What Packline does

Packline (legal name Pack Line Ltd.) is an Israeli industrial machinery manufacturer founded in 1994 by Eng. Victor Katseli and Natalia Katseli, headquartered in Holon, Israel with a 4,500 sqm main factory (opened 2006). The company designs and builds PLC-controlled electromechanical and electropneumatic filling and sealing machines for industrial food, beverage, dairy, cosmetics, cannabis, pet food and household-goods producers, with a portfolio of 12+ named platforms organized into linear high-performance (PXM servo-driven, PXG pneumatically-driven), rotary (NBM, NB-070, PFM for bottles/jars, PDP for stand-up pouches), tray-sealing (PAO, PAO-R, PAO-Q, PAO-SQ), and universal/semi-automatic (PLF-2000, PLF-5SB) machine families. Differentiation rests on proprietary features including the PXM 'Double Index' dual-size running system, CIP and ULTRA CLEAN execution, MAP at 0.3-0.4% residual oxygen, and specialty fillers (PLR for heavy salads, PLZ for particulates such as mozzarella/olives, high-accuracy pet food filler co-developed with Mars).

Packline sells engineered-to-order equipment on a quote-based, multi-year contract basis with installation, training, commissioning and retrofitting services, plus recurring spare-parts supply and 24/7 managed technical/software support through a Global Customer Service Portal. Distribution is direct from Israel and through a US subsidiary (Pack Line Corp., Cleveland OH, est. 2000) plus a network of in-country channel partners covering 16+ countries including Australia, Russia, Finland, the Baltic states, Bulgaria, Greece, Belarus and Ukraine. The customer logo wall features 30+ named blue-chip brands — Nespresso, Nestle, Pepsico, Danone, Mars, Kraft, McDonalds, Unilever, HP, Arla, Yoplait, Tnuva, Osem, Taylor Farms and Sabra among others — alongside the company's claim of thousands of business partners worldwide. Packline remains privately held, founder-controlled, and has not disclosed external funding or revenue figures.

Name

Packline

Legal name

Pack Line Ltd.

Website

https://packline.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

51–100 employees

Short description

Packline is an Israeli industrial machinery OEM founded in 1994 that designs engineered-to-order PLC-controlled filling and sealing machines (linear, rotary, tray-sealing and universal platforms) for food, beverage, dairy, pet food, cannabis and cosmetics producers globally, selling direct and through a 16+ country distributor network to blue-chip customers including Nestle, Pepsico, Danone, Mars and Kraft.

Ownership category

akta.pro rank

Product category

Industrial Packaging Machinery (Filling and Sealing Machines)

NAICS

Packaging Machinery Manufacturing (333993), Rubber and Plastics Hoses and Belting Manufacturing (326220)

SIC

Pumps & Pumping Equipment (3561), Gaskets, Packg & Sealg Devices & Rubber & Plastics Hose (3050)

akta.pro primary industry

Filling & Dosing Machines (Liquid/Powder/Solid) (IMAHAOAF)

akta.pro secondary industry

Tray Sealing & MAP (Modified Atmosphere Packaging) Equipment (IMAHAOAL)

Keywords

• Filling machines
• Sealing machines
• Packaging machinery
• Food packaging equipment
• Industrial filling solutions

