New Cascadia Traditional
New Cascadia Traditional is a Portland, Oregon-based dedicated gluten-free bakery founded in 2007 producing artisan breads, bagels, pizzas, and pastries, serving celiac and gluten-sensitive consumers through its own cafe, regional grocery wholesale, and nationwide mail order.
- Company typePrivate
- Founded2007
- HeadquartersPortland, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What New Cascadia Traditional does
New Cascadia Traditional is a privately held, dedicated gluten-free bakery founded in 2007 in Portland, Oregon, by Chris Gumke and Teresa Atkins following Gumke's diagnosis of severe gluten intolerance. The company operates a 100% gluten-free manufacturing facility certified by the Gluten-Free Food Program (GFFP) to 5 ppm or less, producing artisan breads, bagels, take-and-bake pizzas, cupcakes, and daily pastries for consumers with celiac disease, gluten sensitivity, and health-conscious buyers seeking clean-label, non-GMO products. Core technology centers on proprietary flour blends (millet, sorghum, brown rice, tapioca, potato starch) combined with natural leavening using cultivated grain-derived yeast starters rather than commercial yeast.
The company sells through three channels: a flagship retail cafe at 2502 SE Division Street offering breakfast, lunch, and a Thursday–Saturday evening pizza service (8am–8pm); a wholesale distribution network spanning New Seasons Market (22+ locations), Whole Foods Market, Market of Choice, Zupan's Markets, and Chuck's across the Portland Metro and southern Willamette Valley; and e-commerce via a Shopify-powered site supporting local pickup (4-day advance) and nationwide shipping through shipglutenfree.com. Manufacturing runs out of a dedicated wholesale production facility at 2415 SE 10th Avenue.
The revenue model is entirely transactional, combining retail cafe sales, wholesale supply to grocers, and direct-to-consumer e-commerce at unit prices such as $7.00 for a Rustic Baguette, $14–$38 for pizzas, and $27 per 6-pack of cupcakes. Operations are supported by 11–50 employees, and the company remains founder-controlled with no disclosed institutional investment.
New Cascadia Traditional firmographics
Firmographics- Name
- New Cascadia Traditional
- Legal name
- New Cascadia Traditional
- Website
- https://newcascadiatraditional.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- New Cascadia Traditional is a Portland, Oregon-based dedicated gluten-free bakery founded in 2007 producing artisan breads, bagels, pizzas, and pastries, serving celiac and gluten-sensitive consumers through its own cafe, regional grocery wholesale, and nationwide mail order.
- Ownership category
- akta.pro rank
New Cascadia Traditional industry classification
Industry- Product category
- Gluten-Free Bakery
- NAICS
- Retail Bakeries (311811), Baked Goods Retailers (445291), Other Specialty Food Retailers (44529)
- SIC
- Bakery Products (2050), Retail-Food Stores (5400), Wholesale-Groceries, General Line (5141), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Specialty Dietary Bakeries (Gluten-Free, Vegan, Allergen-Friendly) (THAFAFAI)
- akta.pro secondary industries
- Gluten-Free & Allergen-Friendly Bakery Wholesale (AFAIAFAF), Bread & Pastry Specialty Stores (CRAHAGAC), Premium/Artisanal Bakery Wholesale (AFAIAFAG)
Keywords
Where New Cascadia Traditional is headquartered
LocationHeadquarters
- HQ city
- Portland
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
New Cascadia Traditional business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Retail Cafe and Bakery Sales: In-store dining and takeout sales at the Portland cafe, including breakfast, lunch, and evening pizza service. Customers can order hot food items, pastries, and baked goods directly at the counter or via phone.
- Online Pickup Orders: Website-based ordering for future date pickup at the bakery location. Requires minimum 4-day advance notice. Bread, bagels, cupcakes, and specialty items available for advance ordering.
- Wholesale Distribution: Supplying breads and baked goods to regional grocery chains, natural food stores, and independent retailers throughout Portland Metro and southern Willamette Valley areas.
