Putnam Valley Florist

What Putnam Valley Florist does

Putnam Valley Florist is a family-owned and operated retail florist established in 1993 and based at 15-A Morrissey Drive, Putnam Valley, NY. The company sells fresh-cut floral arrangements, bouquets, plants, gift baskets, and related gifts to individual consumers for occasions including birthdays, anniversaries, get-well, sympathy, romance, new baby, and just-because. It also provides wedding floral design and consultation services and fulfills recurring institutional delivery relationships with regional healthcare facilities (hospitals, nursing homes, assisted living) and funeral homes across the Hudson Valley and Westchester County.

Orders are captured through a multi-channel direct-to-consumer model: an e-commerce storefront built on the eflorist platform, local and toll-free phone ordering, and in-store pickup. Local hand-delivery is available across Putnam Valley and surrounding zip codes with same-day delivery for orders placed before 2:30 PM in the recipient's time zone, subject to a $12 delivery fee. Out-of-area orders are routed through the Teleflora network of affiliated florists, enabling nationwide fulfillment while the company maintains local control of in-zone operations. Standard arrangements are priced from approximately $59.95 to $89.99, with premium arrangements up to $184.99.

The business is operated by owner Tara Scozzafava with a headcount of 1-10 employees. There is no disclosed revenue, no institutional funding, no parent company, and no subsidiary structure. The company is privately held and reliant on a single physical location, with its strategic reach effectively extended through the Teleflora/eflorist platform partnership rather than through owned expansion.

Name

Putnam Valley Florist

Legal name

Putnam Valley Florist

Website

https://putnamvalleyflorist.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

Putnam Valley Florist is a family-owned retail florist in Putnam Valley, NY, selling fresh flower arrangements, plants, and gifts to local consumers via e-commerce, phone, and in-store channels, with local hand-delivery and nationwide fulfillment through the Teleflora network.

Ownership category

akta.pro rank

Product category

Retail Floristry

NAICS

Florists (45931), Nursery, Garden Center, and Farm Supply Retailers (444240)

SIC

Retail-Building Materials, Hardware, Garden Supply (5200)

akta.pro primary industry

Plants, Seeds & Nursery Retail (Garden Centers) (CRAIAIAB)

Keywords

• Retail floristry services
• Flower arrangement delivery
• Sympathy and funeral flowers
• Wedding floral design
• Fresh cut flowers

Headquarters

HQ city

Putnam Valley

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Retail Floristry Sales: Direct retail sales of floral arrangements, bouquets, plants, gift baskets, and related products to consumers. Revenue generated through one-time product purchases with optional delivery fees. Orders can be placed via website, phone, or in-store.
2. Delivery Services: Local delivery fee of $12.00 added to each order for deliveries within their service area. Same-day delivery available for orders received before 2:30 PM in recipient's time zone.
3. Wedding and Event Services: Wedding flower arrangements and consultations. The shop travels to most parts of New York, New Jersey, Connecticut, and Pennsylvania for wedding services.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

Core offering

Putnam Valley Florist is a family-owned retail florist that designs and sells fresh flower arrangements, bouquets, plants, dish gardens, and gift baskets for personal occasions, sympathy, and weddings. The shop provides local hand-delivery in Putnam Valley, NY and surrounding Hudson Valley towns with same-day delivery for orders placed before 2:30 PM, and extends nationwide delivery through membership in the Teleflora network on the eflorist platform.

Product overview

Putnam Valley Florist operates as a local retail florist offering fresh flower arrangements and plants for delivery. The company is a member of the Teleflora network and eFlorist platform, providing access to Teleflora-designed arrangements alongside their own custom creations. The product portfolio centers on occasion-based bouquets (birthday, anniversary, get well, sympathy, love & romance, new baby, just because) and specialty categories (roses, modern flowers, flowers in a gift, plants). Same-day delivery is available for orders placed before 2:30 PM in the recipient's time zone. The shop also offers wedding floral services and maintains a delivery network covering Putnam Valley, NY and surrounding areas.

Differentiator

Problem solved

Functional benefit

Brands

• Teleflora: Teleflora is the floral wire service network through which Putnam Valley Florist offers nationwide flower delivery.