Headquarters

HQ city

Holon

HQ country

Israel

HQ region

Middle East

Offices5 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Machine sales (new equipment): Primary revenue stream: sale of engineered-to-order filling and sealing machines ranging from semi-automatic units (e.g., PLF-5SB, PAO, PAO-R) to fully automatic high-speed lines (PXM, PLF-2000) and complete turnkey production lines. Each system is customized to the customer's packaging, product, capacity and factory requirements.
2. Installation, training, commissioning and retrofitting services: Project-based professional services including on-site installation, operator/technician training, troubleshooting, inspection and maintenance, and retrofitting/adaptation of existing machines to new needs, technologies, format changes, wear resistance, performance enhancement and packaging materials.
3. Spare parts supply: Ongoing spare parts sales supported by a global customer service portal and 24/7 technical and software support, including specified part kits for fast changeover to other container types/sizes.
4. Managed/recurring technical support and software support: Subscription-like technical and software support delivered through Pack Line's Global Customer Service Portal, available 24 hours a day worldwide via trained service personnel — a recurring/managed service relationship beyond one-off sales.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Packline designs, manufactures and services engineered-to-order filling and sealing machines for industrial food, beverage, dairy, cosmetics, cannabis and pet-food producers. Its portfolio spans semi-automatic tray sealers, automatic rotary and linear fillers, and complete turnkey production lines with options for Clean-In-Place (CIP), Modified Atmosphere Packaging (MAP) and ULTRA CLEAN execution, complemented by installation, training, 24/7 technical support, spare-parts supply, inspection/maintenance, and retrofitting services delivered globally.

Product overview

PackLine (founded 1994 in Holon, Israel, by Eng. Victor Katseli) is an industrial machinery manufacturer specializing in filling and sealing solutions for the food, beverage, dairy, cosmetics, cannabis, cannabis seeds, pet food, and other industries. Its product portfolio is organized into four machine families. The linear high-performance family includes the PXM (servo-driven, 80-300/min) and the PXG (pneumatically-driven linear, 25-100/min). The rotary family includes the NBM (12-position servo-driven rotary, 30-120/min), the NB-070 (7- or 9-position rotary, 25-50/min), the PFM (8- or 16-station rotary for bottles/jars/gallons, 25-50/min), and the PDP (rotary stand-up pouch filler, 15-30/min). The tray-sealing family spans the semi-automatic PAO (10-20/min) and PAO-R (15/min), the automatic PAO-Q (20-80/min), and the multi-component PAO-SQ tray sealer and filler (20-80/min). The universal/semi-automatic family includes the PLF-2000 universal bottle/gallon/jar filler (20-180/min) and the PLF-5SB semi-automatic rotary (15/min). Together these machines cover cup, tray, capsule, bottle, jar, gallon, and stand-up pouch packaging for liquids, pastes, powders, granulates, and particulate products, with optional ULTRA CLEAN (UV, laminar air, CIP), MAP, and double-index features. PackLine complements the hardware with a global after-sales service offering — Installation, Technical Support, Spare Parts, Inspection and Maintenance, Training, and Retrofitting — delivered through its Holon headquarters plus offices and representatives in the USA, UK, Canada, Russia, Kazakhstan, Uzbekistan, Belarus, Ukraine, Australia, Bulgaria, Greece, Finland, Estonia, Latvia, and Lithuania.

Differentiator

Problem solved

Functional benefit

Brands

• packlineusa.com: US West coast representative/distributor web presence under the Pack Line brand

