What AZZURRO does

AZZURRO TOUR OPERATOR s.r.o. is a privately held Czech tour operator founded in 1994 and headquartered in Brno, specializing exclusively in beach vacations to Italy for consumers in the Czech Republic and Slovakia. The company aggregates a large inventory of accommodations across Italy's Adriatic coast, including at least 149 residences and villas, 25 villaggi, 21 hotels, and 4 campsites in Caorle; 407 residences and villas, 56 villaggi, and 16 hotels in Bibione; and 194 residences and villas, 14 villaggi, 13 hotels, and 2 campsites in Lignano, plus campsites throughout Italy. Its core delivery is a single bundled package covering accommodation, transportation (bus from Czech Republic and Slovakia, flights, or ferry tickets to islands like Ischia), and optional UNIQA-branded travel insurance.

The business operates on a direct-to-consumer model with bookings handled via website, phone, and email in Czech, supported by a small team of 11-50 employees. Ancillary revenue mechanics include repeat-customer discounts (3%), group discounts for parties of 20 or more, early-booking discounts, a 7=5 nights stay promotion, gift vouchers, and acceptance of employer benefit contributions from Czech and Slovak platforms (Pluxee/Sodexo, Edenred, Up eBenefity, Benefit Plus, Můza). Marketing is conducted through the company website alongside Facebook and Instagram organic channels. No external funding, parent company, subsidiaries, or M&A activity is disclosed, and no AI/ML technology is described in the public footprint.

Name

AZZURRO

Legal name

AZZURRO TOUR OPERATOR s.r.o.

Website

https://azzurro.cz

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

AZZURRO is a Czech tour operator founded in 1994 that sells bundled Italy beach vacation packages, including accommodation, bus/flight/ferry transport, and insurance, to Czech and Slovak leisure travelers.

Ownership category

akta.pro rank

Product category

Tour Operator Services (Italy Beach Vacations)

NAICS

Tour Operators (56152)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Island, Beach & Resort Travel Agencies (THAKAFAL)

akta.pro secondary industry

Package Tour Wholesalers (Pre-Packaged FIT/Group Programs) (THAKAJAC)

Keywords

• Italy vacation packages
• Adriatic beach holidays
• Charter bus transport
• Ferry flight tickets
• Travel insurance agency

Headquarters

HQ city

Brno

HQ country

Czechia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Technology or R&D, Others

Distribution channels3 records

Marketing channels3 records

Core offering

AZZURRO is a Czech tour operator that sells packaged vacations to Italy, primarily Adriatic beach destinations (Caorle, Bibione, Lignano and Italian campsites). Each package bundles accommodation (residences, villas, villaggi, hotels, campsites) with transportation options (chartered bus from CZ/SK, flights, or ferries) and optional travel insurance through UNIQA, marketed to Czech and Slovak leisure travelers.

Product overview

AZZURRO TOUR OPERATOR s.r.o. is a Czech tour operator specializing in holidays in Italy, operating since 1994. The company offers a comprehensive portfolio of travel services centered around Italian destinations, with accommodations including residences, villas, villaggi (village-style resorts), hotels, and campsites. The product portfolio includes core vacation packages as well as complementary transportation services (bus and flights), ferry tickets, and travel insurance products. The company targets Czech and Slovak customers seeking beach holidays primarily along the Adriatic coast in destinations such as Caorle, Bibione, and Lignano.