Products and services

• Flower Arrangements and Bouquets Fresh-cut flower arrangements and bouquets for occasions including birthdays, anniversaries, Mother's Day, Valentine's Day, get well, thank you, love and romance, and just because; available in Standard, Deluxe, and Premium sizes with prices ranging from about $59.95 to $184.99.
• Plants and Dish Gardens Living plant arrangements and dish gardens (including products such as Serene Retreat and Medium Dish Garden) featuring hypoestes, dieffenbachia, spathiphyllum, ficus, Boston fern, dracaena, ivy, palm, and syngonium as gifts for home or service delivery.
• Sympathy and Funeral Flowers Compassionate floral arrangements for funeral services and sympathy occasions, including casket sprays, standing sprays, wreaths, funeral bouquets, floral baskets, and plants, delivered to funeral homes and family services across the Putnam Valley service area.
• Wedding Flowers Professional wedding floral design and consultation service providing bridal bouquets, ceremony flowers, and reception arrangements for couples planning weddings, with on-site service travel throughout NY, NJ, CT, and PA.
• Local Hand Delivery Service Local hand-delivery of floral arrangements to Putnam Valley, Lake Peekskill, Shrub Oak, Yorktown Heights, Mohegan Lake, Cortlandt Manor, Peekskill, Mahopac, Montrose, Buchanan, Verplank, Garrison, and select areas of Carmel and Croton, with same-day delivery for orders placed before 2:30 PM recipient time at a $12.00 per-address fee.
• Nationwide Delivery via Teleflora Network Nationwide flower delivery through the Teleflora network of affiliated florists, allowing the shop to fulfill orders outside its local Hudson Valley service area.

Named customers26 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• TelefloracoreChannel Partner/ Reseller/ DistributorProud member of the Teleflora Network, a nationwide network of local florists. This partnership enables Putnam Valley Florist to fulfill orders for delivery across the United States while maintaining local, personalized service. Teleflora provides the technology platform (eflorist) and network coordination that allows the company to reach customers nationwide.

Scale indicators1 record

Recent moves1 record

Expansion highlights4 records

Direct peers

• ProFlowers: ProFlowers is an online flower and plant retailer shipping arrangements nationwide. It overlaps directly with Putnam Valley Florist's e-commerce product catalog and nationwide delivery capability for occasion-based gifting.
• From You Flowers: From You Flowers is an online floral and gifting marketplace aggregating local florists for nationwide delivery. It is functionally similar to the Teleflora model Putnam Valley Florist participates in, positioning it as a direct comparable in the wire-service aggregation space.
• Teleflora: Teleflora is the nationwide wire-service network that Putnam Valley Florist is a member of. Both operate the same fundamental retail florist model (local hand-delivery backed by a national fulfillment network) and share the eFlorist e-commerce platform, making Teleflora the closest direct comparable.
• UrbanStems: UrbanStems is a digitally native flower delivery brand selling curated bouquets online with same-day and scheduled delivery. It competes head-on with Putnam Valley Florist's e-commerce channel for the modern occasion-based gifting customer.
• BloomNet: BloomNet is a floral industry technology and wire-service network serving local member florists with e-commerce and order-transmission tools. It overlaps Putnam Valley Florist's network-partner model and serves the same retail florist customer base.
• Farmgirl Flowers: Farmgirl Flowers is a digitally native florist selling curated, design-forward bouquets online with nationwide delivery. It targets the same gifting occasions as Putnam Valley Florist and competes for share of the online bouquet market.
• The Bouqs Co. The Bouqs Co. is a direct-to-consumer online flower delivery company focused on farm-to-doorstep arrangements. It targets the same digital occasion-buyer Putnam Valley Florist serves via its e-commerce site, with an overlapping product assortment (bouquets, plants, gifts).
• FTD (Florists' Transworld Delivery): FTD operates the other major floral wire-service network in the U.S., with a virtually identical business model to Putnam Valley Florist's network affiliation — local member florists fulfilling orders nationally via a shared brand and platform. It is the closest structural competitor to the Teleflora network model.

Others

• Harry & David: Harry & David is a national premium gift retailer selling fruit baskets, gourmet gifts, and floral arrangements. It is not a direct florist competitor but addresses the same occasion-based gifting demand (sympathy, thank you, holidays) Putnam Valley Florist serves, with overlapping gift basket products.

Broad incumbents

• 1-800-Flowers.com: 1-800-Flowers.com is a national online floral and gifting retailer that competes for the same occasion-based buyer Putnam Valley Florist serves. It is much larger and operates a diversified portfolio (gifts, plants, gourmet food), making it a broad incumbent rather than a direct single-store competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Putnam-Valley-Florist-Ltd-147388878651367

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Putnam Valley Florist