Energetix
Energetix s.r.o. is a Czech e-commerce retailer founded in 2003, selling magnetic jewelry and wellness products (bracelets, watches, insoles, supplements) directly to consumers in the Czech Republic via its energetix.cz storefront.
- Company typePrivate
- Founded2003
- HeadquartersBreclav, Czechia
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Energetix does
Energetix s.r.o. is a Czech direct-to-consumer e-commerce company founded in 2003 and headquartered in Břeclav that sells magnetic jewelry and wellness products through its own online storefront at energetix.cz. The company is registered as a private limited liability company (IČO 26025361) and operates with a workforce of 1-10 employees. Its core product line is magnetic jewelry — bracelets, earrings, pendants, necklaces, rings, and watches — embedded with neodymium (NdFeB) permanent magnets in the 800-2200 Gauss range, marketed with therapeutic claims addressing joint pain, migraines, circulation, and blood pressure. Products are segmented by demographic (women, men, children) and made from materials including surgical steel, copper, Swarovski crystals, and semi-precious stones.
Beyond jewelry, Energetix has extended into adjacent wellness categories: anatomical magnetic insoles (Magnet4Go, manufactured in Germany), a Magnet Bandage line for joint and cervical support, magnetic hearts and water-rod accessories for targeted pain relief, and a Healthix-branded dietary supplement portfolio (Curcuma, Urtica, Ginkgo, Bio-Maca, Olive leaf, Frankincense, Med PUDR). The entire catalog is sold under a DTC model with no third-party retailers or marketplace presence; orders ship via GLS courier within the Czech Republic at flat pricing in CZK, with payment options including cash on delivery and bank transfer.
The business relies on a long-tenured brand (20+ years of continuous operation), an extensive library of named customer testimonials covering specific medical conditions, and medical-professional endorsements (MUDr.-titled practitioners) to substantiate wellness claims. Marketing is concentrated in email newsletters, on-site SEO, testimonial content, and PR-style placements of physician commentary. There is no evidence of external institutional investment, AI/ML capabilities, mobile applications, third-party integrations, patents, or geographic expansion beyond the Czech domestic market.
Energetix firmographics
Firmographics- Name
- Energetix
- Legal name
- ENERGETIX s.r.o.
- Website
- https://energetix.cz
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Energetix s.r.o. is a Czech e-commerce retailer founded in 2003, selling magnetic jewelry and wellness products (bracelets, watches, insoles, supplements) directly to consumers in the Czech Republic via its energetix.cz storefront.
- Ownership category
- akta.pro rank
Energetix industry classification
Industry- Product category
- Magnetic Jewelry and Wellness Products
- NAICS
- Jewelry Retailers (45831)
- SIC
- Retail-Jewelry Stores (5944)
- akta.pro primary industry
- Luxury Fashion Jewelry & Designer Accessories (Non-fine) (CRAAAFAM)
- akta.pro secondary industries
- Mental Wellness & Stress Management Devices (Biofeedback, Meditation/Neurostimulation Devices) (CRACAQAL), Specialty Condition Supplements (Sleep, Stress, Heart, Joint, Gut, Immunity) (CRADAGAE)
Keywords
Where Energetix is headquartered
LocationHeadquarters
- HQ city
- Breclav
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
Energetix business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Infrastructure
Revenue model
- Direct E-commerce Sales: Direct-to-consumer sales of magnetic jewelry and wellness products through the company's e-commerce platform (energetix.cz). Customers purchase products directly online with payment options including cash on delivery and advance payment via bank transfer.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Children's bracelets and accessories |
| Unit Pricing | Pay-as-you-go | Women's magnetic jewelry |
| Unit Pricing | Pay-as-you-go | Men's magnetic jewelry |
| Unit Pricing | Pay-as-you-go | Wellness products |
| Unit Pricing | Pay-as-you-go | Healthix supplements |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Energetix product offering
Product offeringCore offering
Energetix operates an e-commerce business selling magnetic jewelry and wellness products, including neodymium magnet-based bracelets, earrings, pendants, watches, chains, and rings; magnetic insoles (Magnet4Go and Magnet Walk lines); therapeutic magnetic bandages; and Healthix brand dietary supplements. The offering is targeted at individual consumers in the Czech Republic seeking non-invasive wellness and magnetic therapy products.
Product overview
Energetix is a Czech e-commerce company selling magnetic jewelry and wellness products. The product portfolio consists of five main categories: (1) Magnetic Jewelry featuring bracelets, earrings, pendants, chains, rings, and watches for women, men, and children with embedded neodymium magnets; (2) Wellness Products including magnetic hearts, plates, and water rods; (3) Magnet Bandage supports for joints; (4) Magnetic Insoles made in Germany with anatomical designs; and (5) Healthix dietary supplements. All products incorporate magnetic technology with neodymium magnets ranging from 800-2200 gauss. The company operates as a direct-to-consumer e-commerce platform without any third-party integrations or partner marketplace presence.
Differentiator
Problem solved
Functional benefit
Brands
- Healthix: Health supplement product line including Med PUDR, Curcuma, Urtica, Kadidlo, Ginkgo, Bio-Maca, and Olivový list products.
