NutriNest

What NutriNest does

NutriNest (Công Ty Cổ Phần Thực Phẩm Dinh Dưỡng NutriNest) is a Vietnamese nutritional food company founded in 2005 and headquartered in Ho Chi Minh City, specializing in bird's nest (yến sào) products across ready-to-drink beverages, instant porridges, soups, and dried nests. The company operates a vertically integrated value chain from indoor swiftlet farming (over 500 houses) through two ISO 22000-, HACCP-, USDA-, and ASEAN organic-certified processing factories in HCMC, with proprietary technologies including SpyderShake (biological-membrane fiber compression enabling sterilization at 121°C while preserving real bird's nest fibers), Whole Nest Steaming (keeping the 10g nest visually intact in the jar), Single-Season Nest Harvesting (20-day cycle, 5-10% higher protein and amino acid content), and Indoor Swiftlet Farming (pioneered in Vietnam in 2005, recognized as a Typical Innovation Example of Vietnam in 2007).

NutriNest's product portfolio is organized under five sub-brands: Green Bird (the lead mass-market bird's nest water brand, with sugar-free, cordyceps, saffron, ginseng, collagen, and children's variants), NutriNest (premium 100% real-nest bottled drinks with 20% nest fiber), KimKang (bird's nest porridges and soups with abalone, ginseng, and cordyceps), Zummy (fresh milk tea and pudding for children and urban consumers), and Gold Bird/Silver Bird (premium whole-nest tiers). The company sells through its own e-commerce site, company showrooms, and a broad omnichannel network that includes supermarket chains, convenience stores, pharmacies, and 10,000+ traditional grocery stores in Vietnam, totaling 20,000-28,000+ points of sale.

The business model is direct-to-consumer CPG with a B2B corporate gifting channel. Unit retail prices range from 12,000 VND (Zummy congee) to 95,000 VND (premium 72g NutriNest jar), with active promotional discounting of 10-25%, free shipping above 700,000 VND, and enterprise programs offering up to 25% bulk discounts for minimum 20M VND orders with VAT invoicing. Revenue is generated primarily through consumer bird's nest products sold via retail, e-commerce, and B2B distribution. Internationally, NutriNest exports through official channels to South Korea, China, Taiwan, Cambodia, and the United States, leveraging international taste awards (Superior Taste Award from 200+ Michelin/Gault & Millau chefs; Food Professional Award from Japan) to support premium positioning.

Name

NutriNest

Legal name

Công Ty Cổ Phần Thực Phẩm Dinh Dưỡng NutriNest

Website

https://nutrinest.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

501–1,000 employees

Short description

NutriNest is a Vietnamese nutritional food company founded in 2005 that produces bird's nest beverages, porridges, and soups through a vertically integrated chain of 500+ swiftlet houses and two certified factories, selling to consumers via 20,000+ retail points in Vietnam and exporting to South Korea, China, Taiwan, Cambodia, and the United States.

Ownership category

akta.pro rank

Product category

Bird's Nest Nutritional Food Products

NAICS

Other Specialty Food Retailers (44529)

SIC

Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro industry

PRIMARYAFAKAGAK

Alternative Protein Snacks, Bars & RTD Nutrition Manufacturing

Agriculture & Food Production/Food Processing & Manufacturing/Plant-Based & Alternative Protein Foods Manufacturing

Keywords

• Bird's nest products
• Edible bird's nest
• Nutritional beverages
• Swiftlet farming
• Health supplements

Headquarters

HQ city

Ho Chi Minh City

HQ country

Vietnam

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Consumer Bird's Nest Products: Primary revenue from selling processed bird's nest products including bottled bird's nest drinks (NutriNest, Green Bird brands), dried bird's nest, instant porridge with bird's nest, and related health beverages. Products are sold through direct retail, e-commerce, and distribution channels.

Pricing tiers

Go-to-market motion1 record

Distribution channels8 records

Marketing channels7 records

Core offering

NutriNest is a Vietnamese nutritional food company that produces and sells processed bird's nest (yến sào) products under multiple sub-brands including Green Bird, NutriNest, KimKang, Zummy, and Gold Bird. The company operates a vertically integrated value chain spanning indoor swiftlet farming, processing, and manufacturing of ready-to-drink bird's nest beverages, instant porridges, soups, and milk teas for retail and corporate gifting markets.

Product overview

NutriNest is a Vietnamese nutritional food company specializing in bird's nest (yến sào) products with over 20 years of experience. The company operates a vertically integrated value chain from swiftlet farming to modern manufacturing facilities. The product portfolio consists of multiple sub-brands: Green Bird (swallow's nest water beverages in various formulations including sugar-free, cordyceps, saffron, ginseng, and children's variants), NutriNest (core bird's nest water products with 100% real swiftlet nest strands using proprietary SpyderShake technology), KimKang (premium porridges and soups with bird's nest, abalone, and sea products), Zummy (ready-to-eat milk tea and pudding cups for children and urban consumers), and Gold Bird (premium whole nest products). All products are manufactured in facilities meeting USDA, ISO 22000, and HACCP international standards, and are exported to markets including South Korea, China, Taiwan, and the United States.