Products and services

• PXM Linear Filling & Sealing Machine Pack Line's fully automatic in-line filling and sealing machine, servo-driven with optional pneumatic assemblies, supporting up to 8 lanes and up to 8 fillers for liquids, pastes, granulates, and powdered products into pre-formed containers, capsules, cups and trays. Output 80-300 units per minute. Features PXM 'Double Index' enabling two container sizes simultaneously with 15-minute format change.
• PXG Linear Filling, Sealing & Capping Machine Fully automatic linear filling, sealing and capping machine pneumatically driven, designed for multi-component products with multiple filler installation. Handles liquids, high-viscosity products, powders and particulates into cups, containers, and capsules from 30mm up to 200mm. Output 25-100 per minute. Supports MAP (Modified Atmosphere Packaging) at 0.3-0.4% residual oxygen.
• NBM Rotary Cup Filling & Sealing Machine Fully automatic rotary cup filling and sealing machine with 12-position servo-driven platform, configurable up to four lanes and up to three filling units, with optional CIP cleaning. Handles liquids, pastes, granulates and powders; rectangle containers from 50x50mm to 160x160mm up to 1.5L. Output 30-120 per minute.
• NB-070 Rotary Filling & Sealing Machine Fully automatic rotary filling and sealing machine for pre-formed cups with 7- or 9-position analogue-engine-driven rotary platform. Suitable for liquids, pastes, granulates, and powders, with sealing options including pre-cut lids, membrane cut from the roll, or plastic cap. Round containers from 30mm to 95mm. Output 25-50 per minute.
• PFM Rotary Bottle Filling, Sealing & Capping Machine Fully automatic rotary PFM bottle filling, sealing and capping machine based on mechanical rotary platform combined with pneumatic assemblies. Configured with 8 or 16 stations. Handles liquids, pastes, powders and particulates for bottles, gallons, and jars with sealing from pre-cut lids or cut-and-seal from a roll, plus press or twist-off capping. Output 25-50 per minute. Optional CIP cleaning for splash-free index motion.
• PDP Doypack Stand-Up Pouch Filling & Sealing Machine Fully automatic rotary stand-up pouch (doypack) filling and sealing machine on a mechanical rotary platform with pneumatic assemblies. Pouch sealing systems include cold-fill sealing bars and sealing-and-cooling bars for hot fill. Handles liquids, high-viscosity products, powders and particulates. Output 15-30 per minute, with filling volume up to 1.5L.
• PAO Semi-Automatic Tray/Cup Sealing Machine Semi-automatic sealing machine for cups, containers, jars, buckets, and capsules. Available in PAO-1 and PAO-2 configurations sealing 1 or 2 containers per cycle. Cuts and seals directly from the roll with automatic waste rewind. Round containers from 30mm to 220mm; rectangle from 50x50mm to 250x250mm. Output 10-20 per minute.
• PAO-R Semi-Automatic Rotary Sealing Machine Semi-automatic rotary sealing machine for cups, trays, and containers. Round containers from 60mm to 150mm. Output 15 per minute. Optionally supports Modified Atmosphere Packaging (MAP) with residual oxygen levels of 0.3-0.4% after pre-vacuuming.
• PAO-Q Automatic Tray Sealer Automatic tray sealer for plastic containers of various shapes and sizes, available in semi-automatic or automatic models depending on output. Sealing of 1 to 4 containers per tact or more depending on customer request. Cuts and seals directly from the roll with infeed container and outlet conveyor. Output 20-80 per minute.
• PAO-SQ Automatic Tray Sealer & Filler Line Automatic tray sealer and filler line for assembling multi-component ready meals and semi-prepared products. Allows installation of dispensers for various components on the infeed conveyor, with different workstation counts and filler types. Rectangle containers from 50x50mm to 300x300mm. Output 20-80 per minute.
• PLF-2000 Universal Bottle/Gallon/Jar Filling, Sealing & Capping Machine Versatile automatic bottle, gallon and jar filling, sealing and capping machine designed for accurate filling of various shapes and sizes, configurable with 1-10 lanes. Supports pre-cut aluminum lids, membrane cut from a roll, and additional plastic screw/press caps. Filling volume up to 20L. Output 20-180 per minute. Conforms to CE, FDA and 3A food-grade standards.
• PLF-5SB Semi-Automatic Rotary Filling & Sealing Machine Semi-automatic rotary machine with 5 positions for filling and sealing cups/containers, with one filling unit and sealing via cut-membrane from a roll, pre-cut aluminum lids, or plastic lid placement. Most operations pneumatically performed; manual feeding/discharging with automatic filling and sealing. Round containers from 30mm to 150mm; rectangle from 50x50mm to 100x100mm; filling up to 1L. Output 15 per minute.
• PackLine Installation Service Pack Line's expert service team installs the machine at the customer site and conducts operation and training sessions for operators and technicians.
• PackLine 24/7 Technical & Software Support Troubleshooting and 24/7 worldwide technical and software support via Pack Line's Global Customer Service Portal, staffed by trained service personnel.
• PackLine Spare Parts Supply Identification and supply of correct spare parts needed to rectify faults, with support on software questions about machines in customer plants.
• PackLine Inspection & Maintenance Analysis of machine condition, revisions, and maintenance activities for installed Pack Line equipment.
• PackLine Operator & Technician Training Operation and maintenance training for operators and technicians on Pack Line machinery.
• PackLine Retrofitting & Adaptation Adaptation of installed Pack Line machines to new needs and technologies, such as format changes, wear resistance, performance enhancement, and packaging materials.