- Mail Order Shipping: Nationwide shipping of products through dedicated shipping website (shipglutenfree.com). Separate ordering system from local pickup website.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Breakfast and Lunch Menu Items - Sandwiches and Salads |
| Unit Pricing | Pay-as-you-go | Pizza Menu - Personal Size and 16-inch Options |
| Unit Pricing | Pay-as-you-go | Bread and Bagel Products |
| Unit Pricing | Pay-as-you-go | Cupcakes - Sold in quantities of 6 |
| Unit Pricing | Pay-as-you-go | Take & Bake Items |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
New Cascadia Traditional product offering
Product offeringCore offering
New Cascadia Traditional is a dedicated gluten-free artisan bakery that produces naturally leavened breads, New York-style bagels, take-and-bake pizzas, cupcakes, and daily pastries from a 100% dedicated gluten-free facility in Portland, Oregon. Products are sold directly to consumers via a flagship cafe and bakery, mail-order e-commerce for nationwide shipping, and wholesale to regional grocery chains and natural food stores throughout Portland Metro and the southern Willamette Valley.
Product overview
New Cascadia Traditional is a dedicated gluten-free bakery offering a portfolio of products centered around gluten-free breads, bagels, take-and-bake pizzas and baked goods, cupcakes, and daily pastries. The core products include naturally leavened breads (Farmhouse Sandwich Bread, Honey Gold Sandwich Bread, Rustic Baguette, Rustic Italian, Holla-day Bread, Soft Rolls, Dinner Rolls, Hamburger Buns) and New York-style bagels (Everything, Plain, Sesame, Poppy Seed). The take-and-bake line features pizzas (Pepperoni, Margherita, New York Cheese, Biancaneve, Breakfast), Fresh Pizza Dough, Pizza Crust Mix, Cheddar Chive Biscuits, Cinnamon Rolls, Pie Shells, and Vegan Chocolate Chip Cookie Dough. The bakery also offers cupcakes in chocolate and vanilla varieties with regular and vegan options, plus daily pastries. In-café dining is available with breakfast/lunch service (8am-1:30pm) and Thursday-Saturday evening pizza service (2pm-7:30pm).
Differentiator
Problem solved
Functional benefit
Products and services
- Gluten-Free Artisan Breads Lineup of naturally leavened, hearth-baked and soft breads including Farmhouse Sandwich Bread, Honey Gold Sandwich Bread, Rustic Baguette, Rustic Italian, Holla-day Bread, Soft Rolls, Dinner Rolls, and Hamburger Buns, made with a proprietary millet, sorghum, brown rice, and tapioca flour blend. Sold individually or in 4/6-pack bundles for retail and wholesale customers.
- Gluten-Free Bagels Soft, chewy New York-style bagels sold in 4-packs in Plain, Everything, Sesame, and Poppy Seed varieties, suitable for sandwiches and breakfast service.
- Take & Bake Frozen Pizzas Frozen pizzas ready for home oven baking in Pepperoni, Margherita, New York Cheese, Biancaneve (white pizza), and Breakfast varieties, made with gluten-free crusts from the dedicated facility.
- Take & Bake Baked Goods Frozen home-bake items including Cheddar Chive Biscuits, Cinnamon Rolls, Vegan Chocolate Chip Cookie Dough, Fresh Pizza Dough, Pizza Crust Mix, and 9-inch Pie Shells, sold individually or in multi-packs for at-home preparation.
- Gluten-Free Cupcakes Cupcakes sold in 6-packs in chocolate and vanilla cake varieties with chocolate or vanilla frosting, including vegan options, for celebrations and retail purchase.
- Daily Pastry Selection Rotating daily pastries including Strawberry Cream Filled Doughnuts, Maple Bars, Cardamom Buns, Savory Hand Pies, Bourbon Apple Fritters, Coffee Cake Muffins, Vegan Oat Muffins, Blueberry Muffins, Blueberry Lemon Scones, Cinnamon Rolls, Chocolate Chunk Cookies, Brownies, Amaretto Chocolate Danish, Plant-Based Peach Streusel Doughnuts, and Pop Tarts, sold at the cafe counter.