Differentiator

Problem solved

Functional benefit

Brands

• Green Bird: Swallow nest beverage brand featuring 100% real bird's nest, including sugar-free, cordyceps, saffron, and children's product lines. Recognized internationally for Superior Taste Award and Food Professional Award.
• KimKang
• Zummy
• Gold Bird
• Silver Bird

Products and services

• NutriNest Bird's Nest Water
• Green Bird Bird's Nest Water Ready-to-drink bird's nest beverages under the Green Bird sub-brand, including sugar-free, cordyceps, saffron, ginseng, collagen, chia seed, and beauty-soup (chè dưỡng nhan) variants. Made with 20% real bird's nest fibers and EU/USDA-certified organic sugar, targeting adult consumers seeking convenient daily nutrition.
• NutriNest Babi / Green Bird Babi Children's Bird's Nest Bird's nest water formulated for children aged 9 months and above, with naturally soft nest strands, mild sweetness from beet-derived sugar, and added Taurine, Lysine, and Calcium Lactate to support development. For parents seeking nutritional supplementation for young children.
• KimKang Premium Bird's Nest Porridge and Soup Premium ready-to-eat bird's nest porridge with abalone and scallops (255g) and bird's nest chicken ginseng cordyceps soup (255g). Targets consumers needing premium nutrition for recovery, energy restoration, and special dietary needs.
• Zummy Fresh Milk Tea and Pudding Ready-to-eat fresh milk tea (chè sữa tươi) bowls in black sesame, corn rice, and red bean flavors, plus pudding combos. Made from fresh milk and natural ingredients, positioned as a healthy snack for children and urban consumers.
• Gold Bird Premium Whole-Nest Bird's Nest Premium 190g bird's nest product featuring the patented Whole Nest Steaming technology that keeps an entire 10g bird's nest intact within the jar, allowing direct visual quality assessment. Targeted at high-end consumers and corporate gifting.
• NutriNest Corporate Gifting Program Dedicated B2B corporate gifting program offering NutriNest and Green Bird gift sets with bulk pricing of up to 25% off, full VAT invoices, free nationwide shipping, and minimum orders from 20,000,000 VND. Targets businesses buying premium health gifts for partners and employees.

Quantifiable outcome

• Nutrient preservation up to 10x higher than conventional methods due to SpyderShake technology
• +2 more outcomes

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators8 records

Recent moves10 records

Expansion highlights7 records

Direct peers

• Saigonyensao: Ho Chi Minh City-based bird's nest producer and brand with overlapping product range (RTD beverages, dried nests) and similar DTC + retail distribution approach in Vietnam. Smaller-scale but direct Vietnamese competitor in the same category.
• Yan Palace: Singapore-headquartered bird's nest brand with regional retail and gift-set distribution across Southeast Asia and Greater China. Comparable on premium bird's nest positioning, Asian gifting culture, and export-driven business model.
• Brand's (Thailand): Thailand-based pioneer of bottled ready-to-drink bird's nest beverages, dominant in Asian export markets with a similar premium brand positioning to NutriNest's Green Bird line. Closely comparable product format, target consumer, and international expansion strategy.
• Yến Sào Khánh Hòa (Khánh Hòa Bird's Nest): Vietnam's leading and most established bird's nest producer with a state-backed heritage, competing head-to-head with NutriNest in ready-to-drink bird's nest beverages, dried nests, and export channels. Directly comparable on product, customer (health-conscious Vietnamese/Asian consumers), and distribution model.
• Eu Yan Sang: Hong Kong-headquartered traditional Chinese medicine and bird's nest brand with century-old heritage, retail store network, and premium gift-set positioning. Directly comparable to NutriNest on bird's nest product category, gifting use case, and premium consumer targeting across Asian markets.

Broad incumbents

• Vinasoy: Vietnamese plant-based beverage (soy milk) leader with national distribution and growing health-focused product extensions. Comparable as a Vietnamese RTD beverage incumbent competing for similar shelf space and consumer occasions.
• TH True Milk: Vietnamese dairy and nutritional beverage producer with premium health positioning, export ambitions, and substantial modern retail presence. Comparable on Vietnamese health-conscious consumer targeting and export-to-demanding-markets strategy.
• NutiFood: Vietnamese nutritional food company with overlapping health/wellness positioning, pediatric nutrition lines, and similar distribution breadth across modern and traditional retail in Vietnam. Broader incumbent with comparable consumer segments (children, health-conscious adults) but not bird's nest specialization.
• Masan Group: Vietnamese consumer staples conglomerate with branded food, beverage, and protein products. Comparable as a scaled Vietnamese consumer goods platform with retail distribution muscle, though operating at materially larger scale and broader category scope than NutriNest.
• Vinamilk: Vietnam's largest dairy and beverage manufacturer, distributing through virtually the same supermarket, convenience store, and traditional grocery channels as NutriNest. Useful incumbent benchmark for Vietnam CPG scale, distribution depth, and international export capabilities, though different product category.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=XSNFAtit-DI
• Facebookfacebook.com/NutriNest
• Xx.com/nutrinestvn
• LinkedInlinkedin.com/company/nutrinest

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NutriNest