- Magnet Bandage
Products and services
- Magnetic Jewelry Bracelets, earrings, pendants, chains, rings, and watches embedded with neodymium magnets, sold as wellness / magnetic therapy accessories to individual consumers.
- Magnetic Insoles Footwear insoles incorporating magnets, sold under the Magnet4Go and Magnet Walk lines, designed for use in shoes as wellness inserts.
- Magnetic Bandages Therapeutic magnetic bandages for various body parts, positioned as non-invasive wellness aids.
- Healthix Dietary Supplements Healthix brand of dietary supplements sold alongside magnetic accessories to complement the wellness offering.
Quantifiable outcome
- Magnet strength ranges from 800-2200 Gauss, with medical literature suggesting effectiveness from 800-1800 Gauss
- +2 more outcomes
Companies that use Energetix
Customer profileNamed customers10 records
Segments5 records
Ideal customer profiles1 record
Energetix technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Energetix partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Energetix competitors and assessment
Company assessmentDirect peers
- MagnaRelax: European magnetic jewelry brand selling bracelets, necklaces and wellness accessories targeted at consumers seeking pain-relief and circulation benefits, with the same D2C and network-marketing dynamics as Energetix.
- Bioflow: UK-headquartered direct-to-consumer brand selling magnetic wristbands and wellness jewelry with comparable therapeutic positioning and multi-level marketing distribution. Directly competitive to Energetix's magnetic bracelets and watches.
- Energetix International GmbH: The original German-founded company behind the Energetix magnetic jewelry brand. The Czech entity ships from Germany and shares product naming, branding and SKU conventions, making it the closest comparable - essentially the parent/principal of the Czech operation.
- Magnetite UK: British magnetic therapy jewelry retailer offering bracelets and accessories marketed with circulation and pain-relief benefits. Closely comparable product line and D2C go-to-market, serving the same consumer need state.
- Phoenix Magnetic Products: North American manufacturer and retailer of neodymium-magnet wellness jewelry and accessories. Comparable product technology (high-Gauss neodymium magnets embedded in bracelets and pendants) and similar D2C positioning.
Broad incumbents
- Nikken: Established global wellness lifestyle company that includes magnetic jewelry and insoles in a much broader portfolio (sleep systems, supplements, skincare). Competes for the same 'magnetic wellness' wallet but via MLM and global distribution rather than niche Czech e-commerce.
- Holland & Barrett: Large European health-and-personal-care retailer carrying the Healthix-style supplement and wellness category, including some magnetic and pain-management accessories. Adjacent competition for wallet share even if not direct magnetic-jewelry specialist.
Emerging players
- Samatos: Smaller European magnetic wellness accessories player offering similar neodymium bracelets and health-positioned lifestyle items. Emerging in the same niche with overlapping buyer profile.
- Oxa-Life: European neodymium magnet jewelry specialist focused on therapeutic bracelets and pendants. Smaller and newer than Energetix but with overlapping magnetic wellness proposition and design language.
Regional players
- Energy Wear / Magnet Therapy Direct: German-language magnetic jewelry and wellness accessory e-commerce sites selling neodymium bracelets, necklaces and insoles - directly comparable catalog but primarily DACH-focused, overlapping with Energetix CZ in product but not in geography.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks5 records
Key highlights6 records
Customer concentration
Energetix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Energetix leadership team
Management profileNumber of profiles
Energetix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Energetix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Energetix
What does Energetix do?
Energetix operates an e-commerce business selling magnetic jewelry and wellness products, including neodymium magnet-based bracelets, earrings, pendants, watches, chains, and rings; magnetic insoles (Magnet4Go and Magnet Walk lines); therapeutic magnetic bandages; and Healthix brand dietary supplements. The offering is targeted at individual consumers in the Czech Republic seeking non-invasive wellness and magnetic therapy products.
Is Energetix a public or private company?
Energetix is a private company. It is classified as unknown and is currently operating.
When was Energetix founded?
Energetix was founded in 2003. It employs 1 to 10 people.
Where is Energetix based?
Energetix is headquartered in Breclav, Czechia, in the Europe region.
How does Energetix make money?
One revenue line is on record: direct E-commerce Sales.
Who are Energetix's main competitors?
Direct peers on record are MagnaRelax, Bioflow, Energetix International GmbH, Magnetite UK and Phoenix Magnetic Products. Broad incumbents are Nikken and Holland & Barrett. Emerging players are Samatos and Oxa-Life. Energy Wear / Magnet Therapy Direct is listed as a regional player.
Does Energetix have an API?
No public API is recorded for Energetix.
What industry is Energetix in?
Energetix's product category is Magnetic Jewelry and Wellness Products. Its primary akta.pro industry code is CRAAAFAM, Luxury Fashion Jewelry & Designer Accessories (Non-fine), with a secondary code of CRACAQAL, Mental Wellness & Stress Management Devices (Biofeedback, Meditation/Neurostimulation Devices). Its NAICS code is 45831 and its SIC code is 5944.