- Cafe Breakfast & Lunch Service In-cafe breakfast and lunch service offered daily from 8am-1:30pm at the Portland Division Street location, featuring the Cheddar Chive Biscuit Sandwich, Bagel Sandwiches (Egg & Cheese, Vegan Egg & Cheese), Smoked Salmon Bagel, Toasted Bagel, Antipasto Flatbread Sandwich, and Antipasto Salad, available for dine-in or takeout.
- Evening Pizza Service Evening dine-in and takeout pizza service offered Thursday through Saturday from 2pm-7:30pm at the Portland cafe, with personal-sized and 16-inch pizzas including Pepperoni, Margherita, Biancaneve, Meat Your Maker, NY Cheese, Roasted Veggie, Dairy-Free Pepperoni, and limited edition El Cubano.
- Mail Order Nationwide Shipping Direct-to-consumer nationwide shipping of gluten-free breads, bagels, and baked goods via the dedicated shipglutenfree.com e-commerce site, operating separately from the local pickup website.
Quantifiable outcome
- Products made in dedicated gluten-free facility meeting GFFP certification standard of 5 ppm or less
Companies that use New Cascadia Traditional
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
New Cascadia Traditional technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
Feature3 records
New Cascadia Traditional partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- New Seasons MarketcorePrimary retail distribution partner with 22+ Portland-area locations across the metro region. New Cascadia Traditional products are sold through all store locations including Seven Corners, Concordia, Arbor Lodge, Cedar Hills, Progress Ridge, Mountain Park, Fisher's Landing, Hawthorne, Raleigh Hills, Happy Valley, Sellwood, Williams, Orenco Station, Woodstock, Slabtown, University Park, Grant Park, Pallisades, Main Street Vancouver, Milwaukie, Tanasbourne, and Nyberg Rivers.
- Whole Foods MarketcoreMajor retail distribution partner with 8 Portland-area locations including Pearl, Bridgeport, Mill Plain, Tanasbourne, Fremont, Hollywood, Laurelhurst, and Greenway stores.
- Market of ChoicecoreRegional grocery chain partner with 9 locations throughout Oregon including West Linn, Beaverton, Portland, Corvallis, Delta Oaks, Franklin, Reeds Crossing, Willakenzie, and Willamette, extending distribution into the southern Willamette Valley.
- Zupan's MarketsminorPremium grocery retailer partner with 3 Portland-area locations: Burnside, Lake Oswego, and Macadam.
- Chuck's Produce & Street MarketminorIndependent produce-focused retailer with Salmon Creek location in Vancouver, WA, extending distribution into southwest Washington.
- Gluten-Free Food Program (GFFP)coreThird-party certification program providing standards and best practices for gluten-free manufacturing. GFFP certification requires products meet the strictest industry requirement of 5 ppm (parts-per-million) or less, as established by the National Celiac Association. Implementation of GFFP standards increases consumer confidence that manufacturing procedures have been reviewed by a neutral party.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
New Cascadia Traditional competitors and assessment
Company assessmentDirect peers
- Sweet Loren's: Sweet Loren's is an allergen-friendly bake-at-home brand offering cookie dough, biscuits, and breakfast items free from gluten and other major allergens, distributed nationally in grocery. Comparable as a take-and-bake allergen-friendly baked goods brand targeting similar health-conscious consumers.
- Simple Kneads: Simple Kneads is an artisan gluten-free bread brand using natural sourdough fermentation and dedicated gluten-free production, similar in philosophy and product positioning to New Cascadia's natural-leavening approach. Comparable as a small-to-mid scale dedicated gluten-free bakery.
- Against the Grain Gourmet: Against the Grain produces gluten-free, grain-free, and paleo baked goods (breads, bagels, pizzas) distributed in grocery. Comparable as a specialty dietary baked-goods brand in overlapping categories with New Cascadia's pizza and bagel products.
- Canyon Bakehouse: Canyon Bakehouse is one of the largest dedicated gluten-free bread brands in the U.S., selling sliced breads, bagels, and buns through mainstream grocery. Directly comparable as a wholesale-driven gluten-free bakery competing for the same shelf space at Whole Foods and other regional chains.