Quantifiable outcome

• Machine output speeds ranging from 10 to 300 units/min across the product line (e.g., PAO at 10-20/min, PDP at 15-30/min, PFM at 25-50/min, NBM at 30-120/min, PXG at 25-100/min, PXM at 80-300/min, PLF-2000 at 20-180/min)
• +4 more outcomes

Named customers31 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

17 partnerships are on record, tiered major, minor, core and flagship.

• MarsmajorStrategic or Co-development Partner · 1 January 20192019: Development of the special filler for pet foods with high accuracy and launch of the high-speed line for Mars company. Co-developed specialty pet-food filler and high-speed production line.
• KraftmajorStrategic or Co-development Partner · 1 January 20122012: High-speed lines for coffee K-Cup capsules supplied to Kraft. Strategic supply/co-development into K-Cup coffee capsule manufacturing.
• EcoleanminorStrategic or Co-development Partner · 1 January 20082008: Cooperation with Ecolean (packaging supplier known for lightweight pouch packaging).
• Tetra PakminorStrategic or Co-development Partner · 1 January 20082008: Cooperation with Tetra Pak (global food processing and packaging company).
• ThimonnierminorStrategic or Co-development Partner · 1 January 20072007: Cooperation with Thimonnier (French packaging machinery manufacturer).
• DATA Detection Technologies LtdmajorStrategic or Co-development Partner · 1 January 20042004: PackLine began its rewarding cooperation with DATA Detection Technologies Ltd; together they launched the promotion of the Mod. PDP doypack filling machine with a counter-filling system for seeds, tablets, diamonds and similar counted-product applications.
• ODISmajorStrategic or Co-development Partner · 1 January 20032003: PackLine began a rewarding cooperation with ODIS; together they launched the project of water filtration for UN soldiers in Africa (about 50 machines supplied). Project-based co-development into humanitarian/military channels.
• Realpack Ltd (Belarus)coreChannel Partner/ Reseller/ DistributorIn-country channel partner for Belarus. Contact: Mr. Aleksei Pilinko. Tel: +375-17-298-42-62/63/64/65; Mob: +375-29-6112569. Distributes PackLine machines and provides local service.
• J.L Lennard (Australia)coreChannel Partner/ Reseller/ DistributorAustralian channel partner at 2-4 Martin St., St. Kilda, Melbourne, Victoria 3182. Contact: Russell White. Tel: +61 3 85986300. Distributes and supports PackLine machines in Australia and Oceania.
• STORM Engineering S.A. (Bulgaria)coreChannel Partner/ Reseller/ DistributorBulgarian channel partner at 5 Rogoshko shose, Plovdiv 4003. Contact: Eng. Delcho Tzarev. Tel: +359 878 47 92 94; +359 32 511 698.
• Europack I.S (Greece)coreChannel Partner/ Reseller/ DistributorGreek channel partner at 3 Vouliagmenis Avenue, GR-165 61 Glyfada, Athens. Tel: +30 210 96 07 102-3. Contact: Alexandros Paraskevaidis.
• Dayton Oy (Finland)coreChannel Partner/ Reseller/ DistributorFinnish channel partner at Tikkurilantie 136, 01510 Vantaa. Tel: +358 10 820 5800; Mob: +358 400 550 769. Contact: Kari Palonen.
• DAYTON OÜ (Estonia)coreChannel Partner/ Reseller/ DistributorEstonian channel partner at Mäealuse 10C, 12618 Tallinn. Contact: Mr. Andro Velberg. Phone: +372 681 3525.
• DAYTON SIA (Latvia)coreChannel Partner/ Reseller/ DistributorLatvian channel partner at Liela street 47/1, Marupe, LV-2167. Contact: Mr. Ivars Eglītis. Mobile: +371 29 232 424; Phone: +371 67 772 120.
• UAB DAYTON (Lithuania)coreChannel Partner/ Reseller/ DistributorLithuanian channel partner at Kirtimu str. 59, LT-02244 Vilnius. Contact: Mr. Arvydas Malinauskas. Mobile: +370 68658075; Phone: +370 5 2661000.
• Pack Line Corp. USA (Cleveland, OH)flagshipChannel Partner/ Reseller/ DistributorUS subsidiary acting as PackLine's direct sales and service arm in North America. Head office at 22900 Miles Rd., Cleveland OH 44128. Contact: Michael Belinson. Tel: +1-216-510-5492 (toll free 888-PACK-FOOD).
• Pack Line West Coast (USA, La Verne CA)coreChannel Partner/ Reseller/ DistributorUS west coast rep office at 1840 Wright Ave., La Verne CA 91750. Contact: Amir Tamshe. Tel: +1-909-392-8000. Web: packlineusa.com.

