Maxihome
Maxihome is a French network of more than 2,000 independent real estate agents operating across 600+ agencies, offering property sales, rentals, mortgage credit, insurance, tax optimization, and property management services to individual buyers, sellers, and investors throughout France since 2009.
- Company typePrivate
- Founded2009
- HeadquartersMartigues, France
- Headcount251–500
- GTM typeB2C
- OfferingServices
What Maxihome does
Maxihome is a French network of independent real estate agents (mandataires immobiliers) founded in 2009 as part of the LCN CONCEPT Group, which has operated in French real estate and finance since 1995. The company connects individual property buyers, sellers, renters, and investors with a distributed network of more than 2,000 independent negotiators operating across 600+ affiliated agencies throughout France. Its service portfolio spans property transactions (sale and rental), mortgage credit intermediation (through SARL S.L.P. CONSEILS, charging a 5% fee), insurance, tax optimization (défiscalisation), rental property management (gestion locative), bridge loans (prêt relais), and credit consolidation (rachat de crédits).
The underlying operating model is a franchise-style independent contractor network rather than a technology platform per se. The primary platform is a property listings website (maxihome.net) for client-side self-service discovery, complemented by back-office support tools for agents. Agent training and certification is delivered through wholly-owned subsidiary idea-immo.com, which the company claims is Europe's first dedicated real estate training center. No proprietary AI, ML, data, or software IP is disclosed; the platform appears to be a standard listings portal without documented technology differentiation.
Maxihome earns revenue primarily through transaction commissions on property sales and rentals (commission charged to seller or buyer, split equally between owner and tenant for rental properties under the 1989 law), plus transaction-based fees on credit intermediation and related financial services. Pricing is publicly disclosed through a published fee schedule (barème 2025). The legal entity is SASU MAXIHOME (RCS Aix-en-Provence 852 003 847) with stated capital of €3,863,060; the credit/insurance arm is SARL S.L.P. CONSEILS (capital €7,622). The company is privately held, with Christophe Celdran as Director of Publication and card holder. No external funding rounds, M&A activity, or revenue disclosures appear in the available data.
Maxihome firmographics
Firmographics- Name
- Maxihome
- Legal name
- SASU MAXIHOME
- Website
- https://maxihome.net
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Maxihome is a French network of more than 2,000 independent real estate agents operating across 600+ agencies, offering property sales, rentals, mortgage credit, insurance, tax optimization, and property management services to individual buyers, sellers, and investors throughout France since 2009.
- Ownership category
- akta.pro rank
Where Maxihome is headquartered
LocationHeadquarters
- HQ city
- Martigues
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
Maxihome business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Real Estate Transaction Commissions: Maxihome earns commissions on property sales and rentals. The commission is charged to either the seller or buyer. For rental properties under the law of July 6, 1989, commission is split equally between owner and tenant. The company publishes fee schedules (bareme) for transaction, rental, and furnished rental services.
- Credit Intermediation Services: Through its S.L.P. CONSEILS subsidiary, Maxihome provides banking intermediation services with a 5% fee structure for credit-related services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Credit intermediation fees |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Maxihome product offering
Product offeringCore offering
Maxihome operates a nationwide network of independent real estate agents (mandataires) in France that connects property buyers, sellers, and renters with over 2,000 negotiators across more than 600 affiliated agencies. The company provides comprehensive real estate services including property sales, rentals, mortgage financing, insurance, tax optimization, property management, bridge loans, and credit consolidation, supported by a web-based property listings platform and an in-house training subsidiary.
Product overview
Maxihome operates as a network of real estate agents (mandataires immobiliers) in France. The core offering is a platform connecting clients with a network of over 2,000 property negotiators across more than 600 agencies. The company provides complementary services including mortgage financing, insurance, tax optimization, property management, bridge loans, and credit consolidation. A training subsidiary (idea-immo.com) supports professional development for network members. Founded in 2009 as part of LCN CONCEPT group (active since 1995), the network offers both property sales and rental listings.
Differentiator
Problem solved
Functional benefit
Products and services
- Property Sales (Vente) Brokerage service for residential property sales, connecting individual sellers with buyers through Maxihome's network of 2,000+ independent negotiators across France. Commission is charged to the seller or buyer per the published barème 2025 fee schedule.
- Property Rentals (Location) Brokerage service for residential property rentals, matching landlords and tenants. For rental properties under the law of July 6, 1989, commission is split equally between owner and tenant.
