Naked Food Magazine

What Naked Food Magazine does

Naked Food Magazine is an independent, founder-owned publishing and wellness education platform founded by Margarita Restrepo in 2014. Its anchor product is a triannual, ad-free, community-supported print and digital magazine produced under a co-creation model in which readers pre-order issues and are named as co-creators, enabling print-to-order production with zero waste. The company sells directly to consumers through its own website, accepting payment via Stripe and PayPal, and ships print issues globally via USPS First Class Media Mail.

The offering has expanded into a multi-product ecosystem built around two proprietary methodologies: the NAKED Framework (Nourish, Awaken, Know, Embody, Discern), a five-pillar whole-body health model, and Reversive Medicine, a biologically aligned healing discipline, both of which are registered trademarks. Adjacent products include the Naked Food Membership at $29/month (automatic print and digital issue delivery plus exclusive content), the WFPB Practitioner Certification at $497 (a self-paced 22-module course co-presented with WFPB.org and the International Association for Reversive Medicine), personal coaching sessions, The Library digital resource archive, an Ask Margarita members-only Q&A portal, and intimate 11-18 guest wellness tours and retreats in Umbria and Tuscany, Italy.

The business operates without external investors, advertising, or corporate sponsors, relying entirely on community purchases, subscriptions, course fees, and retreat revenue. Customer segments span health-conscious individuals seeking whole food plant-based nutrition education, wellness practitioners seeking WFPB certification, and individuals seeking personalized healing guidance. Geographic reach is global for digital and shipped products, with a regional experiential footprint in Italy. No headcount, revenue, or financial figures are publicly disclosed.

Name

Naked Food Magazine

Legal name

Naked Food Magazine

Website

https://nakedfoodmagazine.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Naked Food Magazine is an independent, ad-free publishing and wellness education platform founded in 2014, selling a triannual print-on-demand magazine, a $29/month membership, a $497 WFPB practitioner certification, coaching, and Italy retreats to health-conscious consumers and wellness practitioners globally.

Ownership category

akta.pro rank

Product category

Wellness and Plant-Based Nutrition Publishing

NAICS

Periodical Publishers (51312)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Health, Fitness & Wellness Magazines (MPAJAEAD)

akta.pro secondary industry

Food, Cooking & Beverage Magazines (MPAJAEAF)

Keywords

• Whole food nutrition
• Plant-based wellness
• Wellness education
• Holistic lifestyle
• Regenerative health

Headquarters

HQ city

Fort Lauderdale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Magazine Sales: Print and digital magazine sold directly to consumers. Print issues are produced on-demand based on reader pre-orders (co-creation model). Each issue printed in small batches after ordering window closes.
2. Membership Subscription: $29/month subscription providing automatic delivery of every new issue in both print and digital formats, plus exclusive monthly e-books, health protocols, member-only discounts, and access to private Q&A.
3. WFPB Practitioner Certification: Self-paced professional training course in whole food plant-based nutrition. Tuition is $497 one-time payment with lifetime access to all modules, materials, and future updates. Includes workbook, glossary, guides, and certification upon completion.
4. Coaching Services: Personal coaching sessions with Margarita Restrepo offering personalized four-body guidance including options for Initial Session, 21-Day Reset, 6-Week Program, and 3-Month Transformation.
5. Tours & Retreats: High-end wellness experiences in Italy (Umbria and Tuscany) including WFPB culinary immersions, wellness tours, and retreats hosted by Margarita and Michele.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Naked Food Magazine publishes a triannual (three-times-per-year) print and digital magazine covering whole food plant-based (WFPB) nutrition and regenerative living. The company sells subscriptions to the magazine, a paid community membership, a WFPB Practitioner Certification course, coaching sessions, and curated tours and retreats in Italy. The brand is built around founder Margarita Restrepo's proprietary NAKED Framework and Reversive Medicine methodology.

