant discovery and food delivery platform operating across multiple countries. Directly comparable to Pitu Pitu's restaurant and venue discovery value proposition, with similar categorization, filters, and user reviews, though at significantly larger scale and with integrated ordering.
• Foursquare: Pioneer of location-based venue discovery with the Swarm check-in app and Places API. Closely comparable to Pitu Pitu in mobile-first venue discovery, tips, and personalization around nightlife and dining venues, though Foursquare operates globally and has evolved toward enterprise location intelligence.
• Quandoo: European restaurant online booking platform operating across multiple countries including Central Europe. Comparable to Pitu Pitu's restaurant discovery focus and represents a monetization model (online reservations) that Pitu Pitu could potentially adopt.
• OpenTable: Restaurant discovery and reservation platform dominant in North America and expanding in Europe. Addresses the same dining discovery use case as Pitu Pitu but monetizes through restaurant reservations and diner data — illustrating a proven path from free discovery to transactional revenue.
• TheFork: European restaurant discovery and online booking platform owned by Tripadvisor. Comparable to Pitu Pitu in European restaurant venue discovery and has evolved into a transactional model (table reservations) — a potential monetization template for Pitu Pitu.

Regional players

• Pyszne.pl: Leading Polish food delivery marketplace (Just Eat Takeaway brand). Operates in the same Polish market as Pitu Pitu with restaurant listings and menus, serving as a regional venue-discovery touchpoint — although the primary use case is delivery ordering rather than nightlife discovery.

Broad incumbents

• TripAdvisor: Global travel and restaurant review platform that helps users discover and review restaurants, nightlife, and attractions. Comparable to Pitu Pitu in offering venue discovery with reviews, but operates at global scale with hotel and travel verticals bundled in.
• Google Maps: Google's universal mapping and venue discovery platform, covering restaurants, bars, clubs, and events globally with reviews, photos, and navigation. Directly competes with Pitu Pitu's core venue discovery use case but as part of Google's broader Maps ecosystem with vastly larger data and reach.
• Uber Eats: Global food delivery platform with restaurant discovery and menus. Operates in Poland and competes for the same Polish restaurant-discovery attention as Pitu Pitu, though focused on delivery rather than nightlife and dine-in venue discovery.
• Yelp: Leading local business directory and review platform covering restaurants, bars, nightlife, and services. Pitu Pitu addresses a similar consumer use case (discovering nearby dining and nightlife) but is geographically narrower (Poland only) and vertically deeper on nightlife.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/pitupitu.trojmiasto
• LinkedInlinkedin.com/company/pitu-pitu

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pitu Pitu