- Mortgage Credit (Crédit immobilier)
Companies that use Maxihome
Customer profileSegments3 records
Ideal customer profiles3 records
Maxihome technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Maxihome partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- ALLIANZ (via Verspieren)minorInsurance coverage partner providing professional liability insurance ( RCP N° 41543943) and financial guarantees for the Maxihome network. ALLIANZ - Verspieren, located at 8 avenue du Stade de France, 93210 SAINT DENIS, provides 110,000 € financial guarantee for transactions without handling of funds and professional liability coverage.
- idea-immo.comcoreTraining subsidiary providing professional development for Maxihome network members. Claimed to be Europe's first real estate training center. Training programs are recognized for excellence and serve both newcomers and experienced real estate professionals joining the Maxihome network.
- LCN CONCEPTcoreParent company of Maxihome. LCN CONCEPT has been a predominant player in real estate and finance since 1995. Maxihome operates as the flagship brand of the group, which includes thousands of mandataires and over 600 real estate agencies.
- Credit Agricole (Quai des Belges, Martigues)minorFinancial institution holding the gestion account (n° 98639374125) for Maxihome operations.
Scale indicators5 records
Recent moves4 records
Expansion highlights4 records
Maxihome competitors and assessment
Company assessmentDirect peers
- megAgence: Mandataire real estate network in France with similar nationwide independent-agent structure. Competes with Maxihome for advisor recruitment and consumer mindshare.
- IAD France: Largest network of independent real estate mandataires in France. Directly comparable business model (independent agent network, transaction commissions, multi-service offering) with significantly larger agent base, making it the most direct competitor to Maxihome.
- Safti: French mandataire real estate network with comparable independent-agent model and nationwide coverage. Competes directly with Maxihome for agents and listings across sales and rentals.
- OptimHome: French mandataire network offering sales, rental, and financing services through independent agents. Closely mirrors Maxihome's horizontal service bundling and agent-driven GTM.
- CapiFrance: Established French mandataire network offering brokerage, financing and management services through independent agents. Comparable scale and multi-service positioning to Maxihome.
Broad incumbents
- Orpi: One of France's largest traditional real estate agency networks, operating franchised storefronts. Overlaps with Maxihome on residential brokerage but uses a branch-based rather than mandataire model.
- Laforêt: Established French real estate brand with a national agency footprint covering sales, rental, and management. Overlaps with Maxihome on residential transaction services.
- Century 21 France: Major global franchise operating a dense French agency network. Competes for sellers and buyers with Maxihome but via employed/franchised agents and physical offices rather than independent mandataires.
- Guy Hoquet l'Immobilier: Large French real estate franchise network offering sales, rental, financing, and management. Direct overlap with Maxihome's service stack, but distribution is via franchise offices rather than independent mandataires.
Others
- SeLoger: Leading French online real estate listing portal. Not a direct brokerage competitor, but an ecosystem player that channels demand to networks like Maxihome and a structural risk to traditional intermediaries.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks7 records
Key highlights6 records
Customer concentration
Maxihome social profiles
Digital presenceMaxihome financial estimates
Financial estimateRevenue estimate
Valuation estimate
Maxihome leadership team
Management profileNumber of profiles
Profiles1 record
Maxihome subsidiaries and ownership
Company hierarchySubsidiaries2 records
Maxihome funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Maxihome M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Maxihome
What does Maxihome do?
Maxihome operates a nationwide network of independent real estate agents (mandataires) in France that connects property buyers, sellers, and renters with over 2,000 negotiators across more than 600 affiliated agencies. The company provides comprehensive real estate services including property sales, rentals, mortgage financing, insurance, tax optimization, property management, bridge loans, and credit consolidation, supported by a web-based property listings platform and an in-house training subsidiary.
Is Maxihome a public or private company?
Maxihome is a private company. It is classified as corporate owned and is currently operating.
When was Maxihome founded?
Maxihome was founded in 2009. It employs 251 to 500 people.
Where is Maxihome based?
Maxihome is headquartered in Martigues, France, in the Europe region.
How does Maxihome make money?
Two revenue lines are on record. Real Estate Transaction Commissions are the primary driver. The others are credit Intermediation Services.
Who are Maxihome's main competitors?
Direct peers on record are megAgence, IAD France, Safti, OptimHome and CapiFrance. Broad incumbents are Orpi, Laforêt, Century 21 France and Guy Hoquet l'Immobilier. SeLoger is listed as an others.
Does Maxihome have an API?
No public API is recorded for Maxihome.