- Udi's Gluten Free: Udi's is a national gluten-free baked-goods brand (breads, muffins, granola) widely distributed in U.S. grocery. Comparable as a scale gluten-free competitor in the same product categories (bread, muffins, baked goods) targeting celiac and gluten-sensitive consumers.
- Bread SRSLY: Bread SRSLY is a dedicated gluten-free sourdough bakery using wild fermentation to produce artisan loaves, with both retail and online shipping. Directly comparable as a craft gluten-free bakery emphasizing traditional fermentation techniques rather than commercial yeast.
- Le Petit Four Bakery: Le Petit Four is a Los Angeles-based dedicated gluten-free bakery producing artisan breads, pastries, and cupcakes. Comparable as a craft dedicated gluten-free bakery in a major U.S. metro with cafe and online ordering.
Regional players
- Pearl Bakery: Pearl Bakery is a respected artisan bakery in Portland, OR, producing naturally leavened breads and pastries. Comparable as a Portland-based craft bakery, though not gluten-free; useful benchmark for Portland cafe-and-wholesale bakery economics.
- Tula Gluten Free Bakery: Tula is a dedicated gluten-free artisan bakery and cafe in Austin, TX with cafe, wholesale, and nationwide shipping. Comparable as a similarly structured regional dedicated gluten-free bakery with cafe + e-commerce + mail order model.
Broad incumbents
- King Arthur Baking Company: King Arthur is a major American flour and baking products brand with a strong gluten-free product line (breads, mixes, flours) sold nationally in grocery and online. Comparable as a broad incumbent in specialty baking with overlapping gluten-free offerings.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
New Cascadia Traditional social profiles
Digital presenceNew Cascadia Traditional compliance and trust
Trust signalCompliance2 records
New Cascadia Traditional financial estimates
Financial estimateRevenue estimate
Valuation estimate
New Cascadia Traditional leadership team
Management profileNumber of profiles
Profiles2 records
New Cascadia Traditional funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
New Cascadia Traditional M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about New Cascadia Traditional
What does New Cascadia Traditional do?
New Cascadia Traditional is a dedicated gluten-free artisan bakery that produces naturally leavened breads, New York-style bagels, take-and-bake pizzas, cupcakes, and daily pastries from a 100% dedicated gluten-free facility in Portland, Oregon. Products are sold directly to consumers via a flagship cafe and bakery, mail-order e-commerce for nationwide shipping, and wholesale to regional grocery chains and natural food stores throughout Portland Metro and the southern Willamette Valley.
Is New Cascadia Traditional a public or private company?
New Cascadia Traditional is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was New Cascadia Traditional founded?
New Cascadia Traditional was founded in 2007. It employs 11 to 50 people.
Where is New Cascadia Traditional based?
New Cascadia Traditional is headquartered in Portland, United States, in the North America region.
How does New Cascadia Traditional make money?
Four revenue lines are on record. Retail Cafe and Bakery Sales are the primary driver. The others are online Pickup Orders, wholesale Distribution and mail Order Shipping.
Who are New Cascadia Traditional's main competitors?
Direct peers on record are Sweet Loren's, Simple Kneads, Against the Grain Gourmet, Canyon Bakehouse, Udi's Gluten Free, Bread SRSLY and Le Petit Four Bakery. Regional players are Pearl Bakery and Tula Gluten Free Bakery. King Arthur Baking Company is listed as a broad incumbent.
Does New Cascadia Traditional have an API?
No public API is recorded for New Cascadia Traditional.
What industry is New Cascadia Traditional in?
New Cascadia Traditional's product category is Gluten-Free Bakery. Its primary akta.pro industry code is THAFAFAI, Specialty Dietary Bakeries (Gluten-Free, Vegan, Allergen-Friendly), with a secondary code of AFAIAFAF, Gluten-Free & Allergen-Friendly Bakery Wholesale. Its NAICS code is 311811 and its SIC code is 2050.