Product overview

Naked Food Magazine operates as a multi-product wellness platform organized around its proprietary NAKED Framework™ (Nourish · Awaken · Know · Embody · Discern) and Reversive Medicine™ methodology. The core product is Naked Food Magazine, a triannual ad-free print and digital publication produced via a co-creation model, which serves as the anchor for the broader ecosystem. Adjacent offerings include the Naked Food Membership ($29/month) providing automatic issue delivery plus exclusive content; the WFPB Practitioner Certification ($497 one-time), a 22-module self-paced educational course sponsored by WFPB.org and IARM; Tours & Retreats in Italy (Umbria and Tuscany, 11–18 guests); personal Coaching sessions with founder Margarita Restrepo; a digital Library of resources, cookbooks, and protocols; the Ask Margarita membership Q&A portal; and a Recipes editorial section. All offerings are rooted in whole food, plant-based, oil-free, and SOS-free principles, and collectively form a cohesive whole-body health education and wellness ecosystem.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Tumor size reduced by 25% in terminal brain cancer patient within 3 months of adopting WFPB lifestyle (founder's personal experience)

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• WFPB.org (The Whole Food, Plant-Based Initiative)coreStrategic or Co-development PartnerWFPB.org is the sponsoring organization behind Naked Food Magazine. It is the umbrella initiative for the Whole Food, Plant-Based certification program and related educational content. Both organizations share the mission of bringing conscious, evidence-based education to human health, united by founder Margarita Restrepo's vision.
• International Association for Reversive Medicine (IARM)coreStrategic or Co-development PartnerIARM co-presents the WFPB Practitioner Certification alongside Naked Food Magazine and WFPB.org. The association supports the Reversive Medicine philosophy and certification of practitioners in whole-body, lifestyle-based health education.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• The Beet: Plant-based digital media outlet focused on news, recipes, and lifestyle content for plant-curious and vegan audiences. Comparable emerging digital competitor in the same content category with a younger, digital-first distribution model.
• Nutrition Studies: Plant-based nutrition education platform offering courses, research summaries, and practitioner-facing content. Comparable as a plant-based nutrition education and certification-adjacent offering serving a similar practitioner audience.

Direct peers

• VegNews: Long-running plant-based/vegan lifestyle magazine with digital content, events, and editorial coverage of the vegan community. Directly comparable as a recurring plant-based publication serving a similar reader persona.
• Spirituality & Health Magazine: Recurring print and digital publication covering holistic health, integrative medicine, and whole-person wellness philosophy. Comparable as a niche magazine addressing the physical-emotional-mental-spiritual health framing that Naked Food's NAKED Framework also targets.
• Deliciously Ella: Plant-based wellness brand combining recipes, app-based content, food products, retreats, and coaching. Comparable business model spanning editorial, certification-adjacent content, and premium wellness experiences.
• Plant Based News: Digital-first plant-based media outlet covering nutrition, lifestyle, and industry news. Comparable as a plant-based content platform competing for the same health-conscious reader attention and advertising-free positioning.
• Forks Over Knives: Plant-based media brand built around a magazine, recipes, certification-aligned content, and documentary-driven authority. Most direct comparable on plant-based nutrition publishing with overlapping audience of health-conscious consumers.
• Dr. McDougall: Plant-based health education program with residential programs, books, and practitioner-aligned content. The Naked Food founder previously supported the McDougall Program, making it a directly comparable philosophy and education model.

Broad incumbents

• MindBodyGreen: Established wellness content platform with editorial coverage of nutrition, movement, and lifestyle medicine, plus courses and branded content. Comparable content scope but with broader audience and industry-funded model.
• Well+Good: Large-scale wellness media platform covering nutrition, fitness, and wellbeing with editorial depth and a broad audience. Overlaps with Naked Food on the whole-body wellness reader but operates at much larger scale and includes industry advertising.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/NakdFood
• Instagraminstagram.com/nakedfoodmag
• Xx.com/NakedFoodMag
• LinkedInlinkedin.com/company/naked-food-magazine

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Naked Food Magazine