Scale indicators8 records

Recent moves14 records

Expansion highlights6 records

Direct peers

• ProMach: US-headquartered packaging machinery leader offering filling, capping, labeling and integrated line solutions across food, beverage, dairy and personal care. Directly competes with PackLine in filling and sealing systems for FMCG and dairy customers, with broader product breadth.
• Rovema: German manufacturer of vertical form-fill-seal and packaging machinery, including doypack/stand-up pouch systems directly comparable to PackLine's PDP rotary doypack filler and PLF-2000 universal filler.
• IMA Group: Italian packaging machinery manufacturer with deep presence in food, dairy, coffee, cosmetics and pharmaceutical filling/sealing — closely matching PackLine's verticals. Directly competes in cup/bottle/doypack filling for FMCG customers including major global brands.
• Serac: French filling specialist (part of Coesia) focused on liquid and viscous product filling for dairy, food, beverage, personal care and home care. Closely comparable to PackLine's PLF-2000 and PFM rotary filling/capping machines and overlaps on FMCG/dairy customers.

Broad incumbents

• Coesia: Italian packaging machinery group (owner of GDM, Serac, ROVEMA among others) active in liquid filling, container handling and FMCG/dairy packaging. Overlaps PackLine across liquid filling and stand-up pouch/rotary systems via its subsidiaries.
• Tetra Pak: Global leader in liquid food processing and packaging, with strong dairy and beverage filling/sealing capabilities. Listed as a 2008 cooperation partner of PackLine but also a dominant competitor in PackLine's core dairy and beverage verticals.
• GEA Group: German industrial group with a large food processing and packaging/filling equipment portfolio serving dairy, beverage and prepared-food producers. Competes with PackLine in dairy filling/sealing, MAP and ULTRA CLEAN execution packages.
• Krones AG: German global leader in beverage and liquid food processing/packaging machinery, including filling, capping and aseptic systems. Overlaps PackLine in beverage/dairy filling but at much larger scale and with broader line integration.
• MULTIVAC: German manufacturer of packaging and processing solutions including tray sealers, filling systems and turnkey lines for food, medical and consumer goods. Directly overlaps PackLine's PAO tray-sealing and ready-meal multi-component filling lines (PAO-SQ).
• Syntegon (formerly Bosch Packaging Technology): German packaging machinery manufacturer serving food, beverage, pharma and cosmetics with filling, sealing and complete line solutions. Directly comparable to PackLine in liquid/dairy filling and aseptic packaging at global FMCG accounts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Packline