Differentiator

Problem solved

Functional benefit

Products and services

• Italy Holiday Packages Comprehensive vacation packages to Italy including accommodation bookings in residences, villas, villaggi (village resorts), hotels, and campsites across Italian beach destinations such as Caorle, Bibione, and Lignano, sold to Czech and Slovak leisure travelers.
• Bus Transport to Italy Bus transportation services from Czech Republic and Slovakia to Italian beach destinations, sold as a standalone transport option or as part of a vacation package.
• Online Flight Tickets Online booking and sale of flight tickets to Italy, including routes to the island of Ischia, sold as a standalone transport option or bundled with accommodation.
• Ferry Tickets Booking and sale of ferry tickets for travel to Italian islands such as Ischia, sold as a standalone transport option or bundled with vacation packages.
• Weekend Swimming Trips — Cesenatico Short weekend bus trips from Czech Republic to Cesenatico, Italy, focused on swimming and beach activities, sold as a standalone short-trip product.
• Travel Insurance Travel insurance distributed in partnership with UNIQA, offering classic travel insurance, cancellation fee coverage, and comprehensive vehicle assistance services for trips to Italy.
• Gift Vouchers Gift vouchers redeemable for AZZURRO's Italian holiday accommodations and services, sold as a standalone gift product.
• Employer Contribution Programs Standalone employer-funded payment program enabling companies to contribute to employees' Italian vacations via Czech benefit platforms (Edenred, Pluxee, Up eBenefity, Benefit Plus, Múza), with invoicing and reconciliation support.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor.

• UNIQAminorOthersTravel insurance provider for Azzurro's vacation packages, offering various coverage levels including classic travel insurance, cancellation fee coverage, and comprehensive vehicle assistance services for trips to Italy
• Pluxee (Sodexo)minorChannel Partner/ Reseller/ DistributorEmployee benefit voucher provider accepted for up to 100% of accommodation payments; supports paper vouchers (Flexi, Dárek), online payment via Flexi KARTA, and eVoucher codes
• EdenredminorChannel Partner/ Reseller/ DistributorEmployee benefits provider accepted for accommodation payments; supports paper vouchers (Edenred Benefits Multi, Holiday, Compliments) and e-Ticket online payments
• Up eBenefityminorChannel Partner/ Reseller/ DistributorEmployee benefit platform accepting Mastercard and All Inclusive cards for vacation payments
• Benefit PlusminorChannel Partner/ Reseller/ DistributorEmployee benefits provider with online order system and card payment authorization for vacation bookings
• MúzaminorChannel Partner/ Reseller/ DistributorEmployee benefits platform accepting static QR code payments through MúzaPay app and benefit vouchers from MúzaMarket

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• FISCHER Travel: FISCHER is one of the largest Czech tour operators, offering beach holidays to Mediterranean destinations including Italy, with similar bundled accommodation and transport packages targeting Czech and Slovak travelers.
• Kartago Tours: Kartago Tours is a Czech tour operator focused on summer beach holidays to Mediterranean destinations including Italy, with package structure and target customer similar to Azzurro.
• Alexandria Travel: Alexandria is a Czech travel agency with Italian and Mediterranean vacation packages, offering similar accommodation and transport bundling to Czech consumers as Azzurro.
• Exim Tours: Exim Tours is a major Czech tour operator with broad beach resort packages including Italian Adriatic destinations like Bibione and Caorle, directly competing for the same Czech/Slovak customer base.
• Firo Tour: Firo Tour is a smaller Czech tour operator with Italian beach destination packages, overlapping with Azzurro on Adriatic coast inventory like Bibione and Caorle.
• Blue Style (BDO Travel): Blue Style is a Czech tour operator specializing in beach vacations across Mediterranean destinations, including Italy, with package offerings and group travel options overlapping with Azzurro's portfolio.
• Hedatour: Hedatour is a Czech tour operator offering Italy beach holiday packages with bundled transport from CZ, similar destination mix and customer profile to Azzurro.
• Satur Travel: Satur is a traditional Czech travel agency selling beach holidays and Italian resort packages, competing in the same Czech source market with comparable product offerings.

Broad incumbents

• DER Touristik Czech Republic: DER Touristik is a major European tour operator with a Czech subsidiary selling beach holidays and Italy packages; broader portfolio but directly competes for the Czech source market.
• TUI Czech Republic: TUI is the largest European tour operator with operations in the Czech Republic selling packaged beach holidays to Mediterranean destinations including Italy, competing in the same source market with a larger, multi-destination portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/azzurro.cz
• Instagraminstagram.com/azzurro.cz
• LinkedInlinkedin.com/company/azzurro-tour-operator-s.r.o

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AZZURRO